1 00:00:08,174 --> 00:00:10,552 Today I'm promising you a new perspective. 2 00:00:10,552 --> 00:00:12,470 Unless perhaps you're Norwegian. 3 00:00:12,470 --> 00:00:16,808 I'm guessing today's episode will be full of new insights for you. 4 00:00:16,808 --> 00:00:20,145 But we're not going to do a cultural or historical podcast. 5 00:00:20,145 --> 00:00:24,149 That's not our purpose, but one on leadership, as you know. 6 00:00:24,190 --> 00:00:27,235 So you will leave here with new ideas on performance 7 00:00:27,235 --> 00:00:30,488 and results coming from a new perspective. 8 00:00:30,739 --> 00:00:33,742 Welcome to another episode of the Remarkable Leadership Podcast, 9 00:00:34,075 --> 00:00:37,328 where we are helping leaders grow personally and professionally 10 00:00:37,579 --> 00:00:40,123 to lead more effectively and make a bigger, positive difference 11 00:00:40,123 --> 00:00:43,126 for their teams, organizations and the world. 12 00:00:43,126 --> 00:00:46,963 If you are listening to this podcast, you could be with us live for future 13 00:00:46,963 --> 00:00:49,174 episodes on your favorite social media channel. 14 00:00:49,174 --> 00:00:52,093 The way to do that is to find out when they're going to happen. 15 00:00:52,093 --> 00:00:54,846 And the way to do that is to join our Facebook or LinkedIn groups. 16 00:00:54,846 --> 00:00:59,434 Take your pick and from there you will know when everything is happening 17 00:00:59,601 --> 00:01:02,103 so you can join us. Here's how to do that. 18 00:01:02,103 --> 00:01:03,521 If you want to do that on Facebook, 19 00:01:03,521 --> 00:01:07,984 just go to Remarkable podcast.com/facebook to sign up. 20 00:01:07,984 --> 00:01:11,196 Or if you want to do that on LinkedIn just go to remarkable podcast. 21 00:01:11,362 --> 00:01:12,614 Com slash LinkedIn. 22 00:01:12,614 --> 00:01:14,949 That's where we share information about upcoming episodes, 23 00:01:14,949 --> 00:01:16,242 give you other insights, 24 00:01:16,242 --> 00:01:19,537 and sometimes give you special bonuses just for being a member. 25 00:01:19,746 --> 00:01:23,750 Today's episode is brought to you by the second edition of our new book, 26 00:01:23,750 --> 00:01:27,670 The Long Distance Leader Revised Rules for Remarkable Remote and Hybrid Leadership. 27 00:01:28,004 --> 00:01:30,673 If you lead a team that is distributed in any way, 28 00:01:30,673 --> 00:01:34,636 this book will give you new skills, new insights, and the confidence 29 00:01:34,886 --> 00:01:37,597 to lead more effectively in this new world of work. 30 00:01:37,597 --> 00:01:41,643 Learn more and order your copy at Remarkable Podcast E-commerce 31 00:01:42,185 --> 00:01:44,813 DL for long distance leader. 32 00:01:44,813 --> 00:01:47,816 And with that, let me bring in my guest. 33 00:01:48,108 --> 00:01:48,983 There he is. 34 00:01:48,983 --> 00:01:51,611 You can see his smiling face as I introduce him. 35 00:01:51,611 --> 00:01:53,905 His name is Anders, inset. 36 00:01:53,905 --> 00:01:56,199 He is known as the Business Philosopher. 37 00:01:56,199 --> 00:01:59,285 He is a Norwegian born writer, deep 38 00:01:59,285 --> 00:02:02,413 tech investor and former elite athlete. 39 00:02:02,622 --> 00:02:06,876 He is a fifth time Spiegel bestselling author, author of six international books, 40 00:02:07,085 --> 00:02:11,673 and has been recognized by thinkers 50 as one of the influential thinkers 41 00:02:11,673 --> 00:02:15,009 in the fields of technology and leadership in the years to come. 42 00:02:15,301 --> 00:02:18,429 He is a trusted sparring partner and advisor for global leaders 43 00:02:18,429 --> 00:02:19,973 and top executives. 44 00:02:19,973 --> 00:02:23,643 Founder of the Nordics Group, Global Institute 45 00:02:23,643 --> 00:02:27,856 of Leadership and Technology, and the Quantum Economy Alliance. 46 00:02:27,856 --> 00:02:31,109 His latest book is The Viking Code The Art and Science 47 00:02:31,109 --> 00:02:34,571 of Norwegian Success, which we'll be exploring today. 48 00:02:35,363 --> 00:02:38,408 Anders, welcome to the Remarkable Leadership Podcast. 49 00:02:39,159 --> 00:02:41,244 Kevin, thank you for having me. 50 00:02:41,244 --> 00:02:42,620 Joining us from Germany. 51 00:02:42,620 --> 00:02:44,581 Well, you're from Germany. Are you live in Germany? 52 00:02:44,581 --> 00:02:46,749 That's where you are today. I assume. 53 00:02:46,749 --> 00:02:48,626 Yes. I'm, I'm, I live in Germany. 54 00:02:48,626 --> 00:02:52,881 I've been living in Germany for 25 years, but I am a born Norwegian, so, 55 00:02:53,715 --> 00:02:56,676 98.5% Scandinavian to be. 56 00:02:57,510 --> 00:02:58,553 98.5%. 57 00:02:58,553 --> 00:03:01,222 And everybody I'm saying his name is Anders. 58 00:03:01,222 --> 00:03:03,099 And he was very gracious to me 59 00:03:03,099 --> 00:03:06,644 when we were before we started and said, well, that's how you say in English. 60 00:03:06,686 --> 00:03:09,856 So, I guess I'm okay, but that's he says 61 00:03:10,648 --> 00:03:13,109 German, Norwegian. 62 00:03:13,109 --> 00:03:16,154 He lets me say it in a way that works for me, for the English speakers. 63 00:03:16,154 --> 00:03:18,156 So thanks for being here. 64 00:03:18,156 --> 00:03:23,161 You know, when I got your book, and was pitched your book, I saw the Viking code. 65 00:03:23,203 --> 00:03:24,078 I thought, well, this is different. 66 00:03:24,078 --> 00:03:24,787 This is interesting. 67 00:03:24,787 --> 00:03:28,458 And it is, And I'd like us to start. 68 00:03:28,458 --> 00:03:29,626 I often ask Anders. 69 00:03:29,626 --> 00:03:31,961 I often ask people, tell us about your journey. 70 00:03:31,961 --> 00:03:34,589 But really, what I'd like you to do is tell us a little bit 71 00:03:34,589 --> 00:03:35,757 about the journey in the book. 72 00:03:35,757 --> 00:03:37,926 Because they're interconnected. 73 00:03:37,926 --> 00:03:41,763 Because it feels like this is a book you were born to write. 74 00:03:41,763 --> 00:03:43,181 So tell us a little bit 75 00:03:43,181 --> 00:03:46,893 about your journey, in short, and how it connects to this book. 76 00:03:47,977 --> 00:03:48,228 Yeah. 77 00:03:48,228 --> 00:03:48,937 Thank you Kevin. 78 00:03:48,937 --> 00:03:52,065 I mean, I'm very glad that you that you saw that 79 00:03:52,065 --> 00:03:55,068 it was a book that came very natural to me. 80 00:03:55,068 --> 00:03:59,530 I was writing a book about capitalism, and the outlooks of the economy. 81 00:04:00,156 --> 00:04:03,826 And all of a sudden I noticed that my countrymen, the Norwegians were, 82 00:04:04,786 --> 00:04:08,581 winning medals in all kinds of sports that had nothing to do with snow. 83 00:04:09,040 --> 00:04:10,959 I should say, not just skiing. 84 00:04:10,959 --> 00:04:14,337 So I was like, yeah, this is and then my country to to be, 85 00:04:14,337 --> 00:04:17,340 to be fair, I mean, it's not a country that value high performance. 86 00:04:17,340 --> 00:04:20,593 So, I was very curious how that came to be. 87 00:04:20,927 --> 00:04:24,013 We noticed the and Stoltenberg, running the NATO 88 00:04:24,013 --> 00:04:27,016 and negotiating complex geopolitical issues. 89 00:04:27,141 --> 00:04:31,020 We have leaders like the, CEO of the Norwegian 90 00:04:31,020 --> 00:04:34,107 pension fund, Nikolai Tung, and who runs a great podcast. 91 00:04:34,691 --> 00:04:38,152 And, and all of a sudden, you had this flare of a kind 92 00:04:38,152 --> 00:04:41,739 of sort of modern Viking vibe on, on performance. 93 00:04:41,739 --> 00:04:43,866 And I was very curious about that. 94 00:04:43,866 --> 00:04:47,954 So I, I called a good friend of mine, a coach with the training, 95 00:04:48,329 --> 00:04:49,747 center of the Olympics. 96 00:04:49,747 --> 00:04:53,334 And I asked him, you know, how how do these athletes perform at that level? 97 00:04:53,418 --> 00:04:55,753 I do like a magic code recipe. 98 00:04:55,753 --> 00:04:57,755 And, I started to dig into that. 99 00:04:57,755 --> 00:05:00,758 And having a a sport background myself, I, 100 00:05:01,301 --> 00:05:04,345 I was curious about, like, the new, recipes for, for, 101 00:05:04,345 --> 00:05:07,598 for, for for sports because I like, I invented a lot of sports, but, 102 00:05:08,308 --> 00:05:11,311 when I started to, to to think about this, I noticed that 103 00:05:11,728 --> 00:05:16,357 the interesting topic was, was not that they were the best at their game, 104 00:05:16,357 --> 00:05:20,153 at their finite game of winning, but they were also the most liked. 105 00:05:20,320 --> 00:05:21,779 They were very popular. 106 00:05:21,779 --> 00:05:26,617 They practiced team and fair play and, and that to me was a very nice, 107 00:05:26,951 --> 00:05:30,079 interesting narrative because it might seem as a contradiction 108 00:05:30,079 --> 00:05:33,082 that collectivism can serve individualism. 109 00:05:33,374 --> 00:05:37,295 So that, to me was the basic idea that also serves into the philosophy. 110 00:05:37,545 --> 00:05:41,716 So in the first part of the book, as you have seen, it's very autobiographical. 111 00:05:41,716 --> 00:05:44,969 It's kind of sort of my journey, to growing up and, 112 00:05:45,762 --> 00:05:48,723 going through the various athletes and the phenomena. 113 00:05:48,723 --> 00:05:52,185 And in the second part of the book, we get deeper into the philosophy of a, 114 00:05:52,810 --> 00:05:56,314 a life of living this kind, as he would say in German, 115 00:05:56,439 --> 00:06:00,526 the vitality of life, the active way of living. 116 00:06:01,027 --> 00:06:04,197 And we'll look at how the Viking code can be applied 117 00:06:04,197 --> 00:06:07,200 to business and politics and education. 118 00:06:07,325 --> 00:06:10,286 So the book is, as you have seen, broader 119 00:06:10,286 --> 00:06:13,456 than, talking about the topic of high performance. 120 00:06:13,456 --> 00:06:16,459 It's a life philosophy for progress. 121 00:06:16,876 --> 00:06:19,837 And I actually think that human beings 122 00:06:19,837 --> 00:06:23,716 were born to, to create and come up with better explanation. 123 00:06:23,925 --> 00:06:28,721 Progress is a very fundamental thing of our lives. 124 00:06:29,347 --> 00:06:32,975 And that's why to me, this book was, was very important 125 00:06:32,975 --> 00:06:37,480 because we live in a time, as you know, of a lot of reactive, 126 00:06:38,398 --> 00:06:42,026 performance and active, and that wears you out various 127 00:06:42,026 --> 00:06:46,364 if you can have an intrinsic motivation to perform, to act, to take action. 128 00:06:46,823 --> 00:06:47,949 We can do a lot of stuff. 129 00:06:47,949 --> 00:06:51,494 So that was the motivation and also how this came, 130 00:06:52,078 --> 00:06:55,081 very natural to me to write, this book. 131 00:06:55,456 --> 00:06:59,168 And so that's interesting because, you know, I would say 132 00:06:59,168 --> 00:07:03,297 that the first part of the book is really very much about performance. 133 00:07:04,132 --> 00:07:08,052 But I would say the whole book is more about success. 134 00:07:08,052 --> 00:07:11,055 And of course, success is the word in the subtitle. 135 00:07:11,139 --> 00:07:13,391 So let's let's start there. 136 00:07:13,391 --> 00:07:17,562 How do you define how do you, Anders, define success? 137 00:07:18,688 --> 00:07:19,021 Yeah, I 138 00:07:19,021 --> 00:07:22,567 mean, that's a great follow up question because again, 139 00:07:22,900 --> 00:07:26,571 I can speak from a, subjective experience. 140 00:07:26,863 --> 00:07:29,824 So, I was a professional athlete. 141 00:07:29,824 --> 00:07:31,367 I built my companies. 142 00:07:31,367 --> 00:07:36,998 And from an external perspective, many people would say, you are successful. 143 00:07:37,540 --> 00:07:41,002 You know, they would admired things that I would have achieved. 144 00:07:41,377 --> 00:07:45,089 I would assume, and I was, you know, doing well, 145 00:07:45,381 --> 00:07:49,635 in, in a definition of traditional KPIs of success. 146 00:07:49,886 --> 00:07:52,263 Right. But I didn't feel successful. 147 00:07:52,263 --> 00:07:56,142 So today when we talk, I feel really successful. 148 00:07:56,476 --> 00:08:01,481 For me, it's a subjective experience because today I define success 149 00:08:01,689 --> 00:08:03,107 as progress. 150 00:08:03,107 --> 00:08:07,904 I am privileged to get up in the morning every single day, and I get to learn. 151 00:08:08,154 --> 00:08:13,826 I get to, evolve and develop myself through new skills 152 00:08:13,826 --> 00:08:15,578 and practices and tools. 153 00:08:15,578 --> 00:08:17,914 And that is the definition in this book. 154 00:08:17,914 --> 00:08:22,335 It's not about, you know, a book where you can define based on materialism. 155 00:08:22,502 --> 00:08:26,297 So, various the Olympic gold medals and winning the world 156 00:08:26,297 --> 00:08:30,843 championship is something that is, you know, that you should celebrate. 157 00:08:30,843 --> 00:08:32,803 I mean, we need goals and visions. 158 00:08:32,803 --> 00:08:37,016 The actual magic is not in the finite definition of the goal, 159 00:08:37,183 --> 00:08:40,186 but the infinite path of progress. 160 00:08:40,186 --> 00:08:43,731 So that is an essential learning that these individuals 161 00:08:43,731 --> 00:08:47,443 and these athletes that serve into the community 162 00:08:47,443 --> 00:08:52,240 and the collectivism, they look for everyday progress. 163 00:08:52,240 --> 00:08:55,243 I write about, micro ambitions, 164 00:08:55,243 --> 00:08:57,787 and in the book and that is, to me, a philosophy 165 00:08:57,787 --> 00:09:01,207 that takes you into the liberal state in an active life, 166 00:09:01,415 --> 00:09:05,962 because you get to experience the magic of your own experience. 167 00:09:06,254 --> 00:09:11,008 So you are not a, you know, philosophical zombie reacting to tasks 168 00:09:11,008 --> 00:09:15,388 and things taken from the outside of likes and shares and Ferraris and yachts. 169 00:09:15,596 --> 00:09:19,475 But you are actually a human being in a collective environment 170 00:09:19,475 --> 00:09:24,438 where you get to shape your own path and experience progress. 171 00:09:24,605 --> 00:09:30,278 So that to me, is how I would define success of, you know, filling your life 172 00:09:30,444 --> 00:09:34,574 in order to have a fulfilled life coming from an internal path. 173 00:09:35,324 --> 00:09:35,533 Yeah. 174 00:09:35,533 --> 00:09:39,704 I want to come back to micro Ambitions a little bit more, but I want to highlight 175 00:09:39,704 --> 00:09:41,789 for all of you who are watching or listening, 176 00:09:41,789 --> 00:09:45,501 something that Andrew said when I first said, how do you define success? 177 00:09:45,501 --> 00:09:49,338 He said, I get to learn, I get to evolve, 178 00:09:49,338 --> 00:09:52,550 and I want to highlight the word get like, I don't have to. 179 00:09:52,550 --> 00:09:55,511 I get to it's a choice that you've made. 180 00:09:55,511 --> 00:10:00,099 It's it's a, it's a way of thinking about life to create that active, vibrant life. 181 00:10:00,433 --> 00:10:03,436 And and using that word get, I think says a lot. 182 00:10:03,936 --> 00:10:06,939 I mean, I'm not surprised because I've read most of the book. 183 00:10:07,857 --> 00:10:10,067 But it's not where everyone starts. 184 00:10:10,067 --> 00:10:12,403 And anything you want to say about that specifically. 185 00:10:12,403 --> 00:10:15,364 Yeah, very. A good point. 186 00:10:15,364 --> 00:10:16,032 First of all, 187 00:10:17,450 --> 00:10:19,368 and I think that, you know, I get to 188 00:10:19,368 --> 00:10:24,248 but but it is also a path of how do you learn to experience that? 189 00:10:24,248 --> 00:10:27,251 You know, we are in a very reactive society. 190 00:10:27,418 --> 00:10:30,421 So we have been on a path of progress as a humanity, 191 00:10:30,421 --> 00:10:33,424 as a species for the past 50 years. 192 00:10:33,549 --> 00:10:36,344 We have maximum is the art of being, right? 193 00:10:36,344 --> 00:10:37,303 It's like your opinion. 194 00:10:37,303 --> 00:10:40,306 My opinion is a very, very binary way of thinking. 195 00:10:40,389 --> 00:10:44,018 And if we put that on steroids, adding AI and technology to it, 196 00:10:44,352 --> 00:10:48,731 we become, you know, the server, of this progress. 197 00:10:49,023 --> 00:10:53,235 And that can be very exhausting that that is why we have to take off 198 00:10:53,235 --> 00:10:57,114 and retreat, because we don't experience, life. 199 00:10:57,156 --> 00:10:59,408 We don't experience the state. 200 00:10:59,408 --> 00:11:02,411 We don't experience that we get to achieve. 201 00:11:02,620 --> 00:11:04,038 If you play the piano, 202 00:11:04,038 --> 00:11:06,624 you have that song that you have been practicing and masking. 203 00:11:06,624 --> 00:11:10,836 You experience the slight progress of your everyday achievement. 204 00:11:11,087 --> 00:11:14,590 That's like the compound interest of everything in life. 205 00:11:14,840 --> 00:11:17,635 And that compounds into what we could see 206 00:11:17,635 --> 00:11:20,930 from an external perspective to be called success. 207 00:11:21,222 --> 00:11:24,725 But the journey, the micro steps that you take, 208 00:11:24,892 --> 00:11:29,814 if you learn how to experience that, then you have an intrinsic motivation 209 00:11:29,939 --> 00:11:33,943 to get up and write that piece, to write that first sentence, to go to the gym, 210 00:11:34,026 --> 00:11:35,736 to do the thing that you fancy and like. 211 00:11:35,736 --> 00:11:40,658 And you have a very, I would say, a way of shaping your own reality. 212 00:11:40,866 --> 00:11:44,161 And that is you can talk about consciously ness and being present 213 00:11:44,161 --> 00:11:47,415 and all that, but it's very simple that I get to. 214 00:11:47,415 --> 00:11:50,918 Yes, but also it's a part when you seek out, 215 00:11:51,877 --> 00:11:54,880 your own, you know, ordinary experiences. 216 00:11:55,840 --> 00:11:58,884 And value those and being present in them, as you said, 217 00:11:59,218 --> 00:12:02,888 I want to spend some time because I sort of hinted at it in the open. 218 00:12:02,888 --> 00:12:06,642 And after all, we're talking about a book called The Viking Code. 219 00:12:06,892 --> 00:12:09,645 So I want to I want to sort of let 220 00:12:09,645 --> 00:12:14,316 you take us into the Norwegian culture 221 00:12:14,316 --> 00:12:16,152 a little bit, and I'm going to use two things 222 00:12:16,152 --> 00:12:17,945 to do that, two things you talk about in the book, 223 00:12:17,945 --> 00:12:19,572 and I'm going to put it on the screen. 224 00:12:19,572 --> 00:12:22,616 I'm going to let you say it so you can say it in Norwegian. 225 00:12:23,200 --> 00:12:27,121 But you open with this law, this series of things, and it opens up 226 00:12:27,288 --> 00:12:30,124 I've never seen in a book where something is, is laid out 227 00:12:30,124 --> 00:12:32,334 and it's all crossed out right in the beginning. 228 00:12:32,334 --> 00:12:33,753 Every line crossed out. 229 00:12:33,753 --> 00:12:36,756 So it's the law of yante. 230 00:12:36,756 --> 00:12:40,509 It's young to young set up. So. 231 00:12:40,509 --> 00:12:42,762 So what is it in brief? 232 00:12:42,762 --> 00:12:46,265 Because we could take our whole the rest of our conversation just on it. 233 00:12:46,265 --> 00:12:47,683 But what is it in brief. 234 00:12:47,683 --> 00:12:53,689 And then and then why is it important to how do we take that and use that, 235 00:12:55,649 --> 00:12:57,193 even if we're not Norwegian. 236 00:12:57,193 --> 00:12:58,152 Yeah. 237 00:12:58,152 --> 00:13:01,155 Now, in the start of the book, the publisher came back and said, 238 00:13:01,739 --> 00:13:03,032 do the readers get that? 239 00:13:03,032 --> 00:13:04,992 This is not an error, right? 240 00:13:04,992 --> 00:13:07,995 And I said, yeah, well, 241 00:13:09,163 --> 00:13:10,831 Glad I got it. I'm one reader. 242 00:13:10,831 --> 00:13:13,834 I got it. So I, I, 243 00:13:13,959 --> 00:13:17,296 I grew up, with, with the love and with the love 244 00:13:18,088 --> 00:13:21,926 and there are multiple cultural similar phenomena, basically. 245 00:13:21,926 --> 00:13:24,637 In short, it is we should not, you know, stand out. 246 00:13:24,637 --> 00:13:26,430 It should all be we should all be equal. 247 00:13:26,430 --> 00:13:29,600 So you you cut the flowers down to the same size. 248 00:13:29,600 --> 00:13:34,939 You keep people at a grounded level because the groundedness of the value 249 00:13:34,939 --> 00:13:37,942 system, of the collective stance above, 250 00:13:38,067 --> 00:13:41,779 you know, rising out, above the others. 251 00:13:41,779 --> 00:13:44,532 And that's the ethos of the Norwegian culture. 252 00:13:44,532 --> 00:13:48,160 And it has, to me, being a hindrance for very many talents 253 00:13:48,410 --> 00:13:50,788 that have not believed in themselves. 254 00:13:50,788 --> 00:13:55,125 And I'm not talking about that self-belief where you kind of sort of dominate 255 00:13:55,125 --> 00:13:58,128 and you do everything to to move ahead, but 256 00:13:58,295 --> 00:14:02,299 it's just to believe in your own skills in order to have self trust, 257 00:14:02,800 --> 00:14:06,220 to go out in the world and explore and to build relationships. 258 00:14:06,470 --> 00:14:12,226 So access and the muse, and the author wrote this, a hunt about 100 years ago. 259 00:14:12,434 --> 00:14:15,396 And it has been a very, very fundamental, 260 00:14:15,813 --> 00:14:17,982 part of the communication media. 261 00:14:17,982 --> 00:14:20,568 And everyone in Norway can refer to this. 262 00:14:20,568 --> 00:14:25,239 So, you know, gentle love and was in his way or her way, right? 263 00:14:25,239 --> 00:14:29,201 Because it did something that was not seen as, you know, collective. 264 00:14:29,201 --> 00:14:34,456 It was, you know, putting it was even to, to be a very individualistic type. 265 00:14:34,456 --> 00:14:38,335 So if you look at this game of soccer, Zlatan Ibrahimovic, 266 00:14:38,377 --> 00:14:42,548 the world class soccer player, he was from Sweden, but he would not have 267 00:14:42,548 --> 00:14:46,719 come from Norway because he was eccentric, he was extravagant. 268 00:14:46,719 --> 00:14:48,012 He had all these facets. 269 00:14:48,012 --> 00:14:51,307 And the Norwegian was too big to be polite and all of that. 270 00:14:51,515 --> 00:14:54,518 And in the beginning of 2000, we had some, 271 00:14:55,060 --> 00:14:58,647 athletes and some players amongst them, the world, leading 272 00:14:58,647 --> 00:15:02,276 chess player Magnus Carlsen, who was a bit different. 273 00:15:02,526 --> 00:15:03,819 He came out with 12. 274 00:15:03,819 --> 00:15:05,279 I'm going to be the world champion. 275 00:15:05,279 --> 00:15:11,076 And and he like he went he didn't confront the value system, but he felt different. 276 00:15:11,076 --> 00:15:12,661 And, it was. 277 00:15:12,661 --> 00:15:13,120 I'm going to stop 278 00:15:13,120 --> 00:15:16,540 you just for one second because for for many people who are listening, 279 00:15:17,333 --> 00:15:21,462 I mean, our, our podcast data with demographics would say 280 00:15:21,670 --> 00:15:24,798 that the largest single group of people listening are in the United States. 281 00:15:25,007 --> 00:15:28,594 And if we heard a story that started out at age 12, I'm 282 00:15:28,594 --> 00:15:30,220 going to be the world's best. 283 00:15:30,220 --> 00:15:31,722 And then they eventually became that, 284 00:15:31,722 --> 00:15:34,475 we would say, yeah, that seems pretty darn normal. 285 00:15:34,475 --> 00:15:36,226 Not so normal in Norway. 286 00:15:36,226 --> 00:15:36,727 Yeah, yeah. 287 00:15:36,727 --> 00:15:39,730 No, it wasn't, now it is. 288 00:15:39,980 --> 00:15:42,983 But there were some years where you had world 289 00:15:43,192 --> 00:15:47,863 class performers that also had some, you know, difficulties 290 00:15:47,863 --> 00:15:53,077 with team play and media and, and the generation that came after that 291 00:15:53,369 --> 00:15:58,248 seemed to have somewhat overcome this law of young because today 292 00:15:58,248 --> 00:16:01,251 we have very self-confident, strong, 293 00:16:01,669 --> 00:16:04,463 very often young male individuals. 294 00:16:04,463 --> 00:16:09,468 A lot of these, players in sports are young men, 295 00:16:10,094 --> 00:16:12,888 and they're very tied to their fathers as mentors. 296 00:16:12,888 --> 00:16:16,475 They have a very solid foundation, even if they break through 297 00:16:16,475 --> 00:16:20,771 and become world class athletes, paid, hundreds or millions. 298 00:16:21,772 --> 00:16:23,524 They are still, 299 00:16:23,524 --> 00:16:26,944 you know, in a long term relationship with their high school girlfriend. 300 00:16:26,944 --> 00:16:30,030 And they have that coming back to the town where they grew up. 301 00:16:30,280 --> 00:16:33,283 And so they stand on the shoulders of giants 302 00:16:33,492 --> 00:16:37,621 of this cultural ethos, but still they have managed to rise above 303 00:16:37,830 --> 00:16:41,834 and have that individualistic self-trust to say, I'm going to go out 304 00:16:42,084 --> 00:16:44,878 and I'm going to not, you know, conquer and rape until, 305 00:16:44,878 --> 00:16:47,923 like the old Vikings, we are modern Vikings. 306 00:16:48,090 --> 00:16:52,511 We're going to take the collectivism, spread joy, spread team play. 307 00:16:52,636 --> 00:16:55,472 But I'm going to become the world's best at what I do. 308 00:16:55,472 --> 00:16:59,768 And that is the the phenomena that and I must point this out, Kevin, 309 00:16:59,768 --> 00:17:03,188 that even the Norwegian themselves are not aware 310 00:17:03,188 --> 00:17:06,400 of this, success factor. 311 00:17:06,817 --> 00:17:08,569 I see today that, 312 00:17:08,569 --> 00:17:12,406 Norwegian are looking for the next level and they're starting to learn, 313 00:17:13,365 --> 00:17:14,158 look for these 314 00:17:14,158 --> 00:17:17,202 expertise models of specialization. 315 00:17:17,494 --> 00:17:19,663 But but this is at the time that we live in. 316 00:17:19,663 --> 00:17:21,915 We live in a time of an era of generalist. 317 00:17:21,915 --> 00:17:25,085 We live in a time where things change very rapidly. 318 00:17:25,294 --> 00:17:27,880 So you need to be able to adapt and to work together. 319 00:17:27,880 --> 00:17:31,592 So from the American Declaration of Independence, 320 00:17:31,842 --> 00:17:35,345 we today have kind of like a declaration of interdependence 321 00:17:35,345 --> 00:17:38,682 where we commit to the collective in order to grow our self. 322 00:17:38,891 --> 00:17:43,062 So I think that is, you know, the essence of overcoming the law of junta 323 00:17:43,270 --> 00:17:47,024 has been very important for the rise of many Italian 324 00:17:47,149 --> 00:17:50,152 from coming out of Norway. 325 00:17:50,402 --> 00:17:54,490 So I guess we're two thirds of the way through our conversation. 326 00:17:54,490 --> 00:17:57,785 And I haven't had you tell me what the Viking code actually is. 327 00:17:57,868 --> 00:18:01,121 You've been talking about parts of what what's inside of it. 328 00:18:01,413 --> 00:18:04,875 But how would you define the Viking code? 329 00:18:05,709 --> 00:18:09,254 Yeah, I mean, first of all, it's good work to me 330 00:18:09,254 --> 00:18:13,342 just as well without the Vikings and Norway as a country, because I think. 331 00:18:13,634 --> 00:18:15,636 It makes a good hook for the book. Right? 332 00:18:15,636 --> 00:18:19,515 I think because it's very authentic, because it's actually telling of something 333 00:18:19,515 --> 00:18:20,140 that is there. 334 00:18:20,140 --> 00:18:24,686 But I think serves also very well for a global, ethos and, 335 00:18:24,853 --> 00:18:29,566 philosophy for a living or an active, vital life. 336 00:18:30,275 --> 00:18:32,444 And we need that today, I think. 337 00:18:32,444 --> 00:18:37,074 So the Viking code, is has a lot of tangible, 338 00:18:38,534 --> 00:18:41,328 you know, concrete things that you can do, 339 00:18:41,328 --> 00:18:45,290 which I talk about various, you know, aspects of how this came to be. 340 00:18:45,582 --> 00:18:48,585 But to me, it is a life philosophy. 341 00:18:49,086 --> 00:18:51,755 So it serves leaders, 342 00:18:51,755 --> 00:18:54,174 in every section of society. 343 00:18:54,174 --> 00:18:58,512 I think it's a, very good guidance to lead your life 344 00:18:58,720 --> 00:19:03,100 and also to influence others, because this is what they have all done. 345 00:19:03,100 --> 00:19:07,729 The people that I mentioned, be it in sport, education, politics or in society 346 00:19:07,729 --> 00:19:12,151 in general, it is is a philosophy for leaders of change, 347 00:19:12,317 --> 00:19:15,821 for leaders of progress, of positive progress, for humanity. 348 00:19:15,988 --> 00:19:19,783 So I think it's a it's a philosophical touch to it 349 00:19:19,992 --> 00:19:24,538 that, to serve as a, as a Viking way of living 350 00:19:24,788 --> 00:19:29,835 for a better society, for a society of active human beings 351 00:19:29,960 --> 00:19:33,672 that, understands that we are a part of, collective. 352 00:19:33,881 --> 00:19:38,385 And they also have their own journey, so they do not get sucked into the whole 353 00:19:38,510 --> 00:19:42,306 technological tsunami of, reductionism. 354 00:19:42,556 --> 00:19:45,601 So, yeah, I think that is the essence of of the Viking code. 355 00:19:45,601 --> 00:19:48,604 To me, it's a philosophy, a way of living, 356 00:19:48,937 --> 00:19:51,940 to serve as a as a leader of change, if you like. 357 00:19:52,357 --> 00:19:55,861 So one of the things that you mentioned earlier as, 358 00:19:55,944 --> 00:19:57,696 as a part of that way of living, 359 00:19:57,696 --> 00:20:00,991 and I wanted you to go into a little bit more is the idea of, 360 00:20:02,492 --> 00:20:04,953 the, the micro ambition. 361 00:20:04,953 --> 00:20:06,246 So you hinted at it. 362 00:20:06,246 --> 00:20:12,044 You, you you mentioned the phrase, but tell us more about what a micro 363 00:20:12,044 --> 00:20:16,423 ambition is and how we can use those to live this more active, vital life. 364 00:20:17,382 --> 00:20:17,716 Yeah. 365 00:20:17,716 --> 00:20:22,179 I mean, we are in a world where we do a lot of task, a lot of things, and we, 366 00:20:22,471 --> 00:20:28,185 we are doing our reaction to impulses, in even our media consumption today. 367 00:20:28,227 --> 00:20:31,897 So not we, we are free choice of reflective thoughts. 368 00:20:32,064 --> 00:20:36,026 If you go to YouTube, it used to be, you know, this could interest you. 369 00:20:36,068 --> 00:20:38,695 You know, take your decision you individual you. 370 00:20:38,695 --> 00:20:41,782 But now you just say next video I say yeah, yeah. 371 00:20:42,074 --> 00:20:46,119 And that is, you know, the the dopamine and how we have learned to communicate 372 00:20:46,119 --> 00:20:46,954 through social media 373 00:20:46,954 --> 00:20:51,124 with thumbs up and thumbs down, instant reaction and gratification just serves 374 00:20:51,124 --> 00:20:55,462 our dopamine systems and the serotonin and and the whole shebang. 375 00:20:55,629 --> 00:20:56,672 And then I think that, 376 00:20:57,631 --> 00:20:58,840 coming back to 377 00:20:58,840 --> 00:21:03,512 having achievable small goals and having a smaller task that you set out, 378 00:21:03,762 --> 00:21:07,808 this is what I want to do or this is what I want to let go of, you know? 379 00:21:07,808 --> 00:21:11,770 Yeah, we've never had more time today, but we have packed our life 380 00:21:11,770 --> 00:21:12,854 with a lot of things. 381 00:21:12,854 --> 00:21:18,151 So, you know, you can't make yourself happy or successful, like, just overnight. 382 00:21:18,151 --> 00:21:18,777 And you can 383 00:21:18,777 --> 00:21:23,365 probably never make yourself happy, but you can make yourself less unhappy. 384 00:21:23,532 --> 00:21:26,910 So a micro ambition could just as well be to let go of something. 385 00:21:26,910 --> 00:21:31,331 Just write down one or 2 or 3 things that is sucking energy or holding you back. 386 00:21:31,665 --> 00:21:35,335 And if you take that and you chop that off small slices at a time, 387 00:21:35,502 --> 00:21:37,671 you put yourself in a position 388 00:21:37,671 --> 00:21:40,507 where you can be struck by something called happiness, 389 00:21:40,507 --> 00:21:44,261 where you put yourself in a position to experience 390 00:21:44,428 --> 00:21:48,015 the ordinary wonders of life, to experience that life 391 00:21:48,015 --> 00:21:51,518 progress that you might have on your journey to mastery. 392 00:21:51,727 --> 00:21:56,440 And this is, just becoming conscious about those small step. 393 00:21:56,732 --> 00:22:00,986 It could be to say, I'm going to I'm thinking about writing a book versus 394 00:22:00,986 --> 00:22:03,989 I'm going to write 30 minutes every morning. 395 00:22:04,781 --> 00:22:06,575 Between 6 and 630. 396 00:22:06,575 --> 00:22:09,828 You know, you show up, you're there, you're micro, ambitious, 397 00:22:09,995 --> 00:22:12,414 and some days you get some days you're not good. 398 00:22:12,414 --> 00:22:15,250 And you just continue with that and you experience 399 00:22:15,250 --> 00:22:18,628 all those micro things that you do in those 30 minutes. 400 00:22:18,837 --> 00:22:22,799 And most people, by having that simple micro ambition, 401 00:22:23,133 --> 00:22:26,219 would have more liveliness and vitality 402 00:22:26,470 --> 00:22:30,849 and connectedness to the ordinary life, as most people have today, 403 00:22:30,849 --> 00:22:35,771 because we are just dragged through life, worn out, we have become in 404 00:22:35,771 --> 00:22:40,984 a new kind of sort of existentialist philosophical state that I call undead. 405 00:22:41,276 --> 00:22:44,821 You know, the lights are on, but there are no one home to perceive them. 406 00:22:45,530 --> 00:22:50,243 So this is a way of like taking control and moving that back into life 407 00:22:50,619 --> 00:22:55,123 and continued over time, the outcome of the process 408 00:22:55,540 --> 00:22:58,543 will be the goal and the recognition and the celebration. 409 00:22:59,252 --> 00:23:02,381 But the actual journey, and this is also very eastern 410 00:23:02,672 --> 00:23:06,385 philosophical in a way of thinking, is actually the journey 411 00:23:06,676 --> 00:23:11,223 is where the magic lives, you know, the, the experience of the small steps. 412 00:23:11,223 --> 00:23:14,226 So this is the, the essence of micro ambition. 413 00:23:14,267 --> 00:23:18,688 If we define or when we define success as progress, 414 00:23:18,855 --> 00:23:20,482 the micro ambition is the way to get there, 415 00:23:20,482 --> 00:23:24,820 because we're making small movements in the direction of that progress 416 00:23:24,820 --> 00:23:26,196 and living in the moment. 417 00:23:26,196 --> 00:23:29,449 Being intentional is the word that I would use to talk about that. 418 00:23:29,449 --> 00:23:32,285 There's there's something else in the book. I mean, there's lots in the book. 419 00:23:32,285 --> 00:23:34,830 Obviously we can't get to all of it. Of course. 420 00:23:34,830 --> 00:23:36,998 But there's something else in the book that I don't even know 421 00:23:36,998 --> 00:23:40,836 if any of the other folks that you've talked to about it have even mentioned. 422 00:23:40,836 --> 00:23:43,004 But it's one of the things that I love, 423 00:23:43,004 --> 00:23:46,007 because I think we're of common mind on this. 424 00:23:46,091 --> 00:23:50,137 And that is the role of play in high performance that, 425 00:23:50,637 --> 00:23:55,267 I actually have made, made T-shirts years ago and said, make work, play. 426 00:23:55,934 --> 00:24:02,607 And so talk to us a little bit about the role of play in creating high performance. 427 00:24:03,942 --> 00:24:05,652 Yeah. 428 00:24:05,652 --> 00:24:08,321 Let me start by saying there are multiple ways, 429 00:24:08,321 --> 00:24:11,324 I mean, the command and control in a disciplined way. 430 00:24:11,616 --> 00:24:14,619 It lead academies of historical, 431 00:24:14,744 --> 00:24:18,790 you know, heights of eastern trading mythologies. 432 00:24:18,999 --> 00:24:22,586 They kind of sort of worked in a way, you know, you suffered for ten years, 433 00:24:22,586 --> 00:24:26,798 and you stand at the top of the, pinnacle and you get your Olympic gold medal 434 00:24:26,965 --> 00:24:31,386 and you cry and you say, I've been doing what I love and, you know, my whole life. 435 00:24:31,386 --> 00:24:33,221 And that's, of course, a lie. 436 00:24:33,221 --> 00:24:35,056 You suffered along along the way. 437 00:24:35,056 --> 00:24:38,393 So, but but that's, you know, that it wipes out a lot of that. 438 00:24:38,393 --> 00:24:41,396 I think, in general, 439 00:24:41,646 --> 00:24:44,649 you know, not taking everything so serious. 440 00:24:45,066 --> 00:24:47,777 Letting go, is very important. 441 00:24:47,777 --> 00:24:51,990 But to have fun, to enjoy the wonders of life, our life is a 442 00:24:52,282 --> 00:24:55,285 most likely wonderful journey to nowhere. 443 00:24:55,494 --> 00:24:58,246 And, we are in a society. We, 444 00:24:59,539 --> 00:25:02,167 we are amusing ourselves to death 445 00:25:02,167 --> 00:25:07,672 by consumption of stupid media things that are driving us every day. 446 00:25:07,797 --> 00:25:09,216 And we're not even having fun. 447 00:25:09,216 --> 00:25:11,635 It just wears us out, right? Yes, exactly. 448 00:25:11,635 --> 00:25:16,640 So we are the the the paradox of that is that, you know, we're not enjoying it. 449 00:25:17,015 --> 00:25:20,352 We're getting more depressed of what we, even though we are consuming 450 00:25:20,644 --> 00:25:23,146 entertainment. And then that's a weird thing, right? 451 00:25:23,146 --> 00:25:27,400 So so I think the play, ignore when you in your parents say, you know, 452 00:25:27,400 --> 00:25:29,694 put on your clothes, get out and play, you know, and 453 00:25:29,694 --> 00:25:32,906 and we have started to control and regulate and measure everything. 454 00:25:32,906 --> 00:25:36,993 You know, children want to play on cemeteries on in the forest 455 00:25:36,993 --> 00:25:39,829 and that you don't know how to have all secured playgrounds 456 00:25:39,829 --> 00:25:43,208 that are put into boxes and define the roles where and how to play it. 457 00:25:43,208 --> 00:25:43,375 Right. 458 00:25:43,375 --> 00:25:48,380 So the freedom to play, and the activation of laughter, enjoyment, 459 00:25:48,755 --> 00:25:51,591 I think that's a power source for performance. 460 00:25:52,551 --> 00:25:53,051 And, and I. 461 00:25:53,051 --> 00:25:54,135 Think for kids. 462 00:25:54,135 --> 00:25:54,386 Yeah. 463 00:25:54,386 --> 00:25:57,806 And I think if we stop playing, you know, we kind of sort of risk growing up, 464 00:25:57,806 --> 00:26:03,103 you know, everything becomes like put into a finitude of, of structures and things. 465 00:26:03,103 --> 00:26:08,108 I mean, I'm not saying structure and having like management and stability 466 00:26:08,400 --> 00:26:11,611 and using more technology to be stable, it's very important. 467 00:26:11,611 --> 00:26:14,072 Organizations, many underestimate that. 468 00:26:14,072 --> 00:26:16,324 But I see that in the management part. 469 00:26:16,324 --> 00:26:19,077 So management to me is, 470 00:26:19,077 --> 00:26:20,412 not something that people do. 471 00:26:20,412 --> 00:26:23,748 It's something for technology Z and leadership. 472 00:26:24,374 --> 00:26:27,794 And that's why I like your The Remarkable Leadership podcast. 473 00:26:27,794 --> 00:26:32,048 I think, you know, just the essence of leadership together with trust, 474 00:26:32,882 --> 00:26:37,929 or building a culture are the most essential things today 475 00:26:37,929 --> 00:26:41,182 more than ever, where a lot of people have moved into zoom 476 00:26:41,182 --> 00:26:44,227 and zombie sessions and home offices and what have we not. 477 00:26:44,436 --> 00:26:47,439 So I think that is, you know, leadership and culture, 478 00:26:48,023 --> 00:26:51,026 are the the things that are needed the most. 479 00:26:51,234 --> 00:26:52,986 In business today. 480 00:26:52,986 --> 00:26:56,781 And that requires also some joy and fun and playfulness. 481 00:26:56,781 --> 00:26:58,408 I think I would agree with you. 482 00:26:58,408 --> 00:27:01,328 And I'm going to ask you a question that I ask nearly all of my guests. 483 00:27:01,328 --> 00:27:04,956 I've never, ever had a better lead in to this question 484 00:27:05,415 --> 00:27:06,708 than what we've just been talking about. 485 00:27:06,708 --> 00:27:10,045 The question is, what do you do for fun? 486 00:27:10,295 --> 00:27:13,214 I mean, other than just live an active, vital life, 487 00:27:13,214 --> 00:27:15,550 what specific things do you do? 488 00:27:15,550 --> 00:27:17,010 And for fun. 489 00:27:17,010 --> 00:27:19,971 Yeah, I mean, I get enjoyment from writing. 490 00:27:19,971 --> 00:27:23,308 To me, writing is thinking, and there's nothing more fulfilling 491 00:27:23,308 --> 00:27:25,143 to define the path and ideas. 492 00:27:25,143 --> 00:27:28,146 I've always loved that. I play the piano. 493 00:27:28,772 --> 00:27:31,775 I like, you know, to do sports, 494 00:27:32,108 --> 00:27:35,570 but, the magic and the fun is, 495 00:27:35,862 --> 00:27:39,574 you know, with your children to get down on, on knees and get on eye level 496 00:27:39,574 --> 00:27:43,536 and just observe you know, consciousness in its evolution, 497 00:27:43,536 --> 00:27:48,958 you know, children that are growing up and you just get a lot of power from that. 498 00:27:48,958 --> 00:27:52,212 And it just, you know, gives you a lot of laughter and joy. 499 00:27:52,212 --> 00:27:56,383 And and so I think, you know, that, if I would say I'm going to seek, 500 00:27:56,883 --> 00:28:00,387 a fun, enjoyable moment, I do spend time with my daughters 501 00:28:00,387 --> 00:28:02,389 because I know it's just going to be, 502 00:28:02,389 --> 00:28:04,307 you know, a hell of a ride, and it's going to be, 503 00:28:04,307 --> 00:28:07,477 you know, the little one is going to say things that are just going to crack me up. 504 00:28:07,477 --> 00:28:10,480 And so I think, you know, and living being like, 505 00:28:10,522 --> 00:28:13,525 very privileged to live the life that I do, 506 00:28:13,900 --> 00:28:17,737 and get to do a lot of things that I enjoy if I'm going to seek up fun. 507 00:28:18,405 --> 00:28:21,366 I, you know, I would just go out and play with my kids. 508 00:28:21,866 --> 00:28:22,325 I love that. 509 00:28:22,325 --> 00:28:25,787 And for those of you that are only listening to this, to see 510 00:28:25,787 --> 00:28:29,833 the smile on his face when he's saying that tells the entire story. 511 00:28:30,750 --> 00:28:33,044 So we talked about writing. 512 00:28:33,044 --> 00:28:34,337 Let's talk about reading. 513 00:28:34,337 --> 00:28:38,174 What is something you've read recently or maybe something else you just 514 00:28:38,425 --> 00:28:41,344 you would love to share with us that you've read? 515 00:28:41,344 --> 00:28:41,678 Yeah, sure. 516 00:28:41,678 --> 00:28:44,806 I mean, I'm, I'm playing a lot lately because of the advancement 517 00:28:44,806 --> 00:28:47,851 of artificial intelligence moving into singularity that, 518 00:28:48,226 --> 00:28:50,895 you know, as I'm, I'm, I'm invested in quantum tech 519 00:28:50,895 --> 00:28:53,523 and I'm very curious about, like, the end game of that. 520 00:28:53,523 --> 00:28:57,402 So I went back to, to learn about, you know, the evolution of humanity. 521 00:28:57,402 --> 00:28:59,320 And I just came back from debate. 522 00:28:59,320 --> 00:29:01,614 Lee Tippett, is part of the turkey. 523 00:29:01,614 --> 00:29:04,242 It's one of the wonders of, of of life. 524 00:29:04,242 --> 00:29:06,911 The one of the findings that takes us back 525 00:29:06,911 --> 00:29:10,665 12,000 years in history is twice as old as Stonehenge. 526 00:29:10,665 --> 00:29:12,375 And it's just amazing. 527 00:29:12,375 --> 00:29:14,711 No one knows what it is, what it was, and all that. 528 00:29:14,711 --> 00:29:18,339 So I'm I'm very interested in mythology because I think, you know, 529 00:29:18,882 --> 00:29:23,136 it's become very hard to to come up with fictional ideas about the future 530 00:29:23,136 --> 00:29:25,889 because it's so fast and everything you can imagine is already there. 531 00:29:25,889 --> 00:29:27,515 It can be done through technology. 532 00:29:27,515 --> 00:29:30,101 So what will happen if mythology and enlightenment 533 00:29:30,101 --> 00:29:31,311 kind of sort of inverts, right? 534 00:29:31,311 --> 00:29:34,689 What would be a society, for civil society then? 535 00:29:34,689 --> 00:29:38,443 And that, I've been reading a lot of mythology and I like, 536 00:29:39,652 --> 00:29:42,071 a lot about Stephen Fry on 537 00:29:42,071 --> 00:29:46,659 his ethos of the, the, the whole structure of the Greek mythology. 538 00:29:46,659 --> 00:29:50,288 So I was just reading Troy, his book about, you know, 539 00:29:51,164 --> 00:29:54,793 the mythos and, and and and I like that dig into history. 540 00:29:54,793 --> 00:29:59,172 So lately I've been, been playing a lot with that, having spent, 541 00:29:59,672 --> 00:30:02,842 some wonderful days down in Sanliurfa 542 00:30:02,842 --> 00:30:06,554 and then digging into the, cradle of Humanity. 543 00:30:06,554 --> 00:30:09,516 So that's I would say it's one of the things that I'm, 544 00:30:09,724 --> 00:30:11,643 you know, playing with at the moment. 545 00:30:11,643 --> 00:30:14,020 Perfect love that. 546 00:30:14,020 --> 00:30:16,606 Probably the thing you wanted me to ask most is 547 00:30:16,606 --> 00:30:19,025 where can we learn more about your work? 548 00:30:19,025 --> 00:30:22,028 Where do you want to point people in relationship to the book? 549 00:30:22,028 --> 00:30:24,447 Anything you want to tell us about connecting 550 00:30:24,447 --> 00:30:27,450 with you, finding you, those sorts of things? 551 00:30:27,659 --> 00:30:28,493 Sure. No. 552 00:30:28,493 --> 00:30:30,495 I mean, go get the Viking code. 553 00:30:30,495 --> 00:30:32,705 I would love feedback on the book. 554 00:30:32,705 --> 00:30:33,248 It's out. 555 00:30:33,248 --> 00:30:36,459 It's on Amazon, all the online stores, Barnes Nobles, 556 00:30:36,459 --> 00:30:39,462 whatever, or everyone where books can be bought. 557 00:30:39,671 --> 00:30:44,592 My, yeah, most of my sources are found at Anders internet.com. 558 00:30:45,218 --> 00:30:48,221 You can subscribe. To my newsletter. 559 00:30:48,221 --> 00:30:52,183 We are planning a YouTube channel for more content in near future, 560 00:30:52,350 --> 00:30:56,354 and we are uploading a lot of, articles and papers that have been published. 561 00:30:57,105 --> 00:30:59,649 Also around the thinking, for people 562 00:30:59,649 --> 00:31:02,652 that are curious about my investment, you mentioned new artists. 563 00:31:02,944 --> 00:31:07,448 The new artist group is, small advisory and investment boutique, in Norway 564 00:31:07,448 --> 00:31:11,953 that we do, participations and rounds of investment with tech startups. 565 00:31:11,953 --> 00:31:15,331 That's something that I have started to enjoy a lot and do a lot more. 566 00:31:15,331 --> 00:31:16,541 And these days. 567 00:31:16,541 --> 00:31:19,919 But at Anders insert.com you can find the sources. 568 00:31:20,169 --> 00:31:24,465 And the Viking code is also found on Viking minus kokum 569 00:31:24,465 --> 00:31:27,468 or an all the normal bookstores as you know. 570 00:31:27,635 --> 00:31:30,305 And I'm on LinkedIn if you want to link up there. 571 00:31:30,305 --> 00:31:32,223 Of course. Perfect. 572 00:31:32,223 --> 00:31:34,058 So thank you for that. 573 00:31:34,058 --> 00:31:36,269 And thank you for our stimulating conversation. 574 00:31:36,269 --> 00:31:38,980 And, and now it's not just about conversation, everybody. 575 00:31:38,980 --> 00:31:43,151 Now, the question that I ask you every single week, every single episode, 576 00:31:43,151 --> 00:31:47,530 now what what action are you going to take as a result of this conversation? 577 00:31:47,739 --> 00:31:51,075 Because as interesting, as thought provoking, 578 00:31:51,075 --> 00:31:54,037 as insightful as this conversation might have been, 579 00:31:54,329 --> 00:31:57,957 if you don't take action, what was the point? 580 00:31:58,124 --> 00:32:02,295 So my challenge to you is to think back through the things that you either 581 00:32:02,295 --> 00:32:06,633 mentally highlighted or that you wrote down as you were listening and saying, 582 00:32:06,633 --> 00:32:08,051 what action am I going to take as a result? 583 00:32:08,051 --> 00:32:09,802 What will I do now? 584 00:32:09,802 --> 00:32:12,347 And hopefully one of those things is to order a copy of the book. 585 00:32:12,347 --> 00:32:14,682 But beyond that, what specific ideas? 586 00:32:14,682 --> 00:32:17,894 Maybe there's an insight that you got about 587 00:32:18,311 --> 00:32:21,022 micro ambitions that you want to now go do something about. 588 00:32:21,022 --> 00:32:24,400 Maybe it could be any number of things I don't want to excuse me. 589 00:32:24,442 --> 00:32:26,361 Presume to you what it would be. 590 00:32:26,361 --> 00:32:29,572 What I want to do is challenge you to make sure that you ask that question. 591 00:32:29,572 --> 00:32:32,575 What will I do now as a result of what I learned? 592 00:32:33,076 --> 00:32:34,702 Anders, thanks so much for being here. 593 00:32:34,702 --> 00:32:35,954 It's a pleasure to have you. 594 00:32:35,954 --> 00:32:37,622 And I've been looking forward to this conversation now. 595 00:32:37,622 --> 00:32:40,166 We've had it and I'm glad we did. 596 00:32:40,166 --> 00:32:42,251 Thank you so much for having me, Kevin. 597 00:32:42,251 --> 00:32:44,379 And so, everybody, if you enjoyed this episode, 598 00:32:44,379 --> 00:32:45,546 let someone know they should come. 599 00:32:45,546 --> 00:32:47,966 Listen, whatever, wherever you're watching and listening 600 00:32:47,966 --> 00:32:50,385 or listening to your podcast, make sure you're subscribed 601 00:32:50,385 --> 00:32:52,470 so you don't miss any future episodes. 602 00:32:52,470 --> 00:32:56,057 Give us a like, give us a give us a comment. 603 00:32:56,057 --> 00:32:59,060 You know how to do all those things, but most of all, come back next week 604 00:32:59,185 --> 00:33:01,896 for another episode of the Remarkable Leadership Podcast.