1 00:00:00,810 --> 00:00:03,780 Seven figure success starts when you start thinking like a CEO. 2 00:00:03,990 --> 00:00:06,060 Welcome to the John Kitchens Coach podcast. 3 00:00:06,060 --> 00:00:08,310 Experience this your host John Kitchens. 4 00:00:08,880 --> 00:00:11,280 Get ready to think bigger and transform your business into 5 00:00:11,280 --> 00:00:12,960 a path to lasting freedom. 6 00:00:18,420 --> 00:00:19,560 What is happening? 7 00:00:19,565 --> 00:00:20,220 Everybody, man. 8 00:00:20,220 --> 00:00:20,940 Thank you guys. 9 00:00:20,940 --> 00:00:23,520 Tuning into another episode of Agent to CEO podcast and 10 00:00:23,520 --> 00:00:26,040 we are in for a treat today. 11 00:00:26,880 --> 00:00:27,750 Chad, what's happening brother? 12 00:00:28,860 --> 00:00:29,820 John, thanks for having me. 13 00:00:29,820 --> 00:00:30,840 I'm looking forward to it. 14 00:00:31,260 --> 00:00:31,920 Yeah, man. 15 00:00:31,920 --> 00:00:32,820 Looking sharp. 16 00:00:32,820 --> 00:00:37,290 Looking sharp, and so thanks sir. Yeah, I, I, I'm really, you know, obviously 17 00:00:37,290 --> 00:00:41,190 introduction with through Ryan and, um, just, you know, conversation, 18 00:00:41,190 --> 00:00:42,510 being able to connect with you. 19 00:00:42,960 --> 00:00:45,840 Man, I really looking forward to, to this conversation. 20 00:00:45,840 --> 00:00:50,370 Just, you know, my, my, my intuition, right? 21 00:00:50,370 --> 00:00:55,530 Kind of looking at, you know, folks, obviously you've been in this 22 00:00:55,530 --> 00:00:57,930 game long enough and as, as well. 23 00:00:58,305 --> 00:01:04,185 But it's always, you know, being able to, to come across somebody that has built 24 00:01:04,215 --> 00:01:08,085 a foundation off of solid principle. 25 00:01:08,145 --> 00:01:12,164 And it was one of the things that, that really made me lean in, you 26 00:01:12,164 --> 00:01:14,475 know, with you in, in, in your story. 27 00:01:14,475 --> 00:01:17,354 And so I, I'm excited to be able to jump into that. 28 00:01:17,354 --> 00:01:20,235 I mean, there's so many di different directions that we can really go, but 29 00:01:20,745 --> 00:01:24,345 Chad, I would love for you to just, you know, you know, give us, give us 30 00:01:24,345 --> 00:01:27,375 a little bit of context, give a little bit of background, and, you know, go, go 31 00:01:27,375 --> 00:01:31,035 as far back as you want and just, just kind of, you know, navigate the stories 32 00:01:31,035 --> 00:01:34,370 that have brought us to, you know, the intersection of where we're at today. 33 00:01:35,595 --> 00:01:36,225 Absolutely. 34 00:01:36,225 --> 00:01:36,914 Thanks Sean. 35 00:01:37,455 --> 00:01:41,355 I, I could tell that we were gonna get into that just from our first conversation 36 00:01:41,355 --> 00:01:43,395 the other day about this podcast. 37 00:01:43,965 --> 00:01:47,895 And of all the things we talked about that was what you gravitated to. 38 00:01:47,895 --> 00:01:50,715 So, uh, it's one of my favorite things to talk about. 39 00:01:50,715 --> 00:01:54,405 I'm sure we'll get into a lot today, but, um, I'm looking forward to that as well. 40 00:01:54,405 --> 00:01:58,725 So, my story, the way this works out is I had absolutely no 41 00:01:58,725 --> 00:02:00,615 background in business whatsoever. 42 00:02:01,275 --> 00:02:03,134 Uh, growing up I had no desire. 43 00:02:03,524 --> 00:02:05,264 I had no money, consciousness. 44 00:02:05,294 --> 00:02:07,095 That's kind of the way that I like to describe it. 45 00:02:07,875 --> 00:02:11,834 Uh, growing up I was, I played soccer, ended up with a soccer 46 00:02:11,834 --> 00:02:15,555 scholarship to college, and I played guitar, still play guitar. 47 00:02:16,305 --> 00:02:18,885 And, um, that was really the dream. 48 00:02:19,035 --> 00:02:23,924 My personal dream was to play guitar all day long, to travel 49 00:02:23,924 --> 00:02:25,005 the world, playing guitar. 50 00:02:25,605 --> 00:02:30,644 And so I literally walked away from a soccer scholarship because I'd started 51 00:02:30,644 --> 00:02:35,385 a band in college and, uh, walked away from the scholarship, went all in with 52 00:02:35,385 --> 00:02:41,715 music, got signed to a local label, developed a following locally, and, 53 00:02:41,715 --> 00:02:47,954 um, uh, maybe a year and a half into that we recorded an album and some 54 00:02:47,954 --> 00:02:50,894 people thought they were gonna make money off of us going out to Hollywood 55 00:02:50,894 --> 00:02:52,635 and getting signed to a major label. 56 00:02:53,295 --> 00:02:55,215 So I think I was 20 years old. 57 00:02:55,215 --> 00:02:58,875 We got flown out to Hollywood and, um. 58 00:02:59,220 --> 00:03:06,149 With 40 of our fans, and we ended up playing a showcase, um, concert in 59 00:03:06,149 --> 00:03:10,109 front of all the major record labels at the Whiskey A Gogo as a 20-year-old. 60 00:03:10,170 --> 00:03:14,070 It was totally, totally amazing, amazing journey. 61 00:03:14,700 --> 00:03:16,290 That was the journey upward. 62 00:03:16,290 --> 00:03:19,829 But then when we got those rejection letters over the next several 63 00:03:19,829 --> 00:03:24,120 months, I had no life skills at that point and I didn't know how 64 00:03:24,120 --> 00:03:28,019 to deal with the rejection, and I just spiraled outta control. 65 00:03:28,019 --> 00:03:33,510 So by the time I'm 23, I'm at complete rock bottom, completely 66 00:03:33,510 --> 00:03:35,790 broken, can't even hold a job. 67 00:03:36,000 --> 00:03:43,260 And so the way I ended up in real estate is at that lowest point, my uncle reached 68 00:03:43,260 --> 00:03:48,060 out to me and he was never a realtor, but he is always been in real estate 69 00:03:48,060 --> 00:03:53,399 and he retired from passive income in real estate when he was 44 years old. 70 00:03:54,195 --> 00:03:58,275 And so that was that moment when I was at Rock Bottom and he reached out to me 71 00:03:58,275 --> 00:04:00,614 and said, Hey, I know you're struggling. 72 00:04:00,614 --> 00:04:02,445 Why don't you come live with me for a while? 73 00:04:02,565 --> 00:04:04,635 I've got this 3000 acre farm. 74 00:04:04,635 --> 00:04:07,275 It's got 75 miles of motorcycle trail. 75 00:04:07,875 --> 00:04:09,015 Why don't you come hang out with me? 76 00:04:09,105 --> 00:04:10,424 And I took him up on it. 77 00:04:10,484 --> 00:04:11,204 So yeah, 78 00:04:11,325 --> 00:04:11,685 I would've 79 00:04:11,685 --> 00:04:11,834 too. 80 00:04:13,635 --> 00:04:13,995 Right? 81 00:04:14,325 --> 00:04:18,255 So we spent, we spent months, a couple months driving around 82 00:04:18,765 --> 00:04:23,205 listening to Rich Dad, port Dad on it was probably on cassette. 83 00:04:23,805 --> 00:04:24,045 Yeah. 84 00:04:24,465 --> 00:04:24,765 Yeah. 85 00:04:25,515 --> 00:04:28,305 And uh, and then we would go eat at a restaurant and we would 86 00:04:28,305 --> 00:04:29,534 walk out of the restaurant. 87 00:04:29,534 --> 00:04:30,945 We'd get in the car and you go, guess what? 88 00:04:30,975 --> 00:04:31,784 I own that building. 89 00:04:31,965 --> 00:04:35,414 And then we would go get a car wash and we'd leave and you'd say, Hey, guess what? 90 00:04:35,414 --> 00:04:36,525 I own that car wash. 91 00:04:36,525 --> 00:04:40,395 And then we, you know, we, we did all these things and I think it 92 00:04:40,395 --> 00:04:44,175 really just opened my eyes that there was something else out there. 93 00:04:44,625 --> 00:04:47,055 Maybe another way of achieving freedom. 94 00:04:48,435 --> 00:04:50,715 So, moved back to Texas, saved up some money. 95 00:04:51,645 --> 00:04:53,445 Got my real estate license. 96 00:04:54,135 --> 00:04:59,294 The dream was Rookie of the year, and I was nowhere close to Rookie of the year. 97 00:04:59,385 --> 00:05:01,784 And so that's how it all got started for me. 98 00:05:02,955 --> 00:05:03,854 I, I love that. 99 00:05:03,854 --> 00:05:09,794 So riding around with, with, with, with uncle, what were like, what were some of 100 00:05:09,825 --> 00:05:14,534 the main like principles that he really tried to instill into you that you kind 101 00:05:14,534 --> 00:05:16,305 of, that part of that foundation Right. 102 00:05:16,305 --> 00:05:18,705 That we're talking about that, we'll, we'll, we'll get into, but 103 00:05:18,945 --> 00:05:19,245 yeah. 104 00:05:19,604 --> 00:05:23,265 Is there anything that like he, like you still to this day, still think 105 00:05:23,265 --> 00:05:25,554 about or, or make decisions on or, or 106 00:05:25,995 --> 00:05:26,145 Yeah. 107 00:05:26,145 --> 00:05:29,445 Base what you're gonna do off of what you know, that time with him? 108 00:05:30,705 --> 00:05:30,974 Yeah. 109 00:05:30,974 --> 00:05:34,784 So, uh, definitely part of the, of the foundation came 110 00:05:34,784 --> 00:05:36,195 from that time with my uncle. 111 00:05:36,705 --> 00:05:37,215 Um. 112 00:05:37,980 --> 00:05:42,030 Really, you know, if you, if for any, any of the listeners that are familiar 113 00:05:42,030 --> 00:05:45,750 with Kiyosaki, you know, what he's really talking about is a couple things. 114 00:05:46,170 --> 00:05:47,820 Mainly the cashflow quadrant. 115 00:05:48,000 --> 00:05:48,510 So, 116 00:05:48,570 --> 00:05:48,720 yeah. 117 00:05:49,170 --> 00:05:53,550 Uh, when I look back on that season of my life, what really stands 118 00:05:53,550 --> 00:06:00,270 out to me is that I was chasing freedom, um, through my own dream. 119 00:06:00,600 --> 00:06:07,350 And so, um, what I saw that he had, he had won freedom and he had won time freedom. 120 00:06:08,250 --> 00:06:14,340 And so, um, when I moved back to Texas, I knew I needed, I knew, I 121 00:06:14,340 --> 00:06:19,200 understood the concept of, uh, not just trading time for money from him, and I 122 00:06:19,200 --> 00:06:20,535 understood some of these things, but. 123 00:06:21,600 --> 00:06:24,240 Uh, what I didn't understand, I didn't have enough life 124 00:06:24,240 --> 00:06:25,560 skills to even pull it off. 125 00:06:25,650 --> 00:06:29,340 So I knew I needed to have a positive mental attitude and I needed 126 00:06:29,340 --> 00:06:32,940 to do these things, but I ended up needing much more than that. 127 00:06:32,940 --> 00:06:37,950 So what the way it played out for me is I got my real estate license, and 128 00:06:37,950 --> 00:06:41,370 then a couple of weeks after I get got my real estate license, one of 129 00:06:41,370 --> 00:06:43,980 the guys in the office walks up to me. 130 00:06:44,370 --> 00:06:46,860 He says, Hey, you know, I see you're reading all these books. 131 00:06:46,860 --> 00:06:52,020 I can, I can tell you're very focused, but um, here, just take a listen to this cd. 132 00:06:52,140 --> 00:06:57,930 And it was a, uh, it was from a men's conference called The Men of Destiny. 133 00:06:58,710 --> 00:07:03,750 And uh, the title of that CD was the Home Run Man, meaning Like Baseball. 134 00:07:04,290 --> 00:07:08,460 And in that message it talked about a man of honor has to have 135 00:07:08,460 --> 00:07:11,850 vision, focus, tenacity, and faith. 136 00:07:12,600 --> 00:07:12,960 Hmm. 137 00:07:13,590 --> 00:07:18,030 And so I, I got ahold of this CDI hadn't been to, I had not really been to church 138 00:07:18,030 --> 00:07:19,650 since I was maybe two or three years old. 139 00:07:20,310 --> 00:07:25,530 And, um, you know, I didn't know what to expect, but I was, I 140 00:07:25,530 --> 00:07:26,850 knew I couldn't do it on my own. 141 00:07:26,850 --> 00:07:31,890 So I, I was listening to the CD and I had just never heard of any, anything 142 00:07:31,890 --> 00:07:36,060 like this with what I call biblical strength or manhood with honor. 143 00:07:36,659 --> 00:07:39,870 And I pulled over on the shoulder road and just bawled my eyes out and drove over to 144 00:07:39,870 --> 00:07:46,289 my girlfriend's apartment and put the CD in, and basically told her that day, like, 145 00:07:46,289 --> 00:07:48,150 this is what I'm committing to becoming. 146 00:07:49,110 --> 00:07:56,185 And so that was 22 some odd years ago. 147 00:07:57,180 --> 00:07:59,310 T uh, 21 and a half years ago. 148 00:07:59,909 --> 00:08:01,890 And, um, that's my wife now. 149 00:08:02,159 --> 00:08:05,250 And so that's where the foundation really came from. 150 00:08:05,250 --> 00:08:10,799 It was, it was, it was, uh, the first spark was from my, my uncle, but then 151 00:08:10,859 --> 00:08:16,799 he lived the entire, yeah, the entire priority structure for my life came 152 00:08:16,799 --> 00:08:19,140 from what I learned from my pastor. 153 00:08:19,140 --> 00:08:22,049 I've been in the same church for 21 and a half years. 154 00:08:22,530 --> 00:08:23,280 That's wild. 155 00:08:23,340 --> 00:08:24,240 That's so amazing. 156 00:08:24,359 --> 00:08:26,549 So what was the, what was the name of the cd? 157 00:08:26,580 --> 00:08:27,180 Who was that? 158 00:08:28,140 --> 00:08:29,700 Uh, Dr. Jean Lagerfeld. 159 00:08:29,700 --> 00:08:33,990 The church is Faith Christian Center in Arlington, Texas. 160 00:08:35,699 --> 00:08:36,720 It, it's pretty wild. 161 00:08:36,720 --> 00:08:40,380 So in oh four, he had already been pastoring the longest of 162 00:08:40,380 --> 00:08:43,439 anyone in Arlington, and he is still the pastor of the church. 163 00:08:43,439 --> 00:08:48,300 So that was, he was already the longest serving pastor in, oh, 21 years ago. 164 00:08:48,300 --> 00:08:49,079 And he is still there. 165 00:08:50,010 --> 00:08:50,400 Yeah. 166 00:08:50,640 --> 00:08:51,750 That's so powerful. 167 00:08:51,750 --> 00:08:52,035 Right. 168 00:08:52,035 --> 00:08:55,800 When you, you we're, we're at those moments to where. 169 00:08:56,655 --> 00:09:00,195 You know, I don't, I don't know if it's just completely broken down, but maybe 170 00:09:00,195 --> 00:09:05,535 completely open, uh, to really receive and, and, and willing to listen and 171 00:09:05,535 --> 00:09:05,775 yeah. 172 00:09:06,255 --> 00:09:11,745 You know, it's, I can, you know, you know, how can we be more open and 173 00:09:11,745 --> 00:09:15,915 more receptive and more, you know, from a, from a true learner mindset. 174 00:09:15,975 --> 00:09:20,445 And, you know, it's, it's, it's crazy when, when those, when 175 00:09:20,445 --> 00:09:21,525 those things happen, right? 176 00:09:21,525 --> 00:09:25,125 To where we're able to, you know, receive something and it just hits 177 00:09:25,125 --> 00:09:29,295 us and it just changes the trajectory of our life and what we're on. 178 00:09:29,295 --> 00:09:33,715 And more so, like the way we think about things and just sometimes it, 179 00:09:33,765 --> 00:09:35,385 we just need that framework, right? 180 00:09:35,385 --> 00:09:40,185 Like, like the, the honor framework of vision focused, tenacity, faith, right? 181 00:09:40,185 --> 00:09:44,565 It gives you a foundation to then be able to, to build from. 182 00:09:44,685 --> 00:09:49,215 And, you know, sometimes we latch onto different foundations 183 00:09:49,215 --> 00:09:51,225 and things that don't serve us. 184 00:09:51,225 --> 00:09:52,425 And, and I, you know, it's, 185 00:09:52,635 --> 00:09:53,025 yeah. 186 00:09:54,105 --> 00:09:54,975 It's that circle. 187 00:09:54,975 --> 00:09:55,875 It's who we're around. 188 00:09:55,875 --> 00:09:58,094 It's what we're consuming, it's what we're absorbing. 189 00:09:58,334 --> 00:10:03,584 And it's crazy, man, how sometimes the wrong advice, the wrong belief 190 00:10:03,584 --> 00:10:08,084 system, how it could, you know, set you down a path that will, yeah, that 191 00:10:08,084 --> 00:10:13,905 will take you decades to, to, to fix if, if you ever are able to fix it. 192 00:10:13,905 --> 00:10:17,985 'cause most people, they just, they, they latch onto it and they just don't, you 193 00:10:17,985 --> 00:10:22,395 know, find themselves in a situation or being pushed to challenge those beliefs 194 00:10:22,395 --> 00:10:26,595 or getting the people around them to challenge those beliefs to become better. 195 00:10:26,595 --> 00:10:31,875 And so that, you know, that, that first, and just making, you know, you just, 196 00:10:31,875 --> 00:10:35,805 you made that declaration is, I mean, I don't even know, is a commitment or a 197 00:10:35,805 --> 00:10:37,635 declaration more, you know, more powerful. 198 00:10:37,635 --> 00:10:41,265 But you, you made that and that, that just started the 199 00:10:41,265 --> 00:10:43,185 trajectory that your life is on. 200 00:10:44,505 --> 00:10:45,855 Yeah, that's well said. 201 00:10:46,305 --> 00:10:50,564 When I look back on it all, um, I was a shooting star early. 202 00:10:51,480 --> 00:10:55,770 So I just made a commitment that I'm, I'm never gonna be a shooting star again. 203 00:10:56,520 --> 00:10:56,820 You know? 204 00:10:56,820 --> 00:11:01,290 It, it does, it, it goes even, even more so in, you know, I, I look at 205 00:11:01,290 --> 00:11:04,080 what happened in my parents' lives and I don't hold anything against 206 00:11:04,080 --> 00:11:06,390 them, but all that didn't work out. 207 00:11:06,780 --> 00:11:16,410 And so, um, I think through how are these decisions gonna, I never 208 00:11:16,410 --> 00:11:21,330 have been willing to build the business at the expense of my family. 209 00:11:22,650 --> 00:11:22,950 Yeah. 210 00:11:23,520 --> 00:11:25,920 And so, and that there's no judgment on that. 211 00:11:25,920 --> 00:11:29,430 I'm not trying to make anybody feel bad, but it just, because of what 212 00:11:29,430 --> 00:11:35,280 I'd went through, I, I made the decision that the reason why I would 213 00:11:35,280 --> 00:11:37,560 become great in business was so that. 214 00:11:37,995 --> 00:11:41,564 All these other things would succeed so that that, you know, 215 00:11:41,564 --> 00:11:44,955 I know you wanted to get into it, but that, that became the purpose. 216 00:11:44,955 --> 00:11:48,555 And it is the purpose to, to have this priority structure. 217 00:11:48,555 --> 00:11:52,575 Because what I'm interested in doing is having the best 218 00:11:52,575 --> 00:11:55,605 year ever, every single year. 219 00:11:56,115 --> 00:11:56,385 Mm-hmm. 220 00:11:56,385 --> 00:12:00,495 I, I, and, and so that's, you know, and, and we mentioned honor. 221 00:12:00,495 --> 00:12:03,075 That's why Honor is, um, 222 00:12:05,715 --> 00:12:08,835 one of the core values is we call it uncommon honor. 223 00:12:08,835 --> 00:12:12,255 So I want to demonstrate honor to the ones who show me the way, 224 00:12:12,465 --> 00:12:14,235 and I'm still doing that, right? 225 00:12:14,265 --> 00:12:16,485 I'm still doing that 21 years later. 226 00:12:16,845 --> 00:12:22,485 And then I, my goal is to show Uncommon Honor towards my peers and then uncommon 227 00:12:22,485 --> 00:12:29,685 Honor towards the least of these, towards those who you would consider would 228 00:12:29,685 --> 00:12:31,215 be someone that could never help you. 229 00:12:32,415 --> 00:12:36,314 And, uh, because I, I know what it was like when I was helpless. 230 00:12:37,095 --> 00:12:40,454 And so I just, I just have never forgot, you know, I wake up every day 231 00:12:40,454 --> 00:12:46,425 and I remember that what I was capable of at age 23 and my own strength, 232 00:12:46,510 --> 00:12:47,985 and, and that's where I started. 233 00:12:47,985 --> 00:12:48,225 Yeah. 234 00:12:48,915 --> 00:12:49,245 Yeah. 235 00:12:49,574 --> 00:12:52,785 Well, I mean, you built two different disciplines early on, right? 236 00:12:52,814 --> 00:12:57,105 That the discipline of, of, of sport and then the discipline of music. 237 00:12:57,135 --> 00:12:57,255 Yeah. 238 00:12:57,255 --> 00:12:57,525 Right? 239 00:12:57,525 --> 00:13:01,155 You built up two and there, and there's, there's so many similarities, right. 240 00:13:01,155 --> 00:13:02,235 To be great at anything. 241 00:13:02,235 --> 00:13:06,045 I mean, it it, it takes time, it takes the discipline, it takes the focus, 242 00:13:06,045 --> 00:13:11,865 it takes the tenacity and, you know, in, in faith context, it's also having 243 00:13:11,865 --> 00:13:13,964 faith in the process too, right. 244 00:13:14,085 --> 00:13:16,425 And, and building those disciplines. 245 00:13:16,964 --> 00:13:24,535 And, you know, that's for, you know, kind of the, the organization and, and 246 00:13:25,125 --> 00:13:28,905 coaching program and everything kind of as, as we were building coming up. 247 00:13:29,564 --> 00:13:32,954 Um, that's the thing that we looked for, right? 248 00:13:32,954 --> 00:13:34,245 We didn't want to look. 249 00:13:34,530 --> 00:13:37,470 To build somebody into a winner. 250 00:13:37,500 --> 00:13:43,200 We were looking for traits and attributes of success that they've put in the 251 00:13:43,200 --> 00:13:45,420 work to build disciplines on their own. 252 00:13:45,420 --> 00:13:47,850 And that was always one of the things that we looked for. 253 00:13:47,939 --> 00:13:51,030 Obviously, you know, growing up in your neck of the woods, like I, I don't 254 00:13:51,030 --> 00:13:56,430 care if you won Blue Ribbon for your, you know, best show pick, like Yeah. 255 00:13:56,430 --> 00:14:00,750 'cause that's discipline that takes work to be able to achieve anything. 256 00:14:01,290 --> 00:14:05,670 And so, you know, kind of our mantra was, is like, we don't create winners, we 257 00:14:05,670 --> 00:14:07,620 just help winners win bigger and faster. 258 00:14:07,830 --> 00:14:08,310 And 259 00:14:08,310 --> 00:14:08,490 Yeah. 260 00:14:08,970 --> 00:14:14,670 You know, I thought a lot about that, you know, over the years, and I don't 261 00:14:14,670 --> 00:14:18,210 even know why I even, I mean, I even thought about it last night for some 262 00:14:18,210 --> 00:14:22,140 random reason that that hasn't even been at the forefront of my mind. 263 00:14:22,830 --> 00:14:23,490 And I was like. 264 00:14:24,570 --> 00:14:28,770 Just thinking through conversations and, and you know, even the 265 00:14:28,770 --> 00:14:30,300 statistics in this industry. 266 00:14:30,300 --> 00:14:35,880 What, I mean, what do we have, you know, 74% of agents didn't sell a home in 25. 267 00:14:36,240 --> 00:14:39,390 74% of agents didn't sell a home in 24. 268 00:14:39,720 --> 00:14:41,280 It's gonna be more of the same this year. 269 00:14:41,280 --> 00:14:43,200 Like, like that's not gonna change. 270 00:14:43,800 --> 00:14:46,050 And more and more agents are gonna get out. 271 00:14:46,410 --> 00:14:50,160 The top producers like yourself and Ryan are just gonna continue to 272 00:14:50,160 --> 00:14:53,940 gobble up more and more market share is, is what's, is what's happening. 273 00:14:54,600 --> 00:14:59,670 And, and so I'm just thinking through like, the people out 274 00:14:59,670 --> 00:15:02,910 there that are winning, like they have a track record of winning. 275 00:15:02,940 --> 00:15:07,230 They have a track record of, of putting things in place to where they've been 276 00:15:07,230 --> 00:15:09,810 successful that led 'em into this life. 277 00:15:09,810 --> 00:15:13,440 And like being able to be disciplined. 278 00:15:13,590 --> 00:15:18,390 I don't, I mean, it, it never panned out, but you had enough skill and talent. 279 00:15:18,780 --> 00:15:24,599 To get you to one of the most iconic places in the whole world to play, 280 00:15:24,660 --> 00:15:29,339 to play music as well as, you know, the discipline it takes to play any, 281 00:15:29,430 --> 00:15:34,110 any sport to get into any college and D 1D two, it doesn't matter, right? 282 00:15:34,110 --> 00:15:38,250 You, you, you know enough in you to get a scholarship to go get school paid for. 283 00:15:38,670 --> 00:15:43,020 You're doing things right over an extended period of time for that to be true. 284 00:15:43,530 --> 00:15:46,949 So that, to me, that found that that success foundation and the 285 00:15:46,949 --> 00:15:52,260 working hard is, is there and then, you know, then being able to, 286 00:15:52,319 --> 00:15:54,420 to, you know, up on top of that. 287 00:15:54,420 --> 00:15:58,349 But I love the honor and I love, you know, unpack that. 288 00:15:58,349 --> 00:16:01,560 Like, what, what does that mean when you say, man, uncommon honor? 289 00:16:01,859 --> 00:16:04,260 Like, what, what does that mean? 290 00:16:04,260 --> 00:16:07,260 What do you, how do you convey that to your team, to those 291 00:16:07,260 --> 00:16:08,670 that you're cascading that out. 292 00:16:08,670 --> 00:16:11,790 They see that, what does, what does that mean by definition? 293 00:16:13,170 --> 00:16:16,890 Well, I, I like what you've just said there, you know, uh, to Tide. 294 00:16:17,880 --> 00:16:21,930 What we've just talked about together before I get to Uncommon Honor, um, 295 00:16:23,310 --> 00:16:25,410 you can have those success principles. 296 00:16:25,410 --> 00:16:29,280 You can have that, you know, talent, talent has a trajectory. 297 00:16:29,490 --> 00:16:31,860 You know, I, I agree with you completely. 298 00:16:31,860 --> 00:16:36,930 You're looking for that talent that, um, when you pour into them, 299 00:16:37,500 --> 00:16:40,650 they give you energy back because they just go and do what you teach. 300 00:16:40,829 --> 00:16:42,510 Yeah, I, I agree with that completely. 301 00:16:43,079 --> 00:16:47,130 Um, however, when you add that to 302 00:16:49,475 --> 00:16:55,470 a, the best priority structure, that's, that's what I've always been after, 303 00:16:55,770 --> 00:16:59,790 because you can have all the talent in the, how many, I call it the lie of fame. 304 00:16:59,790 --> 00:17:07,230 How many people do we see, uh, go to the top and then just destroy their life? 305 00:17:08,560 --> 00:17:13,125 You know, movies, athletes, politicians, you name it. 306 00:17:13,724 --> 00:17:17,564 And so that's, that's why I was seeking the other part. 307 00:17:18,074 --> 00:17:21,915 There was a book that I read right around this time, and it was actually 308 00:17:21,915 --> 00:17:23,865 referenced in those first messages. 309 00:17:24,284 --> 00:17:27,435 I heard my pastor, uh, preach on those CDs. 310 00:17:28,034 --> 00:17:29,504 And it's written by w Clement Stone. 311 00:17:29,504 --> 00:17:32,985 It's really old, and it's called the Success System that never fails. 312 00:17:33,524 --> 00:17:35,264 See, I'm, I'm interested in that. 313 00:17:35,324 --> 00:17:35,804 I don't. 314 00:17:36,014 --> 00:17:36,135 Mm-hmm. 315 00:17:36,435 --> 00:17:41,475 You can, you can be the most go-getter, the 10 x lifestyle, crush it, hustle, 316 00:17:41,475 --> 00:17:43,754 grind, all that, all that stuff. 317 00:17:44,205 --> 00:17:49,725 But if your body's falling apart or your key relationships are falling apart, or 318 00:17:49,725 --> 00:17:53,205 this, there's this wake of destruction behind you, what good was it for? 319 00:17:53,324 --> 00:17:53,625 Right. 320 00:17:53,625 --> 00:17:59,564 So, uh, uncommon honor, you know, to me it's, it's, uh, you could, what's 321 00:17:59,564 --> 00:18:00,524 the easiest way to describe it? 322 00:18:00,524 --> 00:18:01,845 I wouldn't say sowing and reaping. 323 00:18:03,315 --> 00:18:07,545 So however I treat someone, I would want to be treated that way. 324 00:18:08,295 --> 00:18:13,365 You know, if I'm dealing with a, an agent, a peer in a transaction, even though I'm 325 00:18:13,365 --> 00:18:18,345 representing my client's best interest, it still doesn't have to be a war between 326 00:18:18,345 --> 00:18:20,295 me and you on the other side of the table. 327 00:18:20,325 --> 00:18:20,595 Right? 328 00:18:21,135 --> 00:18:27,315 Or if I talk to a, let's say a buyer lead and they, they, from the sound of it, 329 00:18:27,465 --> 00:18:31,515 they may not ever get their life together to where they can actually buy a home. 330 00:18:31,695 --> 00:18:33,555 I don't treat 'em like they're less than human. 331 00:18:35,295 --> 00:18:39,820 And let's say I have a mentor and at some point I've done some 332 00:18:39,820 --> 00:18:41,745 of the things that they've done. 333 00:18:42,465 --> 00:18:47,235 I don't go, um, trying to lord it over them or act like I'm better than them. 334 00:18:47,475 --> 00:18:49,605 That that's what uncommon honor is to me. 335 00:18:49,965 --> 00:18:52,485 It's just treating people the way that I would want to be treated. 336 00:18:53,295 --> 00:18:53,445 Yeah. 337 00:18:53,445 --> 00:18:55,365 You know, from a leadership standpoint. 338 00:18:56,205 --> 00:18:57,045 It's two things. 339 00:18:57,435 --> 00:19:02,985 One, it's, it's sh telling them the truth in the sense of showing them how 340 00:19:02,985 --> 00:19:04,605 to do it, not holding anything back. 341 00:19:05,115 --> 00:19:07,845 And then on the other side is telling them the truth, even when 342 00:19:07,845 --> 00:19:09,045 they may not want to hear it. 343 00:19:09,555 --> 00:19:09,675 Yeah. 344 00:19:09,675 --> 00:19:11,325 Because of the gaps that they have. 345 00:19:11,865 --> 00:19:18,675 And I, I think a whole lot of leadership is the ability to tell people the truth 346 00:19:18,675 --> 00:19:20,205 in a way that they could receive it. 347 00:19:20,865 --> 00:19:20,955 Mm-hmm. 348 00:19:21,195 --> 00:19:24,645 Most leaders that, people that call themselves leaders are not willing to say 349 00:19:24,645 --> 00:19:27,975 what needs to be said in any given moment. 350 00:19:27,975 --> 00:19:32,264 One thing I repeat constantly around here is if at any point I'm unwilling 351 00:19:32,264 --> 00:19:35,805 to say what needs to be said in this environment, that's the minute that 352 00:19:35,805 --> 00:19:37,335 this environment will begin to die. 353 00:19:39,254 --> 00:19:40,004 Say that again. 354 00:19:40,965 --> 00:19:44,985 If at any point I'm unwilling to say what needs to be said in the 355 00:19:44,985 --> 00:19:48,705 environment, that's the moment that this environment will begin to die. 356 00:19:49,620 --> 00:19:50,100 Hmm. 357 00:19:50,520 --> 00:19:51,330 That's so good. 358 00:19:51,899 --> 00:19:52,260 That's so 359 00:19:52,260 --> 00:19:52,649 good. 360 00:19:52,745 --> 00:19:58,260 I, I, I, I, I tell myself that, John, when, when, when that someone 361 00:19:58,260 --> 00:20:02,699 in the room says the wrong thing and you're tempted to just like, let it 362 00:20:02,699 --> 00:20:06,449 go, but then everyone else in the room would hear what they just said. 363 00:20:06,570 --> 00:20:10,860 Are you gonna let that be the last thing that's said that gets 364 00:20:11,129 --> 00:20:12,750 permeated into the environment? 365 00:20:12,750 --> 00:20:16,020 Or are you gonna be the leader and are you gonna step in and 366 00:20:16,020 --> 00:20:17,159 say what needs to be said? 367 00:20:18,149 --> 00:20:18,510 Yeah. 368 00:20:19,020 --> 00:20:19,770 I love that. 369 00:20:19,770 --> 00:20:25,649 And it, it, it's, it's in a way too like what, what, what I'm hearing and just kind 370 00:20:25,649 --> 00:20:29,760 of even looking at, you know, the values that, that we've leaned into over the 371 00:20:29,760 --> 00:20:38,010 years, it's, it's really more of a, a very candid type of conversation, but, but in 372 00:20:38,010 --> 00:20:40,830 a kind way, not nice, but in a kind way. 373 00:20:40,830 --> 00:20:44,399 And that's, you know, telling them the truth, right? 374 00:20:44,429 --> 00:20:46,590 Being able, being willing to have. 375 00:20:46,965 --> 00:20:48,405 The difficult conversations. 376 00:20:48,405 --> 00:20:53,625 Not afraid to work through the whole conflict resolution, not afraid to have. 377 00:20:54,135 --> 00:20:57,165 And, and those conversations are a lot easier when you're standing in truth. 378 00:20:57,735 --> 00:20:59,175 And it, it's, 379 00:20:59,295 --> 00:20:59,385 yes, 380 00:20:59,600 --> 00:21:02,715 it, it really helps, you know, to, to navigate through that. 381 00:21:02,715 --> 00:21:06,615 And like, as you're talking, I'm just, my mind's just running through different 382 00:21:06,615 --> 00:21:11,415 situations and scenarios and like where I failed, where I have failed as a leader. 383 00:21:11,415 --> 00:21:17,145 Not saying things because of my people pleasing tendencies of, of growing 384 00:21:17,145 --> 00:21:20,655 up and always wanting to be a people pleaser and not wanting to, you know, 385 00:21:20,655 --> 00:21:25,274 wanting everybody to, to get along and not wanting to have, you know, conflict. 386 00:21:25,635 --> 00:21:31,245 But there's so many great ways to be able to, to get into and, and curate and create 387 00:21:31,245 --> 00:21:37,034 that environment, Chad, to where you can be very candid and, you know, speak in a 388 00:21:37,034 --> 00:21:40,514 way that people, you know, hear the truth. 389 00:21:40,545 --> 00:21:43,425 You're speaking truth and calling them out, but. 390 00:21:43,784 --> 00:21:49,004 But also, you know, in a way to where, um, and, and you said it earlier, right? 391 00:21:49,004 --> 00:21:52,995 And, and, and I, I, it clicked and I wanted to come back to it, but one of 392 00:21:52,995 --> 00:21:56,294 the things that you were describing with, with the man of honor, and you were, you 393 00:21:56,294 --> 00:22:00,824 were kind of talking about it, but you were talking about uncommon honor amongst 394 00:22:00,824 --> 00:22:03,465 others that really can't help themselves. 395 00:22:03,465 --> 00:22:03,675 Right? 396 00:22:03,675 --> 00:22:09,435 So to me, that's helping us get real clear on our leadership style. 397 00:22:09,554 --> 00:22:13,665 And, and you're coming from a really, a servant's heart servant leadership. 398 00:22:14,205 --> 00:22:17,205 And that's, that's the position we wanna come from, right? 399 00:22:17,205 --> 00:22:19,395 Like all the different styles of leadership. 400 00:22:19,425 --> 00:22:22,425 And sometimes people will do things and return for, for them to do 401 00:22:22,425 --> 00:22:25,395 things that's, you know, more of a barter type type of leadership. 402 00:22:25,949 --> 00:22:29,834 And, and so ultimately getting to the, the ultimate holy grail 403 00:22:29,834 --> 00:22:31,155 of the servant leadership. 404 00:22:31,155 --> 00:22:34,514 But you're, and this is why I wanted to get into the values because. 405 00:22:35,565 --> 00:22:38,475 You're laying the foundation, you're laying the found, that's where it goes. 406 00:22:38,535 --> 00:22:40,485 It's like, listen, this is what we, you know, these are 407 00:22:40,485 --> 00:22:41,475 the shoulds and should nots. 408 00:22:41,475 --> 00:22:44,325 Like this is what I believe, and this is, you know, how, how we 409 00:22:44,325 --> 00:22:46,515 approach, you know, our community. 410 00:22:48,045 --> 00:22:48,255 Yeah. 411 00:22:48,255 --> 00:22:53,355 Let's talk about that for a sec. So, um, we, we haven't really gone into it. 412 00:22:54,405 --> 00:22:59,415 We, we talked about me getting into real estate and then the goal was 413 00:22:59,955 --> 00:23:01,605 rookie of the year, nowhere close. 414 00:23:01,905 --> 00:23:05,895 But then I started to build all these habits and then I met a mentor. 415 00:23:06,465 --> 00:23:10,185 He had sold 215 homes the previous year, and he, and it was right 416 00:23:10,185 --> 00:23:11,835 before the great financial crisis. 417 00:23:11,835 --> 00:23:15,315 And he said, look, if you do exactly what I teach in this class, you cannot fail. 418 00:23:15,735 --> 00:23:19,605 And I thought, okay, well that, that works for me because 419 00:23:20,265 --> 00:23:21,405 I'm good at following directions. 420 00:23:21,405 --> 00:23:21,705 Teach me 421 00:23:22,545 --> 00:23:23,715 you're valid. 422 00:23:23,715 --> 00:23:24,855 You know, you're valid. 423 00:23:24,885 --> 00:23:26,745 And the track records there. 424 00:23:27,015 --> 00:23:30,135 And I have been going through this intense three or four year period 425 00:23:30,135 --> 00:23:33,765 of really cleaning up my habits based on what I was learning. 426 00:23:34,305 --> 00:23:36,435 In faith Christian Center's environment. 427 00:23:36,825 --> 00:23:39,345 And so I just went all in and I replaced my wife's income. 428 00:23:39,345 --> 00:23:41,175 I became the individual agent of the year. 429 00:23:41,175 --> 00:23:46,485 I fell in love with leadership and then, you know, I was at KW for 17 years. 430 00:23:46,575 --> 00:23:51,345 During that time, we went from a little office of 50 agents to eventually becoming 431 00:23:51,345 --> 00:23:54,585 the most profitable Keller Williams office in the world two years in a row. 432 00:23:54,885 --> 00:23:58,035 And then I think it peaked around six to 700 agents. 433 00:23:58,275 --> 00:24:02,295 My team was the top team of the year, three years in a row in that office. 434 00:24:02,850 --> 00:24:09,554 At one point, from like a July to July, we had sold 371 homes, 109 435 00:24:09,554 --> 00:24:14,970 million, 3.2 million in commissions with like 12 agents, just as, 436 00:24:16,169 --> 00:24:17,909 as dialed in as it could be. 437 00:24:18,960 --> 00:24:23,010 But I, what I was on a mission for was, I have to keep growing. 438 00:24:23,010 --> 00:24:24,689 I can't just sit still. 439 00:24:25,439 --> 00:24:29,010 So I asked myself this focusing question now that we kinda 440 00:24:29,010 --> 00:24:33,540 understand, I don't wanna go forward and then wreck everything. 441 00:24:34,110 --> 00:24:37,590 So my, my focusing question was, what do I have to put in place? 442 00:24:38,129 --> 00:24:42,389 So that no matter how big everything gets, I would never have to compromise. 443 00:24:43,889 --> 00:24:47,610 And, and that's where my, my core values came from. 444 00:24:48,090 --> 00:24:51,570 And so I actually got on the phone, I called the HR department of Dave Ramsey. 445 00:24:52,500 --> 00:24:52,860 Okay. 446 00:24:52,860 --> 00:24:53,070 And I said, 447 00:24:53,610 --> 00:24:56,489 I said, Hey, how, how did Dave Ramsey do this? 448 00:24:56,489 --> 00:25:00,449 Because he's in the mainstream and everybody knows him, but they 449 00:25:00,449 --> 00:25:03,149 also all know what he believes. 450 00:25:03,419 --> 00:25:05,550 He is not getting into any trouble or anything. 451 00:25:06,209 --> 00:25:07,379 So how did y'all do it? 452 00:25:08,040 --> 00:25:13,020 And they basically, the HR department said, we, we have our core values. 453 00:25:13,679 --> 00:25:17,610 And then when we're, when we're doing, um, interviews and 454 00:25:17,610 --> 00:25:19,560 things, we just tell who we are. 455 00:25:20,250 --> 00:25:23,850 We don't, and we just say what we are and we don't ask any questions. 456 00:25:24,240 --> 00:25:25,620 And then people self-select. 457 00:25:25,620 --> 00:25:28,860 They either run towards it or they run away from it, and neither one's, okay, 458 00:25:29,490 --> 00:25:31,800 so I have all this on my camera roll. 459 00:25:32,070 --> 00:25:36,060 I sat down with my team for an hour and a half and we got a giant whiteboard 460 00:25:36,060 --> 00:25:37,830 out and I asked them a question. 461 00:25:37,830 --> 00:25:41,370 I said, now these can't be the things that we're aspiring to have. 462 00:25:41,490 --> 00:25:45,450 I wanna know right now what is present in this environment 463 00:25:46,380 --> 00:25:47,580 that's changing your life. 464 00:25:48,150 --> 00:25:50,700 And we just wrote everything down for an hour and a half. 465 00:25:51,420 --> 00:25:56,310 And then over the course of about six weeks, I, I, I simplified 466 00:25:56,310 --> 00:25:58,470 it down into these core values. 467 00:25:58,770 --> 00:26:03,480 And so now that with the Chad Smith team, but then also with our coaching 468 00:26:03,480 --> 00:26:07,650 community, which is any agent of any brokerage, could be a part of it. 469 00:26:08,054 --> 00:26:10,814 We lead with the core values. 470 00:26:10,814 --> 00:26:14,774 And so these eight core values define who we are, what we 471 00:26:14,774 --> 00:26:16,485 believe, why we do what we do. 472 00:26:17,024 --> 00:26:20,595 And it's the predetermined way that we show up in the environment. 473 00:26:21,044 --> 00:26:27,764 And so the only time I'm ever rough with anybody is if they're in violation 474 00:26:27,764 --> 00:26:29,235 of what they already agreed to. 475 00:26:29,625 --> 00:26:29,804 Yeah. 476 00:26:29,804 --> 00:26:32,715 And that's what we needed to get to, that, that's, that's how you 477 00:26:32,715 --> 00:26:38,475 have the permission to be strong or to be bold in that leadership 478 00:26:38,774 --> 00:26:40,635 because you already said yes to this. 479 00:26:40,995 --> 00:26:41,294 Yeah. 480 00:26:41,564 --> 00:26:43,395 You already said yes to this. 481 00:26:43,905 --> 00:26:49,064 And it's all of our job to protect the environment that we all 482 00:26:49,064 --> 00:26:51,735 agreed is the reason we're here. 483 00:26:53,205 --> 00:26:55,845 Yeah, that's so, that's so good. 484 00:26:55,845 --> 00:26:58,695 And, and I, I loved, I loved the process. 485 00:26:58,695 --> 00:26:58,995 Right. 486 00:26:58,995 --> 00:27:00,135 And you were real clear. 487 00:27:00,135 --> 00:27:02,775 It's not what we aspire to, it's what we are. 488 00:27:02,775 --> 00:27:02,865 Right. 489 00:27:03,015 --> 00:27:03,375 It's not 490 00:27:03,390 --> 00:27:04,070 aspirational. 491 00:27:04,305 --> 00:27:04,665 Right. 492 00:27:05,355 --> 00:27:09,165 And, um, you know, our, our process, you, you'll laugh at this. 493 00:27:09,975 --> 00:27:18,615 So we started, um, a company out of, out of our office with a 494 00:27:18,615 --> 00:27:20,235 gentleman by the name of Matt Wagner. 495 00:27:20,235 --> 00:27:22,305 We started radio and television experts. 496 00:27:22,395 --> 00:27:25,365 And so that was, that started with our office. 497 00:27:25,455 --> 00:27:28,425 Kinder was client number one for Matt. 498 00:27:28,485 --> 00:27:33,615 Um, I handled for the first two years, three years actually. 499 00:27:33,615 --> 00:27:34,395 Yeah, first three years. 500 00:27:34,395 --> 00:27:37,545 I handled all the backend, all the booking, all of the billing, 501 00:27:37,545 --> 00:27:41,505 e everything kept Matt, you know, in line as much as you can. 502 00:27:42,585 --> 00:27:45,105 And, and you know, obviously Jay running and gunning and, and helping 503 00:27:45,105 --> 00:27:48,135 Matt grow, grow, rate, and, um. 504 00:27:48,885 --> 00:27:53,175 We had, you know, Matt, you know, host in first rate event. 505 00:27:53,205 --> 00:27:55,395 So he held it at our office in Lotton, Oklahoma. 506 00:27:55,515 --> 00:28:03,135 And, um, the, you know, uh, top in the world, uh, at the number one company 507 00:28:03,135 --> 00:28:06,825 in the world, which was KW at the time, Mr. Chad Goldwasser out of Austin, 508 00:28:06,825 --> 00:28:12,675 Texas comes in and, um, Chad's kind of breaking down his business and he 509 00:28:12,675 --> 00:28:14,595 gets into this thing about core values. 510 00:28:15,585 --> 00:28:18,015 And, you know, Jay and I are kind of just sitting back. 511 00:28:18,015 --> 00:28:21,120 I look over at him, he looks at me and he goes, core values, 512 00:28:21,735 --> 00:28:22,905 we don't have any core values. 513 00:28:22,965 --> 00:28:23,955 I said, I know we don't. 514 00:28:24,645 --> 00:28:27,765 And he goes, man, Chad's, Chad's number one in the world. 515 00:28:27,885 --> 00:28:29,025 I like what Chad has. 516 00:28:29,115 --> 00:28:30,105 Let's just use Chad's. 517 00:28:30,105 --> 00:28:31,005 I go, okay, that's great. 518 00:28:31,005 --> 00:28:31,605 Let's do that. 519 00:28:32,235 --> 00:28:33,705 And I think a lot of people do, right? 520 00:28:33,705 --> 00:28:35,895 They borrow and they don't even really understand what they are. 521 00:28:36,015 --> 00:28:36,075 Yeah. 522 00:28:36,080 --> 00:28:38,805 They, they just wanna check the box and say they've got core values. 523 00:28:38,865 --> 00:28:40,245 And of course it was a complete disaster. 524 00:28:40,245 --> 00:28:41,865 We didn't even look at 'em. 525 00:28:41,865 --> 00:28:43,875 You know, we had 'em, but we didn't do anything about it. 526 00:28:44,505 --> 00:28:49,335 And I forget, you know, the moment where it was just a, you know, eye-opening that 527 00:28:49,425 --> 00:28:51,555 we better get some real values in place. 528 00:28:51,825 --> 00:28:55,995 And we did pretty much the same exercise you, however, we just left 529 00:28:55,995 --> 00:29:00,435 ours on the whiteboard for a couple months and just let it really marinate. 530 00:29:00,615 --> 00:29:05,235 And we were like, okay, what do we, what do we really admire? 531 00:29:05,909 --> 00:29:06,659 That might have been the word. 532 00:29:06,659 --> 00:29:09,179 What do we really admire about that person? 533 00:29:09,239 --> 00:29:12,090 Like if we could take one thing away from them that they're like, 534 00:29:12,419 --> 00:29:14,250 we just absolutely love, what is it? 535 00:29:14,729 --> 00:29:15,689 What about that person? 536 00:29:15,719 --> 00:29:16,649 What about that person? 537 00:29:16,655 --> 00:29:16,725 Right. 538 00:29:16,770 --> 00:29:17,790 What about that person? 539 00:29:18,330 --> 00:29:20,070 And we let it, we let it marinate. 540 00:29:20,070 --> 00:29:25,679 We've had as many as 11, we've had all the way down to, you know, 5, 7, 8 is 541 00:29:25,679 --> 00:29:27,689 kind of where it's hanging out about now. 542 00:29:28,409 --> 00:29:30,600 And same process, right? 543 00:29:30,600 --> 00:29:34,770 We let it marinate for a while before we ran out and, and got the, the tattoo. 544 00:29:34,889 --> 00:29:38,879 And they continue to evolve and, and you know, what's, what's, what's really wild? 545 00:29:40,320 --> 00:29:42,360 That took time, just like it took time with you. 546 00:29:42,360 --> 00:29:47,370 But what's so, so crazy now, like with, with AI had, um, helped, um, a 547 00:29:47,370 --> 00:29:52,110 large merger of a team up in Canada at the end of last year come together. 548 00:29:52,110 --> 00:29:56,969 Three different teams, three different cultures, three different value system. 549 00:29:57,330 --> 00:29:59,969 And so we start working on the vision, bringing everything 550 00:29:59,969 --> 00:30:02,459 together, and he's just feeding AI. 551 00:30:03,060 --> 00:30:04,195 Their values, right? 552 00:30:04,200 --> 00:30:06,330 The other team's values the values coming together. 553 00:30:06,330 --> 00:30:06,960 Here's our vision. 554 00:30:06,960 --> 00:30:08,790 Where's go, Hey, walk me through this. 555 00:30:08,790 --> 00:30:10,290 I want you to, you know, interview me. 556 00:30:10,290 --> 00:30:13,200 Ask me as many questions, one question at a time until you have enough information. 557 00:30:13,200 --> 00:30:15,570 I really wanna distill it out, man. 558 00:30:15,570 --> 00:30:18,090 It came out with the perfect three core values. 559 00:30:18,120 --> 00:30:24,660 It wordsmithed it in a way in like Chad, in like 30 minutes of just work now. 560 00:30:24,690 --> 00:30:29,850 Now listen, multiple decades to get there with the values, to then 561 00:30:29,850 --> 00:30:32,350 be able to feed it, to distill it down in 30 minutes, right? 562 00:30:32,350 --> 00:30:33,480 That didn't happen in 30 minutes. 563 00:30:33,480 --> 00:30:36,510 That happened multiple, multiple decades. 564 00:30:37,020 --> 00:30:39,570 You know, many, many different people To be able to drill it 565 00:30:39,570 --> 00:30:42,629 down, but was really wild, right? 566 00:30:42,629 --> 00:30:48,120 You have re massive teams coming together to form one massive mega team. 567 00:30:49,320 --> 00:30:53,640 And the first thing they, they went to, they knew in instinctively they needed to 568 00:30:53,640 --> 00:30:57,750 nail the vision and nail the core values before we can move on to anything else. 569 00:30:57,750 --> 00:31:01,215 And I was like, I. This is gonna be something special, right? 570 00:31:01,215 --> 00:31:04,215 Because if you build it off of that foundation, like, like you have been 571 00:31:04,215 --> 00:31:09,195 able to and, and just what I tell people, and I'm, I'm a big vision guy and I 572 00:31:09,195 --> 00:31:11,745 love that you said the man of honor, the very first thing is what's the vision? 573 00:31:11,865 --> 00:31:12,135 Right? 574 00:31:12,135 --> 00:31:13,485 What's, what's the vision? 575 00:31:13,574 --> 00:31:14,264 And, and like, 576 00:31:14,264 --> 00:31:14,445 yeah. 577 00:31:15,405 --> 00:31:21,885 You know, I, I've left kinder twice and the reason was because the vision faded. 578 00:31:22,695 --> 00:31:28,485 And he knows, I mean, if he, if he comes back to me and you know, says, 579 00:31:28,485 --> 00:31:29,745 Hey man, here's the new vision. 580 00:31:30,044 --> 00:31:30,915 What do you think? 581 00:31:31,185 --> 00:31:33,554 If I get excited about it, I'll probably jump back on board. 582 00:31:33,735 --> 00:31:34,215 Right. 583 00:31:34,365 --> 00:31:36,975 Um, and, and it's just the way, way I am. 584 00:31:36,975 --> 00:31:39,764 And, and not everybody wants to create the vision, but they want to be a 585 00:31:39,764 --> 00:31:42,135 part of a vision to where they feel, 586 00:31:42,584 --> 00:31:42,705 yeah, 587 00:31:42,705 --> 00:31:43,665 they can make a difference. 588 00:31:43,665 --> 00:31:45,855 And they can, they can live the life they wanna live. 589 00:31:45,855 --> 00:31:48,824 And that's why I tell leaders all the time, especially for somebody like you 590 00:31:48,824 --> 00:31:52,215 building a massive following massive organization, which you have like. 591 00:31:52,785 --> 00:31:55,575 If you didn't have no vision, your key people would be gone. 592 00:31:55,665 --> 00:31:56,445 They wouldn't be there. 593 00:31:56,475 --> 00:31:57,465 Oh, yeah, yeah, yeah, yeah. 594 00:31:57,495 --> 00:31:59,235 That, that's a big part of it, right? 595 00:31:59,565 --> 00:32:07,425 So there's a cool concept, um, and this ties back to honor where every Dr. 596 00:32:07,455 --> 00:32:09,585 Every dream is a dream inside a dream. 597 00:32:11,115 --> 00:32:14,625 Hey, before we move on, every great business strategy 598 00:32:14,625 --> 00:32:15,765 starts with one question. 599 00:32:16,245 --> 00:32:17,895 What's really holding us back? 600 00:32:18,525 --> 00:32:21,675 If you're not sure how to answer that, take five minutes and complete 601 00:32:21,675 --> 00:32:23,385 the growth score assessment. 602 00:32:23,805 --> 00:32:27,915 It gives you insight into the eight areas that drive growth, and we'll 603 00:32:27,915 --> 00:32:31,305 show you exactly where to focus to increase revenue and improve 604 00:32:31,305 --> 00:32:33,525 operations, and grow with confidence. 605 00:32:33,795 --> 00:32:39,015 Go to my growth score.com and take the assessment now. 606 00:32:39,825 --> 00:32:40,545 Now back to the show. 607 00:32:43,830 --> 00:32:45,990 Every dream is a dream inside a dream. 608 00:32:45,990 --> 00:32:46,169 Mm, that's 609 00:32:47,225 --> 00:32:47,344 good. 610 00:32:47,350 --> 00:32:48,120 So people get, that's good. 611 00:32:48,479 --> 00:32:50,699 People get stuck on ego. 612 00:32:51,360 --> 00:32:54,419 You know, I, I, I don't wanna put my dream inside of somebody else's dream. 613 00:32:54,449 --> 00:32:56,070 Every dream's a dream inside a dream. 614 00:32:56,729 --> 00:32:58,260 Every dream's a dream, inside dream. 615 00:32:58,260 --> 00:33:00,959 So you just have to choose who you're connected to. 616 00:33:01,709 --> 00:33:07,469 But one of my, another one of my leadership frameworks is the moment 617 00:33:07,709 --> 00:33:12,389 that a leader becomes a limiting factor to talent is the moment that you get 618 00:33:12,389 --> 00:33:13,770 out of business with that talent. 619 00:33:14,969 --> 00:33:15,000 Mm. 620 00:33:15,689 --> 00:33:17,760 And I just became crystal clear on this. 621 00:33:17,760 --> 00:33:23,219 And so the day that I, there's an agent on the Chad Smith team, and he 622 00:33:23,219 --> 00:33:27,000 joined the last week of April, 2012. 623 00:33:27,240 --> 00:33:28,800 He has two master's degrees. 624 00:33:30,060 --> 00:33:37,500 He, he joined for, um, it was either 22 or $24,000 a year as an ops person. 625 00:33:38,129 --> 00:33:40,050 But he's always been a research. 626 00:33:40,500 --> 00:33:43,020 Up to that point, he had always been a researcher his whole life. 627 00:33:43,350 --> 00:33:45,330 So he wanted to learn everything about real estate before 628 00:33:45,330 --> 00:33:46,320 he ever became an agent. 629 00:33:47,250 --> 00:33:48,900 Well, now we're 14 years in. 630 00:33:48,900 --> 00:33:55,560 He sold 81 houses on the Chad Smith team last year while helping me build systems. 631 00:33:56,910 --> 00:34:00,450 But I told him from the day I met him, I'm not afraid of you being great. 632 00:34:01,020 --> 00:34:05,280 And I, my commitment to you is that I will never become a limiting factor to you. 633 00:34:06,690 --> 00:34:12,690 So these are the things that I think leadership requires, right? 634 00:34:13,140 --> 00:34:17,220 How many people, uh, of all the people we come across ever, 635 00:34:18,660 --> 00:34:22,110 like nail down that vision, but then who's willing to defend it? 636 00:34:22,800 --> 00:34:23,310 Yeah. 637 00:34:24,180 --> 00:34:27,930 Because the minute you stop defending it, it it'll be over in no time. 638 00:34:28,440 --> 00:34:32,790 Yeah, that's exactly, yeah, that's exactly, that's exactly it. 639 00:34:33,390 --> 00:34:36,930 That might be one of the best leadership frameworks. 640 00:34:38,205 --> 00:34:44,955 Anybody that's wanting to build anything that's going to attract and weather 641 00:34:44,955 --> 00:34:49,214 any storm, the leadership framework, I'm not afraid of you being great. 642 00:34:49,784 --> 00:34:50,085 Right? 643 00:34:50,085 --> 00:34:53,444 Like that is so, that is so good, brother. 644 00:34:53,505 --> 00:34:54,464 That is so good. 645 00:34:54,464 --> 00:34:56,655 I. Wow. 646 00:34:58,575 --> 00:34:58,725 Yeah. 647 00:34:58,725 --> 00:35:00,795 I'm gonna let, yeah, I'm gonna let that one marinate. 648 00:35:00,795 --> 00:35:02,715 I'm definitely gonna, that's a writer downer for sure. 649 00:35:02,715 --> 00:35:04,245 That's, that's absolute gold. 650 00:35:04,245 --> 00:35:08,145 I mean, that is absolute leadership gold and it, and it's so many, and, and you 651 00:35:08,145 --> 00:35:11,055 know, one of my favorite kind of, because what gets in the way is ego, right? 652 00:35:11,085 --> 00:35:14,865 And one of my favorite, one of my favorite concepts is outcome over ego. 653 00:35:15,525 --> 00:35:18,465 And it, you know, ego, ego is about being right. 654 00:35:18,675 --> 00:35:19,965 The goal is to get to Right. 655 00:35:20,145 --> 00:35:21,945 And that's what I tell my team all the time, right? 656 00:35:21,945 --> 00:35:22,480 Like, that's good. 657 00:35:22,480 --> 00:35:25,935 Like, you know, we just, I just, I'm kind of going off the cuff and I'm 658 00:35:25,935 --> 00:35:30,795 just like, in a moment and I'm like, listen, I, I could be 100% wrong. 659 00:35:30,795 --> 00:35:32,235 And it's not about me being right. 660 00:35:32,235 --> 00:35:33,675 It's about us getting to, right. 661 00:35:33,735 --> 00:35:37,725 So like, if I'm off base, please tell me, please tell me, please tell me. 662 00:35:37,725 --> 00:35:39,195 Like, I don't want to be right. 663 00:35:39,195 --> 00:35:40,485 I want us to get to right. 664 00:35:40,815 --> 00:35:42,765 And that, that falls right in there, right? 665 00:35:42,765 --> 00:35:47,865 Like, I'm not, like, it ain't about me and I'm not scared and I will 666 00:35:47,865 --> 00:35:50,535 never be afraid of you being great. 667 00:35:50,535 --> 00:35:51,555 You know, like that's like. 668 00:35:53,295 --> 00:35:56,415 I mean, just think of a, if, if, if you had a leader tell you that 669 00:35:56,445 --> 00:35:58,035 early on in your development, 670 00:35:58,395 --> 00:35:58,725 right? 671 00:35:58,725 --> 00:35:59,325 I do. 672 00:35:59,385 --> 00:36:04,125 You know, that's, that's my pastor, you know, that, that's ultimately it. 673 00:36:04,215 --> 00:36:08,820 You know, it's, uh, and, and then I'm working to model that and, 674 00:36:08,835 --> 00:36:10,515 and it's, but it is very rare. 675 00:36:10,515 --> 00:36:14,835 So, uh, let's talk about this for a sec. A lot of the go-getters in real 676 00:36:14,835 --> 00:36:17,505 estate, they're, they're driven. 677 00:36:18,195 --> 00:36:22,065 So there's typically go, go back to like what we talked about, 678 00:36:22,065 --> 00:36:24,045 sports or early achievement. 679 00:36:24,585 --> 00:36:26,235 There's that competitive nature. 680 00:36:26,235 --> 00:36:26,925 Well, mm-hmm. 681 00:36:26,925 --> 00:36:30,015 Ultimately, competition is rooted in scarcity 682 00:36:32,055 --> 00:36:35,205 because somebody's gotta win that, which means there has to be a loser. 683 00:36:35,985 --> 00:36:41,715 And so I, I, and I was wired that way, so I had to choose to move 684 00:36:41,715 --> 00:36:45,705 beyond a competitive mindset. 685 00:36:46,545 --> 00:36:50,625 So the only person I'm competing against is my own potential, my own capacity. 686 00:36:51,149 --> 00:36:52,410 How do you shift that, Chad? 687 00:36:52,529 --> 00:36:53,430 I mean, I hear it. 688 00:36:53,430 --> 00:36:54,000 I hear it. 689 00:36:54,000 --> 00:36:55,230 It's, it's okay. 690 00:36:56,339 --> 00:36:59,850 Kind of get my head around it, but how do I actually put that into practice? 691 00:37:01,020 --> 00:37:04,439 Well, it, it is gonna go back to my, my belief systems. 692 00:37:05,310 --> 00:37:11,310 You know, uh, the first murder was jealousy was due to jealousy. 693 00:37:11,700 --> 00:37:11,790 Mm-hmm. 694 00:37:12,330 --> 00:37:16,830 And so if you go, if you go to the Genesis, Cain and Abel are brothers. 695 00:37:17,490 --> 00:37:24,750 Abel brings the his best to God, and then his brother brings some as an offering. 696 00:37:25,620 --> 00:37:33,299 And then it says in Genesis that Kane's, um, his face was downcast and then God. 697 00:37:33,629 --> 00:37:34,830 So my answer is right here. 698 00:37:34,830 --> 00:37:36,750 God says to Kay, why are you downcast? 699 00:37:36,750 --> 00:37:39,270 If you do what's right, will you not be accepted? 700 00:37:40,695 --> 00:37:40,845 Hmm. 701 00:37:41,175 --> 00:37:41,955 And so that's it. 702 00:37:41,955 --> 00:37:44,415 So to me it's everything. 703 00:37:44,445 --> 00:37:46,545 Everything operates in seed time and harvest. 704 00:37:46,545 --> 00:37:52,395 And so I don't need to be concerned about whether or not John Kitchens crushes it 705 00:37:52,845 --> 00:37:57,165 and knocks it outta the park because if I do the right things, I'm gonna win. 706 00:37:57,765 --> 00:37:58,155 Mm-hmm. 707 00:37:58,485 --> 00:38:03,135 And so I, the game is not about me versus someone else. 708 00:38:03,135 --> 00:38:04,875 The game is about me versus me. 709 00:38:05,385 --> 00:38:10,095 And so I, I think for me, the only way I made it out of it was once I realized 710 00:38:10,095 --> 00:38:14,955 that God was actually for me and that all I have to do is just do the right thing. 711 00:38:15,375 --> 00:38:16,485 That's how I got out of it. 712 00:38:16,845 --> 00:38:20,025 You know, there, it was funny when we became the number one team in KW 713 00:38:20,025 --> 00:38:25,395 Arlington, when I was, when our team was number five or six in the office, I 714 00:38:25,395 --> 00:38:27,465 got, I always got along with everybody. 715 00:38:28,065 --> 00:38:31,395 But then when we became number one, I never fell out with certain 716 00:38:31,395 --> 00:38:32,745 people, but they fell out with me. 717 00:38:32,790 --> 00:38:32,850 Yeah. 718 00:38:34,140 --> 00:38:34,410 Right. 719 00:38:34,410 --> 00:38:35,790 And that's this competition thing. 720 00:38:35,790 --> 00:38:39,330 So we were walking in the office one day and there was this other team walking 721 00:38:39,330 --> 00:38:43,200 outta the office and they wouldn't even acknowledge that we existed. 722 00:38:43,710 --> 00:38:47,040 And I looked at one of the guys on the team and I said, don't they realize 723 00:38:47,040 --> 00:38:48,720 that we're not in competition with them? 724 00:38:49,290 --> 00:38:51,029 And my teammate said, well, you're right. 725 00:38:51,540 --> 00:38:55,950 We're not in, they're not our competition, but I'm pretty sure we're theirs. 726 00:38:56,730 --> 00:38:56,910 Yeah. 727 00:38:56,910 --> 00:38:57,150 Right. 728 00:38:57,330 --> 00:39:01,230 So a lot of people are, are stuck in this, but if you're a leader 729 00:39:01,290 --> 00:39:04,080 and you're threatened by your people, you're never gonna go big. 730 00:39:04,080 --> 00:39:04,800 Mm-hmm. 731 00:39:04,890 --> 00:39:06,090 You're never gonna go big. 732 00:39:06,300 --> 00:39:10,080 You're gonna run off all the talent every time. 733 00:39:10,680 --> 00:39:10,980 Yeah. 734 00:39:11,460 --> 00:39:14,250 Well, how are you gonna do something great over the long haul 735 00:39:14,250 --> 00:39:17,040 if you're running everybody off the minute they start to get it? 736 00:39:19,080 --> 00:39:19,350 Yeah. 737 00:39:19,410 --> 00:39:24,120 Well, I mean, it's just, you're, you're, you're insecure in, in, in your role. 738 00:39:24,210 --> 00:39:24,540 Right. 739 00:39:24,540 --> 00:39:25,200 It's the. 740 00:39:26,250 --> 00:39:27,750 I'm afraid of you being great. 741 00:39:27,900 --> 00:39:28,500 That's brilliant. 742 00:39:28,740 --> 00:39:30,780 That's the exact opposite is what it is. 743 00:39:30,780 --> 00:39:36,300 And so how, um, is it, is it the surrounding, is it the mentor is 744 00:39:36,300 --> 00:39:40,020 your pastor that helps you kind of navigate and work, work through that? 745 00:39:40,020 --> 00:39:48,240 Is that is like for you, overcoming those beliefs, working through those situations? 746 00:39:48,270 --> 00:39:50,340 Like and, and just like anything, right? 747 00:39:50,340 --> 00:39:51,690 It's always trial and error, right? 748 00:39:51,690 --> 00:39:53,910 It sounds good until you actually put it in practice and 749 00:39:53,910 --> 00:39:54,990 you're standing in the fire. 750 00:39:55,320 --> 00:40:00,990 So for you, how, how, how were you able to learn that, embrace it and, and really 751 00:40:01,080 --> 00:40:04,530 where it, where it's really rooted in for you and now you just live by it? 752 00:40:05,100 --> 00:40:08,430 So it was outta necessity in oh nine. 753 00:40:08,430 --> 00:40:10,920 I won the individual agent of the, of the year. 754 00:40:10,920 --> 00:40:16,140 So there I was standing there in January of 2010 with the award, like number one 755 00:40:16,140 --> 00:40:17,940 indivi individual agent of the year. 756 00:40:18,660 --> 00:40:20,250 And my, my first daughter's won. 757 00:40:21,120 --> 00:40:24,750 And then my wife's expecting, and I'm thinking this is not. 758 00:40:25,605 --> 00:40:28,064 You know, I'm grateful, but this is not it. 759 00:40:28,575 --> 00:40:28,935 Yeah. 760 00:40:29,145 --> 00:40:33,314 There's not, there's not enough capacity here for me to accomplish 761 00:40:33,825 --> 00:40:35,024 what's in my heart to do. 762 00:40:35,355 --> 00:40:38,325 So I just basically studied leadership. 763 00:40:38,355 --> 00:40:41,055 There was probably a, at least a three year, maybe three or four 764 00:40:41,055 --> 00:40:45,165 year period where the only books I read were about leadership. 765 00:40:45,555 --> 00:40:49,935 And so my first two mentors, the real estate agent, mentor, and then my pastor. 766 00:40:49,935 --> 00:40:53,504 Now, I, I was still learning from them, learning from, I'm still learning 767 00:40:53,504 --> 00:40:59,174 from my pastor on, you know, how to, how to apply what he's teaching, but 768 00:40:59,174 --> 00:41:02,835 I, I, I, there was a second lens that I looked at great leaders on, and it 769 00:41:02,835 --> 00:41:07,995 was, how are they dealing with that trouble in the, in the environment? 770 00:41:08,535 --> 00:41:13,634 Why do they say what they say when, when there's a challenge? 771 00:41:13,875 --> 00:41:16,214 And so I, I, I started to look at everything. 772 00:41:16,635 --> 00:41:18,495 Through a leadership framework. 773 00:41:18,495 --> 00:41:21,585 And I read every John Maxwell book, you can imagine. 774 00:41:22,065 --> 00:41:24,525 And then I, I, I volunteered on all these. 775 00:41:24,585 --> 00:41:29,445 Um, 'cause John Maxwell recommends this, I volunteered as a leader in all these 776 00:41:29,445 --> 00:41:32,265 volunteer roles, unpaid volunteer roles. 777 00:41:32,565 --> 00:41:35,535 'cause if you want to test your leadership skills, just go lead 778 00:41:35,535 --> 00:41:37,095 a bunch of volunteers mm-hmm. 779 00:41:37,335 --> 00:41:40,905 Where you can't lord, a title or a position or money over them. 780 00:41:41,535 --> 00:41:41,655 Yeah. 781 00:41:41,685 --> 00:41:46,185 And so I just immersed my, that's what I do is I, I just immerse myself in it. 782 00:41:46,845 --> 00:41:52,095 And, um, because I haven't worked nights or weekends since oh nine. 783 00:41:55,095 --> 00:41:55,155 Yeah. 784 00:41:55,160 --> 00:42:00,165 Because of my priority structure, because my wife, I'm, I'm there, 785 00:42:00,165 --> 00:42:03,105 I'm investing in my family, my kids. 786 00:42:03,690 --> 00:42:09,900 I've driven my kids to school every single 95 to 98% of all the days they've ever 787 00:42:09,900 --> 00:42:12,509 gone to school since K four started. 788 00:42:13,049 --> 00:42:13,200 Yeah. 789 00:42:13,200 --> 00:42:16,560 I, I, I, you know, I go with them to the week long summer 790 00:42:16,560 --> 00:42:19,140 camp, every game, every event. 791 00:42:19,200 --> 00:42:25,319 I, I have my, their entire teenage years I have a relationship with them. 792 00:42:25,680 --> 00:42:29,580 There's no, there's no, um, period of the teenage years where 793 00:42:29,580 --> 00:42:31,560 you people say you lose them. 794 00:42:31,740 --> 00:42:33,210 That has nothing to do with me. 795 00:42:33,870 --> 00:42:35,640 Well, how could I do that? 796 00:42:36,120 --> 00:42:39,750 The only way I could do that was by figuring out what my 797 00:42:39,750 --> 00:42:42,600 framework for leadership was and then actually living it out. 798 00:42:43,350 --> 00:42:48,990 So I, I've led and empowered and fulfilled what my commitment was to great team 799 00:42:48,990 --> 00:42:53,250 members because it mattered to me to actually be able to be there for my 800 00:42:53,250 --> 00:42:57,240 wife and my kids, and to serve at church and, and to do all the things that I do. 801 00:42:58,845 --> 00:42:59,835 Well just, yeah. 802 00:42:59,835 --> 00:43:04,965 I mean, you, you, you, you got this, everybody has the ingredients. 803 00:43:04,965 --> 00:43:08,325 You were just given the recipe and you trusted the recipe. 804 00:43:08,325 --> 00:43:13,725 You had faith in the recipe and you just, you, you were very fortunate to 805 00:43:13,725 --> 00:43:19,725 have a great mentor, multiple mentors in your life that didn't lead you down 806 00:43:19,725 --> 00:43:23,835 a wrong path, but led you down a, a path to where you're able to be today. 807 00:43:24,375 --> 00:43:26,745 You know, I, I agree with that a hundred percent. 808 00:43:26,805 --> 00:43:30,675 And at the, the same time all this has happened, I've watched 809 00:43:30,675 --> 00:43:36,795 hundreds and thousands of people leave those environments. 810 00:43:37,185 --> 00:43:37,455 Yeah. 811 00:43:37,785 --> 00:43:38,295 Or find. 812 00:43:38,295 --> 00:43:38,355 Why 813 00:43:38,355 --> 00:43:39,075 do you think that is? 814 00:43:41,145 --> 00:43:44,745 Uh, so this, this is something I've been talking about a lot lately. 815 00:43:45,195 --> 00:43:49,125 Why is it in the same way that the minute you start, tell 816 00:43:49,125 --> 00:43:50,025 me if this is true for you. 817 00:43:50,055 --> 00:43:56,450 The minute you start talking about, let's say, uh, uh, organizing your morning. 818 00:43:57,375 --> 00:44:02,444 And, and having a, a morning routine or saying business affirmations or 819 00:44:02,595 --> 00:44:07,365 having a vision board or writing out your goals or tracking your KPIs. 820 00:44:07,904 --> 00:44:11,174 Um, paying somebody to do a profit and loss statement. 821 00:44:11,350 --> 00:44:16,125 All, all the things that are actually the ingredients that would help you. 822 00:44:16,125 --> 00:44:19,694 The minute you start talking about 'em, people start saying things to you like, 823 00:44:20,055 --> 00:44:22,185 oh, yeah, I, yeah, I've heard that before. 824 00:44:22,185 --> 00:44:23,024 Mm-hmm. 825 00:44:23,250 --> 00:44:23,740 I've heard that. 826 00:44:23,745 --> 00:44:23,984 I've tried 827 00:44:23,984 --> 00:44:24,134 that. 828 00:44:24,134 --> 00:44:24,674 That didn't work. 829 00:44:24,734 --> 00:44:25,964 I, I've heard that before. 830 00:44:26,325 --> 00:44:26,504 Yeah. 831 00:44:26,565 --> 00:44:32,325 But, but yet, if you, if you walked up to the same people and you, you started 832 00:44:32,325 --> 00:44:39,315 talking about the Dallas Cowboys or the Patriots, or the Seahawks or the, you 833 00:44:39,315 --> 00:44:43,214 name the sports, or you started talking about politics to some of them, or 834 00:44:43,214 --> 00:44:46,100 you started talking about celebrities or whatever, whatever's going on. 835 00:44:47,160 --> 00:44:49,920 You could have the exact same conversation about that stuff over 836 00:44:49,920 --> 00:44:52,530 and over again, and no one would ever go, yeah, I've already heard, I've 837 00:44:52,530 --> 00:44:57,300 already heard that about the Dallas Cowboys 36 something odd years in a row. 838 00:44:57,300 --> 00:44:58,500 It's like the exact same season. 839 00:44:58,800 --> 00:44:59,130 Right. 840 00:44:59,280 --> 00:45:02,160 But they, they never say that when it's inconsequential. 841 00:45:02,160 --> 00:45:03,240 They only do that. 842 00:45:03,240 --> 00:45:08,700 And so I think it's almost like a defense mechanism where, or, or like 843 00:45:08,755 --> 00:45:15,150 a, a reverse polarity of a magnet where they're literally repelling success 844 00:45:15,150 --> 00:45:16,380 in the things that can help them. 845 00:45:17,040 --> 00:45:17,340 Yeah. 846 00:45:17,550 --> 00:45:21,690 So that, that's totally explanation for it because 847 00:45:21,720 --> 00:45:22,110 Yeah, 848 00:45:22,800 --> 00:45:26,370 it's how, how what I talked about this in our meeting this morning. 849 00:45:27,150 --> 00:45:32,730 What, uh, you actually get to choose what you see in other people. 850 00:45:33,660 --> 00:45:34,440 Hmm. 851 00:45:38,445 --> 00:45:40,005 Like what you choose. 852 00:45:40,005 --> 00:45:41,385 What do you see in your clients? 853 00:45:41,385 --> 00:45:45,225 Are you, are you constantly complaining about the troubled clients? 854 00:45:45,225 --> 00:45:49,305 Or are you one of these people, I've heard all kinds of agents say, you 855 00:45:49,305 --> 00:45:53,595 know, uh, uh, that their clients are stupid, or this or that, or, or do 856 00:45:53,625 --> 00:45:57,075 you get road rage when you're driving and you just focus well, well, what 857 00:45:57,075 --> 00:45:58,845 do you choose to see in your spouse? 858 00:45:59,565 --> 00:45:59,895 Yeah. 859 00:46:00,045 --> 00:46:03,495 Be focused on what do you see in your children? 860 00:46:03,495 --> 00:46:05,955 Like there's, there's all kind. 861 00:46:05,985 --> 00:46:09,405 Nobody's perfect, there's all kinds of pros and cons in everybody, 862 00:46:09,675 --> 00:46:11,235 so what are you choosing to see? 863 00:46:11,235 --> 00:46:15,915 And, and so for me, having been in the same church for 22 years, I'm 864 00:46:15,915 --> 00:46:21,405 just choosing, I, I'm intentionally choosing to see what I need to see. 865 00:46:21,615 --> 00:46:23,865 'cause I, I can still grow in that environment. 866 00:46:24,345 --> 00:46:24,705 Yeah. 867 00:46:25,380 --> 00:46:30,150 Man, there's something, something to be said with a commitment to longevity. 868 00:46:30,150 --> 00:46:34,650 It says, it says a lot about the environment, the leadership, 869 00:46:34,860 --> 00:46:36,299 but also says a lot about you. 870 00:46:36,660 --> 00:46:43,140 And, you know, I, I obviously being in, in this coaching game for, for 14 years 871 00:46:43,140 --> 00:46:48,720 now, um, you know, I've got clients that I've been working with for 14 years and 872 00:46:48,779 --> 00:46:54,060 the ones that more stability, like they have more stability in their life, they 873 00:46:54,060 --> 00:46:55,920 have more foundation in their life. 874 00:46:55,950 --> 00:46:57,660 It, they're, they're rooted in truth. 875 00:46:58,350 --> 00:47:03,930 And there's so many out there that like, are looking for the quick fix, right? 876 00:47:04,380 --> 00:47:04,420 Oh yeah. 877 00:47:04,420 --> 00:47:08,370 They're looking, they're, they're, they're just, they're just shuffling, 878 00:47:08,490 --> 00:47:10,020 you know, chairs on the Titanic. 879 00:47:10,020 --> 00:47:14,580 They're just not really like, alright, let's get this outta the way. 880 00:47:14,580 --> 00:47:15,480 Where's the real issue? 881 00:47:15,480 --> 00:47:17,460 Let's fix that and then we're gonna go fix the next thing, 882 00:47:17,460 --> 00:47:18,270 then we'll fix the next thing. 883 00:47:18,270 --> 00:47:19,140 We'll fix the next thing. 884 00:47:19,740 --> 00:47:20,310 And, you know. 885 00:47:21,945 --> 00:47:24,225 Uh, you know, I, I, I'm the same way, right? 886 00:47:24,225 --> 00:47:28,215 Like, I mean, I have, I have Matt, I got introduced to Matt, 887 00:47:28,245 --> 00:47:30,255 you know, four or five years ago. 888 00:47:30,765 --> 00:47:32,205 I'm still with him, right? 889 00:47:32,205 --> 00:47:36,405 Like, are, are there times to where, you know, I'll go a couple stretch, a 890 00:47:36,405 --> 00:47:41,895 couple months and just like happening, but then just committed to it, right? 891 00:47:41,955 --> 00:47:45,615 And there's just something to be said about that People that, you 892 00:47:45,615 --> 00:47:49,695 know, are committed to do the work versus looking for the easy button. 893 00:47:49,845 --> 00:47:52,275 And the easy button is work. 894 00:47:52,455 --> 00:47:54,045 I mean, it's just do the work. 895 00:47:54,045 --> 00:47:54,795 That's the easy button. 896 00:47:55,965 --> 00:47:58,485 Oh, I just, you made me think of two things that are, that 897 00:47:58,485 --> 00:47:59,625 are really important right here. 898 00:47:59,625 --> 00:48:05,325 One is we talked about having great people stay with you, right? 899 00:48:06,015 --> 00:48:16,095 Um, because I'm still helping my pastor, my leader's dream and vision come to pass. 900 00:48:16,515 --> 00:48:20,085 I can expect to have other people stay with me. 901 00:48:20,835 --> 00:48:23,925 To help my dream and vision come to pass. 902 00:48:25,515 --> 00:48:31,005 So I, because I did it first and I'm still doing it, I can expect 903 00:48:31,005 --> 00:48:32,535 the same in my own environment. 904 00:48:32,985 --> 00:48:36,645 And then the second thing I'll say to what you were just talking about is, you 905 00:48:36,645 --> 00:48:42,345 know, I, I was a KW guy and, and they have really, really amazing agent training. 906 00:48:42,765 --> 00:48:42,915 Yeah. 907 00:48:42,915 --> 00:48:44,685 Some amazing agents there. 908 00:48:44,685 --> 00:48:46,125 I'm so grateful for that time. 909 00:48:46,695 --> 00:48:51,495 I would not say that they've been well known as being like the leading 910 00:48:51,645 --> 00:48:53,145 in the industry for marketing. 911 00:48:53,460 --> 00:48:54,015 Right, right. 912 00:48:54,015 --> 00:48:58,455 So I got into a different environment when I began this to understand marketing. 913 00:48:59,025 --> 00:49:04,665 And it's hilarious to me that there's like the marketing script that you 914 00:49:04,665 --> 00:49:10,545 fill in your, your calls to action with your headlines with is how to achieve. 915 00:49:11,220 --> 00:49:15,630 The pain without, or how to achieve the desired result without the pain. 916 00:49:15,840 --> 00:49:16,260 Right. 917 00:49:16,740 --> 00:49:20,640 Literally, it literally feeds like the magic bullet 918 00:49:20,940 --> 00:49:20,970 uhhuh 919 00:49:21,600 --> 00:49:22,140 train. 920 00:49:23,010 --> 00:49:23,310 Yeah. 921 00:49:23,310 --> 00:49:27,840 And, and so I, once I've wrapped my head around all that, I just want 922 00:49:27,840 --> 00:49:29,310 the complete opposite direction. 923 00:49:29,490 --> 00:49:34,140 And so the way that I've built what I've built over the last couple years is I 924 00:49:34,140 --> 00:49:39,690 took the consistency of what I've built in my morning meetings and I said, look, 925 00:49:40,500 --> 00:49:42,990 no one's gonna be able to say that. 926 00:49:43,050 --> 00:49:48,030 Um, I attracted them and then I was nowhere to be found. 927 00:49:48,780 --> 00:49:53,640 So I'm just gonna turn the, the morning huddle I have with this a hundred 928 00:49:53,640 --> 00:49:57,900 million dollar team into a daily broadcast, and I'm just gonna pour into 929 00:49:57,900 --> 00:50:03,720 whoever shows up 260 plus times a year, and then I'll make it their fault. 930 00:50:04,020 --> 00:50:08,340 If they don't succeed, it'll be on you because I'm gonna be there. 931 00:50:09,480 --> 00:50:10,800 I'm gonna be there every single day. 932 00:50:10,800 --> 00:50:10,860 Yeah. 933 00:50:11,070 --> 00:50:12,630 Unless it's a major holiday. 934 00:50:12,840 --> 00:50:18,420 I'm sitting right here with my game face on, and I go live, and 935 00:50:18,420 --> 00:50:20,040 then I give them all the answers. 936 00:50:20,310 --> 00:50:23,100 And then I'm just looking for, I just, I'm just looking for 937 00:50:23,100 --> 00:50:24,240 the winners to help 'em win. 938 00:50:24,840 --> 00:50:25,320 That's it. 939 00:50:25,355 --> 00:50:27,270 That I love it. 940 00:50:27,270 --> 00:50:28,380 That's so good, man. 941 00:50:28,380 --> 00:50:33,990 And I, I love that with, you know, the, the daily and I mean, it goes back to, 942 00:50:34,590 --> 00:50:37,260 you know, kind of what we were talking about and just, just even how you were 943 00:50:37,260 --> 00:50:41,130 built, you know, being able to build two disciplines at a, at a, at a young age. 944 00:50:41,370 --> 00:50:43,380 But you said, you said some absolute gold in there. 945 00:50:43,380 --> 00:50:45,270 I'm not gonna let it just slide on by. 946 00:50:45,270 --> 00:50:45,300 Okay. 947 00:50:47,460 --> 00:50:55,560 It's, it's a, and you know, being, being a little bit older, um. 948 00:50:57,105 --> 00:51:00,465 Grandparents, probably more so than, than than parents. 949 00:51:00,525 --> 00:51:03,975 Um, a little bit older, you know, generation. 950 00:51:04,245 --> 00:51:07,875 And I think a lot of this is obviously rooted in, in, in faith and in 951 00:51:07,875 --> 00:51:12,825 church, but what you said about I'm, I was so focused on, on helping 952 00:51:12,825 --> 00:51:14,595 others achieve their, their vision. 953 00:51:14,955 --> 00:51:15,404 Yeah. 954 00:51:15,795 --> 00:51:22,485 That if I'm, uh, if I'm helping and if I'm modeling that behavior and that leadership 955 00:51:22,485 --> 00:51:26,295 style, it's gonna be contagious and people are gonna see it, and then they're 956 00:51:26,295 --> 00:51:28,305 gonna want to help me achieve my vision. 957 00:51:28,305 --> 00:51:32,115 So it just cascades and it just, it continues to, to rip the, you know, the 958 00:51:32,115 --> 00:51:34,095 ripple effect of being able to do that. 959 00:51:34,725 --> 00:51:36,105 And that's just absolute gold. 960 00:51:36,105 --> 00:51:37,545 It's just an absolute reminder, right? 961 00:51:37,545 --> 00:51:40,695 Like if you just, you come from that positioning and 962 00:51:40,695 --> 00:51:41,685 you said it earlier, right? 963 00:51:41,685 --> 00:51:46,725 I mean, this is all another to your leadership style, right? 964 00:51:46,725 --> 00:51:50,565 It goes, goes right into that from really, truly embodying and what 965 00:51:50,565 --> 00:51:51,915 it means to be a servant leader. 966 00:51:52,290 --> 00:51:53,850 In, in all that we do. 967 00:51:54,000 --> 00:51:55,980 And it's, it's the ultimate, right? 968 00:51:55,980 --> 00:51:57,839 It's what we're all striving to get to. 969 00:51:57,839 --> 00:51:58,560 And yeah. 970 00:51:58,560 --> 00:52:03,240 Do we, do we bounce around to, sometimes we're a little selfish, of course, 971 00:52:03,240 --> 00:52:05,399 sometimes we're a little selfless. 972 00:52:05,399 --> 00:52:08,220 Of course, sometimes we wanna barter, of course. 973 00:52:08,310 --> 00:52:09,870 But where do we live? 974 00:52:09,899 --> 00:52:13,140 And man, you're living in that servant, that servant leadership role. 975 00:52:13,649 --> 00:52:18,690 So, Chad, what I mean, obviously through, you know, decades with, with your church 976 00:52:18,690 --> 00:52:23,250 and with your pastor, um, almost two decades in the, in the KW ecosystem. 977 00:52:23,580 --> 00:52:25,140 I mean, you're, you're definitely, you know. 978 00:52:25,860 --> 00:52:29,160 Um, doors are opening for the, you know, the top of the top 979 00:52:29,160 --> 00:52:30,935 rooms, you know, for, for Yeah. 980 00:52:31,020 --> 00:52:32,790 The level that you guys have been operating at. 981 00:52:33,240 --> 00:52:37,110 But you mentioned, you know, obviously reading all the Maxwell books, but were 982 00:52:37,110 --> 00:52:42,810 there any other leadership books that you dove into that, like one that still sits 983 00:52:42,810 --> 00:52:46,740 on your desk that you referenced back to that really helps you, you know, in any 984 00:52:46,740 --> 00:52:50,370 type of leadership situation that you, you, you know, you'll, you'll go back to 985 00:52:51,180 --> 00:52:53,760 Yeah, it's called Wooten on Leadership. 986 00:52:53,760 --> 00:52:56,190 John Wooten, W-O-O-D-E-N. 987 00:52:56,610 --> 00:53:03,450 He won, he won 10 national championships with UCLA and had two undefeated seasons. 988 00:53:04,200 --> 00:53:08,370 And, you know, a lot of this, um, just executing on the plan. 989 00:53:08,640 --> 00:53:13,350 I, I could even attribute some of the, the, the non-competitive side 990 00:53:14,100 --> 00:53:18,300 to Wooten because you know that John Wooten, I mean 10 national 991 00:53:18,300 --> 00:53:20,430 championships, 200 seasons, remarkable. 992 00:53:21,060 --> 00:53:24,000 He didn't even, uh, do typical attraction. 993 00:53:24,945 --> 00:53:31,005 They didn't do, uh, college recruiting, and he also didn't do scouting reports 994 00:53:31,005 --> 00:53:32,685 on the teams that they played against. 995 00:53:33,885 --> 00:53:37,725 The only thing that they did is focused on fundamentals. 996 00:53:38,115 --> 00:53:44,085 They had a, a, a pyramid, they had a pyramid, uh, of all their core values 997 00:53:44,595 --> 00:53:48,195 that he taught, and then they just worked on executing on their game plan. 998 00:53:48,465 --> 00:53:49,995 That that's what I'm doing. 999 00:53:50,295 --> 00:53:53,655 So I literally, on my phone right here, those are my eight core 1000 00:53:53,655 --> 00:53:55,425 values and I have my own pyramid. 1001 00:53:56,025 --> 00:53:56,235 Right. 1002 00:53:56,265 --> 00:53:56,865 Oh, I love 1003 00:53:56,865 --> 00:53:57,015 that. 1004 00:53:57,020 --> 00:54:00,555 So, so that, that's ultimately what I'm doing. 1005 00:54:00,765 --> 00:54:05,595 And, you know, something that just came to mind is my, I mentioned that 1006 00:54:05,595 --> 00:54:12,105 I started this coaching community, and I didn't want the brokerage to be a 1007 00:54:12,105 --> 00:54:15,495 limitation because I, it's just, these are the core values, and if you're 1008 00:54:15,495 --> 00:54:16,845 in alignment, come be part of it. 1009 00:54:16,995 --> 00:54:21,015 We'll grow together well, because that was going so well. 1010 00:54:21,750 --> 00:54:25,380 A startup brokerage came along, which I have no desire to be a broker. 1011 00:54:25,770 --> 00:54:30,540 Like I, I believe that when you have your realtor hat on and you're serving 1012 00:54:30,540 --> 00:54:32,340 your clients, you're a fiduciary. 1013 00:54:32,640 --> 00:54:34,740 So it doesn't even really matter what you believe. 1014 00:54:34,770 --> 00:54:37,830 You're there to put their interests ahead of your own. 1015 00:54:38,220 --> 00:54:38,490 Yeah. 1016 00:54:38,490 --> 00:54:38,580 So 1017 00:54:39,030 --> 00:54:44,970 when I, when I met them in the startup brokerage, I said, Hey, I'll help you in 1018 00:54:44,970 --> 00:54:49,230 the best way I can, but I just wanna make sure that while I'm doing this thing over 1019 00:54:49,230 --> 00:54:54,630 here, that's my own, um, my own coaching committee, that you're okay with that. 1020 00:54:54,810 --> 00:54:55,990 And they were like, yeah, no, no, no. 1021 00:54:55,990 --> 00:54:57,540 We, we would never interfere with that. 1022 00:54:57,540 --> 00:54:59,190 We, we, we want you to do that. 1023 00:54:59,880 --> 00:55:04,830 Well, now I have another person that I'm helping them fulfill 1024 00:55:04,830 --> 00:55:06,090 their vision, their dream. 1025 00:55:06,990 --> 00:55:08,670 And so I, I love that. 1026 00:55:08,670 --> 00:55:13,230 Like, I love helping leaders fulfill their vision. 1027 00:55:13,740 --> 00:55:17,820 And then I have hundreds, if not thousands at this point, people 1028 00:55:17,820 --> 00:55:19,200 helping me fulfill my vision. 1029 00:55:19,620 --> 00:55:21,030 And so to me that's. 1030 00:55:22,544 --> 00:55:26,714 W you said it earlier, I think it's only an ego to think that you, 1031 00:55:26,714 --> 00:55:28,125 you're the only one with a vision. 1032 00:55:28,694 --> 00:55:29,024 Yeah, 1033 00:55:29,325 --> 00:55:29,745 right. 1034 00:55:30,075 --> 00:55:35,444 So I, you're just looking for alignment and so, you know, I'm helping Realty 1035 00:55:35,444 --> 00:55:37,125 of America fulfill their vision. 1036 00:55:37,125 --> 00:55:39,645 I'm helping Eddie Garcia and Mark Deemus. 1037 00:55:40,064 --> 00:55:43,395 They asked me to be the director of education for that entire company. 1038 00:55:43,785 --> 00:55:47,984 So I spent a whole year and I built like end to end everything that I could think 1039 00:55:47,984 --> 00:55:53,774 of that would empower agents and, and, and, and gave that into that environment. 1040 00:55:54,285 --> 00:55:58,665 Well, that's just another seed zone, so that I know that I can go even 1041 00:55:58,665 --> 00:56:01,424 further and meet more and more people and my reach would be even greater 1042 00:56:01,634 --> 00:56:04,725 to meet more people to talk about what I love talking about, which is 1043 00:56:04,725 --> 00:56:06,585 the core values of the real solution. 1044 00:56:08,070 --> 00:56:11,400 Oh, I don't think I told you the name of the coaching community. 1045 00:56:11,400 --> 00:56:12,360 The real solution. 1046 00:56:12,870 --> 00:56:13,230 So the 1047 00:56:13,230 --> 00:56:14,160 real solution. 1048 00:56:14,490 --> 00:56:15,420 The real solution. 1049 00:56:15,420 --> 00:56:20,790 So the, the name of it, it comes from a lunch I had with one of my best friends, 1050 00:56:21,390 --> 00:56:23,790 and so this is way back like 2010. 1051 00:56:24,390 --> 00:56:28,560 He, he was a rookie at Keller Williams. 1052 00:56:29,070 --> 00:56:32,910 He, he had been working on the oil fields and had a, like a major accident 1053 00:56:32,910 --> 00:56:36,480 with his leg and he thought, I've gotta get out of this or I'm gonna die. 1054 00:56:36,780 --> 00:56:36,930 Yeah. 1055 00:56:36,960 --> 00:56:41,220 So, so he is a, he's a rookie agent, young man, early twenties. 1056 00:56:41,730 --> 00:56:43,170 And he is like, I wanna pick your brain. 1057 00:56:43,170 --> 00:56:44,040 I'm gonna take you to lunch. 1058 00:56:44,100 --> 00:56:44,940 So, all right, let's go. 1059 00:56:44,940 --> 00:56:49,110 So we go across the street, we sit down, he's a high D, he's just direct. 1060 00:56:49,110 --> 00:56:50,250 He's like, so how'd you do it? 1061 00:56:52,560 --> 00:56:53,940 Do you want, do you want the Keller Williams answer or do 1062 00:56:53,940 --> 00:56:54,990 you want the real solution? 1063 00:56:56,160 --> 00:56:58,140 And he was like, oh man, give me everything. 1064 00:56:58,530 --> 00:57:02,130 And that's when I walked him through like, Hey, I have this priority structure 1065 00:57:02,160 --> 00:57:04,560 'cause I don't want to have one. 1066 00:57:04,860 --> 00:57:06,600 I don't wanna go forward and make a bunch of money and then 1067 00:57:06,600 --> 00:57:08,730 everything come crashing and burning. 1068 00:57:09,210 --> 00:57:13,200 I said, so I put God first and then my wife next second only to God 1069 00:57:13,320 --> 00:57:14,759 and then my children after that. 1070 00:57:14,970 --> 00:57:18,240 And then I pursue excellence in business to serve everyone 1071 00:57:18,240 --> 00:57:19,590 I have an opportunity to serve. 1072 00:57:20,400 --> 00:57:25,350 And you look at it to this day, actually tonight, um, one of, two 1073 00:57:25,350 --> 00:57:30,030 of my daughters are playing in, in the state semi-final basketball game 1074 00:57:30,360 --> 00:57:32,009 for our church's private school. 1075 00:57:32,340 --> 00:57:36,090 And his son will be playing on Thursday in the state playoffs 1076 00:57:36,090 --> 00:57:37,800 for our church's private school. 1077 00:57:39,240 --> 00:57:43,770 You know, I'm, that's, that's a 15 year relationship right there. 1078 00:57:43,799 --> 00:57:44,190 Yeah. 1079 00:57:44,580 --> 00:57:44,820 Yeah. 1080 00:57:44,820 --> 00:57:45,029 But, 1081 00:57:45,299 --> 00:57:48,450 but there have been dozens, dozens and dozens of people. 1082 00:57:48,810 --> 00:57:52,230 And what I wanted, my goal is just to let my light shine and then they 1083 00:57:52,230 --> 00:57:53,610 come to me and say, well, what is it? 1084 00:57:53,610 --> 00:57:56,220 And I'll say, well, do you want the brokerage answer or 1085 00:57:56,220 --> 00:57:57,390 do you want the Real Solution 1086 00:57:57,390 --> 00:57:57,840 Solution? 1087 00:57:57,990 --> 00:57:58,470 I love it. 1088 00:57:59,009 --> 00:57:59,460 Yeah. 1089 00:57:59,610 --> 00:58:00,450 That's so good. 1090 00:58:00,450 --> 00:58:04,259 Ties right in, uh, the name naming, naming convention was right there for you. 1091 00:58:05,370 --> 00:58:06,600 Uh, it's so good. 1092 00:58:06,779 --> 00:58:09,390 It's, it's funny, you were, you, you were talking about, you know, the 1093 00:58:09,390 --> 00:58:17,279 priority structure and, um, I read, uh, I don't know, end of last year, right? 1094 00:58:17,279 --> 00:58:21,990 At the beginning of this year, but, um, I think it was, um, kind of a 1095 00:58:23,400 --> 00:58:29,400 study, if you will, on, um, individuals in their early nineties, right? 1096 00:58:29,400 --> 00:58:33,000 Kind of what their priority, their their priority structure is. 1097 00:58:33,480 --> 00:58:35,875 And in this order they go. 1098 00:58:36,945 --> 00:58:39,165 It's, it's always faith, right? 1099 00:58:39,170 --> 00:58:39,260 Yeah. 1100 00:58:39,400 --> 00:58:45,525 So it's like, and, and, and I think, you know, early on, um, you know, church for 1101 00:58:45,525 --> 00:58:48,075 me was, I, I didn't have a choice, right? 1102 00:58:48,075 --> 00:58:49,365 So it was one of those things. 1103 00:58:49,365 --> 00:58:54,075 And the second that I had a choice, I ran away from it, right? 1104 00:58:54,075 --> 00:58:57,705 Just because it was just like, I, I didn't have a choice and it was like, 1105 00:58:57,765 --> 00:58:59,325 you know, kind of rebel against it. 1106 00:58:59,325 --> 00:59:09,345 And, um, but first is faith, and then second is family, then friends. 1107 00:59:09,405 --> 00:59:10,275 And they joke, right? 1108 00:59:10,275 --> 00:59:12,315 You gotta put your friends up there 'cause you need somebody that to, 1109 00:59:12,315 --> 00:59:13,455 you know, you need some pa bearers. 1110 00:59:13,455 --> 00:59:16,935 So you gotta have some friends and, uh, I mean, this is coming 1111 00:59:16,935 --> 00:59:17,985 from 90 year olds, right? 1112 00:59:17,985 --> 00:59:18,975 Given this perspective. 1113 00:59:18,975 --> 00:59:21,885 And so, you know, hey, and, and they all admit, right? 1114 00:59:21,885 --> 00:59:23,115 You know, hey is out of whack. 1115 00:59:23,145 --> 00:59:25,695 I wish I would've got this in, in this order a lot sooner. 1116 00:59:25,815 --> 00:59:28,185 Um, faith, you gotta have the, you gotta have the family. 1117 00:59:28,185 --> 00:59:30,675 'cause you want, you want people to be hanging out with you when 1118 00:59:30,675 --> 00:59:33,525 you, when you get to this age, you gotta have some friends. 1119 00:59:33,525 --> 00:59:34,245 You need some pall bear. 1120 00:59:35,100 --> 00:59:37,200 Um, then your fitness. 1121 00:59:37,500 --> 00:59:37,890 Yeah, 1122 00:59:39,240 --> 00:59:40,169 then your finance. 1123 00:59:40,680 --> 00:59:40,799 Yeah. 1124 00:59:40,859 --> 00:59:44,640 And so taking the five F's and that's coming from 90 1125 00:59:44,640 --> 00:59:46,470 year olds, that's the order. 1126 00:59:46,799 --> 00:59:52,140 And you know, I think a lot of folks struggle with that framework. 1127 00:59:52,230 --> 00:59:56,640 Um, you know, being able to get great mentors, um, get the right 1128 00:59:56,640 --> 01:00:00,120 books, listening now to the right podcast, getting in the right rooms. 1129 01:00:00,390 --> 01:00:00,569 Yeah. 1130 01:00:00,569 --> 01:00:03,870 Getting into the right churches, getting into the right locations. 1131 01:00:03,899 --> 01:00:05,970 Environment is everything. 1132 01:00:06,029 --> 01:00:06,299 Right. 1133 01:00:06,299 --> 01:00:07,830 Environment is greater than willpower. 1134 01:00:08,220 --> 01:00:09,270 Um, you know, 1135 01:00:09,569 --> 01:00:09,750 that's 1136 01:00:10,080 --> 01:00:10,200 great. 1137 01:00:10,470 --> 01:00:13,890 One of my, my favorite, my favorite, one of my favorite quotes, and 1138 01:00:13,890 --> 01:00:16,049 especially it ties into, to environment. 1139 01:00:16,875 --> 01:00:17,985 It's a Nipsey Hussle quote. 1140 01:00:18,045 --> 01:00:20,805 And he is like, listen, you know, if you look at the people in your 1141 01:00:20,805 --> 01:00:26,115 circle and they don't inspire you, you don't have a circle, you have a cage. 1142 01:00:26,715 --> 01:00:26,775 Hmm. 1143 01:00:26,805 --> 01:00:32,085 And it's, it's just that constant reminder of always, if I'm, if you're 1144 01:00:32,085 --> 01:00:35,835 gonna audit anything, audit that circle, audit that friends list, audit those 1145 01:00:35,835 --> 01:00:39,825 mentors, audit the, the what you're listening to audit, you know, who's 1146 01:00:39,825 --> 01:00:42,225 coaching you, who's, who's leading you. 1147 01:00:42,705 --> 01:00:42,825 Yeah. 1148 01:00:42,855 --> 01:00:47,235 Um, and I, I, I'm a firm believer too, right? 1149 01:00:47,235 --> 01:00:50,115 Like, if looking at those five things right there, do you have 1150 01:00:50,115 --> 01:00:52,935 a coach and, and a mentor in every one of those areas, right? 1151 01:00:52,935 --> 01:00:57,915 That's helping you to, to grow and improve because it's constant work. 1152 01:00:57,915 --> 01:01:02,985 Like what You've been down the path for multiple decades. 1153 01:01:03,045 --> 01:01:03,495 Yeah. 1154 01:01:03,915 --> 01:01:05,895 And, and, and knowing you, you ain't slowing down. 1155 01:01:06,330 --> 01:01:07,185 No, no, no. 1156 01:01:07,185 --> 01:01:08,265 I'm just getting started. 1157 01:01:08,655 --> 01:01:11,955 What you said there is spot on and I'll add this to it 'cause it. 1158 01:01:12,765 --> 01:01:16,125 It, it, it is in addition to everything you just said. 1159 01:01:16,155 --> 01:01:17,865 'cause I agree with everything you just said. 1160 01:01:18,885 --> 01:01:23,775 In this modern day, either you train the algorithm or the algorithm will train you. 1161 01:01:24,195 --> 01:01:24,735 Yes. 1162 01:01:25,185 --> 01:01:32,865 And so you, you, you know, you have to be so aware right now that, um, it, 1163 01:01:33,435 --> 01:01:38,505 how much time I, I, I don't, I haven't studied this so I don't know this, 1164 01:01:38,505 --> 01:01:44,595 but it seems that they're becoming, the phones are becoming more magnetic. 1165 01:01:45,315 --> 01:01:48,495 They have a greater ability to hold our attention. 1166 01:01:48,765 --> 01:01:48,855 Mm-hmm. 1167 01:01:49,635 --> 01:01:52,245 Without us, I mean, I don't, I don't, I can't explain that. 1168 01:01:52,245 --> 01:01:58,065 I don't know that I haven't studied it, but I am becoming more and more 1169 01:01:58,065 --> 01:02:03,975 and more intentional on, okay, so what is this algorithm gonna feed me? 1170 01:02:04,005 --> 01:02:05,235 What am I gonna permit? 1171 01:02:06,225 --> 01:02:07,064 To be. 1172 01:02:07,365 --> 01:02:09,299 Now, I've always been pretty strong on this. 1173 01:02:09,500 --> 01:02:12,645 I mean, I, you know, I'm very careful about what 1174 01:02:13,095 --> 01:02:13,185 mm-hmm. 1175 01:02:13,634 --> 01:02:19,634 Comes in through my eyes and my ears, but I'm just more aware with ai, with, 1176 01:02:19,935 --> 01:02:23,444 because you realize that everybody that watches this, hopefully they realize 1177 01:02:23,444 --> 01:02:26,984 that when you scroll, that's ai, that type of AI has been around a whole 1178 01:02:26,984 --> 01:02:32,145 lot longer than interfacing with chat GPT or one of, or gr or one of those. 1179 01:02:32,685 --> 01:02:37,095 And so it's just in the same way, if your friends aren't inspiring 1180 01:02:37,095 --> 01:02:39,734 you, is, is your feed inspiring you? 1181 01:02:40,095 --> 01:02:40,424 Yeah. 1182 01:02:41,085 --> 01:02:43,305 ' cause if it's not, it's the same thing. 1183 01:02:43,634 --> 01:02:43,964 Yeah. 1184 01:02:44,205 --> 01:02:44,595 Fix it. 1185 01:02:45,975 --> 01:02:46,305 Right? 1186 01:02:46,544 --> 01:02:47,654 That's the, that's the thing, right? 1187 01:02:47,654 --> 01:02:50,984 Like, laughing with anybody or their coat, you know, you hear 'em, 1188 01:02:50,984 --> 01:02:52,305 you're like, man, my feet is trash. 1189 01:02:52,305 --> 01:02:54,285 And I'm like, well, you know, you caused that. 1190 01:02:54,569 --> 01:02:54,990 Yeah, yeah, yeah. 1191 01:02:55,004 --> 01:02:55,605 That's on you. 1192 01:02:55,605 --> 01:02:56,415 You did that. 1193 01:02:57,404 --> 01:02:57,555 Yeah. 1194 01:02:57,555 --> 01:02:57,825 Right? 1195 01:02:58,515 --> 01:02:58,725 Yeah. 1196 01:02:58,725 --> 01:03:00,915 And the default, the default is negative. 1197 01:03:00,960 --> 01:03:07,230 If you go, you go pull a brand new iPhone out of the box and you know, 1198 01:03:07,230 --> 01:03:12,750 you, you create a brand new, uh, like identity email address and you just 1199 01:03:12,750 --> 01:03:18,150 tell 'em you're your age and it will send you the recipe for destruction. 1200 01:03:18,150 --> 01:03:20,025 Yeah, a hundred percent. 1201 01:03:20,025 --> 01:03:22,470 And so that's how, that's how serious we have to be about it. 1202 01:03:22,650 --> 01:03:23,670 You're, it's your life. 1203 01:03:23,700 --> 01:03:24,510 What are you gonna do? 1204 01:03:24,870 --> 01:03:26,460 What are you gonna choose to focus on? 1205 01:03:28,050 --> 01:03:31,200 So, good Brother Chad, we can, we can go on for days, man. 1206 01:03:31,200 --> 01:03:35,340 I, I really, really appreciate you carving out the time jumping in here. 1207 01:03:35,340 --> 01:03:37,170 I knew this was gonna be absolutely fire. 1208 01:03:37,170 --> 01:03:37,590 Thanks for having me. 1209 01:03:37,590 --> 01:03:38,385 I, I, I mean, I have. 1210 01:03:39,630 --> 01:03:44,370 Notes upon notes, upon notes, and like, there's so many great little nuggets 1211 01:03:44,370 --> 01:03:48,690 that came from that and can't wait to, to go back through and, and re-listen to 1212 01:03:49,170 --> 01:03:50,850 a lot of the, the things that you said. 1213 01:03:50,850 --> 01:03:55,410 There's so much truth and meaning in, in a lot of, um, the things that you shared. 1214 01:03:55,410 --> 01:04:00,720 So, brother, appreciate you, um, a ton for jumping in here and, and sharing 1215 01:04:00,720 --> 01:04:04,380 your wisdom and man, I can't wait to to run it back and do it again with you. 1216 01:04:05,010 --> 01:04:05,460 Awesome. 1217 01:04:05,490 --> 01:04:06,240 Thank you for having me. 1218 01:04:06,240 --> 01:04:07,140 It's been awesome. 1219 01:04:07,230 --> 01:04:08,340 And I'll see you on the next one. 1220 01:04:09,030 --> 01:04:10,440 You got it guys. 1221 01:04:11,010 --> 01:04:11,940 Connect with Chad. 1222 01:04:12,060 --> 01:04:14,790 Um, I know we've been, uh, scrolling down here. 1223 01:04:14,790 --> 01:04:20,010 Best way to follow at DFW Real Estate Team, Chad Smith. 1224 01:04:20,070 --> 01:04:22,470 Chad, any other ways that they can, uh, get connected with you? 1225 01:04:22,470 --> 01:04:24,330 A best way to get plugged in? 1226 01:04:24,900 --> 01:04:25,260 Yeah. 1227 01:04:25,260 --> 01:04:30,480 You know, um, that, that handle is actually our, our team handle. 1228 01:04:30,780 --> 01:04:36,750 So my personal Instagram is at Chad Smith Real Solution, or you 1229 01:04:36,750 --> 01:04:38,580 could go to the real solution.com. 1230 01:04:39,435 --> 01:04:39,705 Okay. 1231 01:04:39,825 --> 01:04:40,485 I love that. 1232 01:04:40,634 --> 01:04:42,045 It's good stuff, guys. 1233 01:04:42,045 --> 01:04:42,555 Get out there. 1234 01:04:42,555 --> 01:04:43,275 Follow Chad. 1235 01:04:43,275 --> 01:04:47,775 He is, uh, definitely a, um, someone to pay attention to in this 1236 01:04:47,775 --> 01:04:51,134 industry, doing things the right way, making decisions off of our values. 1237 01:04:51,134 --> 01:04:55,815 And man, I'm, I'm excited to watch the continued growth and I know, uh, 1238 01:04:55,935 --> 01:04:57,825 our paths will cross many, many times. 1239 01:04:58,485 --> 01:05:00,195 Awesome, John, thanks for having me today. 1240 01:05:00,225 --> 01:05:00,759 I appreciate you. 1241 01:05:00,765 --> 01:05:00,884 Appreciate you. 1242 01:05:01,545 --> 01:05:02,055 Thanks guys. 1243 01:05:02,235 --> 01:05:02,445 See it. 1244 01:05:03,825 --> 01:05:04,665 Thanks for tuning in. 1245 01:05:05,025 --> 01:05:09,015 If you're done guessing and ready to lead like a real CEO o with a custom 1246 01:05:09,015 --> 01:05:13,455 strategy, real accountability and proven systems, check out my executive 1247 01:05:13,455 --> 01:05:16,154 one-on-one coaching@johnkitchens.coach. 1248 01:05:16,575 --> 01:05:19,275 Fill out the application and book your one-on-one call with me. 1249 01:05:19,995 --> 01:05:22,095 Be sure to hit follow so you never miss an episode. 1250 01:05:22,904 --> 01:05:23,775 Catch you on the next one.