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(Transcribed by TurboScribe.ai. Go Unlimited to remove this message.) Welcome to the Business Credit and Financing Show.

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Each week, we talk about the growth strategies

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that matter most to entrepreneurs.

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Listen in as we discuss the secrets to

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getting credit and money to start and grow

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your business.

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And enjoy as we talk with seasoned business

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owners, coaches, and industry leaders on a variety

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of topics from advertising and marketing to the

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nuts and bolts of running a highly successful

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business.

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And now, to introduce the host of our

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show, financial expert and award-winning author, Ty

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Crandall.

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Hello, and thanks for joining us today.

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Super excited you could be here because today

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we're talking about really one of the most

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important components when it comes to getting optimal

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financing for your business.

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Look, my goal is to not just get

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you the most amount of money, but be

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able to get you the most amount of

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money at the best terms.

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And anybody that tells you that a lot

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of the funding you're gonna get, the terms

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aren't taking into account the consumer credit, is

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lying to you.

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Like, it's a really big deal.

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As a matter of fact, if you want

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SBA loans, term loans, the best kind of

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loans out there, the best credit cards that

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are personally guarantee-driven as well, a credit

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card second.

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So many things for you to get money

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are tied to your consumer credit quality.

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But you know, as interesting as it is,

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as many episodes as we've done, we never

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really dove in and talk about the intricacies

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of consumer credit, what you need to do

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to improve it.

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So that's exactly what we're gonna be talking

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about today with Alan Abernathy.

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Now, Alan is the CEO and founder of

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New FICO, a leading credit repair company that

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specializes in powerful, aggressive credit repair and practical

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credit file rebuilding as well.

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With extensive experience in consumer sales, the automotive

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industry, and real estate, Alan is deeply connected

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to Southern California's real estate market.

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His surgical knowledge of credit analysis and the

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FICO system, particularly in addressing the most neglected

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files, makes Alan and his team one of

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the most sought-after credit repair companies in

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SoCal, and they've got a really good reputation

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nationwide as well.

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His dedication to maximizing the value of clients

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ensures that each transaction surpasses their expectations.

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Since founding New FICO in 2014, Alan has

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transformed the credit profiles of over 2,700

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clients, so thousands, helping them restore their credit

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to above-average scores.

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His meticulous attention to detail and unwavering work

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ethic are hallmarks of his success in the

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field.

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Now, Alan holds a Calgary real estate license

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in California, where he focuses on building strong

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client relationships.

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He is fluent in both English and Spanish,

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and beyond his professional endeavors, Alan is passionate

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about art, design, classic auto restoration, music production,

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fishing, cooking, and supporting the 49ers.

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As a Bucks fan, promise not to hold

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that against him.

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He enjoys spending time with friends and family

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as well.

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Alan, what's up, man?

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Welcome to the show.

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Hey, what's going on, Ty?

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How you doing?

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I'm doing well, man.

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I'm doing well.

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Life is good here on the East Coast.

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It's good connecting with...

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I grew up in the consumer credit industry,

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so I have just mad respect for someone

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as successful as you, because it's not as

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easy of an industry to become as successful

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as you have, and being around now for

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like 10 plus years, so congratulations on your

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success.

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Yeah, thank you for that.

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What an intro.

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Appreciate that.

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So a lot of people on here, our

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audience, they're out there trying to get money,

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and I think that you and I both

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know how important consumer credit is to that,

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to being able to do that, right?

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There's a lot of loans out there, credit

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lines, credit cards that are based on consumer

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credit quality.

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So you know a lot about this.

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I mean, your company's New FICO, which, by

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the way, is N-U-F-I-C

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-O, if everybody wants to check them out

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at newfico.com.

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Give me an idea of how the FICO

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score works.

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What are the most common factors that are

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affecting the FICO score?

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Right, yeah, one of the biggest is payment.

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We've all seen that wheel that shows up,

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if you just Google it, or maybe on

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an infographic, and it'll break down 35%

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payment history, 30% utilization.

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I think those are the two biggest things.

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When I dive into someone's file and I

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look at it, the first two things that

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are gonna pop out, and the first thing

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that surprises someone when they say, hey, I'm

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confused about why my score jumped up or

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why it jumped down, it's gonna be in

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those two categories, because everything else is gonna

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be smaller.

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Everything in succession is 10% inquiries, 10

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% what's your credit mix.

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But that payment history is really key, and

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that's what a lot of people struggle with.

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You might find some general written letters online

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that you can kind of fill in your

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info and take a shot, and if you've

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got some derogatories on there, it really does

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pull the score down.

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When I'm doing a call, I do tell

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people, hey, this is your one good baby

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account.

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If we get a hiccup on here, it

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could kind of kick the pile of leaves

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that we're raking and really pull us down.

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So the payment history is gonna be top

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of the line, and right after that is

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utilization.

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A person that has a $200 credit card,

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if they max that out, they look super

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risky.

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If someone has $10,000 worth of different

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credit card limits, and they max that out

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to 9,800, that's gonna look just as

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risky.

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So it's key to know what your limits

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are and keep that usage down and make

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sure your payment's 100% on time, at

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least the minimum payment.

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So I wanna talk about both of these,

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because on payment history, it's interesting.

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I haven't been in consumer credit for a

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long time, as you know, it's been 12

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years plus, lots changed.

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But the biggest problem I ever saw in

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the past is people come in, they hire

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you to help them.

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You do a phenomenal job, remove a lot

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of the negative stuff.

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It's not there, it's not timely, it's not

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accurate, it's not verifiable, so you get it

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removed.

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The problem is then they don't have any

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positive stuff, right?

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And I just tell people, you can't have

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positive score without positive credit.

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What do you do in those scenarios?

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How do you guide your clients to be

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able to get new positive payment history?

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Because even if you remove their bad, sometimes

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there's no good to be able to help

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them still boost the score up.

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Yeah, super good point.

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And actually a great question.

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I get asked that sometimes, but I make

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sure to touch on that on each call

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because I use the analogy of a garden.

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If we're walking in your garden and we

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see that you have eight flowers and seven

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of them are dead, and we're gonna consider

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accounts as flowers, right?

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If we remove those or get those taken

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off, you've got one little flower.

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And they say to the thick personal credit

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file is five accounts or more.

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So what we've done is over the past

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nine years, we've gathered little sites online and

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they're becoming more readily available, right?

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As you can download them on the phone,

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their little apps, all types of stuff that

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are what we call credit builders.

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And we send this email out.

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It's in a template.

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Every single call I do, if the person

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has a thin file, I fire this email

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off.

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And these are gonna be the ones that

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you wanna add in.

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A lot of people will scoff at them

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and laugh because they seem so small and

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minute, but they're very, very, very powerful.

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And that score, if you have nothing in

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there that's open, the true FICO score will

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not have a score.

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If you don't have any revolving accounts that

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are open and we remove everything and start

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over from scratch.

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So some people are kind of bummed out

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to see zero or nothing.

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But as soon as you add one account

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that's one month old and it hits on

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all three bureaus, you're gonna start with a

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680 score.

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That's where the FICO system starts if you

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have to start from scratch.

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So I think a lot of people, they

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will either keep, let's say for example, a

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Cap One account that's salt and pepper late

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and it's just holding them at that middle

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score.

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So if we can get that corrected or

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removed, and if they have a thin file,

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they need to be hammering out on that.

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We call it an entry level primary account

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list.

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And it's literally a list of, it was

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12 accounts.

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We grew it last week to 18.

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And anytime something new is coming out that's

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working and we're seeing it post on reports,

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some of them are $5.

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You can start them in about 10 minutes

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on the phone or the app and it'll

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show up in two to three minutes.

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So that's extremely important when you have a

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thin file or we almost have to start

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over from scratch.

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So yeah, those builder accounts.

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I love that.

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And it's one of the reasons you're the

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master here at doing this because I've seen

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some companies online, they remove the bad, but

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they don't get it.

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Like it doesn't help anybody if there's no

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positive.

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I've never known anybody.

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And I've been in the consumer and commercial

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credit industry for decades.

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Never knew anybody that's got 18 accounts that

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can wrap their names.

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The fact that you even had 12 and

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you're expanding it, I think it's phenomenal.

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It's so important.

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The second part you talked about was utilization.

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The same question applies, right?

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Is that a lot of the people that

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come to you, their credit limits have already

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gotten lower.

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They're already down to subprime cards that have

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$500 limits or $1,000 limits.

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There's just not a lot of money, even

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limit there.

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Even the slightest balance they put on there

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hurts them.

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What do you recommend in those scenarios of

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how do you help people increase that utilization

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aspect of the score?

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Because as you said, it's so vital having

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00:08:00,180 --> 00:08:01,220
a good score to fix that.

274
00:08:01,380 --> 00:08:02,600
Yeah, that's a good one too.

275
00:08:02,800 --> 00:08:04,500
An amazing thing, I always get oohs and

276
00:08:04,500 --> 00:08:05,300
ahs and wows.

277
00:08:05,540 --> 00:08:07,600
I had a couple conferences where we have

278
00:08:07,600 --> 00:08:08,840
home buyers class, right?

279
00:08:08,900 --> 00:08:10,160
And there's 60, 70 people there.

280
00:08:10,480 --> 00:08:11,460
And to me, I didn't think it was

281
00:08:11,460 --> 00:08:13,680
a surprising, I guess a tip or trick,

282
00:08:13,820 --> 00:08:16,040
but really that limit, like you say, if

283
00:08:16,040 --> 00:08:17,680
it's a, you can get down to a

284
00:08:17,680 --> 00:08:20,860
$200 or $100 Walmart limit, which is like,

285
00:08:20,920 --> 00:08:21,600
what do you buy?

286
00:08:21,760 --> 00:08:23,120
And we all heard the rule of the

287
00:08:23,120 --> 00:08:25,460
30% below, you gotta stay below that

288
00:08:25,460 --> 00:08:25,800
marker.

289
00:08:25,960 --> 00:08:27,620
So if you've got a $100 limit, you

290
00:08:27,620 --> 00:08:29,160
can go get 30 bucks worth of groceries

291
00:08:29,160 --> 00:08:31,380
and now you're into the lowering the FICO,

292
00:08:31,460 --> 00:08:31,620
right?

293
00:08:31,720 --> 00:08:33,419
So one thing that I recommend if you

294
00:08:33,419 --> 00:08:35,039
have a low card or you don't have

295
00:08:35,039 --> 00:08:39,000
much would be to watch the date at

296
00:08:39,000 --> 00:08:39,760
which it posts.

297
00:08:39,919 --> 00:08:41,799
So you can play with this date and

298
00:08:41,799 --> 00:08:43,320
it can hurt you or it can help

299
00:08:43,320 --> 00:08:43,500
you.

300
00:08:43,500 --> 00:08:45,220
If you know that your card is gonna

301
00:08:45,220 --> 00:08:47,320
post on the 15th and you gotta go

302
00:08:47,320 --> 00:08:48,600
spend a hundred bucks and you've got a

303
00:08:48,600 --> 00:08:50,980
$100 limit, make sure that you catch it

304
00:08:50,980 --> 00:08:52,080
two or three days before.

305
00:08:52,260 --> 00:08:54,100
I always give a 72 hour window and

306
00:08:54,100 --> 00:08:55,800
just grab some cash and pay that card

307
00:08:55,800 --> 00:08:57,580
to zero because it's gonna stamp the credit

308
00:08:57,580 --> 00:08:58,440
one time a month.

309
00:08:58,620 --> 00:09:00,160
And if everyone sees that you haven't spent

310
00:09:00,160 --> 00:09:01,700
on that, you're gonna have the best score.

311
00:09:01,860 --> 00:09:03,500
And so it's not like you can't reverse

312
00:09:03,500 --> 00:09:03,700
it.

313
00:09:03,820 --> 00:09:04,820
It is a temporary thing.

314
00:09:04,900 --> 00:09:05,960
You're not getting lates on there.

315
00:09:06,000 --> 00:09:07,480
So it's not that big, but you can

316
00:09:07,480 --> 00:09:09,360
do this at all different levels.

317
00:09:09,440 --> 00:09:11,760
So if somebody has a $5,000 card

318
00:09:11,760 --> 00:09:13,400
and they've got an expense for a vehicle

319
00:09:13,400 --> 00:09:14,940
that broke down or something that they have

320
00:09:14,940 --> 00:09:17,000
to take care of, a family emergency, if

321
00:09:17,000 --> 00:09:18,780
they have to use that card and access

322
00:09:18,780 --> 00:09:20,560
it, if you have the capital to pay

323
00:09:20,560 --> 00:09:22,860
that down, you can move that balance and

324
00:09:22,860 --> 00:09:24,980
make sure that it stamps correctly and at

325
00:09:24,980 --> 00:09:27,200
a lower number before it hits the credit

326
00:09:27,200 --> 00:09:28,560
and shows up that high utilization.

327
00:09:28,880 --> 00:09:30,440
So definitely know what that date is and

328
00:09:30,440 --> 00:09:31,040
pay that down.

329
00:09:31,240 --> 00:09:32,820
And I would say the second tip to

330
00:09:32,820 --> 00:09:35,020
working your limits up would be, we always

331
00:09:35,020 --> 00:09:36,900
hear these little myths and stuff that float

332
00:09:36,900 --> 00:09:38,880
around the personal credit space of pay it

333
00:09:38,880 --> 00:09:40,920
five times a month or double your payment.

334
00:09:40,920 --> 00:09:41,720
Don't do the minimum.

335
00:09:41,980 --> 00:09:44,100
I think what's even more impactful from that,

336
00:09:44,160 --> 00:09:45,140
and you can see it from the big

337
00:09:45,140 --> 00:09:47,440
guys Amex, if you go in and you

338
00:09:47,440 --> 00:09:49,160
slam your stuff to the max and then

339
00:09:49,160 --> 00:09:49,740
pay it off.

340
00:09:49,800 --> 00:09:51,020
And if you do that twice a month

341
00:09:51,020 --> 00:09:53,000
before there's even a payment, they see that.

342
00:09:53,100 --> 00:09:54,080
That goes through their system.

343
00:09:54,400 --> 00:09:55,580
That's not getting ignored.

344
00:09:55,800 --> 00:09:57,640
They're gonna know that you're paying your stuff

345
00:09:57,640 --> 00:09:59,400
not only on time, but twice a month.

346
00:09:59,520 --> 00:10:01,920
And regardless of what's posting, if you pay

347
00:10:01,920 --> 00:10:03,620
that twice, they're gonna wanna give you more

348
00:10:03,620 --> 00:10:03,960
capital.

349
00:10:04,020 --> 00:10:05,600
Because if they're making 5% on five

350
00:10:05,600 --> 00:10:06,960
grand, why would they not wanna give you

351
00:10:06,960 --> 00:10:08,460
15 grand if you're this responsible?

352
00:10:08,700 --> 00:10:10,260
So that's where I see, if you're slamming

353
00:10:10,260 --> 00:10:11,420
it to the max and paying it to

354
00:10:11,420 --> 00:10:12,960
zero, do it responsibly, right?

355
00:10:13,060 --> 00:10:14,620
Don't do it just for no reason.

356
00:10:14,680 --> 00:10:16,360
But if you have something that you can

357
00:10:16,360 --> 00:10:18,180
transfer instead of doing a cash or a

358
00:10:18,180 --> 00:10:20,200
debit card transaction, you can get it through

359
00:10:20,200 --> 00:10:21,340
there, use that.

360
00:10:21,540 --> 00:10:23,420
Use that card, put more money through there

361
00:10:23,420 --> 00:10:24,320
and they will feed you.

362
00:10:24,420 --> 00:10:25,560
They'll give you a bigger limit and you'll

363
00:10:25,560 --> 00:10:26,080
be rewarded.

364
00:10:27,220 --> 00:10:28,740
Really, really powerful tips.

365
00:10:28,840 --> 00:10:29,780
Both really appreciated.

366
00:10:30,160 --> 00:10:31,180
Well, let me ask you this.

367
00:10:31,400 --> 00:10:33,040
What used to frustrate me back in the

368
00:10:33,040 --> 00:10:35,600
consumer credit industry is that the credit bureaus

369
00:10:35,600 --> 00:10:37,940
have done such a good smear campaign that

370
00:10:37,940 --> 00:10:41,240
they've convinced millions of consumers that there is

371
00:10:41,240 --> 00:10:43,280
no hope when it comes to consumer credit.

372
00:10:43,420 --> 00:10:44,600
Now, you and I both know there's a

373
00:10:44,600 --> 00:10:46,280
lot of laws to protect consumers, but that's

374
00:10:46,280 --> 00:10:46,780
not the case.

375
00:10:47,060 --> 00:10:49,560
But tell those, like, if somebody's watching this

376
00:10:49,560 --> 00:10:50,760
right now and listening to this and thinking,

377
00:10:51,180 --> 00:10:53,840
man, I know I have credit problems and

378
00:10:53,840 --> 00:10:55,300
I don't think there's a way to fix

379
00:10:55,300 --> 00:10:55,420
it.

380
00:10:55,720 --> 00:10:57,740
Somebody may be thinking, I did it, right?

381
00:10:57,760 --> 00:10:59,040
I know I had an account I went

382
00:10:59,040 --> 00:10:59,240
late.

383
00:10:59,480 --> 00:11:01,840
They may be thinking they're deserving even what

384
00:11:01,840 --> 00:11:03,740
happened to them, which makes me sad whenever

385
00:11:03,740 --> 00:11:04,300
it comes up.

386
00:11:04,540 --> 00:11:05,380
What do you say to people?

387
00:11:05,380 --> 00:11:08,880
How do you explain why credit repair does

388
00:11:08,880 --> 00:11:11,200
work and how effective it really is?

389
00:11:11,720 --> 00:11:13,700
Yeah, why does it exist and how is

390
00:11:13,700 --> 00:11:15,380
it legal and how are we doing this

391
00:11:15,380 --> 00:11:16,640
and why can people do it or not?

392
00:11:16,740 --> 00:11:18,240
Yeah, so that's a really, really good question

393
00:11:18,240 --> 00:11:19,680
that I try to dive into on Calls

394
00:11:19,680 --> 00:11:20,000
101.

395
00:11:20,580 --> 00:11:22,580
And I think first off, I'll just touch

396
00:11:22,580 --> 00:11:24,200
on kinda when you gave my intro, right?

397
00:11:24,220 --> 00:11:25,700
We like to call ourselves the aggressive.

398
00:11:26,120 --> 00:11:27,580
So how do we keep that compliant and

399
00:11:27,580 --> 00:11:28,260
do the right thing?

400
00:11:28,420 --> 00:11:29,880
If you just think at it from a

401
00:11:29,880 --> 00:11:32,480
standpoint of these three companies have the ability

402
00:11:32,480 --> 00:11:34,480
to give you a score and show other

403
00:11:34,480 --> 00:11:36,520
large companies that wanna lend to you how

404
00:11:36,520 --> 00:11:38,960
responsible you are, they have that law, like

405
00:11:38,960 --> 00:11:40,980
you said, the FCRA to make sure that

406
00:11:40,980 --> 00:11:41,940
they can report correctly.

407
00:11:42,400 --> 00:11:44,080
So some stuff will be incorrect.

408
00:11:44,380 --> 00:11:45,760
Some stuff will be off by $1.

409
00:11:46,100 --> 00:11:47,740
And as me and you both know, if

410
00:11:47,740 --> 00:11:49,520
it is inaccurate and they can't verify, it'll

411
00:11:49,520 --> 00:11:50,220
get pushed off.

412
00:11:50,420 --> 00:11:52,560
So regardless of you actually fell down, and

413
00:11:52,560 --> 00:11:54,040
most of the time, 80% of my

414
00:11:54,040 --> 00:11:55,960
clients, it is something they messed up on,

415
00:11:56,000 --> 00:11:56,160
right?

416
00:11:56,260 --> 00:11:57,960
Not a big deal, not the end of

417
00:11:57,960 --> 00:11:58,360
the world.

418
00:11:58,560 --> 00:12:00,200
It's something that they know they had and

419
00:12:00,200 --> 00:12:01,860
they defaulted or they had some lates.

420
00:12:01,860 --> 00:12:03,940
The best way to explain it is we're

421
00:12:03,940 --> 00:12:06,300
going to the bureaus that hold that record

422
00:12:06,300 --> 00:12:07,600
instead of the creditor.

423
00:12:07,980 --> 00:12:10,280
And we're asking them, hey, you know you're

424
00:12:10,280 --> 00:12:12,520
supposed to have this on file, A, B,

425
00:12:12,640 --> 00:12:13,960
C, D, E, and F paperwork.

426
00:12:14,280 --> 00:12:15,500
Let's see that paperwork.

427
00:12:15,800 --> 00:12:17,240
You've got 30 days to give it to

428
00:12:17,240 --> 00:12:17,800
me, go.

429
00:12:18,280 --> 00:12:20,080
So what we're doing is we're going directly

430
00:12:20,080 --> 00:12:21,540
to the bureaus just to make sure that

431
00:12:21,540 --> 00:12:22,880
they have their ducks in a row.

432
00:12:23,060 --> 00:12:24,480
And if they drop the ball and miss

433
00:12:24,480 --> 00:12:26,500
it, or the creditor can't get that information

434
00:12:26,500 --> 00:12:29,320
into the bureaus, they just missed the buck

435
00:12:29,320 --> 00:12:31,100
and they get blocked and deleted and removed.

436
00:12:31,100 --> 00:12:33,300
So that's really the way to kind of

437
00:12:33,300 --> 00:12:35,640
explain we're not going in any back doors

438
00:12:35,640 --> 00:12:36,520
or breaking any rules.

439
00:12:36,660 --> 00:12:38,320
It's really asking them for what they should

440
00:12:38,320 --> 00:12:39,400
already have on file.

441
00:12:39,620 --> 00:12:40,840
And if they can't provide it or can't

442
00:12:40,840 --> 00:12:41,900
get it there, a lot of times we'll

443
00:12:41,900 --> 00:12:43,580
get the block and deletion and that's how

444
00:12:43,580 --> 00:12:45,300
you can clean up some stuff that might've

445
00:12:45,300 --> 00:12:47,520
actually been yours, but really can come off.

446
00:12:47,620 --> 00:12:50,440
So it's not always a sad story.

447
00:12:50,560 --> 00:12:52,140
It's just people kind of need that education

448
00:12:52,140 --> 00:12:53,080
that they can do it.

449
00:12:53,120 --> 00:12:54,780
They can go get some stuff off that

450
00:12:54,780 --> 00:12:55,280
was accurate.

451
00:12:55,520 --> 00:12:57,520
Yeah, and it's like the legal thing that

452
00:12:57,520 --> 00:12:58,880
innocent until proven guilty.

453
00:12:58,880 --> 00:13:00,820
But what I hear you saying is there

454
00:13:00,820 --> 00:13:03,960
are laws that are designed and created to

455
00:13:03,960 --> 00:13:06,760
protect consumers for making sure that their credit

456
00:13:06,760 --> 00:13:08,360
doesn't have a lot of things on there

457
00:13:08,360 --> 00:13:09,440
that shouldn't be on there.

458
00:13:09,480 --> 00:13:11,400
And it is the credit bureaus, and you've

459
00:13:11,400 --> 00:13:14,740
even mentioned the creditor's obligation under these laws

460
00:13:14,740 --> 00:13:17,060
to be able to validate what they're reporting.

461
00:13:17,300 --> 00:13:18,460
And so it sounds to me like what

462
00:13:18,460 --> 00:13:20,320
you're saying is that you're coming in and

463
00:13:20,320 --> 00:13:23,660
holding them accountable for what their obligations are

464
00:13:23,660 --> 00:13:24,640
to validate that.

465
00:13:24,680 --> 00:13:27,780
And just by holding them accountable, they oftentimes

466
00:13:27,780 --> 00:13:29,380
can't do that.

467
00:13:29,540 --> 00:13:32,220
And the result is that negative item gets

468
00:13:32,220 --> 00:13:33,880
removed completely from the credit report.

469
00:13:34,180 --> 00:13:34,420
Is that?

470
00:13:34,560 --> 00:13:35,440
Yeah, absolutely.

471
00:13:35,700 --> 00:13:37,360
That's the best way to describe it.

472
00:13:37,640 --> 00:13:40,340
Customers are surprised at a vehicle they're actually

473
00:13:40,340 --> 00:13:42,520
driving that has a couple late to date.

474
00:13:42,620 --> 00:13:43,600
Now everything's digital.

475
00:13:43,760 --> 00:13:45,860
Unless you can catch the app messing up

476
00:13:45,860 --> 00:13:47,960
at midnight and screenshot that, Wells Fargo is

477
00:13:47,960 --> 00:13:49,620
not gonna agree that that payment didn't come

478
00:13:49,620 --> 00:13:50,240
in right on time.

479
00:13:50,320 --> 00:13:51,860
So it could be something you really did.

480
00:13:51,980 --> 00:13:53,680
And we're just going directly to the bureaus.

481
00:13:53,800 --> 00:13:55,480
Obviously we're not gonna go to the finance

482
00:13:55,480 --> 00:13:57,420
company for the car and say, hey, this

483
00:13:57,420 --> 00:13:57,880
isn't right.

484
00:13:57,960 --> 00:13:59,560
We wanna talk directly to the bureaus and

485
00:13:59,560 --> 00:14:01,280
really hold them accountable because they're the ones

486
00:14:01,280 --> 00:14:03,500
that are governed and watched under that microscope

487
00:14:03,500 --> 00:14:04,240
so closely.

488
00:14:04,540 --> 00:14:04,780
So yeah.

489
00:14:05,060 --> 00:14:06,340
One of the things that drives me crazy,

490
00:14:06,500 --> 00:14:08,880
not crazy, but I find interesting, let me

491
00:14:08,880 --> 00:14:11,500
say, is that I have spent tens and

492
00:14:11,500 --> 00:14:14,460
tens of thousands of hours basically learning business

493
00:14:14,460 --> 00:14:15,040
credit, right?

494
00:14:15,300 --> 00:14:18,140
And I'll still have a YouTuber come in

495
00:14:18,140 --> 00:14:20,100
and say, hey, I saw videos and I

496
00:14:20,100 --> 00:14:21,780
could do it as well as you can,

497
00:14:21,840 --> 00:14:23,300
right, which I think is interesting because there's

498
00:14:23,300 --> 00:14:24,540
a lot of things like I have a

499
00:14:24,540 --> 00:14:26,080
piano behind me, you have a piano behind

500
00:14:26,080 --> 00:14:26,240
you.

501
00:14:26,380 --> 00:14:27,900
I assure you, I cannot play my piano

502
00:14:27,900 --> 00:14:29,860
nearly as well as you could play your

503
00:14:29,860 --> 00:14:30,400
piano, right?

504
00:14:30,780 --> 00:14:32,600
So a lot more experience to be able

505
00:14:32,600 --> 00:14:33,120
to do so.

506
00:14:33,560 --> 00:14:34,800
So, but what do you, do you still

507
00:14:34,800 --> 00:14:36,040
have the same thing on the consumer side?

508
00:14:36,140 --> 00:14:37,280
Do you have people that come to you

509
00:14:37,280 --> 00:14:39,420
that think that they can do this on

510
00:14:39,420 --> 00:14:40,000
their own?

511
00:14:40,180 --> 00:14:42,220
And what barriers or problems do they run

512
00:14:42,220 --> 00:14:43,660
into trying to do it on their own

513
00:14:43,660 --> 00:14:46,000
versus work with somebody like you who's reached

514
00:14:46,000 --> 00:14:49,140
mastery level of your craft in improving consumer

515
00:14:49,140 --> 00:14:49,400
credit?

516
00:14:49,660 --> 00:14:50,760
Yeah, really good question.

517
00:14:50,840 --> 00:14:51,920
A lot of people will ask that.

518
00:14:52,040 --> 00:14:53,260
I think the best way to answer it,

519
00:14:53,260 --> 00:14:55,060
I'm a super transparent guy.

520
00:14:55,300 --> 00:14:56,760
I love to be very direct with my

521
00:14:56,760 --> 00:14:57,140
clients.

522
00:14:57,620 --> 00:14:58,660
And if you look at some of the

523
00:14:58,660 --> 00:15:00,620
fine print, a lot of credit repair stuff

524
00:15:00,620 --> 00:15:02,220
out there is gonna say in the tiny

525
00:15:02,220 --> 00:15:03,780
at the bottom, you can do this on

526
00:15:03,780 --> 00:15:04,080
your own.

527
00:15:04,160 --> 00:15:05,000
We want you to know that.

528
00:15:05,140 --> 00:15:05,780
And you can.

529
00:15:05,980 --> 00:15:08,080
And really the difference between doing it yourself

530
00:15:08,080 --> 00:15:10,180
and coming to someone like us who's kind

531
00:15:10,180 --> 00:15:12,400
of honed that craft is gonna be just

532
00:15:12,400 --> 00:15:13,860
what's involved to do it, right?

533
00:15:13,960 --> 00:15:16,020
And we have different stages.

534
00:15:16,240 --> 00:15:17,280
We have people that come to us to

535
00:15:17,280 --> 00:15:18,840
say, I really wanna learn this myself.

536
00:15:18,860 --> 00:15:19,620
Can you teach me?

537
00:15:19,720 --> 00:15:20,480
We'll do that, right?

538
00:15:20,560 --> 00:15:22,040
Or we have people that say, man, you

539
00:15:22,040 --> 00:15:22,240
know what?

540
00:15:22,240 --> 00:15:23,280
I'm a busy business owner.

541
00:15:23,480 --> 00:15:25,360
My budget's higher and my time is lower.

542
00:15:25,460 --> 00:15:26,720
Can you handle more of this?

543
00:15:26,820 --> 00:15:28,440
And that's where we come in and really

544
00:15:28,440 --> 00:15:30,440
make a play because we're gonna take that

545
00:15:30,440 --> 00:15:32,340
process and all of the small stuff that's

546
00:15:32,340 --> 00:15:35,600
underneath it to handle this dispute, cater it

547
00:15:35,600 --> 00:15:37,260
correctly, make sure it gets delivered.

548
00:15:37,400 --> 00:15:38,600
That's one of the key things is if

549
00:15:38,600 --> 00:15:40,240
it actually gets there and is.

550
00:15:40,600 --> 00:15:42,240
And now a quick break to hear from

551
00:15:42,240 --> 00:15:42,900
our sponsor.

552
00:15:43,700 --> 00:15:45,340
Hey, it's Ty Crandall with CreditSuite.

553
00:15:45,480 --> 00:15:47,700
Many of our subscribers wanna build business credit

554
00:15:47,700 --> 00:15:50,200
that's linked to their EIN without a personal

555
00:15:50,200 --> 00:15:51,220
guarantee or credit check.

556
00:15:51,220 --> 00:15:52,800
Now, if you're looking to get no-doc,

557
00:15:52,980 --> 00:15:55,040
high limit business credit cards that report to

558
00:15:55,040 --> 00:15:57,860
the business reporting agencies without a personal guarantee

559
00:15:57,860 --> 00:15:59,720
or credit check, give us a call at

560
00:15:59,720 --> 00:16:02,060
877-600-2487.

561
00:16:02,440 --> 00:16:06,980
That's 877-600-2487 or schedule your free

562
00:16:06,980 --> 00:16:10,040
consultation online to talk more at creditsuite.com

563
00:16:10,040 --> 00:16:11,200
forward slash consult.

564
00:16:11,440 --> 00:16:12,980
Correct in what you're asking.

565
00:16:13,280 --> 00:16:15,340
So you can do some small stuff, but

566
00:16:15,340 --> 00:16:17,480
us putting that package together and just the

567
00:16:17,480 --> 00:16:19,460
things we do behind the scenes, it's like

568
00:16:19,460 --> 00:16:20,380
a well-oiled machine.

569
00:16:20,380 --> 00:16:22,820
Everybody's got a part and we take pride

570
00:16:22,820 --> 00:16:24,020
in, hey, this person's on it.

571
00:16:24,060 --> 00:16:25,160
And the next day, this is ready.

572
00:16:25,240 --> 00:16:26,320
It moves to the next step.

573
00:16:26,460 --> 00:16:28,120
So we take that process and put it

574
00:16:28,120 --> 00:16:29,900
into something that's, we like to call it

575
00:16:29,900 --> 00:16:30,440
hands-off.

576
00:16:30,600 --> 00:16:32,020
Once we get your documents and we get

577
00:16:32,020 --> 00:16:33,700
everything in, let us jump on it.

578
00:16:33,740 --> 00:16:35,420
And I've got a team of ninjas that

579
00:16:35,420 --> 00:16:37,020
are gonna jump on there and tackle it

580
00:16:37,020 --> 00:16:38,060
and tear it up.

581
00:16:38,360 --> 00:16:40,000
So let's say I do accidentally make a

582
00:16:40,000 --> 00:16:41,980
mistake or can't pay a bill on time

583
00:16:41,980 --> 00:16:42,720
and I pay it late.

584
00:16:43,000 --> 00:16:44,400
Or let's even say that I have a

585
00:16:44,400 --> 00:16:46,300
collection and I didn't even know about.

586
00:16:46,520 --> 00:16:48,300
One of my doctor's offices the other day,

587
00:16:48,340 --> 00:16:49,540
literally a collection guy would call us and

588
00:16:49,540 --> 00:16:50,080
say, what are you talking about?

589
00:16:50,080 --> 00:16:51,500
It's a doctor I go to regularly.

590
00:16:51,900 --> 00:16:53,500
And like, it was just a weird thing,

591
00:16:53,540 --> 00:16:53,700
right?

592
00:16:53,960 --> 00:16:55,180
So I'm like, why is this even a

593
00:16:55,180 --> 00:16:55,380
collection?

594
00:16:55,480 --> 00:16:56,740
You never even called and told me this

595
00:16:56,740 --> 00:16:57,460
was owed type of thing.

596
00:16:57,660 --> 00:16:58,840
So if that were to appear in my

597
00:16:58,840 --> 00:17:01,700
credit report, how long will this stuff impact

598
00:17:01,700 --> 00:17:01,920
me?

599
00:17:02,000 --> 00:17:03,859
It's like payments, collections, and this stuff shows

600
00:17:03,859 --> 00:17:04,240
in my book.

601
00:17:04,500 --> 00:17:06,500
Yeah, so most of the time, my rule

602
00:17:06,500 --> 00:17:07,980
of thumb, which I always tell clients and

603
00:17:07,980 --> 00:17:10,180
I say, hey, I can't give you legal

604
00:17:10,180 --> 00:17:11,560
advice, but I'm gonna talk to you like

605
00:17:11,560 --> 00:17:12,160
a friend, right?

606
00:17:12,160 --> 00:17:13,220
This is a recorded call.

607
00:17:13,359 --> 00:17:15,140
But I tell them, I say, the collections,

608
00:17:15,359 --> 00:17:17,640
it's already been sold from the original creditor,

609
00:17:17,700 --> 00:17:17,900
right?

610
00:17:17,900 --> 00:17:19,520
So somebody else bought it for pennies on

611
00:17:19,520 --> 00:17:19,859
the dollar.

612
00:17:20,300 --> 00:17:21,920
They're bugging you to see if you'll break

613
00:17:21,920 --> 00:17:23,040
and try to spook you, right?

614
00:17:23,119 --> 00:17:24,920
I always say, if you can get on

615
00:17:24,920 --> 00:17:26,400
the phone and ask for pay for deletion,

616
00:17:26,460 --> 00:17:27,040
you can get it off.

617
00:17:27,160 --> 00:17:29,160
But if not, most people hear the rule

618
00:17:29,160 --> 00:17:31,660
of seven years to 10 years before something

619
00:17:31,660 --> 00:17:32,260
falls off.

620
00:17:32,380 --> 00:17:34,800
I've honestly seen many cases where it's still

621
00:17:34,800 --> 00:17:35,520
hanging out there.

622
00:17:35,620 --> 00:17:38,060
And it's not only that seven to 10

623
00:17:38,060 --> 00:17:39,660
year rule, the first time it pops up,

624
00:17:39,700 --> 00:17:41,840
it can get sold to multiple collection companies,

625
00:17:41,860 --> 00:17:42,080
right?

626
00:17:42,180 --> 00:17:44,380
So it can definitely move over and people

627
00:17:44,380 --> 00:17:46,660
are surprised, very careful when I have a

628
00:17:46,660 --> 00:17:49,140
client message us and say, hey, you removed

629
00:17:49,140 --> 00:17:50,240
this collection, it came up.

630
00:17:50,340 --> 00:17:51,420
We go, man, let's get on a call

631
00:17:51,420 --> 00:17:53,040
and take a look because what we find

632
00:17:53,040 --> 00:17:55,060
out 99% of the time, we did

633
00:17:55,060 --> 00:17:57,880
get it removed because it was Spectrum and

634
00:17:57,880 --> 00:17:59,620
it was under Jefferson Collections.

635
00:17:59,740 --> 00:18:02,400
But now it's under Franklin Collections and it's

636
00:18:02,400 --> 00:18:03,860
got a new account number and a new

637
00:18:03,860 --> 00:18:05,340
dollar amount and it's resurfaced.

638
00:18:05,440 --> 00:18:06,820
So that's how it sneaked back in.

639
00:18:06,920 --> 00:18:08,180
First one got taken away.

640
00:18:08,360 --> 00:18:10,340
And just to touch on the example that

641
00:18:10,340 --> 00:18:13,660
you gave me, the medical collection is at

642
00:18:13,660 --> 00:18:15,640
the weakest and the lowest point.

643
00:18:15,680 --> 00:18:17,440
So they have the least amount of leverage.

644
00:18:17,440 --> 00:18:18,280
Those are my favorite.

645
00:18:18,420 --> 00:18:19,920
I always tell people, we do those in

646
00:18:19,920 --> 00:18:21,140
our sleep with our eyes closed.

647
00:18:21,260 --> 00:18:22,220
So if you come to us and you've

648
00:18:22,220 --> 00:18:24,520
got some collections that are medical or even

649
00:18:24,520 --> 00:18:27,200
just collections, our failure rate is almost non

650
00:18:27,200 --> 00:18:28,440
-existent with removing that.

651
00:18:28,600 --> 00:18:31,100
So yeah, definitely something that you wanna ask

652
00:18:31,100 --> 00:18:33,040
about or looking to don't pay that.

653
00:18:33,240 --> 00:18:34,560
I don't recommend paying it right off.

654
00:18:34,760 --> 00:18:36,720
Sometimes there is an exit where it is

655
00:18:36,720 --> 00:18:37,500
best to pay it off.

656
00:18:37,760 --> 00:18:39,800
If you really wanna continue doing business with

657
00:18:39,800 --> 00:18:42,020
this certain creditor, sometimes you'll pay a very

658
00:18:42,020 --> 00:18:42,680
small balance.

659
00:18:42,800 --> 00:18:44,180
I always use the rule of thumb of

660
00:18:44,180 --> 00:18:45,040
a thousand or less.

661
00:18:45,360 --> 00:18:47,200
And if it's in your budget, maybe ask

662
00:18:47,200 --> 00:18:48,780
them for what's called a pay for deletion.

663
00:18:49,100 --> 00:18:50,680
We don't mind giving clients that advice to

664
00:18:50,680 --> 00:18:51,380
go do it themselves.

665
00:18:51,620 --> 00:18:53,460
Maybe they can save a couple bucks, get

666
00:18:53,460 --> 00:18:54,620
on the phone and make sure that it

667
00:18:54,620 --> 00:18:56,880
says pay for deletion and get it off.

668
00:18:57,000 --> 00:18:58,760
Because paying a collection just brings it to

669
00:18:58,760 --> 00:18:58,960
zero.

670
00:18:59,100 --> 00:19:00,700
That doesn't increase the FICO score at all.

671
00:19:00,820 --> 00:19:02,180
Still got the derogatory mark.

672
00:19:02,280 --> 00:19:04,180
It's just satisfied to zero, not good.

673
00:19:04,400 --> 00:19:06,080
As one of the kings of credit, and

674
00:19:06,080 --> 00:19:07,760
especially I think it's interesting because you're in

675
00:19:07,760 --> 00:19:08,840
the real estate side, right?

676
00:19:08,900 --> 00:19:10,780
So you have a real estate license or

677
00:19:10,780 --> 00:19:11,820
have had a real estate license.

678
00:19:12,080 --> 00:19:14,500
So it's interesting because I see companies online

679
00:19:14,500 --> 00:19:16,400
that may charge very little money and they

680
00:19:16,400 --> 00:19:17,660
just string somebody along.

681
00:19:17,800 --> 00:19:19,820
And they just, I mean, I hear from

682
00:19:19,820 --> 00:19:20,620
these people all the time.

683
00:19:20,960 --> 00:19:22,760
I've been working with X company for all

684
00:19:22,760 --> 00:19:24,640
this time and they've not really seen very

685
00:19:24,640 --> 00:19:25,200
much results.

686
00:19:25,460 --> 00:19:27,120
You seem to be on the opposite side

687
00:19:27,120 --> 00:19:29,860
of that spectrum where you understand the importance

688
00:19:29,860 --> 00:19:32,240
of getting the scores up quickly and substantially

689
00:19:32,240 --> 00:19:34,800
for somebody to get into buying something.

690
00:19:34,920 --> 00:19:37,540
And you have automotive experience, typically real estate,

691
00:19:37,680 --> 00:19:38,280
things like that.

692
00:19:38,540 --> 00:19:41,260
So where do your strategies differ from that

693
00:19:41,260 --> 00:19:44,600
where you're such a master at getting things

694
00:19:44,600 --> 00:19:47,940
repaired quick and scores up substantially and fast?

695
00:19:48,080 --> 00:19:49,400
Like what do you do that's so different

696
00:19:49,400 --> 00:19:50,700
to accomplish this kind of result?

697
00:19:51,020 --> 00:19:52,340
Yeah, if I had a nickel every time

698
00:19:52,340 --> 00:19:54,540
I got asked that, there's everywhere we look

699
00:19:54,540 --> 00:19:56,980
on the internet, there's gonna be $27 a

700
00:19:56,980 --> 00:19:59,240
month credit repair, $99 a month credit repair.

701
00:19:59,420 --> 00:20:00,460
And you have to look at it from

702
00:20:00,460 --> 00:20:01,540
that business's standpoint.

703
00:20:01,880 --> 00:20:03,800
How can their business model bring you in

704
00:20:03,800 --> 00:20:05,760
at 99 bucks and just knock it out

705
00:20:05,760 --> 00:20:06,440
of the park, right?

706
00:20:06,460 --> 00:20:08,280
Especially if it's a difficult file, it just

707
00:20:08,280 --> 00:20:09,100
doesn't make sense.

708
00:20:09,240 --> 00:20:11,420
I think their whole goal is that retention.

709
00:20:11,620 --> 00:20:13,840
And how long will a customer stay there

710
00:20:13,840 --> 00:20:17,140
while they send out normal generalized letters that

711
00:20:17,140 --> 00:20:19,160
get marked off as, hey, this is a

712
00:20:19,160 --> 00:20:20,760
template and they're not as effective.

713
00:20:20,960 --> 00:20:22,920
So they'll string you along and kind of

714
00:20:22,920 --> 00:20:24,040
have you there for months.

715
00:20:24,120 --> 00:20:27,320
I've rarely seen big impact from those that

716
00:20:27,320 --> 00:20:28,900
have the monthly business model.

717
00:20:29,340 --> 00:20:30,560
And so the way that we do it

718
00:20:30,560 --> 00:20:32,900
and how we differ, one analogy I like

719
00:20:32,900 --> 00:20:34,580
to make is, I like to say they're

720
00:20:34,580 --> 00:20:36,280
Kool-Aid and we're champagne and there's nothing

721
00:20:36,280 --> 00:20:37,640
wrong with Kool-Aid, I love Kool-Aid,

722
00:20:37,780 --> 00:20:40,020
but sometimes you just really wanna get to

723
00:20:40,020 --> 00:20:41,940
the end result faster and you need that.

724
00:20:41,940 --> 00:20:44,420
So especially a home buyer who's more serious,

725
00:20:44,760 --> 00:20:46,940
they maybe have some capital saved and they

726
00:20:46,940 --> 00:20:48,120
really need to get their family in a

727
00:20:48,120 --> 00:20:50,080
home, their family's growing or whatever it can

728
00:20:50,080 --> 00:20:50,540
be, right?

729
00:20:50,600 --> 00:20:51,620
Job relocation.

730
00:20:52,000 --> 00:20:54,020
So the key with what we do and

731
00:20:54,020 --> 00:20:55,880
the way we do our pricing, I like

732
00:20:55,880 --> 00:20:57,480
to say we're one third of the price

733
00:20:57,480 --> 00:20:59,180
of the guys who charge a lot, but

734
00:20:59,180 --> 00:21:00,760
really don't get done what they say.

735
00:21:01,020 --> 00:21:02,660
And so I'll take an example and I

736
00:21:02,660 --> 00:21:04,660
hate to throw dollars out here, but it

737
00:21:04,660 --> 00:21:05,500
does make sense.

738
00:21:05,740 --> 00:21:08,880
In a three payment of 500 breakdown, we

739
00:21:08,880 --> 00:21:11,740
take a $500 down payment to start processing

740
00:21:11,740 --> 00:21:13,960
and consulting and then our second payment is

741
00:21:13,960 --> 00:21:15,980
due when we reach 50% deletion and

742
00:21:15,980 --> 00:21:17,620
that third payment comes in when we reach

743
00:21:17,620 --> 00:21:18,900
75% deletion.

744
00:21:19,060 --> 00:21:20,640
So not only are we earning our payment

745
00:21:20,640 --> 00:21:22,460
and showing the deletions and getting you to

746
00:21:22,460 --> 00:21:24,240
the end result, but we wanna move you

747
00:21:24,240 --> 00:21:25,800
through the system as fast as possible.

748
00:21:25,940 --> 00:21:27,380
The best thing we can have is a

749
00:21:27,380 --> 00:21:28,780
phone call to a client that goes, hey,

750
00:21:28,860 --> 00:21:30,920
good news, your file's done, bad news, you

751
00:21:30,920 --> 00:21:32,540
owe us the rest of the payment because

752
00:21:32,540 --> 00:21:34,320
that's what they wanted in the first place

753
00:21:34,320 --> 00:21:36,100
is a credit repair company that does what

754
00:21:36,100 --> 00:21:38,380
they say and that dollar amount really speaks

755
00:21:38,380 --> 00:21:40,540
volumes to why we move you through faster.

756
00:21:40,540 --> 00:21:42,000
We're not here to string you along.

757
00:21:42,120 --> 00:21:43,140
We don't want you to be in the

758
00:21:43,140 --> 00:21:44,520
system forever waiting on updates.

759
00:21:44,680 --> 00:21:46,840
So we just, we work it different and

760
00:21:46,840 --> 00:21:48,220
we wanna earn our results.

761
00:21:48,340 --> 00:21:49,920
Makes it easier on the client's pocket as

762
00:21:49,920 --> 00:21:50,160
well.

763
00:21:50,420 --> 00:21:52,060
Which is something I don't think I've ever

764
00:21:52,060 --> 00:21:54,860
seen where somebody's payment model is based on,

765
00:21:55,000 --> 00:21:58,040
hey, we don't need these results, like you

766
00:21:58,040 --> 00:21:58,820
don't pay the payment.

767
00:21:59,000 --> 00:22:00,860
I mean, I think it's just astonishing that

768
00:22:00,860 --> 00:22:03,000
you're that, not astonishing, but I think it's

769
00:22:03,000 --> 00:22:04,920
cool that you're that confident in what you

770
00:22:04,920 --> 00:22:06,740
do, that you tie your payments to your

771
00:22:06,740 --> 00:22:07,240
results.

772
00:22:07,560 --> 00:22:09,200
Yeah, really key, makes it easier for the

773
00:22:09,200 --> 00:22:09,500
client.

774
00:22:09,500 --> 00:22:11,180
I joke around and say, hey, you gotta

775
00:22:11,180 --> 00:22:12,140
think about my side.

776
00:22:12,200 --> 00:22:13,840
I am looking at a file of where

777
00:22:13,840 --> 00:22:15,540
you had some hiccups and you weren't able

778
00:22:15,540 --> 00:22:15,880
to pay.

779
00:22:16,300 --> 00:22:18,400
So how does my company get killer results

780
00:22:18,400 --> 00:22:19,760
and entrust you to make the payment?

781
00:22:19,880 --> 00:22:21,080
And the fairest way to do that is

782
00:22:21,080 --> 00:22:22,440
to break it up by deliverability.

783
00:22:22,680 --> 00:22:23,880
What do you do, and not as much

784
00:22:23,880 --> 00:22:26,400
for your services, but if I am somebody

785
00:22:26,400 --> 00:22:28,560
that I know I'm not gonna be able

786
00:22:28,560 --> 00:22:30,280
to pay something, what advice do you give

787
00:22:30,280 --> 00:22:32,620
to somebody like that to prevent the damage

788
00:22:32,620 --> 00:22:33,560
from even occurring?

789
00:22:33,840 --> 00:22:35,820
Yeah, so it's gonna depend on the dollar

790
00:22:35,820 --> 00:22:36,360
amount, right?

791
00:22:36,640 --> 00:22:38,620
We've all had that where it's like, man,

792
00:22:38,660 --> 00:22:40,340
I gotta ask family to catch rent, right?

793
00:22:40,400 --> 00:22:41,720
This is my roof over my head.

794
00:22:42,020 --> 00:22:44,060
One thing I will say that is just

795
00:22:44,060 --> 00:22:46,040
a key piece of knowledge, we've all got

796
00:22:46,040 --> 00:22:47,920
those credit cards where the minimum's maybe only

797
00:22:47,920 --> 00:22:49,060
25 bucks, right?

798
00:22:49,100 --> 00:22:50,740
You're building your credit and you've got a

799
00:22:50,740 --> 00:22:51,660
couple good cards.

800
00:22:51,840 --> 00:22:53,480
If you know that the damage is coming

801
00:22:53,480 --> 00:22:55,760
in, you can prepare yourself and brace for

802
00:22:55,760 --> 00:22:56,280
the storm.

803
00:22:56,640 --> 00:22:59,700
Honestly, sometimes if you've got maybe a checking

804
00:22:59,700 --> 00:23:01,620
account that you don't use as much, maybe

805
00:23:01,620 --> 00:23:03,000
direct the payment over there.

806
00:23:03,240 --> 00:23:05,120
And as soon as that minimum payment goes

807
00:23:05,120 --> 00:23:06,700
through, slide down to the bank and go

808
00:23:06,700 --> 00:23:08,260
put that, you might get hit with a

809
00:23:08,260 --> 00:23:08,500
fee.

810
00:23:08,860 --> 00:23:10,280
Maybe don't do that on a business bank

811
00:23:10,280 --> 00:23:12,020
account because we know they have records of

812
00:23:12,020 --> 00:23:13,740
how much balance you keep and stuff like

813
00:23:13,740 --> 00:23:14,020
that.

814
00:23:14,080 --> 00:23:16,000
But if it's an account that's less used,

815
00:23:16,100 --> 00:23:17,520
some of us will have a backup bank

816
00:23:17,520 --> 00:23:18,860
account we don't go to because it's not

817
00:23:18,860 --> 00:23:19,340
in the area.

818
00:23:19,560 --> 00:23:21,460
Put that minimum credit card payment over there,

819
00:23:21,760 --> 00:23:23,680
let the credit card payment minimum go through

820
00:23:23,680 --> 00:23:24,660
so you don't default.

821
00:23:24,880 --> 00:23:26,660
And remember, you've got that 30 day window,

822
00:23:26,880 --> 00:23:27,100
right?

823
00:23:27,160 --> 00:23:28,820
So there's a due date and then there's

824
00:23:28,820 --> 00:23:29,780
a, oh, we're getting close.

825
00:23:29,920 --> 00:23:32,340
So 29, 28 days, you gotta get something

826
00:23:32,340 --> 00:23:32,560
in.

827
00:23:32,620 --> 00:23:33,940
So put that minimum payment in.

828
00:23:34,160 --> 00:23:35,440
And if you gotta grab some cash and

829
00:23:35,440 --> 00:23:36,960
go to the bank and satisfy that negative

830
00:23:36,960 --> 00:23:38,320
balance, I recommend doing that.

831
00:23:38,460 --> 00:23:40,440
I just wanna be clear, maybe don't do

832
00:23:40,440 --> 00:23:42,260
that on a bank account that's evaluated for

833
00:23:42,260 --> 00:23:43,960
doing some funding later on the business side.

834
00:23:44,020 --> 00:23:45,940
But if we're talking personal credit, make sure

835
00:23:45,940 --> 00:23:47,220
that minimum payment comes in.

836
00:23:47,440 --> 00:23:50,360
And don't, if you have five credit cards

837
00:23:50,360 --> 00:23:52,440
and you know that rough times are coming,

838
00:23:52,660 --> 00:23:54,160
don't spread out the cancer.

839
00:23:54,420 --> 00:23:55,900
I would make sure to take one.

840
00:23:56,000 --> 00:23:57,340
If you're gonna take a hit, we've all

841
00:23:57,340 --> 00:23:58,460
had it, we've fallen down.

842
00:23:58,600 --> 00:23:59,920
And I think that's what makes the people

843
00:23:59,920 --> 00:24:02,100
who get back good credit scores really appreciate

844
00:24:02,100 --> 00:24:02,340
it.

845
00:24:02,440 --> 00:24:05,140
But if that's gonna happen, collateralize that damage

846
00:24:05,140 --> 00:24:06,980
into one account, and then later we can

847
00:24:06,980 --> 00:24:08,500
address that and tackle that one.

848
00:24:08,600 --> 00:24:10,760
Instead of getting one late on all five

849
00:24:10,760 --> 00:24:12,540
accounts, I think that's the worst way to

850
00:24:12,540 --> 00:24:14,600
spread around the damage and the hardship, so.

851
00:24:14,980 --> 00:24:16,720
If I'm trying to figure out what my

852
00:24:16,720 --> 00:24:18,800
scores are, trying to figure out what's on

853
00:24:18,800 --> 00:24:20,580
my report that may be positive or negative,

854
00:24:20,860 --> 00:24:23,260
what do you do, what's your advice with

855
00:24:23,260 --> 00:24:24,780
where I should go to get a copy

856
00:24:24,780 --> 00:24:25,500
of my credit reports?

857
00:24:25,840 --> 00:24:28,260
Yeah, so I have a, I kinda have

858
00:24:28,260 --> 00:24:29,460
a step guide, right?

859
00:24:29,560 --> 00:24:31,620
So my favorite, and I hate to plug,

860
00:24:31,620 --> 00:24:33,260
but it's gonna be Experian.

861
00:24:33,440 --> 00:24:35,780
We all know that they're the most accurate,

862
00:24:36,020 --> 00:24:37,320
their reps are in the United States.

863
00:24:37,420 --> 00:24:39,120
You can talk to somebody who really dives

864
00:24:39,120 --> 00:24:40,240
into your file and looks at it.

865
00:24:40,440 --> 00:24:42,300
And they're also gonna give you the reports

866
00:24:42,300 --> 00:24:44,360
for Equifax and TransUnion.

867
00:24:44,460 --> 00:24:46,560
Be careful, they do have some little stuff

868
00:24:46,560 --> 00:24:47,860
in there where if you try to refresh,

869
00:24:48,000 --> 00:24:50,380
it'll start your 2499 membership, and if you're

870
00:24:50,380 --> 00:24:52,140
not wanting to do that, you wanna watch

871
00:24:52,140 --> 00:24:52,400
that.

872
00:24:52,520 --> 00:24:54,520
But you can go to Experian right now

873
00:24:54,520 --> 00:24:56,820
for free and start that up, and daily

874
00:24:56,820 --> 00:24:58,740
you can see your actual FICO score.

875
00:24:58,860 --> 00:25:00,680
The reason that Credit Karma gets such a

876
00:25:00,680 --> 00:25:03,120
bad rap, they use Advantage 3.0. And

877
00:25:03,120 --> 00:25:05,520
as we know, most major lenders are not

878
00:25:05,520 --> 00:25:06,920
gonna be looking at that score.

879
00:25:07,100 --> 00:25:08,600
And it can give you a false score

880
00:25:08,600 --> 00:25:10,460
and kinda have you going in the dealership

881
00:25:10,460 --> 00:25:12,000
thinking you're a lot higher than you are.

882
00:25:12,320 --> 00:25:13,820
It's just on a different scoring model.

883
00:25:13,960 --> 00:25:15,760
It goes from 300 to 900, and it

884
00:25:15,760 --> 00:25:17,620
can even evaluate accounts that are closed.

885
00:25:17,740 --> 00:25:19,260
If you have no open accounts, it'll show

886
00:25:19,260 --> 00:25:20,060
you a FICO score.

887
00:25:20,180 --> 00:25:21,000
And that's not true.

888
00:25:21,200 --> 00:25:23,160
So I say that Experian is gonna be

889
00:25:23,160 --> 00:25:23,640
the top.

890
00:25:23,800 --> 00:25:25,300
And then really, if you wanna go that

891
00:25:25,300 --> 00:25:26,940
extra mile, if you're trying to do some

892
00:25:26,940 --> 00:25:29,100
business funding and just nail it in, or

893
00:25:29,100 --> 00:25:30,960
you've got this property and you're in escrow

894
00:25:30,960 --> 00:25:32,680
and you don't wanna lose this house, and

895
00:25:32,680 --> 00:25:34,820
you need to know exactly what FICO score,

896
00:25:35,060 --> 00:25:38,420
FICO.com, myfico.com, M-Y-F-I

897
00:25:38,420 --> 00:25:39,280
-C-O.com.

898
00:25:39,500 --> 00:25:41,020
It's gonna be a $40 report.

899
00:25:41,480 --> 00:25:43,500
They're a lot higher, but this is really

900
00:25:43,500 --> 00:25:45,480
where you can go get each version of

901
00:25:45,480 --> 00:25:47,080
the FICO if you're trying to dive in.

902
00:25:47,300 --> 00:25:49,000
We know that there's others like Smart Credit,

903
00:25:49,360 --> 00:25:51,600
there's Identity IQ, there's a bunch of others

904
00:25:51,600 --> 00:25:53,340
that I would just consider them a lesser.

905
00:25:53,860 --> 00:25:55,940
We're also partners with those, and sometimes that

906
00:25:55,940 --> 00:25:57,760
works for us getting the right report or

907
00:25:57,760 --> 00:25:59,280
someone can't access their Experian.

908
00:25:59,280 --> 00:26:00,820
But I would put my FICO at the

909
00:26:00,820 --> 00:26:02,340
very top if you have the budget and

910
00:26:02,340 --> 00:26:04,500
you wanna get laser focused like a surgeon,

911
00:26:04,700 --> 00:26:06,500
you can find the version of FICO that

912
00:26:06,500 --> 00:26:08,540
anyone's gonna pull if you know which one

913
00:26:08,540 --> 00:26:09,220
they're going for.

914
00:26:09,580 --> 00:26:10,060
Powerful stuff.

915
00:26:10,500 --> 00:26:14,080
Alan, what should I have asked you that

916
00:26:14,080 --> 00:26:16,460
I didn't ask you that you think is

917
00:26:16,460 --> 00:26:18,760
an important tip to help anybody out there

918
00:26:18,760 --> 00:26:21,120
that is looking to improve their credit?

919
00:26:21,320 --> 00:26:24,080
I would say just having people take the

920
00:26:24,080 --> 00:26:24,640
first step.

921
00:26:24,760 --> 00:26:26,440
I noticed that when someone's trying to buy

922
00:26:26,440 --> 00:26:28,040
a home, and when you were mentioning my

923
00:26:28,040 --> 00:26:29,840
real estate experience, I do hold a license,

924
00:26:29,960 --> 00:26:31,040
I kinda do it a little bit for

925
00:26:31,040 --> 00:26:32,660
investing on my part and I help out

926
00:26:32,660 --> 00:26:34,140
a few family members throughout the year.

927
00:26:34,560 --> 00:26:36,140
But what I really notice is if you're

928
00:26:36,140 --> 00:26:38,020
trying to buy a home, a lot of

929
00:26:38,020 --> 00:26:39,600
people wait till the last moment to go

930
00:26:39,600 --> 00:26:41,000
speak to a lender or sit down with

931
00:26:41,000 --> 00:26:41,180
them.

932
00:26:41,280 --> 00:26:43,040
You gotta remember, they're on the side of

933
00:26:43,040 --> 00:26:43,780
helping us, right?

934
00:26:43,820 --> 00:26:45,680
They're almost in that, not a free service

935
00:26:45,680 --> 00:26:48,000
business, but they're gonna be taken care of

936
00:26:48,000 --> 00:26:50,620
on their state controlled commissions that are already

937
00:26:50,620 --> 00:26:52,320
incorporated in the purchase of the sale.

938
00:26:52,640 --> 00:26:54,880
So go sit with someone, they'll give you

939
00:26:54,880 --> 00:26:56,500
the time of day and they'll give you

940
00:26:56,500 --> 00:26:58,900
a list of what you need to tackle.

941
00:26:59,120 --> 00:27:00,760
So maybe you need to know six months

942
00:27:00,760 --> 00:27:03,320
in advance that you need an account where

943
00:27:03,320 --> 00:27:04,680
you can put some money in there and

944
00:27:04,680 --> 00:27:06,620
have the deposit go through for your home.

945
00:27:06,800 --> 00:27:08,680
You need some season money, or maybe you

946
00:27:08,680 --> 00:27:09,740
need to know that there needs to be

947
00:27:09,740 --> 00:27:11,500
some changes on your taxes that are coming

948
00:27:11,500 --> 00:27:11,760
up.

949
00:27:11,860 --> 00:27:13,180
If you wait till the last moment, I

950
00:27:13,180 --> 00:27:14,700
think that's the biggest slap in the face

951
00:27:14,700 --> 00:27:16,340
or surprise is that, man, I wish I

952
00:27:16,340 --> 00:27:17,640
would have talked to the lender before I

953
00:27:17,640 --> 00:27:18,560
could have prepared myself.

954
00:27:18,740 --> 00:27:20,360
And the same thing goes for the personal

955
00:27:20,360 --> 00:27:21,040
credit side.

956
00:27:21,200 --> 00:27:23,420
A lot of people really, there's just a

957
00:27:23,420 --> 00:27:25,180
bad taste in their mouth from companies that

958
00:27:25,180 --> 00:27:27,280
are just not doing what they say.

959
00:27:27,400 --> 00:27:28,540
So when you find a good credit repair

960
00:27:28,540 --> 00:27:31,440
company, people save that number, they refer people.

961
00:27:31,780 --> 00:27:33,840
We've been 99% referral for the past

962
00:27:33,840 --> 00:27:34,380
six years.

963
00:27:34,640 --> 00:27:36,640
And so just talking with a company that

964
00:27:36,640 --> 00:27:38,160
actually does what they say, go look them

965
00:27:38,160 --> 00:27:38,360
up.

966
00:27:38,560 --> 00:27:40,120
There's nothing wrong with doing the research and

967
00:27:40,120 --> 00:27:41,620
making sure that they're valid and that they're

968
00:27:41,620 --> 00:27:42,300
gonna stick around.

969
00:27:42,400 --> 00:27:43,740
We've been here for nine years and a

970
00:27:43,740 --> 00:27:45,200
client who was with us eight years ago,

971
00:27:45,260 --> 00:27:46,640
if they have a question from something we

972
00:27:46,640 --> 00:27:47,860
did, we're here to answer that.

973
00:27:47,940 --> 00:27:49,280
We didn't pop up and take off.

974
00:27:49,480 --> 00:27:51,700
And I think sitting down and finding out

975
00:27:51,700 --> 00:27:53,640
what's on your credit and starting from the

976
00:27:53,640 --> 00:27:55,360
day that you're ready to change it, instead

977
00:27:55,360 --> 00:27:57,360
of kind of wanting and hoping and not

978
00:27:57,360 --> 00:27:59,060
sticking your toe in the pool, that's really

979
00:27:59,060 --> 00:27:59,420
key.

980
00:27:59,680 --> 00:28:00,960
So that would probably be the only thing

981
00:28:00,960 --> 00:28:03,620
maybe that we didn't discuss that I would

982
00:28:03,620 --> 00:28:05,120
wanna get out there and have people know.

983
00:28:05,360 --> 00:28:06,980
Just start to take a look at it,

984
00:28:07,260 --> 00:28:08,920
start to investigate what you can do.

985
00:28:09,200 --> 00:28:10,760
If you find out it's too big of

986
00:28:10,760 --> 00:28:12,920
a task, there's companies like us that can

987
00:28:12,920 --> 00:28:13,180
help.

988
00:28:13,300 --> 00:28:14,700
And there's also a bunch of tools out

989
00:28:14,700 --> 00:28:15,980
there you can get to look at as

990
00:28:15,980 --> 00:28:16,180
well.

991
00:28:16,280 --> 00:28:18,560
But just starting that process and looking into

992
00:28:18,560 --> 00:28:20,040
it, I think is the biggest thing I

993
00:28:20,040 --> 00:28:22,060
would say for people to change, it'll really

994
00:28:22,060 --> 00:28:22,440
help them.

995
00:28:22,720 --> 00:28:23,380
Yeah, love it.

996
00:28:23,520 --> 00:28:25,760
Alan, where can everybody go to connect with

997
00:28:25,760 --> 00:28:28,300
you, learn more, maybe even take a next

998
00:28:28,300 --> 00:28:29,660
step with you to be able to improve

999
00:28:29,660 --> 00:28:30,020
their credit?

1000
00:28:30,240 --> 00:28:33,700
Yeah, so obviously our website's just newfico.com.

1001
00:28:33,740 --> 00:28:35,640
And again, that's spelled N as in Nancy,

1002
00:28:35,800 --> 00:28:37,820
U as in umbrella, F-I-C-O

1003
00:28:37,820 --> 00:28:38,540
.com.

1004
00:28:38,680 --> 00:28:40,800
And we are actually on all socials.

1005
00:28:40,820 --> 00:28:42,300
So if you go to YouTube, you can

1006
00:28:42,300 --> 00:28:43,300
look up our channel there.

1007
00:28:43,360 --> 00:28:46,120
And as well, we're on Instagram at newfico2020.

1008
00:28:46,740 --> 00:28:48,960
And we've even got a Pinterest and a

1009
00:28:48,960 --> 00:28:49,180
Twitter.

1010
00:28:49,180 --> 00:28:50,560
So you can find us everywhere.

1011
00:28:50,860 --> 00:28:52,540
We're present, we're doing our thing, and we're

1012
00:28:52,540 --> 00:28:54,220
showing off real results for real clients.

1013
00:28:54,580 --> 00:28:55,700
Alan, thanks for coming on with us today.

1014
00:28:55,960 --> 00:28:56,480
Thanks, man.

1015
00:28:56,720 --> 00:28:58,040
All right, so listen, it's important.

1016
00:28:58,320 --> 00:28:59,980
Consumer credit's one of the most important things.

1017
00:29:00,060 --> 00:29:01,220
If you ever wanna get the best kind

1018
00:29:01,220 --> 00:29:03,140
of financing, the term loans, the SBA loans,

1019
00:29:03,240 --> 00:29:04,920
credit card stacking, the stuff that gives you

1020
00:29:04,920 --> 00:29:07,020
the most money, the lowest rates, you have

1021
00:29:07,020 --> 00:29:08,200
to fix your consumer credit.

1022
00:29:08,420 --> 00:29:10,180
And by the way, it's okay if you've

1023
00:29:10,180 --> 00:29:11,180
got damaged personal credit.

1024
00:29:11,620 --> 00:29:13,880
My credit's been bad more than it's been

1025
00:29:13,880 --> 00:29:14,240
good.

1026
00:29:14,420 --> 00:29:15,460
And you know why that is?

1027
00:29:15,480 --> 00:29:17,060
It's because I'm an entrepreneur, I'm a risk

1028
00:29:17,060 --> 00:29:17,360
taker.

1029
00:29:17,360 --> 00:29:19,280
And you probably are too if you're watching

1030
00:29:19,280 --> 00:29:19,500
this.

1031
00:29:19,560 --> 00:29:21,620
So if we take risks, sometimes it pays

1032
00:29:21,620 --> 00:29:22,880
off, sometimes it doesn't.

1033
00:29:23,220 --> 00:29:27,680
And unfortunately, sometimes that comes over and adversely

1034
00:29:27,680 --> 00:29:28,760
affects our consumer credit.

1035
00:29:28,940 --> 00:29:30,200
So if that's you, you're not alone.

1036
00:29:30,380 --> 00:29:31,860
I've been there, and a lot of us

1037
00:29:31,860 --> 00:29:34,160
have been, but you don't wanna stay there.

1038
00:29:34,240 --> 00:29:36,280
You have to fix that because it takes

1039
00:29:36,280 --> 00:29:37,600
a little bit of time to do it,

1040
00:29:37,660 --> 00:29:40,100
and you don't wanna be meeting your consumer

1041
00:29:40,100 --> 00:29:41,800
credit and then starting a process.

1042
00:29:42,040 --> 00:29:44,140
You should start it right now because you

1043
00:29:44,140 --> 00:29:45,980
and I both know it's essential to you

1044
00:29:45,980 --> 00:29:47,580
getting the most money at the best terms.

1045
00:29:47,880 --> 00:29:49,960
So go to NewFICO.com right now.

1046
00:29:50,060 --> 00:29:52,320
That's N-U-F-I-C-O, New

1047
00:29:52,320 --> 00:29:54,140
FICO, N-U-F-I-C-O.

1048
00:29:54,240 --> 00:29:55,640
If you go to New FICO, you can

1049
00:29:55,640 --> 00:29:57,120
actually see real results there.

1050
00:29:57,260 --> 00:29:58,740
They have an ebook that you're able to

1051
00:29:58,740 --> 00:29:58,980
access.
