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Hey, everybody.

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Welcome back to another episode
of The Richer Geek Podcast.

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Unless you're under a rock or you've
been on the moon, our next guest

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is probably, well-known to you.

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He's been coaching for a long time.

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He's been a mentor to thousands of people.

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He's a multifamily real estate expert.

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Rod Khleif.

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How are you doing Rod?

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I'm good, brother.

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It's great to see you, Michael.

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Absolutely.

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So, you know, I love to start the
podcast out a little bit about yourself.

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Sure.

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How did you get started?

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Some of the failures that you've had, and
how did you get to where you're at now?

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I've had some big ones.

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I call 'em seminars.

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They're not failures, they're
seminars only failure.

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You don't get up and you don't get the
lesson but so I'm a Dutch immigrant.

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I immigrated this country when
I was six years old with my

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brother Albert, my mother's.

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We ended up in Denver, Colorado,
and we didn't have much growing up.

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I remember we actually shopped
at an expired food store.

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Believe it or not, they had that
and drank powdered milk with

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our cereal in the morning 'cause
it was cheaper than real milk.

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And trust me, it sounds better than it is.

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And I wore clothes, hand-me-down clothes
in the Goodwill in the Salvation Army

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all the way through junior high school
till I finally lied about my age when

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I was 14 'cause I was tall and said I
was 15 so I could get a job at Burger

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King, flipping burgers so I could buy
my own clothes and ultimately buy a car.

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And you know, I know you've got listeners
that maybe had it harder than I did.

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Maybe have it harder now, but I
knew I wanted more and luckily,

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my mom had an incredible work
ethic, so she babysat kids.

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We always had a house full of kids,
so we'd have enough money to eat.

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And with her babysitting money, she
became a bit of an entrepreneur and no

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formal education, but she invested in
the stock market successfully in IPOs

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and then also invested in real estate.

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And her first real estate acquisition was
the house right across the street from us.

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She bought from a family named the
Jewels when I was about 14 for $30,000.

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And then when I was 17, three years later,
she told me she'd made $20,000 in her

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sleep that had gone up in value 20,000.

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I was like, "What?! You made $20,000?"

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This was when $20,000 was a
lot of money, mind you, okay?

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This is 1977 and you made $20,000.

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You didn't do anything.

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Screw college.

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I'm getting into real estate.

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So I went out and got my real estate
broker's license right when I turned 18.

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I could have my own office, you could
do it back then through education.

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Now they got smart.

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You need some experience before you
let you loose on your own office.

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But I was smart enough to go work
for another broker, and my first

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year in real estate I made about,
and I was still living at home

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my first year in real estate.

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I made about $8,000.

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My second year, maybe $10,000, but my
third year I made over a $100,000, which

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back in 1980 was some pretty decent money.

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So what happened between year 2 and
year 3 that caused me to 10x my income?

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Well, what happened was the broker I went
to work for, I was dating his daughter

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and he kind of took me under his wing.

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He taught me about the importance
of mindset and psychology and how

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really 80% to 90% of your success in
anything is your mindset in psychology.

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And since then, I've spent
probably 23 years following

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Tony Robbins around the planet.

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Yeah.

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He's the best in the world
at mindset and psychology.

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Fast forward to today, I've owned over
2,000 houses that I've rented long term.

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I own thousands of apartment
units and I'm now buying senior

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housing actually as well.

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In 2006, my net worth went
up $17 million while I slept.

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And you might say, "Wow."

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And I said, "Wow."

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And I got a head so big I could
barely fit it through a door.

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I thought I was a real estate God.

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You know, when that happens, God
or the universe will give you nice.

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That's right.

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Smack down.

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Well that was 2008 and 2009, I
conservatively lost $50 million in

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2008 and 2009 and you know, so what I'm
known for talking about on my podcast.

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And at my bootcamps and so on and
so forth, is really the mindset it

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took to have $50 million to lose
in the first place, and maybe more

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importantly, the mindset it took
to recover from that to the success

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that I'm blessed to have today.

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So, you know, happy to drill
down on some of that stuff with

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you Michael, if you'd like.

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I'd love to because there's a lot of
people you hit on one thing, which

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is analysis paralysis, you know?

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I teach at some seminars and
I keep seeing the same people.

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"Have you made your first deal yet?"

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Well, you know this excuse or that excuse?

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Well, you know, one
more seminar, maybe two.

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Talk about, number one, the advice that
you would give these first time investors?

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Yeah.

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Mindset.

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No, absolute.

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Your audience very, you know,
very, I mean, the word geek okay,

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means that you're analytical, okay?

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Yes.

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And I love you.

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You're some of the most successful people
in my business, in my coaching program.

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You know, my warriors, my
coaching students own, I

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believe, close to 300,000 units.

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We're at like 270,000 we're counting.

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We were just talking about that today.

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We just had a meeting.

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We believe it's a lot more
than that 'cause a lot of

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people just stopped telling us.

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And a lot of analytical
people in that group.

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And you know how you have to check
off every box before you make a move.

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You have a fear of failure.

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What I'm gonna tell you, and I'm gonna
say a couple of things to you here,

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"Fear regret more than failure," okay?

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I have failed my way to success.

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I call 'em seminars.

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You know, that was a $50 million seminar.

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That was an expensive freaking seminar.

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Don't get me wrong.

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But I have built 29 businesses
so far in my career, I was

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shocked when I counted them.

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Several worth, tens of
millions of dollars.

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However, most were spectacular
flaming seminars, okay?

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You know, we fail our way to success.

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Don't fear failure, fear regret.

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You know, Michael, there was this
nurse in Australia who took care of

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patients when they were about to die.

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She was a hospice nurse.

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Her name was Bronnie Ware, and she
asked him a question, and the question

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was, "Do you have any regrets?"

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And she wrote a book about it.

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Something like The Top
Five Regrets of the Dying.

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It's a bestseller.

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The number one regret in that
book was not living this life.

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I could have lived living
someone else's life, not doing

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what I know I'm capable of.

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Fear that my friends, okay?

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Don't fear failure, okay?

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Failure is just a setback.

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Now, let me say something else to you.

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I quote "geeks", okay?

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IT people, specifically anybody
that works in front of a computer.

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I don't know if you've heard Elon
Musk's latest interview on Joe Rogan.

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I encourage you to go listen to it.

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You have to admit, he's
a very, very smart guy.

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Whether you love him or hate him.

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He basically came right out and
said that most IT jobs, most jobs in

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front of a computer will literally
be gone in about three years.

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Now, I'm not trying to scare you,
I'm just trying to tell you that

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you need to be proactive right now,
if that's you, if you're listening.

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And I would tell you to think about how
you're gonna reinvent yourself, okay?

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And there's lots of
vehicles you can utilize.

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You can do real estate.

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If it's real estate, get your
butt to one of my bootcamps.

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They're like $47 and I don't sell
anything, so there's no excuse.

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I'll tell you about that later.

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But figure out what
your vehicle's gonna be.

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Maybe you're gonna buy businesses.

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There's gonna be an
opportunity to buy businesses.

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That's 10,000 people a day
turning 65 in this country.

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And a lot of 'em wanna retire.

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I turned 65 in January.

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I'm one of them.

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And so I'm about to turn 66.

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You know, think about how
you're gonna reinvent yourself.

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Do not wait for the freaking shoe
to drop, especially those of you

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that are analytical, that have
to check off every single box.

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Here's the thing I wanna
tell you about that, okay?

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You've gotta take that first step.

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Dr. Martin Luther King says, "You
take that first step in faith,

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the next step will be revealed."

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But you gotta take that first
step and you may not see the

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whole pathway, and that's okay.

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You have to have some faith.

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You know, a great analogy for that
would be you can drive all the way

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across the United States at night
with your headlight, only seeing

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about 50 feet in front of you.

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You know, you can make it, other
people have made it before you.

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You may have some obstacles,
but you know, it can be done.

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It's the same thing with my business
buying, buying multifamily, commercial

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real estate or any other asset class,
my warriors own senior housing,

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student housing, self storage,
mobile home parks, a lot of each

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one of those as well, mixed use.

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If that's what you wanna learn, then
again, I've got a solution for you.

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But whatever it is, you gotta
decide what your side hustle

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is gonna be, and I'm gonna tell
you to implement it immediately.

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Get started figuring that out.

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Don't wait for the shoe to drop, okay?

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Again, not trying to scare you, but
Elon's a pretty smart guy and we're

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already seeing big layoffs at some
of the big tech companies already.

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We've seen Amazon and, Meta have
significant thousands of people

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layoffs, so it's already started.

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So anyway, I kind of digressed there
for a minute, but that's my advice

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to you, those of you listening.

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Again, you're some of the most
successful people in our business.

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Multifamily, what we do
is primarily empirical.

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It's primarily numbers.

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It requires analysis.

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Some of the best partnerships I
see in this business are someone

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that's analytical like you.

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If that's your listening with someone
that's the mouthpiece like me,

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outgoing, you know, that just goes out
there and builds the relationships.

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Now, I've met people that are both, but
typically you're more one or the other.

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But those are some of the
best partnerships I've seen.

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I host the largest really real estate
podcast now in the world for commercial

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real estate and it's called Lifetime
Cash Flow through Real Estate Investing.

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So I've interviewed some of the
best operators on the planet and

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again, what I typically see is a
partnership of an analytical person

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with an outgoing person, and that's
just like a match made in heaven.

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There's a lot of hats you
can wear in this business.

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You can be the person that finds the
deals, the person that underwrites

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them, if you're analytical, or the
one that builds relationships with

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brokers and investors and sellers.

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And you can be the one that
manage the asset after you buy it.

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If you've got some management
experience or construction experience

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or project management experience.

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It's called asset management.

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So there's a lot of
different hats you can wear.

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How do people, okay, they're sitting
there, it's like, "Alright, you know,

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Rod's getting to me, I'm starting to
get fired up. You know, I'm going to

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go one of his seminars, one of his
bootcamps," and again, everyone, I

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listen to the podcast, Lifetime Cash
Flow Through Real Estate Investing.

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I look it up a ton of information.

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Thank you.

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Let me give you a link 'cause it'll
be a lot easier if you're driving

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text the word LINKS to 72345.

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L-I-N-K-S to 72345.

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If you're not driving,
go to rodslinks.com.

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So besides my bootcamp, website
being there, and it's $47.

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If it's more than that, just DM me.

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My social is there too.

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I'll give you, just let me know.

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You heard me on this Richer Geek
Podcast and I'll get you that price.

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And it comes with my underwriting
software, which of course is crack

234
00:09:43,664 --> 00:09:45,434
cocaine for you if you're a geek, right?

235
00:09:45,434 --> 00:09:46,274
You love that stuff.

236
00:09:46,504 --> 00:09:47,404
You love spreadsheets.

237
00:09:47,404 --> 00:09:50,274
So it comes with that and so,
you know, in my document library

238
00:09:50,274 --> 00:09:51,354
and all sorts of other cool shit.

239
00:09:51,354 --> 00:09:55,854
But the point is rodslinks.com has
that bootcamp site, but it also

240
00:09:55,854 --> 00:09:58,824
has a bunch of free resources if
you want to analyze the business.

241
00:09:58,884 --> 00:10:00,834
There's some incredible free books there.

242
00:10:00,894 --> 00:10:02,124
They're best in class books.

243
00:10:02,124 --> 00:10:02,724
They're not crap.

244
00:10:02,724 --> 00:10:05,184
They're really good books
and they're free, okay?

245
00:10:05,514 --> 00:10:06,514
So that's rodslinks.com

246
00:10:07,074 --> 00:10:07,224
Yeah.

247
00:10:07,284 --> 00:10:10,269
So how do people get started, you know?

248
00:10:10,269 --> 00:10:11,769
You're bigger than the multifamily.

249
00:10:11,819 --> 00:10:13,229
I did multifamily hotels.

250
00:10:13,229 --> 00:10:16,594
It's like, okay, fix and flip, or
what do I, how do I get started?

251
00:10:16,594 --> 00:10:17,614
Well, let me answer the question.

252
00:10:17,654 --> 00:10:18,914
It starts with mindset.

253
00:10:18,914 --> 00:10:21,734
If you come to my bootcamp, the first
thing we're gonna do is goal setting

254
00:10:21,734 --> 00:10:24,914
on steroids, because how do you get
anything if you don't know what it is?

255
00:10:25,004 --> 00:10:28,494
You've gotta create a hunger so
that you push past, you know, that

256
00:10:28,494 --> 00:10:32,814
fear of failure and that analytical
stemminess and analysis paralysis.

257
00:10:33,019 --> 00:10:34,969
So you get past that, you
gotta create that hunger.

258
00:10:34,969 --> 00:10:36,679
So you gotta do your goals, okay?

259
00:10:36,679 --> 00:10:38,209
So that's the first thing
we do at my bootcamps.

260
00:10:38,209 --> 00:10:40,669
Now, if you don't wanna do
my bootcamp, no problem.

261
00:10:40,669 --> 00:10:43,579
You wanna do something else, go
to rodslinks.com at the bottom is

262
00:10:43,579 --> 00:10:45,199
my Goal Setting Workshop, okay?

263
00:10:45,529 --> 00:10:47,149
And there's a guide you can download.

264
00:10:47,149 --> 00:10:48,649
I'm not gonna try to sell you anything.

265
00:10:49,219 --> 00:10:49,699
Do it.

266
00:10:49,699 --> 00:10:50,809
Have your spouse do it.

267
00:10:50,809 --> 00:10:52,849
If your kids are over 10
years old, have them do it.

268
00:10:52,969 --> 00:10:56,029
Here's the thing, Michael, people spend
more time planning a freaking Christmas

269
00:10:56,029 --> 00:10:58,279
party than they do designing their lives.

270
00:10:58,339 --> 00:11:00,109
That's designing your life, okay?

271
00:11:00,434 --> 00:11:02,144
And you know, you gotta want it.

272
00:11:02,274 --> 00:11:04,044
Because that's how you push through fear.

273
00:11:04,284 --> 00:11:06,294
That's how you push
through limiting beliefs.

274
00:11:06,404 --> 00:11:10,624
Maybe you're comfortable in your nice IT
job, but your IT job is ticking, okay?

275
00:11:10,844 --> 00:11:14,014
And so maybe you're comfortable
but that comfort zone's a nice,

276
00:11:14,014 --> 00:11:17,194
warm place and we all know nothing
freaking grows there, right?

277
00:11:17,404 --> 00:11:19,024
The point is, do your goals.

278
00:11:19,329 --> 00:11:21,909
Once you've done your goals,
then you gotta make a decision.

279
00:11:22,369 --> 00:11:24,019
I don't mean dip your toe in the water.

280
00:11:24,019 --> 00:11:26,899
I don't mean one foot in, one
foot out, I mean, it is done.

281
00:11:26,989 --> 00:11:31,279
You decide you're gonna go do this,
whatever side hustle you decide

282
00:11:31,279 --> 00:11:35,449
on, you're gonna pick a vehicle to
have, you know, an insurance policy.

283
00:11:35,999 --> 00:11:36,929
If Elon's right.

284
00:11:36,959 --> 00:11:38,129
Pick a side hustle.

285
00:11:38,429 --> 00:11:41,929
And once you make that decision,
you're like a train on a track.

286
00:11:41,929 --> 00:11:42,679
You're committed.

287
00:11:42,889 --> 00:11:46,069
If you just sit there and waffle
an indecision, you're gonna be

288
00:11:46,069 --> 00:11:49,129
knocked off track and you're
gonna have a seminar, okay?

289
00:11:49,129 --> 00:11:50,569
I don't wanna see that happen to you.

290
00:11:50,569 --> 00:11:52,459
So again, I'm not trying to scare you.

291
00:11:52,459 --> 00:11:55,799
I don't care if you work with
me or not, but pick something to

292
00:11:55,799 --> 00:11:59,879
have a side hustle that you can
fall back on just in case, okay?

293
00:12:00,239 --> 00:12:02,819
And then once you make that
decision, you've gotta take action.

294
00:12:02,819 --> 00:12:04,319
You've gotta take that first step.

295
00:12:04,569 --> 00:12:07,719
Dr. Martin Luther King says, "You
take that first step in faith, the

296
00:12:07,719 --> 00:12:10,929
next step will be revealed." You
know, Lao Tzu said, "The journey

297
00:12:10,929 --> 00:12:14,304
of a thousand miles begins with a
single step," but you've gotta do it.

298
00:12:14,304 --> 00:12:16,974
And you've gotta recognize the
fact that, you know, you can't

299
00:12:16,974 --> 00:12:19,044
get caught in analysis paralysis.

300
00:12:19,104 --> 00:12:20,904
Now, I see it with my
students, my warriors.

301
00:12:20,904 --> 00:12:23,064
Sometimes it's, I call it
the law of the first deal.

302
00:12:23,244 --> 00:12:26,904
It's the scariest, it takes the longest,
you know, and it's, they're three

303
00:12:26,904 --> 00:12:29,754
months in, four months in, six months
in, and I'm kicking 'em in the ass.

304
00:12:29,754 --> 00:12:30,504
You got this.

305
00:12:30,504 --> 00:12:32,274
Don't stop complaining.

306
00:12:32,274 --> 00:12:33,204
You're gonna get this.

307
00:12:33,264 --> 00:12:35,814
Then they get one, and next
thing I know they have three.

308
00:12:36,029 --> 00:12:37,289
I'm like, what the hell just happened?

309
00:12:37,289 --> 00:12:39,629
And they realize that it's
all between their ears.

310
00:12:39,779 --> 00:12:41,369
But you gotta take that first step.

311
00:12:41,649 --> 00:12:46,089
We talked about fear and you know,
again, what is fear if everything

312
00:12:46,089 --> 00:12:48,159
and run, you know, that's what
a lot of people think it is.

313
00:12:48,379 --> 00:12:50,659
I like to think it's false
evidence appearing real.

314
00:12:50,659 --> 00:12:51,739
'cause most of the time it is.

315
00:12:51,739 --> 00:12:54,949
You think you're more afraid of the
emotion of fear than what's causing it.

316
00:12:55,259 --> 00:12:58,934
but you know, the smart people think
that it's face everything and rise

317
00:12:58,934 --> 00:13:00,994
because it, everybody has fear.

318
00:13:01,174 --> 00:13:02,104
Michael, you have fear.

319
00:13:02,104 --> 00:13:02,494
I have fear.

320
00:13:02,494 --> 00:13:03,384
We call it stress.

321
00:13:03,384 --> 00:13:05,404
That's what us achievers
call it, but it's fear.

322
00:13:05,404 --> 00:13:08,304
Sometimes wakes me up at three in the
morning, I'm like, oh crap, but here's

323
00:13:08,304 --> 00:13:10,134
the thing, action mitigates fear.

324
00:13:10,254 --> 00:13:12,684
So if I get woken up at three in
the morning, I get up and I write

325
00:13:12,684 --> 00:13:15,714
some notes down and I've taken
some action, it mitigates it.

326
00:13:15,834 --> 00:13:17,544
Gratitude also mitigates fear.

327
00:13:17,594 --> 00:13:19,934
Limiting beliefs is another problem, okay?

328
00:13:19,964 --> 00:13:22,874
You know, when I immigrated this
country, I love to tell this story.

329
00:13:22,904 --> 00:13:23,954
I didn't speak English.

330
00:13:24,434 --> 00:13:26,804
I found out what bullies were for the
first time, so I got my ass kicked

331
00:13:26,804 --> 00:13:30,914
occasionally, and then my mom, proud Dutch
woman that she is, thought it'd be a great

332
00:13:30,914 --> 00:13:34,574
idea to send me to school in wooden shoes
and those leather shorts, the Germans

333
00:13:34,574 --> 00:13:38,054
wear for October Fest, which was like
fricking crack cocaine for the bullies.

334
00:13:38,144 --> 00:13:41,054
So I got my ass kicked again, and
then, you know, the bullies would

335
00:13:41,054 --> 00:13:44,859
chase me home and she chased 'em off
with a fly swat, ass beaten, you know?

336
00:13:44,859 --> 00:13:47,529
And I came up with this belief system,
I wasn't good enough, you know?

337
00:13:47,529 --> 00:13:50,169
I used to ask myself, how can
I show them I'm good enough?

338
00:13:50,499 --> 00:13:52,299
You know, which of course
presuppose that I wasn't.

339
00:13:52,299 --> 00:13:54,489
And a lot of people have
these limiting belief systems.

340
00:13:54,639 --> 00:13:55,359
I'm not good enough.

341
00:13:55,359 --> 00:13:56,259
I'm not smart enough.

342
00:13:56,294 --> 00:13:57,334
I'm not strong enough.

343
00:13:57,334 --> 00:13:58,504
I'm not courageous enough.

344
00:13:58,864 --> 00:14:00,154
You know, here's the thing to remember.

345
00:14:00,709 --> 00:14:05,599
There's a reason the acronym for Belief
Systems is BS 'cause 99.9% of them have

346
00:14:05,599 --> 00:14:09,889
no basis, in fact, but we believe they're
real and they impact our entire life.

347
00:14:10,219 --> 00:14:13,639
So if you're listening and you're
consciously aware of one of these limiting

348
00:14:13,639 --> 00:14:18,899
beliefs, what I'm gonna suggest you
do is consciously, consciously, that's

349
00:14:18,899 --> 00:14:22,739
the operative word, consciously drag
it onto the daylight, look at it with

350
00:14:22,739 --> 00:14:27,099
your adult rational mind, recognize that
it's BS and it will start to diminish.

351
00:14:27,319 --> 00:14:30,719
I'm gonna tell you, I used to be
afraid to raise my hand in front of 10

352
00:14:30,719 --> 00:14:34,169
kids in a classroom, and now I speak
in front of thousands of people a

353
00:14:34,174 --> 00:14:36,439
year, typically in flip flops, okay?

354
00:14:36,589 --> 00:14:39,139
Because it's freeing to become
free from the opinion of others.

355
00:14:39,139 --> 00:14:39,889
I'm gonna tell you.

356
00:14:40,219 --> 00:14:42,709
I came to the realization,
anybody that would reject me

357
00:14:42,709 --> 00:14:44,029
just didn't know me, okay?.

358
00:14:44,029 --> 00:14:44,539
Period.

359
00:14:44,659 --> 00:14:45,679
I'm a gift from God.

360
00:14:45,679 --> 00:14:47,239
Just like everybody listening is.

361
00:14:47,489 --> 00:14:49,319
You've gotta come to
that realization as well.

362
00:14:49,319 --> 00:14:51,479
So I hope that helps in that regard.

363
00:14:51,719 --> 00:14:52,019
Yeah.

364
00:14:52,069 --> 00:14:53,749
That is the biggest thing that.

365
00:14:53,974 --> 00:14:59,014
All the fears, all the excuses are
in between you know, they're true

366
00:14:59,014 --> 00:15:01,444
inside our head, but it's not reality.

367
00:15:01,474 --> 00:15:02,304
It's a story.

368
00:15:02,474 --> 00:15:03,724
See, everybody has a story.

369
00:15:03,724 --> 00:15:06,394
They tell themselves why they
can't do something, why they

370
00:15:06,394 --> 00:15:07,804
shouldn't do something, you know?

371
00:15:07,804 --> 00:15:09,724
And a story is a softener, okay?

372
00:15:09,784 --> 00:15:11,434
So you don't get disgusted with yourself.

373
00:15:11,434 --> 00:15:12,214
We've all got 'em.

374
00:15:12,214 --> 00:15:15,544
Listen, I've got 'em about certain things
in my life and everybody's got 'em.

375
00:15:15,694 --> 00:15:18,594
But here's the thing, with my
warriors, my coaching students,

376
00:15:18,594 --> 00:15:20,214
I've seen the most successful ones.

377
00:15:20,214 --> 00:15:22,944
It doesn't matter if they have money,
doesn't matter if they have an education.

378
00:15:22,994 --> 00:15:26,024
It's the ones that change the
freaking story and then just

379
00:15:26,024 --> 00:15:27,554
go kick ass and take action.

380
00:15:27,584 --> 00:15:28,934
Massive freaking action.

381
00:15:29,294 --> 00:15:30,794
Those are the ones that succeed.

382
00:15:30,824 --> 00:15:32,744
Those are the most
successful students I have.

383
00:15:32,864 --> 00:15:36,034
They lose the story or they change
the story and they go do it.

384
00:15:36,364 --> 00:15:39,529
You know, another piece that's
really important is focus.

385
00:15:40,454 --> 00:15:43,394
The most successful people on the
planet have the highest degree of focus.

386
00:15:43,394 --> 00:15:45,704
I mean, look at people
like Elon, incredible focus

387
00:15:45,704 --> 00:15:47,174
equals incredible success.

388
00:15:47,294 --> 00:15:50,504
But here's the thing, whatever
you focus on gets larger, okay?

389
00:15:50,594 --> 00:15:52,304
Both positive or negative.

390
00:15:52,524 --> 00:15:54,684
People call me and say, how do
I get outta student loan debt?

391
00:15:54,684 --> 00:15:56,424
And I reply and I say, wrong question.

392
00:15:56,514 --> 00:15:58,464
How do you make so much money
that's irrelevant, is the

393
00:15:58,464 --> 00:15:59,754
question you want to be asking.

394
00:16:00,024 --> 00:16:00,174
Wow.

395
00:16:00,174 --> 00:16:02,694
You know, they asked Mother
Theresa if she was anti-war.

396
00:16:03,104 --> 00:16:04,644
She said, "No, I'm pro-peace."

397
00:16:04,754 --> 00:16:05,954
I mean, you get the metaphor there.

398
00:16:05,969 --> 00:16:08,279
It's super important that you
pay attention to what you're

399
00:16:08,279 --> 00:16:10,439
focused on and enhance your focus.

400
00:16:10,679 --> 00:16:13,679
You know, my podcast is probably
pushing 30 million downloads, which

401
00:16:13,679 --> 00:16:16,919
doesn't sound like a lot in our world
today, but for a podcast, it's not bad.

402
00:16:16,929 --> 00:16:18,429
And I listen to two podcasts.

403
00:16:18,429 --> 00:16:21,159
I listen to Joe Rogan and
I listen to Tim Ferris.

404
00:16:21,159 --> 00:16:22,299
I try to stay on both sides.

405
00:16:22,299 --> 00:16:23,649
I try to listen to both
sides of the aisle.

406
00:16:23,649 --> 00:16:24,429
I'm definitely on.

407
00:16:24,639 --> 00:16:25,539
On one side.

408
00:16:25,599 --> 00:16:28,449
Now on the other side is Tim Ferriss
and I love him and he interviews

409
00:16:28,449 --> 00:16:29,769
the best of the best in the world.

410
00:16:29,769 --> 00:16:34,299
The best athletes like Michael Phelps,
the swimmer, NFL, NBA players and actors

411
00:16:34,299 --> 00:16:39,079
like Hugh Jackman, Ed Norton, Jamie
Fox, Arnold, billionaires like Ray

412
00:16:39,079 --> 00:16:42,809
Dalio, heads of the biggest companies
of the world like Zuckerberg and is

413
00:16:42,809 --> 00:16:44,609
fascinating, intelligent conversation.

414
00:16:44,929 --> 00:16:48,419
But he deconstructs their success,
like their path to success.

415
00:16:48,419 --> 00:16:49,499
But I started here a pattern.

416
00:16:49,499 --> 00:16:50,429
I actually evaluated it.

417
00:16:50,954 --> 00:16:54,494
85% of his guests meditate.

418
00:16:55,004 --> 00:16:56,594
What does meditation enhance?

419
00:16:56,684 --> 00:16:57,794
Focus, right?

420
00:16:58,034 --> 00:16:59,534
So pay attention to focus.

421
00:16:59,534 --> 00:17:01,184
Focus is fricking power.

422
00:17:01,694 --> 00:17:05,654
You know, another piece of this business,
Michael, and I'm sure you've seen

423
00:17:05,654 --> 00:17:09,324
this, because this business is a team
sport and there's a lot of different

424
00:17:09,324 --> 00:17:12,834
hats you can wear, it is critical
that you play to your strengths, okay?

425
00:17:12,834 --> 00:17:15,684
So if you're listening and you're
analytical, that's a huge need

426
00:17:15,684 --> 00:17:17,364
for that in a business, okay?

427
00:17:17,664 --> 00:17:18,624
But play to your strengths.

428
00:17:18,624 --> 00:17:20,514
Your strengths to your
greatest assets, okay?

429
00:17:20,514 --> 00:17:20,574
Yeah.

430
00:17:20,724 --> 00:17:22,674
Don't try to maximize your weaknesses.

431
00:17:22,854 --> 00:17:26,034
Success is so much faster when
you maximize your strengths and

432
00:17:26,034 --> 00:17:29,574
then you hire, you align, or
you partner for your weaknesses.

433
00:17:29,909 --> 00:17:31,649
And like I said, those
are the matches I see.

434
00:17:31,699 --> 00:17:34,969
and so, you know, and when you're
playing to your strengths, you

435
00:17:34,969 --> 00:17:36,259
are enjoying what you're doing.

436
00:17:36,439 --> 00:17:37,429
So work is play.

437
00:17:37,429 --> 00:17:39,229
You never work another
day in your life, right?

438
00:17:39,229 --> 00:17:41,899
and you're also passionate when
you're playing to your strengths.

439
00:17:41,899 --> 00:17:42,169
Okay?

440
00:17:42,169 --> 00:17:44,659
And passion is required
to influence people.

441
00:17:44,839 --> 00:17:46,249
I mean, maybe you can feel my passion.

442
00:17:46,249 --> 00:17:47,209
I freaking love this.

443
00:17:47,209 --> 00:17:50,119
you know, passion's required
to influence and passion also.

444
00:17:50,164 --> 00:17:52,204
is kind of like the fuel, right?

445
00:17:52,444 --> 00:17:55,924
You know, so don't settle, don't
play small, you know, do what

446
00:17:55,924 --> 00:17:57,639
you love and you're strong.

447
00:17:57,729 --> 00:17:59,379
Because if you're playing in
your strengths, you're gonna

448
00:17:59,379 --> 00:18:00,519
be doing something you love.

449
00:18:00,524 --> 00:18:03,914
hire aligner partner for your
weaknesses, because that passion,

450
00:18:04,074 --> 00:18:06,144
breeds creativity, breeds innovation.

451
00:18:06,414 --> 00:18:08,964
You know, it minimizes
or even eliminates fear.

452
00:18:09,014 --> 00:18:14,024
So, you know, but you also, you gotta get
around people that are doing this, okay?

453
00:18:14,024 --> 00:18:17,534
So if you're gonna get into anything, you
wanna get around people that are doing

454
00:18:17,534 --> 00:18:19,634
it, because a rising tide lifts all ships.

455
00:18:19,784 --> 00:18:22,724
When I think about my Warrior program
and those hundreds of thousands of

456
00:18:22,964 --> 00:18:26,634
units that they own, we did an analysis
and the ones they've submitted.

457
00:18:26,904 --> 00:18:30,504
Like literally almost 90% of
them are done between warriors,

458
00:18:30,504 --> 00:18:31,674
between coaching students.

459
00:18:31,734 --> 00:18:31,884
Yeah.

460
00:18:31,914 --> 00:18:32,994
So get in a group.

461
00:18:32,994 --> 00:18:35,224
If it's not mine, go to
your local meetup groups.

462
00:18:35,224 --> 00:18:38,134
Meet people that are doing
what it is you want to do.

463
00:18:38,314 --> 00:18:41,194
If it's real estate, if it's buying
businesses, if it's whatever it

464
00:18:41,194 --> 00:18:42,784
is, stocks, crypto, whatever.

465
00:18:42,934 --> 00:18:44,824
Go get around people that are doing it.

466
00:18:44,944 --> 00:18:48,934
Get around people that think what
you think is hard, is easy, okay?

467
00:18:49,174 --> 00:18:51,274
Because your peer group is critical.

468
00:18:51,484 --> 00:18:55,504
And you know this Michael, people
default to a peer group they went

469
00:18:55,504 --> 00:18:57,334
to school with or they work with.

470
00:18:57,694 --> 00:19:02,214
And those people may have their own
limiting beliefs and fears and they may

471
00:19:02,214 --> 00:19:06,264
hold you back out of fear of losing you or
fear of feeling less than if you succeed.

472
00:19:06,264 --> 00:19:08,184
Sometimes it's family, okay?

473
00:19:08,334 --> 00:19:12,294
So I'm gonna tell you, you know, love your
family, but proactively choose your peers,

474
00:19:12,294 --> 00:19:14,394
who you allow to influence you, okay?

475
00:19:14,544 --> 00:19:15,984
I mean, you show me
your three best friends.

476
00:19:15,984 --> 00:19:18,714
I'll show you who you are in every
aspect of your life, your health,

477
00:19:18,714 --> 00:19:21,564
your happiness, your relationships,
definitely your finances.

478
00:19:21,714 --> 00:19:23,604
So choose carefully is my point.

479
00:19:23,794 --> 00:19:26,069
You wanna be around people that
push you and hold you accountable.

480
00:19:26,664 --> 00:19:29,544
That's one of the benefits
of being in a program like my

481
00:19:29,544 --> 00:19:31,034
Warrior program, not to sell it.

482
00:19:31,034 --> 00:19:34,314
I mean, you can find other programs
that do that, but that's what you

483
00:19:34,314 --> 00:19:36,294
wanna be, you know, I'll tell you
something, I'll tell you something funny.

484
00:19:36,294 --> 00:19:39,654
When I was losing everything
in 2008 and 2009, I was in Tony

485
00:19:39,654 --> 00:19:41,124
Robbins Platinum Partnership.

486
00:19:41,124 --> 00:19:45,114
It's a mastermind group, very
expensive it was like $130,000 and we

487
00:19:45,114 --> 00:19:47,917
traveled all over the world, and I was
around people that were killing it.

488
00:19:47,947 --> 00:19:49,357
I mean, killing it in that crash.

489
00:19:49,387 --> 00:19:51,337
And then I was crying and
moaning and they're like, "Get

490
00:19:51,337 --> 00:19:53,317
up, you puss, $50 million.

491
00:19:53,527 --> 00:19:54,577
Go make something happen.

492
00:19:54,877 --> 00:19:56,947
And you know, that's who
you wanna be around, right?

493
00:19:57,067 --> 00:20:00,137
You wanna be around, people that
think what you think is hard is easy.

494
00:20:00,477 --> 00:20:04,187
I never want to be the top dog in the
room when it comes to masterminds.

495
00:20:04,192 --> 00:20:05,482
I'm in a couple masterminds.

496
00:20:05,482 --> 00:20:06,292
I just love it.

497
00:20:06,712 --> 00:20:08,362
And ladies and gentlemen, that is it.

498
00:20:09,542 --> 00:20:12,062
I've been to a lot of masterminds
and I was like, okay, I'm

499
00:20:12,062 --> 00:20:13,022
talking to a bunch of these.

500
00:20:13,032 --> 00:20:16,932
I'm not learning anything because
they're not better than me.

501
00:20:16,932 --> 00:20:18,492
they're not more successful than me.

502
00:20:18,822 --> 00:20:22,242
One of the best things that
I heard was find your why.

503
00:20:23,497 --> 00:20:26,437
If you do my goal setting,
I spend time on that, okay?

504
00:20:26,597 --> 00:20:30,737
Go to Rod's links or text LINKS to
72345 and do my goals, or better

505
00:20:30,737 --> 00:20:33,037
yet, get your ass to my bootcamp if
you're interested in real estate.

506
00:20:33,037 --> 00:20:36,637
But go there, do the Goal Setting
Workshop, because I will have you

507
00:20:36,637 --> 00:20:38,557
decide why those goals are a must.

508
00:20:38,832 --> 00:20:39,072
Yeah.

509
00:20:39,282 --> 00:20:43,632
I'll also have you put in some pain
if you don't achieve the goals, okay?

510
00:20:43,902 --> 00:20:47,412
We do as human beings, we do more
to avoid pain than gain pleasure.

511
00:20:47,532 --> 00:20:48,252
So do it.

512
00:20:48,292 --> 00:20:49,612
It's an hour, it's a fricking hour.

513
00:20:49,612 --> 00:20:51,232
It's a perfect time of the year to do it.

514
00:20:51,442 --> 00:20:53,032
You know, have your spouse do it.

515
00:20:53,032 --> 00:20:55,132
Have your kids, if they're
over 10 years old, do it.

516
00:20:55,132 --> 00:20:56,632
Have them design their lives.

517
00:20:56,842 --> 00:20:58,762
Tell you it's in, you'll
leave so motivated, you'll

518
00:20:58,762 --> 00:20:59,872
be coming outta your skin.

519
00:20:59,872 --> 00:21:01,312
I promise you that, okay?

520
00:21:01,312 --> 00:21:03,922
Once you've done your goals, I
wanna talk about gratitude for a

521
00:21:03,922 --> 00:21:05,332
second, Michael, if you humor me.

522
00:21:05,612 --> 00:21:07,232
Now, I may lose some of you on this.

523
00:21:07,232 --> 00:21:10,352
You're gonna think it's too foofy,
but you would ignore this at

524
00:21:10,352 --> 00:21:12,902
your peril is all I'll tell you
because you'll see why in a minute.

525
00:21:13,202 --> 00:21:16,112
See, gratitude is the most
important foundational emotion

526
00:21:16,112 --> 00:21:18,077
we've available to us, okay?

527
00:21:18,167 --> 00:21:21,137
It makes us stronger when we
face adversity, makes our heart

528
00:21:21,137 --> 00:21:24,107
stronger, strengthens our immune
system, lowers our blood pressure.

529
00:21:24,107 --> 00:21:27,827
It's gratitude is just extraordinary,
most important emotion in our lives.

530
00:21:27,977 --> 00:21:32,147
But it's also, it brings us closer to
our spirituality, but it also is how you

531
00:21:32,147 --> 00:21:34,157
manifest everything you want in life.

532
00:21:34,237 --> 00:21:38,737
Most mornings I will sit in my recliner
and I've got my vision boards next to me.

533
00:21:38,767 --> 00:21:41,767
And I'll just do gratitude
for the people that I love.

534
00:21:41,917 --> 00:21:45,467
I'll do gratitude for the students
that I have, my foundation,

535
00:21:45,767 --> 00:21:47,317
things that, I'm proud of.

536
00:21:47,617 --> 00:21:51,097
And then I'll do gratitude for the things
that I want as if I already have them.

537
00:21:51,487 --> 00:21:55,147
Now I have gotten emotional, being
grateful for things I don't even have yet.

538
00:21:55,237 --> 00:21:56,857
And now you're like, "Oh, good Lord."

539
00:21:56,977 --> 00:22:00,422
Well, this is how I had $50 million
to lose in how I got it back.

540
00:22:00,452 --> 00:22:02,942
So ignore it at your
peril, my friends, okay?

541
00:22:03,092 --> 00:22:04,352
'Cause it freaking works.

542
00:22:04,572 --> 00:22:05,892
So incorporate gratitude.

543
00:22:05,892 --> 00:22:08,982
If you start your day off that
way it changes your whole world.

544
00:22:09,042 --> 00:22:12,222
If you focus on gratitude first thing
in the morning, it's extraordinary what

545
00:22:12,222 --> 00:22:17,572
it'll do for you, The last thing I wanna
mention, when I immigrated, we ended up in

546
00:22:17,572 --> 00:22:20,662
Denver where I lived for 30 years, but I
knew I always wanted to live on the beach.

547
00:22:20,662 --> 00:22:23,392
You know, my dad worked for Continental
Airlines, so I was able to fly to Hawaii

548
00:22:23,392 --> 00:22:24,802
a couple times, and I saw the beach.

549
00:22:24,802 --> 00:22:26,392
I'm like, "Oh man, this
is so freaking cool."

550
00:22:26,722 --> 00:22:30,572
And so I visualize that and 20
years later I built this incredible.

551
00:22:30,992 --> 00:22:33,782
What's now probably about a $10
million mansion on the beach.

552
00:22:33,782 --> 00:22:35,132
I own the beach on one side.

553
00:22:35,312 --> 00:22:36,662
I had my boats on the backside.

554
00:22:36,662 --> 00:22:37,572
It was called a Gulf to Bay.

555
00:22:37,592 --> 00:22:39,182
It was a slice through
an island on Casey Key.

556
00:22:39,272 --> 00:22:39,527
Oh, yeah, yeah.

557
00:22:39,542 --> 00:22:40,772
Which I know you're familiar with.

558
00:22:41,022 --> 00:22:44,806
I built this amazing house there which
was unthinkable when I was 18, but I

559
00:22:44,806 --> 00:22:46,816
manifested, it took me 20 years, okay?

560
00:22:46,876 --> 00:22:50,056
So again, and I'll tell you this,
if you do my goal setting workshop,

561
00:22:50,056 --> 00:22:53,086
either at my bootcamp or at
Rod's links, I'll tell you this.

562
00:22:53,086 --> 00:22:55,096
Don't take the lid off
your fricking brain.

563
00:22:55,126 --> 00:22:57,106
If you can imagine it,
you can make it happen.

564
00:22:57,311 --> 00:22:58,241
I mean, look at Elon.

565
00:22:58,241 --> 00:23:01,021
What is it like $5 billion?

566
00:23:01,241 --> 00:23:03,401
You know, there's nothing, you
can't do you just gotta go do it.

567
00:23:03,661 --> 00:23:06,321
Two months after I moved into
that, big waterfall from the

568
00:23:06,321 --> 00:23:07,911
second four balcony into the pool.

569
00:23:07,911 --> 00:23:10,491
You had to walk through the waterfall
to get to the pool pools in magazines.

570
00:23:10,491 --> 00:23:11,331
It was spectacular.

571
00:23:11,451 --> 00:23:14,401
Had a giant spiral staircase up
through the middle, wine cellar

572
00:23:14,401 --> 00:23:15,721
elevator on the second floor.

573
00:23:15,721 --> 00:23:20,501
I had aquariums built around the spiral
staircase that cost me almost $200,000.

574
00:23:20,621 --> 00:23:21,851
So this gives you an idea of the house.

575
00:23:22,131 --> 00:23:25,761
I worked for this thing for 20
years, two months after I moved in,

576
00:23:25,821 --> 00:23:27,201
I'm floating in the pool at night.

577
00:23:27,951 --> 00:23:29,121
The pool's changing colors.

578
00:23:29,121 --> 00:23:30,381
It's got fiber optic colliding.

579
00:23:30,381 --> 00:23:33,771
And I'm looking up at this testament
to my ego, it was to prove to the

580
00:23:33,771 --> 00:23:34,851
freaking world I was good enough.

581
00:23:34,911 --> 00:23:36,531
I mean, if that didn't do it, forget it.

582
00:23:36,531 --> 00:23:37,731
I mean, I'm gonna hang it up, right?

583
00:23:37,881 --> 00:23:41,991
You know, I just achieved success like
times 10,000 and I got depressed, Michael,

584
00:23:42,021 --> 00:23:43,431
and I don't mean a little depressed.

585
00:23:43,431 --> 00:23:45,781
I mean, I was like, holy shit depressed.

586
00:23:46,071 --> 00:23:46,771
And I'm like, what?

587
00:23:46,791 --> 00:23:48,051
Just what's going on here?

588
00:23:48,261 --> 00:23:50,121
I just achieved this amazing success.

589
00:23:50,121 --> 00:23:51,831
My beautiful family's inside sleeping.

590
00:23:51,921 --> 00:23:55,791
I had all the toys, the Maserati and the
Mercedes, and the boats and the jet skis,

591
00:23:55,791 --> 00:23:57,201
and all the stuff I thought was important.

592
00:23:57,741 --> 00:23:59,991
When I looked back on it, there
were three things happening.

593
00:24:00,656 --> 00:24:04,526
One is you don't achieve a big goal,
like a lifetime goal like that without

594
00:24:04,526 --> 00:24:06,086
having other goals lined up behind it.

595
00:24:06,086 --> 00:24:09,836
Because like the good book says, without
a vision that people perish and I

596
00:24:09,836 --> 00:24:10,916
didn't have a vision for the future.

597
00:24:10,916 --> 00:24:11,846
I didn't know what I was gonna do next.

598
00:24:11,846 --> 00:24:12,716
So that was one piece.

599
00:24:12,836 --> 00:24:15,386
The second piece is, it's
never about the goals.

600
00:24:15,446 --> 00:24:17,246
You gotta have 'em to create that hunger.

601
00:24:17,296 --> 00:24:18,856
Get off your ass and go
make something happen.

602
00:24:18,856 --> 00:24:19,606
Get outta comfort.

603
00:24:19,606 --> 00:24:23,056
Be a little uncomfortable to get the
freedom you and your family deserve.

604
00:24:23,536 --> 00:24:24,511
You've gotta have the goals for that.

605
00:24:24,846 --> 00:24:26,196
But it's never about them.

606
00:24:26,256 --> 00:24:27,906
You know, what are they
say the happiest days?

607
00:24:27,906 --> 00:24:28,686
A boat owner's life.

608
00:24:28,686 --> 00:24:30,756
The day they buy the boat and the
day they sell the boat, right?

609
00:24:31,066 --> 00:24:33,706
But you gotta have 'em but
happiness actually comes from

610
00:24:33,706 --> 00:24:35,626
progress and growth, okay?

611
00:24:35,786 --> 00:24:39,026
And we'll talk about this if you do
my goal setting workshop, because at

612
00:24:39,026 --> 00:24:42,656
the end of it, I do a weekly planning
process, which is how I manage two

613
00:24:42,656 --> 00:24:44,006
large companies at the same time.

614
00:24:44,006 --> 00:24:46,706
And one of the pieces of that
is acknowledging your progress

615
00:24:46,886 --> 00:24:48,026
'cause you're gonna have setbacks.

616
00:24:48,026 --> 00:24:48,896
You're gonna have delays.

617
00:24:48,896 --> 00:24:50,516
But if you're acknowledging your progress.

618
00:24:50,596 --> 00:24:51,256
You'll be happy.

619
00:24:51,316 --> 00:24:52,426
So that's the second piece.

620
00:24:52,426 --> 00:24:54,286
I didn't know how I was
gonna progress beyond that.

621
00:24:54,706 --> 00:24:58,586
But the big one, another big one
was I was totally focused on myself.

622
00:24:58,586 --> 00:25:02,356
"Rod, Rod, Rod. Show the world I'm good
enough. Show the world I met, blah, blah,

623
00:25:02,356 --> 00:25:04,331
blah." Well, that's the year I met Tony.

624
00:25:04,331 --> 00:25:05,261
I went and saw Tony.

625
00:25:05,311 --> 00:25:06,316
I bought a bunch of books.

626
00:25:06,316 --> 00:25:07,426
I'm like, I gotta get this back.

627
00:25:07,426 --> 00:25:10,576
I got Dale Carnegie, I got Tony
Robbins and I read half of Tony's book.

628
00:25:10,576 --> 00:25:11,746
I'm like, man, I like this.

629
00:25:11,806 --> 00:25:16,036
So I went and saw Tony live, it was in
Fort Lauderdale 25 years ago, and I saw

630
00:25:16,036 --> 00:25:17,686
that he fed families for the holidays.

631
00:25:17,881 --> 00:25:19,531
And I'm like, Hmm, what a concept.

632
00:25:19,531 --> 00:25:20,791
Do something for someone else.

633
00:25:20,791 --> 00:25:23,131
I'm embarrassed to sad to
be 40 to get that memo.

634
00:25:23,431 --> 00:25:26,761
So I called my brother when I got
home and I said, "Bro, let's feed

635
00:25:26,761 --> 00:25:30,151
five families." 'Cause I was going to
see him for Thanksgiving in Denver.

636
00:25:30,571 --> 00:25:33,331
And so he called his church, found
five families that really needed help.

637
00:25:33,581 --> 00:25:35,231
Third family changed my life, Michael.

638
00:25:35,511 --> 00:25:36,771
We bought food for them.

639
00:25:36,771 --> 00:25:39,621
We bought big holiday meal,
frozen Turkey, roasting pan,

640
00:25:39,621 --> 00:25:40,821
toys for the kids, everything.

641
00:25:41,061 --> 00:25:42,201
So we get to this shack.

642
00:25:42,201 --> 00:25:45,231
It was literally a shack, and there was
a Hispanic woman in there with five kids.

643
00:25:45,471 --> 00:25:48,291
She came out and she saw the stuff
on the porch and she started crying.

644
00:25:48,291 --> 00:25:50,211
Her kids came out to the
older one started crying.

645
00:25:50,361 --> 00:25:51,921
I started crying and I was hooked.

646
00:25:52,131 --> 00:25:54,591
Now don't tune me out here, guys, okay?

647
00:25:55,101 --> 00:25:57,586
What I'm gonna share with you, if
you want success, financial success.

648
00:25:58,086 --> 00:25:59,406
Stay with me, okay?

649
00:25:59,616 --> 00:26:02,976
This is not ego what I'm sharing
with you right now, but in the last

650
00:26:03,006 --> 00:26:07,386
25 years, I've fed over 150,000
children at risk children in my area.

651
00:26:07,386 --> 00:26:08,886
For the holidays, I wouldn't
have a holiday meal.

652
00:26:08,886 --> 00:26:12,246
I've done thousands and thousands,
tens of thousands of backpacks filled

653
00:26:12,246 --> 00:26:13,956
with school supplies to local kids.

654
00:26:14,166 --> 00:26:17,466
Don't have the basic supplies for
school we did 2,000 couple months ago.

655
00:26:17,556 --> 00:26:20,826
I've done thousands and thousands at
Teddy Bears local police departments for

656
00:26:20,826 --> 00:26:22,416
their officers to keep in their vehicles.

657
00:26:22,981 --> 00:26:24,391
And here's the thing.

658
00:26:24,741 --> 00:26:28,041
Tony Robbins calls it the science
of achievement versus the art of

659
00:26:28,041 --> 00:26:29,871
fulfillment achievement is a science.

660
00:26:29,871 --> 00:26:32,271
If you wanna learn multifamily
or commercial real estate,

661
00:26:32,271 --> 00:26:33,291
get your ass to my bootcamp.

662
00:26:33,291 --> 00:26:34,421
I'll give you the blueprint.

663
00:26:34,421 --> 00:26:35,171
You just have to do it.

664
00:26:35,411 --> 00:26:36,761
It's a science, it's proven.

665
00:26:37,211 --> 00:26:38,501
But fulfillment is an art.

666
00:26:38,711 --> 00:26:40,211
You gotta figure out what juices you.

667
00:26:40,211 --> 00:26:41,261
For me, it's kids.

668
00:26:41,326 --> 00:26:42,316
It's also the elderly.

669
00:26:42,316 --> 00:26:43,546
I'm doing senior housing now.

670
00:26:43,606 --> 00:26:44,776
Maybe for you it's animals.

671
00:26:44,776 --> 00:26:47,596
Maybe if you it's environment,
give back right now.

672
00:26:47,806 --> 00:26:48,946
That's how you get it.

673
00:26:49,046 --> 00:26:51,026
That's the way God works,
the way the universe works.

674
00:26:51,026 --> 00:26:53,156
Whatever you give, you give back tenfold.

675
00:26:53,156 --> 00:26:54,566
Power moves to those who serve.

676
00:26:54,776 --> 00:26:55,526
So give back now.

677
00:26:55,526 --> 00:26:56,606
Don't say, well, you add money.

678
00:26:56,606 --> 00:26:57,416
That's why you gave back.

679
00:26:57,596 --> 00:26:59,261
Yes, you want the money, give back.

680
00:26:59,261 --> 00:27:00,296
I don't care if you have it or not.

681
00:27:00,296 --> 00:27:01,376
You agree with me, Michael?

682
00:27:01,466 --> 00:27:01,916
Absolutely.

683
00:27:02,096 --> 00:27:03,056
It is 100%.

684
00:27:03,056 --> 00:27:04,856
I mean, it's in the Bible
and number one, you tithe.

685
00:27:04,916 --> 00:27:08,091
The number two, you take care
of other god's creatures,

686
00:27:08,091 --> 00:27:09,501
whether it's humans or pets.

687
00:27:09,641 --> 00:27:11,861
You can see in my shirt,
I'm a big Rotarian.

688
00:27:12,201 --> 00:27:13,851
Rotary International, we give back.

689
00:27:13,851 --> 00:27:16,881
We do a lot of different things and
ladies and gentlemen, whether it's,

690
00:27:17,451 --> 00:27:23,541
like you said, the Build-A-Bear's, we
find an organization that gives back

691
00:27:23,631 --> 00:27:26,771
and you know, there's the Lions Club,
the Rotary Internationals, there are

692
00:27:26,771 --> 00:27:28,841
churches, there are civic organizations.

693
00:27:29,376 --> 00:27:30,396
It is wonderful.

694
00:27:30,426 --> 00:27:33,316
And that's when you finally get fulfilled.

695
00:27:34,141 --> 00:27:37,801
Again, it's the science of achievement
versus the art of fulfillment.

696
00:27:37,801 --> 00:27:38,221
Fulfillment's an art.

697
00:27:38,431 --> 00:27:41,786
And I'm gonna tell you, I've interviewed
people that are very wealthy in my

698
00:27:41,786 --> 00:27:45,146
studio in Sarasota, and I can tell
if they're like, I was before that

699
00:27:45,146 --> 00:27:46,586
epiphany and I feel sorry for them

700
00:27:46,586 --> 00:27:47,876
'cause they're truly not fulfilled.

701
00:27:48,026 --> 00:27:50,786
They're, egocentric focused
on themselves, you know?

702
00:27:50,786 --> 00:27:53,986
and I hope they get the, they have to
evolve into that themselves, I've seen

703
00:27:53,986 --> 00:27:57,716
it and I'll tell you, I did an award for
some of my warriors, some of my coaching

704
00:27:57,716 --> 00:27:59,456
students at my live event last year.

705
00:27:59,466 --> 00:28:01,746
I've done it a couple times now,
but Orlando, we had a thousand

706
00:28:01,746 --> 00:28:03,826
participants and we gave them an award.

707
00:28:03,826 --> 00:28:05,056
It was called a Hall of Fame Award.

708
00:28:05,056 --> 00:28:07,246
It wasn't the ones that had the
most units, it was the ones that

709
00:28:07,246 --> 00:28:09,216
contributed to the community the most.

710
00:28:09,216 --> 00:28:12,646
And, we did a slide for each one of
them, and I started to notice a pattern.

711
00:28:12,766 --> 00:28:15,346
Every single one of them
did something philanthropic.

712
00:28:15,796 --> 00:28:18,166
Schools in Latin America,
schools in India.

713
00:28:18,426 --> 00:28:22,356
Veterans suicide, veterans homelessness,
sexual trafficking, every one of them.

714
00:28:22,416 --> 00:28:24,846
And I looked at the crowd, I said,
and I pointed the PowerPoint.

715
00:28:24,846 --> 00:28:26,346
I said, that's what we
call a freaking clue.

716
00:28:26,496 --> 00:28:27,996
Power moves to those who serve.

717
00:28:28,266 --> 00:28:28,626
Anyway.

718
00:28:29,136 --> 00:28:32,766
I pride myself of not being the guy
that cries, but then you get me in

719
00:28:32,766 --> 00:28:36,649
some of these situations where you're
giving you see, it's addictive.

720
00:28:36,649 --> 00:28:40,069
I think giving is addictive once
you start doing it, and once you

721
00:28:40,069 --> 00:28:44,149
start seeing the results, it is the
most, wonderful addictive thing.

722
00:28:44,429 --> 00:28:46,979
I will tell you the way the
universe works, anything that

723
00:28:46,979 --> 00:28:50,309
doesn't contribute ultimately
gets eliminated through evolution.

724
00:28:50,854 --> 00:28:51,399
There you go.

725
00:28:51,699 --> 00:28:52,179
Absolutely.

726
00:28:52,179 --> 00:28:54,999
So, you know, before I let
you go, one more question.

727
00:28:54,999 --> 00:28:58,659
You people thinking it's like,
okay, all this sort of stuff.

728
00:28:59,019 --> 00:29:01,066
They're kind of worried about the economy.

729
00:29:01,411 --> 00:29:02,461
What are you seeing?

730
00:29:02,461 --> 00:29:05,971
There's incredible opportunity
with Crisis Comes Opportunity.

731
00:29:06,121 --> 00:29:08,331
I mean, we're seeing
incredible deals right now.

732
00:29:08,461 --> 00:29:11,731
I've got a 200 unit asset, 200,
we call 'em assets apartment

733
00:29:11,731 --> 00:29:13,141
complex in San Antonio.

734
00:29:13,291 --> 00:29:17,101
It's got a 300 unit next to it
that's sold for $43 million a few

735
00:29:17,101 --> 00:29:18,361
years ago, like three years ago.

736
00:29:18,461 --> 00:29:20,351
It's bank-owned now, it's down to 28.

737
00:29:20,401 --> 00:29:23,316
We're interested if it
gets down to 24, okay?

738
00:29:23,526 --> 00:29:25,056
I mean, that's what's happening right now.

739
00:29:25,106 --> 00:29:26,096
There's incredible deals.

740
00:29:26,096 --> 00:29:27,206
I'm doing senior housing.

741
00:29:27,416 --> 00:29:30,356
You know, COVID decimated a bunch
of senior housing facilities, but

742
00:29:30,356 --> 00:29:32,696
there's 10,000 people a day turning 65.

743
00:29:32,966 --> 00:29:34,436
I mean that's like a tidal wave.

744
00:29:34,466 --> 00:29:36,206
They call it the silver tsunami guys.

745
00:29:36,206 --> 00:29:39,086
there are 10,000 people a day
turning 65 that own businesses.

746
00:29:39,381 --> 00:29:43,621
Figure out your vehicle and
decide what it's gonna be.

747
00:29:43,681 --> 00:29:45,091
Get around people that are doing it.

748
00:29:45,091 --> 00:29:46,861
Learn it as fast as you can.

749
00:29:47,011 --> 00:29:48,151
Do it as a side hustle.

750
00:29:48,151 --> 00:29:49,291
Don't tell me you can't do it.

751
00:29:49,411 --> 00:29:51,031
I'm busier than you
are, and I could do it.

752
00:29:51,031 --> 00:29:53,171
So just get out there and no excuses.

753
00:29:53,171 --> 00:29:54,071
Just go do it.

754
00:29:54,291 --> 00:29:55,611
success is inevitable.

755
00:29:55,701 --> 00:29:57,186
There's so much opportunity coming.

756
00:29:57,351 --> 00:30:01,001
I mean, I think we've got a trillion
dollars worth of debt coming due by the

757
00:30:01,001 --> 00:30:04,001
end of next year, and those operators
either have to sell or refinance.

758
00:30:04,516 --> 00:30:06,016
Sales are down 90%.

759
00:30:06,226 --> 00:30:09,316
Refinancing is very challenging
because you've gotta meet debt

760
00:30:09,316 --> 00:30:12,556
service requirements and, properties
ability to service the debt and

761
00:30:12,556 --> 00:30:13,816
the rates aren't low enough yet.

762
00:30:13,916 --> 00:30:17,816
Again, opportunity is here, but
you gotta get off the fence.

763
00:30:17,846 --> 00:30:21,176
You gotta make a move, you
can learn it, whatever it is.

764
00:30:21,426 --> 00:30:23,886
because it could be the greatest
opportunity we've see in our lifetimes,

765
00:30:23,886 --> 00:30:24,936
and I don't say that lightly.

766
00:30:25,326 --> 00:30:27,071
Yeah, I completely agree.

767
00:30:27,171 --> 00:30:31,911
The truly wealthy people that have
done wonderful and what I don't

768
00:30:31,911 --> 00:30:37,746
care what it is, stocks, bonds, real
estate, you buy when people are scared.

769
00:30:38,016 --> 00:30:39,216
Contrarian investing.

770
00:30:39,266 --> 00:30:40,856
Warren has a quote about this.

771
00:30:40,866 --> 00:30:42,881
You get excited when people are fearful."

772
00:30:42,881 --> 00:30:45,071
Get fearful when people are
excited or something like that.

773
00:30:45,201 --> 00:30:45,621
That's it.

774
00:30:45,921 --> 00:30:47,541
Rod, how can people get ahold of you?

775
00:30:47,591 --> 00:30:50,651
Yeah, Lifetime Cashflow Through
Real Estate Investing Podcast.

776
00:30:50,651 --> 00:30:52,161
But the best place is my LinkTree.

777
00:30:52,181 --> 00:30:55,521
It's rodslinks.com,  rodslinks.com.

778
00:30:55,661 --> 00:30:59,131
If you're driving, it's
text LINKS to 72345.

779
00:30:59,441 --> 00:31:01,091
But there's so much free stuff there.

780
00:31:01,341 --> 00:31:02,751
My bestselling book is there.

781
00:31:02,751 --> 00:31:04,041
I've never had a critical word about it.

782
00:31:04,041 --> 00:31:06,171
I've given away tens of
thousands of copies of that.

783
00:31:06,231 --> 00:31:09,411
You gotta pay like $7 or something to have
it shipped to you, but it costs me $30.

784
00:31:09,461 --> 00:31:12,251
I hope you do business with me
sometime, which is why I do that.

785
00:31:12,541 --> 00:31:14,911
But there's a ton of other
free books that are PDFs.

786
00:31:15,071 --> 00:31:16,631
My bootcamp site is there.

787
00:31:16,631 --> 00:31:19,271
If the price is more than $47,
it's two days of training,

788
00:31:19,271 --> 00:31:20,931
nothing being sold for $47.

789
00:31:21,091 --> 00:31:23,171
So tell me your excuse, okay?

790
00:31:23,331 --> 00:31:25,301
And you get like $3,000 worth of bonuses.

791
00:31:25,301 --> 00:31:26,291
So there's no excuses.

792
00:31:26,441 --> 00:31:28,991
So the bootcamp site's there,
my social media's there, my

793
00:31:28,991 --> 00:31:30,041
goal setting workshops there.

794
00:31:30,161 --> 00:31:33,491
If you just want to do that, have your,
like I said, have your family do it.

795
00:31:33,986 --> 00:31:34,616
You'll thank me.

796
00:31:34,616 --> 00:31:35,636
It's very powerful.

797
00:31:35,636 --> 00:31:37,796
And I hope I see you in my ecosystem.

798
00:31:37,796 --> 00:31:39,386
If not, I wanna wish you the best.

799
00:31:39,746 --> 00:31:40,286
Absolutely.

800
00:31:40,466 --> 00:31:41,886
Everybody's Rod Khleif.

801
00:31:42,986 --> 00:31:47,156
Why would you not go to Rod's links?

802
00:31:47,546 --> 00:31:48,776
No excuses, everybody.

803
00:31:48,826 --> 00:31:52,796
Thank you so much for coming on
The Richer Geek Podcast and I hope

804
00:31:52,796 --> 00:31:54,116
you have a wonderful afternoon.

