1 00:00:00,000 --> 00:00:02,070 Sid: And we probably should have started with this. 2 00:00:02,520 --> 00:00:05,245 Everyone has 24 hours a day. 3 00:00:06,525 --> 00:00:11,985 And there are really successful people that get the most important things done. 4 00:00:12,375 --> 00:00:15,645 The people that are not successful are the people that get the 5 00:00:15,765 --> 00:00:17,235 less important things done. 6 00:00:17,685 --> 00:00:18,255 That's the deal. 7 00:00:21,584 --> 00:00:23,355 Voice-over: Welcome to the Overlap podcast. 8 00:00:23,755 --> 00:00:27,325 Big business tactics for small business success dive into the 9 00:00:27,325 --> 00:00:31,314 intersections of work, fitness, family, faith, and leadership. 10 00:00:31,915 --> 00:00:34,614 We believe growth in one area fuels growth in all. 11 00:00:35,035 --> 00:00:38,095 Here's your host, Sid Sexton and Keith Kleins. 12 00:00:39,745 --> 00:00:45,504 Sid: Okay, and you may have noticed that, uh, my intro has been replaced 13 00:00:45,504 --> 00:00:49,825 by, well, Tim just thought someone could do it better than us or something. 14 00:00:49,890 --> 00:00:51,000 Could do it better than us. 15 00:00:51,000 --> 00:00:52,530 And uh, he's probably right. 16 00:00:52,800 --> 00:00:53,700 Yeah, I listened to it. 17 00:00:53,700 --> 00:00:54,330 It's pretty good. 18 00:00:57,060 --> 00:00:57,360 Yeah. 19 00:00:57,780 --> 00:01:00,090 Well, I guess we're, it's the way of the world now. 20 00:01:00,210 --> 00:01:01,110 It's, we're, we're moving 21 00:01:01,110 --> 00:01:03,120 Keith: forward, it's where we're going moving forward. 22 00:01:03,120 --> 00:01:03,180 Yeah. 23 00:01:03,450 --> 00:01:04,830 Embracing technology. 24 00:01:05,010 --> 00:01:05,519 Sid: Yes. 25 00:01:05,519 --> 00:01:06,630 All the things. 26 00:01:06,690 --> 00:01:09,570 Uh, and probably exactly what we're telling you to do, we're 27 00:01:09,570 --> 00:01:10,710 having to deal with it as well. 28 00:01:10,710 --> 00:01:12,630 So, uh, don't fight it. 29 00:01:12,690 --> 00:01:13,590 Just go with it. 30 00:01:13,590 --> 00:01:16,140 That's, that's, I guess that's what we're trying to do today. 31 00:01:16,440 --> 00:01:17,820 Um, so, hey. 32 00:01:18,280 --> 00:01:19,390 Uh, how you doing, Keith? 33 00:01:19,510 --> 00:01:20,290 I'm doing good. 34 00:01:20,290 --> 00:01:22,600 We, you man, you and I have been busy. 35 00:01:22,810 --> 00:01:25,510 We have, we spent about an hour just catching up. 36 00:01:25,660 --> 00:01:25,960 I know. 37 00:01:26,110 --> 00:01:27,340 Just traveling. 38 00:01:27,340 --> 00:01:30,220 You traveled this week, traveled this, this, we shoulda have been recording that. 39 00:01:30,430 --> 00:01:31,120 Keith: Yeah, we should have. 40 00:01:31,555 --> 00:01:33,100 The, the catch up was funny. 41 00:01:33,430 --> 00:01:35,770 We should have gone there. 42 00:01:35,830 --> 00:01:37,570 Um, we might've lost some listeners. 43 00:01:37,660 --> 00:01:40,030 Uh, and then I'm getting back in the car in just a minute. 44 00:01:40,420 --> 00:01:41,320 Sid: Oh good. 45 00:01:41,320 --> 00:01:42,160 That sounds fun. 46 00:01:43,060 --> 00:01:48,910 Um, so today, uh, listen, we, we kind of planned some of these as being 47 00:01:48,910 --> 00:01:50,770 short and some of them being long. 48 00:01:50,830 --> 00:01:53,380 I'm not really sure how, how this is gonna work out, so we're 49 00:01:53,380 --> 00:01:54,730 just going with it right now. 50 00:01:54,940 --> 00:01:55,390 That's right. 51 00:01:55,539 --> 00:01:59,200 Um, yeah, we don't know if it's a quick hit or not, but it's, it's 52 00:01:59,200 --> 00:02:04,300 something that I've been coaching on quite a bit and, uh, here, especially 53 00:02:04,300 --> 00:02:08,800 here lately, and something that is probably pretty important for 54 00:02:08,800 --> 00:02:11,829 everyone, um, in all seasons of life. 55 00:02:12,285 --> 00:02:15,705 Uh, and, and a really good reminder, which by the way, is 56 00:02:15,705 --> 00:02:17,385 the purpose of this podcast. 57 00:02:17,745 --> 00:02:22,905 You know, we're not trying to wow you with brand new ideas every week. 58 00:02:23,145 --> 00:02:26,715 We're just trying to give you fricking practical advice that we're working 59 00:02:26,715 --> 00:02:31,845 through or have worked through and, and, um, that are really good reminders to how 60 00:02:31,845 --> 00:02:34,155 to be better in all aspects of your life. 61 00:02:34,155 --> 00:02:35,085 Like we, like we say. 62 00:02:35,085 --> 00:02:37,485 So, um, today. 63 00:02:37,875 --> 00:02:43,934 We're talking about how to stop playing defense with your time, and that title 64 00:02:43,934 --> 00:02:46,304 is specific because, uh, it's really. 65 00:02:48,075 --> 00:02:52,725 You know, in sports, in my experience, when you're on defense all the 66 00:02:52,725 --> 00:02:54,345 time, it, it can wear you down. 67 00:02:54,585 --> 00:02:57,825 You know, you feel like you're under attack all the time. 68 00:02:58,395 --> 00:03:00,645 Um, it's pretty bad. 69 00:03:00,645 --> 00:03:01,155 Sometimes 70 00:03:01,155 --> 00:03:04,635 Keith: I feel like I'm in a constant game of dodge ball, a dodge ball. 71 00:03:04,785 --> 00:03:05,175 Yeah. 72 00:03:05,415 --> 00:03:10,275 I, I think the analogy of time and dodge ball is very, because we just allow stuff 73 00:03:10,275 --> 00:03:14,895 to get thrown at us through the day, and all we're doing is dodging and ducking. 74 00:03:15,075 --> 00:03:15,465 Yeah. 75 00:03:15,989 --> 00:03:16,920 Well, sometimes I'm 76 00:03:16,920 --> 00:03:17,220 Sid: there. 77 00:03:18,239 --> 00:03:21,299 Uh, man, that's, that's pretty good. 78 00:03:21,359 --> 00:03:23,070 I think about, uh, 79 00:03:25,709 --> 00:03:29,609 and, uh, no, no one else is gonna get, no one else is gonna get the reference, 80 00:03:29,609 --> 00:03:31,524 but like when you train with Jibo, I. 81 00:03:31,620 --> 00:03:35,160 You know, he's always attack, he's always got some sort of attack, and 82 00:03:35,160 --> 00:03:37,769 then it goes to the next attack, and then it goes to the next attack. 83 00:03:37,920 --> 00:03:38,100 Yeah. 84 00:03:38,100 --> 00:03:41,280 And every, and I'm just constantly playing defense and after about 85 00:03:41,280 --> 00:03:43,230 four minutes, I'm just so tired. 86 00:03:43,234 --> 00:03:45,149 I'm, I'm just ready to give up. 87 00:03:45,750 --> 00:03:49,350 That's what, when you're in the middle of the fight in the week, in 88 00:03:49,350 --> 00:03:53,130 the month and the year and you're, you're constantly under attack, 89 00:03:53,130 --> 00:03:55,019 it's just, it wears you down. 90 00:03:55,079 --> 00:03:55,590 Keith: Oh yeah. 91 00:03:55,590 --> 00:03:58,620 Eventually I just curl up in the fetal position and lay there 92 00:03:58,620 --> 00:04:00,660 Sid: and just try to hold on and just, just. 93 00:04:00,820 --> 00:04:04,540 Don't let him submit me somehow some way and then he submit and don't move. 94 00:04:04,630 --> 00:04:04,839 Yeah. 95 00:04:04,839 --> 00:04:05,295 And then I, 96 00:04:05,380 --> 00:04:06,160 Keith: then he submits me. 97 00:04:06,160 --> 00:04:07,390 Sid: Yeah, me too. 98 00:04:07,450 --> 00:04:10,959 So that's, uh, that was kind of the idea behind that. 99 00:04:11,019 --> 00:04:11,079 Um. 100 00:04:12,375 --> 00:04:16,065 That title, uh, I, you know, you can make another analogy in soccer 101 00:04:16,065 --> 00:04:21,315 or football or, or whatever, tennis even, you know, or pickleball. 102 00:04:21,825 --> 00:04:24,075 You know, someone's on the attack, they're at the net and they're 103 00:04:24,075 --> 00:04:26,955 constantly running you back and back and forth across the court. 104 00:04:26,955 --> 00:04:28,755 You're, you're, you're, you're gonna wear out. 105 00:04:28,785 --> 00:04:29,265 So, yeah. 106 00:04:29,805 --> 00:04:34,425 So how do we get on offense and, uh, which is the idea here? 107 00:04:34,965 --> 00:04:35,715 Um. 108 00:04:36,840 --> 00:04:40,170 I think my first step is, is you've gotta take a step back. 109 00:04:40,365 --> 00:04:44,250 You, you know, if you're, if anyone listening to this podcast is 110 00:04:44,250 --> 00:04:48,750 familiar with Jocko and, and four laws of leadership, one of the main 111 00:04:49,080 --> 00:04:51,180 tes is, is prioritize and execute. 112 00:04:51,510 --> 00:04:53,490 And, and that sounds great, right? 113 00:04:53,520 --> 00:04:56,280 You're like, oh, yeah, I hear that, but what does that really mean? 114 00:04:56,280 --> 00:04:58,590 And, and he tells a, he tells a pretty good story. 115 00:04:58,590 --> 00:05:02,490 And I, I, man, I probably learned this and got way into it. 116 00:05:02,755 --> 00:05:04,195 Seven, eight years ago. 117 00:05:05,125 --> 00:05:11,365 And you remember, and uh, and, and the biggest part is that he took a step back. 118 00:05:11,425 --> 00:05:15,145 Everyone was on like at their guns and looking down the barrel of 119 00:05:15,145 --> 00:05:16,675 their guns and looking for targets. 120 00:05:16,675 --> 00:05:20,849 And no one I. They just stood there for what felt like 10 minutes. 121 00:05:20,849 --> 00:05:25,320 It was probably like 30 seconds, and he just raised his gun and took 122 00:05:25,320 --> 00:05:28,710 a step back and then he could see everything and go, oh, we need to go. 123 00:05:28,710 --> 00:05:29,099 Right. 124 00:05:29,130 --> 00:05:30,390 You know, or whatever. 125 00:05:30,450 --> 00:05:32,070 I'm paraphrasing the whole story. 126 00:05:32,789 --> 00:05:37,469 And, and that's kind of what you've gotta do if you feel under attack 127 00:05:37,469 --> 00:05:42,330 with your time and, and all the tasks that you have, um, is take a 128 00:05:42,330 --> 00:05:46,799 step back and take a, a pretty good. 129 00:05:47,535 --> 00:05:51,735 Overview of what's happening, then you can make a decision of what's next. 130 00:05:51,855 --> 00:05:52,275 Yeah. 131 00:05:52,365 --> 00:05:55,785 What's most important then you can execute. 132 00:05:55,905 --> 00:05:58,815 Keith: You know, I kind of did that this year in the publishing company. 133 00:05:59,115 --> 00:05:59,535 Okay. 134 00:05:59,745 --> 00:06:04,095 Um, I think I told you I put it some stuff on hold that I needed to put on hold. 135 00:06:04,125 --> 00:06:04,245 Yeah. 136 00:06:04,245 --> 00:06:07,725 And didn't launch new things that I was going to. 137 00:06:07,725 --> 00:06:12,795 Just to be able to kind of assess and look at where it was. 138 00:06:14,165 --> 00:06:17,925 Yeah, what it's doing, what its purpose is, what did I create it for? 139 00:06:19,935 --> 00:06:26,534 And I think as entrepreneurs, a lot of time we're hard chargers and we just 140 00:06:26,534 --> 00:06:30,045 move forward without thinking about the consequences of what we're doing. 141 00:06:31,515 --> 00:06:34,665 And then it causes us time in every way. 142 00:06:35,534 --> 00:06:35,985 Yeah. 143 00:06:37,905 --> 00:06:38,715 Sid: Um, 144 00:06:41,260 --> 00:06:43,125 I. Yeah. 145 00:06:43,335 --> 00:06:50,505 I also think that lots of people think, I also feel that lots of people think 146 00:06:51,585 --> 00:06:57,225 when things are coming at them, they can just put their head down, bite down on 147 00:06:57,225 --> 00:06:59,805 their mouthpiece, so to speak, and just. 148 00:07:00,495 --> 00:07:01,395 Push harder. 149 00:07:02,235 --> 00:07:06,105 And I don't think that that's a real good solution. 150 00:07:06,135 --> 00:07:07,185 Some people can do it. 151 00:07:07,185 --> 00:07:11,955 I've got a, I've got a new work, uh, colleague, uh, and, and a guy 152 00:07:11,955 --> 00:07:15,825 that I work with and, and his motto is more, is more, and I'm like. 153 00:07:15,825 --> 00:07:19,335 It doesn't really resonate with me, but like I know what he's saying 154 00:07:19,395 --> 00:07:24,164 is that he, and this guy's got a tremendous capacity to sort of read 155 00:07:24,164 --> 00:07:28,395 through and process information really quick and, and handle tons of tasks, 156 00:07:28,395 --> 00:07:33,825 but it's, it's not quite superhuman, but it's, it's, it's, it's more than 157 00:07:34,155 --> 00:07:36,075 I'd say most people I've ever met. 158 00:07:36,645 --> 00:07:37,695 And, uh. 159 00:07:38,085 --> 00:07:41,775 You know, there's, there's that sort of idea and people think that 160 00:07:41,775 --> 00:07:45,555 they can just do that, but it ends up blowing up in most people's face 161 00:07:46,185 --> 00:07:49,155 Keith: and most people do not have including me. 162 00:07:49,335 --> 00:07:49,695 Yeah. 163 00:07:49,785 --> 00:07:52,815 And I'm jealous of supernatural ability. 164 00:07:53,235 --> 00:07:54,015 Yeah, me too. 165 00:07:54,105 --> 00:07:55,335 Super human ability. 166 00:07:55,335 --> 00:07:55,515 Yeah. 167 00:07:55,521 --> 00:07:58,125 I, I'm just human most of the time and just. 168 00:07:58,500 --> 00:07:59,760 Or muddling. 169 00:07:59,820 --> 00:08:00,540 Muddling through. 170 00:08:00,540 --> 00:08:00,600 Yeah. 171 00:08:01,710 --> 00:08:01,860 Yeah. 172 00:08:01,860 --> 00:08:02,940 I've always liked the best I can. 173 00:08:02,970 --> 00:08:04,380 Sid: I've always liked Superman, you know? 174 00:08:04,410 --> 00:08:04,620 Yeah. 175 00:08:04,620 --> 00:08:05,520 That'd be nice to fly. 176 00:08:05,580 --> 00:08:05,970 It would. 177 00:08:06,150 --> 00:08:06,780 It'd be nice to 178 00:08:06,780 --> 00:08:07,200 Keith: fly. 179 00:08:07,200 --> 00:08:08,520 Sid: It's not, it's not reasonable for you. 180 00:08:08,760 --> 00:08:10,170 It'd be nice to be able to see through walls. 181 00:08:10,440 --> 00:08:12,330 It'd be nice to slam dunk a basketball. 182 00:08:12,600 --> 00:08:13,290 I'm just saying. 183 00:08:13,770 --> 00:08:15,300 Keith: It would heck at my stage now. 184 00:08:15,300 --> 00:08:16,590 It'd be nice to touch the net. 185 00:08:16,740 --> 00:08:17,160 Touch the net. 186 00:08:17,580 --> 00:08:17,730 Yeah. 187 00:08:18,510 --> 00:08:18,842 Sid: That is that. 188 00:08:19,950 --> 00:08:21,375 Um, so. 189 00:08:22,425 --> 00:08:27,255 So taking a step back, I feel like if we're gonna talk about this, this topic, 190 00:08:27,255 --> 00:08:30,435 that's, that's step one is find a time. 191 00:08:30,435 --> 00:08:33,225 If you feel like you're under attack with your time, you've got 192 00:08:33,225 --> 00:08:36,314 a thousand things to do, and you're just constantly getting behind. 193 00:08:36,314 --> 00:08:41,835 You've got to do the, um, the opposite of what you feel like you should do. 194 00:08:42,664 --> 00:08:45,875 You feel like you should just bite down on your mouthpiece and work harder. 195 00:08:46,324 --> 00:08:49,505 Uh, but what you really need to do is take a step back, and I don't know if 196 00:08:49,505 --> 00:08:54,964 that's at get up early in the morning, is that get up before the day at four 197 00:08:54,964 --> 00:08:58,175 30 in the morning, or five 30 in the morning, or six 30 in the morning, 198 00:08:58,175 --> 00:09:03,515 whatever it is, and then get and assess the task that you have to do for that day. 199 00:09:03,545 --> 00:09:05,824 And then tell your calendar what you're gonna do. 200 00:09:06,305 --> 00:09:08,915 Uh, prioritize and execute that way. 201 00:09:09,275 --> 00:09:13,265 I don't know if it's uh, if it's some other thing like that, but I can tell 202 00:09:13,265 --> 00:09:15,755 you that taking a step back is step one. 203 00:09:15,905 --> 00:09:16,295 Right. 204 00:09:17,495 --> 00:09:22,025 Um, step two, and, and Keith and I were kind of talking through this. 205 00:09:22,025 --> 00:09:22,085 I. 206 00:09:24,135 --> 00:09:28,155 We, and this, and I said this, this is what I've been coaching on. 207 00:09:28,665 --> 00:09:32,475 Um, and let's take an account manager and, and we've got account managers. 208 00:09:32,475 --> 00:09:36,285 Some have 130 accounts, some of them have a hundred. 209 00:09:37,064 --> 00:09:39,765 It kind of depends on territory and things like that. 210 00:09:39,825 --> 00:09:41,535 Um, some could have more. 211 00:09:41,745 --> 00:09:44,835 They did have more, uh, before, but. 212 00:09:46,170 --> 00:09:50,550 During certain times of the year, they're gonna get a higher volume of calls. 213 00:09:50,610 --> 00:09:52,860 You know, things look different. 214 00:09:52,860 --> 00:09:56,430 Look wor things can go bad quicker during the heat of summer. 215 00:09:57,000 --> 00:10:01,890 Um, and so they get a flurry of new calls and if they didn't ramp up to 216 00:10:01,890 --> 00:10:07,170 that, it can be pretty, um, pretty tough to sort of shift gears mentally, 217 00:10:07,680 --> 00:10:11,910 um, emotionally, everything to, to. 218 00:10:12,240 --> 00:10:13,920 To sort of address all those needs. 219 00:10:13,920 --> 00:10:19,320 And so what we do is we have kind of a, uh, a prioritized, uh, list. 220 00:10:19,350 --> 00:10:22,320 So we've got clients in a, b, and C categories. 221 00:10:22,800 --> 00:10:25,290 Um, and we sort of filter those things out. 222 00:10:25,290 --> 00:10:29,640 Where, a's are the ones that are, you know, they buy all the services or 223 00:10:29,640 --> 00:10:35,160 they're the, uh, you know, strategic partner in some way or, um, you know, 224 00:10:35,160 --> 00:10:36,780 they're just an a client, right? 225 00:10:36,810 --> 00:10:38,040 And everyone's got those. 226 00:10:38,040 --> 00:10:40,440 This isn't some sort of shocking thing, but just. 227 00:10:40,445 --> 00:10:43,925 Going through the exercise of, of prioritizing those customers. 228 00:10:43,925 --> 00:10:51,365 So when you get, uh, an issue, um, how do we judge, where do we go to first because. 229 00:10:52,680 --> 00:10:58,170 I love the idea that we treat every client like family or something like that, some 230 00:10:58,170 --> 00:11:00,810 sort of, um, statement along those lines. 231 00:11:00,810 --> 00:11:05,849 But it, the, the truth is, is that not everyone can be the same, right? 232 00:11:05,849 --> 00:11:05,969 I 233 00:11:05,969 --> 00:11:09,030 Keith: think, I think that that's a great analogy because sometimes. 234 00:11:09,785 --> 00:11:11,705 You have clients that are the drunk uncle. 235 00:11:14,285 --> 00:11:14,465 Yeah. 236 00:11:14,465 --> 00:11:16,025 I'm not giving him as much attention. 237 00:11:16,535 --> 00:11:17,105 Yeah, that's 238 00:11:17,105 --> 00:11:17,735 Sid: a good point. 239 00:11:17,944 --> 00:11:18,005 Yeah. 240 00:11:18,005 --> 00:11:19,205 I didn't think about the drunk uncle. 241 00:11:19,205 --> 00:11:19,865 Keith: Yeah. 242 00:11:19,865 --> 00:11:19,866 Yeah. 243 00:11:19,955 --> 00:11:21,455 There's always the drunk uncle. 244 00:11:21,485 --> 00:11:21,665 Sid: Yeah. 245 00:11:21,665 --> 00:11:23,855 I, there's only one mom, you know? 246 00:11:24,064 --> 00:11:24,185 Yeah. 247 00:11:24,305 --> 00:11:25,625 Mom's gonna get priority. 248 00:11:25,625 --> 00:11:26,854 I. In my world. 249 00:11:27,125 --> 00:11:31,265 And then there's the dad, uh, there's grandparents, then there's cousins 250 00:11:31,265 --> 00:11:33,125 and nephews and nieces and Yeah. 251 00:11:33,214 --> 00:11:35,104 And you know, people you never met. 252 00:11:35,135 --> 00:11:36,364 You know, those kind of things. 253 00:11:36,515 --> 00:11:36,785 Keith: Yeah. 254 00:11:36,829 --> 00:11:39,574 Sid: Um, and then there's second cousins, and then there's in-laws. 255 00:11:40,714 --> 00:11:40,805 Yeah. 256 00:11:42,574 --> 00:11:48,094 Uh, but so we prioritize those and so I've been coaching like, Hey, as you're getting 257 00:11:48,094 --> 00:11:49,954 these calls, let's get 'em on a list. 258 00:11:49,954 --> 00:11:53,045 And then when you take the, when you get a chance to take a step back, 259 00:11:53,045 --> 00:11:55,745 whether that's at the end of the day, I like the end of the day, but 260 00:11:55,775 --> 00:11:57,700 sometimes that's not, I. Feasible. 261 00:11:57,700 --> 00:12:01,090 You're trying to rush to get to fall practice or whatever, right? 262 00:12:01,540 --> 00:12:02,740 It could just be in the morning. 263 00:12:03,040 --> 00:12:09,220 Um, and then the next thing is, as we prioritize issues in a, b or c, a being 264 00:12:09,310 --> 00:12:13,300 or 1, 2, 3, really, uh, one's being, um. 265 00:12:14,520 --> 00:12:17,520 You know, they need to be done today or tomorrow, like urgent. 266 00:12:17,970 --> 00:12:21,330 Uh, twos being, they could be done in the next three days, you know, 267 00:12:21,330 --> 00:12:23,100 sometime this week or whatever it is. 268 00:12:23,100 --> 00:12:25,290 And then threes being, they, they need to be done in the 269 00:12:25,290 --> 00:12:26,880 next, you know, couple of weeks. 270 00:12:27,150 --> 00:12:28,260 Low urgency. 271 00:12:28,710 --> 00:12:33,870 And so urgent, kind of urgent, not urgent really is 1, 2, 3. 272 00:12:34,120 --> 00:12:37,780 And this is really that Dave Ramsey time management deal where you start 273 00:12:37,780 --> 00:12:42,280 your day with a ones, you know, steak sauce or whatever he said, and, 274 00:12:42,280 --> 00:12:46,390 and you just go that route and you, you've gotta prioritize list where, 275 00:12:46,720 --> 00:12:53,230 and it allows you, it allows your brain and your anxiety levels to drop 276 00:12:53,230 --> 00:12:55,120 because you have a plan at that point. 277 00:12:55,120 --> 00:12:59,410 But if everything's living in your head, God dang, that is a lot of mental energy. 278 00:12:59,410 --> 00:13:01,270 You are burning up, spinning in circles. 279 00:13:01,785 --> 00:13:04,905 I wanna take a moment to talk about someone who's been instrumental in 280 00:13:04,905 --> 00:13:06,615 my personal and business success. 281 00:13:06,705 --> 00:13:08,955 That's Johnny Barranco and his team at Barranco and 282 00:13:08,955 --> 00:13:11,115 Associates for over seven years. 283 00:13:11,115 --> 00:13:14,415 Johnny has been my go-to accountant and financial consultant. 284 00:13:14,745 --> 00:13:17,115 I can tell you that he's more than just a tax preparer. 285 00:13:17,325 --> 00:13:20,835 Johnny takes a holistic approach to all my financial dealings, 286 00:13:20,865 --> 00:13:22,785 aligning them with my long term. 287 00:13:22,830 --> 00:13:24,570 Plans and personal lifestyle. 288 00:13:25,170 --> 00:13:28,530 I've recommended Johnny to several friends throughout different business groups 289 00:13:28,530 --> 00:13:32,400 around the country, and the feedback has been nothing short of exceptional. 290 00:13:32,580 --> 00:13:36,960 His expertise and service are top notch, so if you're looking for someone 291 00:13:37,080 --> 00:13:40,740 who not only prepares your taxes, but also helps you strategize for the 292 00:13:40,740 --> 00:13:45,300 future, Johnny and his team at Barranco and Associates are the ones to call. 293 00:13:45,600 --> 00:13:47,070 Trust me, you won't regret it. 294 00:13:47,250 --> 00:13:48,390 So contact. 295 00:13:48,670 --> 00:13:52,900 Johnny Barranco today and take the first steps towards financial peace. 296 00:13:53,110 --> 00:13:56,170 Keith: Hey, let me tell you about a friend of the show called Content Fresh. 297 00:13:56,709 --> 00:13:59,860 Since they've taken over our social media for the Overlap podcast, 298 00:13:59,860 --> 00:14:01,150 we've seen incredible growth. 299 00:14:01,719 --> 00:14:04,900 When you combine the growth from all social platforms, we're looking 300 00:14:04,900 --> 00:14:08,260 at a massive increase of 2235%. 301 00:14:08,949 --> 00:14:12,339 This partnership has truly transformed our reach and engagement. 302 00:14:12,790 --> 00:14:16,120 If you're passionate about growing your business, partnering with Content 303 00:14:16,120 --> 00:14:17,890 Fresh could be a game changer for you. 304 00:14:18,555 --> 00:14:21,825 Go to overlap life.com and click on sponsors today. 305 00:14:23,775 --> 00:14:24,135 What's that? 306 00:14:24,135 --> 00:14:25,695 Now what's, there's an analogy. 307 00:14:25,965 --> 00:14:31,425 Analogy or something that says if everything, if everything's 308 00:14:31,425 --> 00:14:32,535 important, nothing's important. 309 00:14:32,535 --> 00:14:32,775 Yeah. 310 00:14:32,775 --> 00:14:34,515 If everything's important, nothing's important. 311 00:14:34,515 --> 00:14:35,325 Yeah, yeah, yeah. 312 00:14:35,325 --> 00:14:35,475 We 313 00:14:35,475 --> 00:14:36,165 Sid: talk about that all 314 00:14:36,165 --> 00:14:36,525 Keith: the time. 315 00:14:36,825 --> 00:14:43,485 And so I, so would you say that really determining what's important 316 00:14:43,814 --> 00:14:46,185 is probably critical to your success? 317 00:14:46,245 --> 00:14:47,625 It's probably most important. 318 00:14:49,215 --> 00:14:49,425 Sid: Yeah. 319 00:14:49,425 --> 00:14:50,085 How do you do that? 320 00:14:50,895 --> 00:14:55,875 Well, just what I'm saying, like, is it an A customer one? 321 00:14:56,235 --> 00:14:56,444 Yep. 322 00:14:56,805 --> 00:14:59,625 And is it, is it something like mission critical? 323 00:14:59,625 --> 00:15:01,125 Like it needs to be done soon? 324 00:15:01,335 --> 00:15:02,655 Is it an egregious issue? 325 00:15:02,655 --> 00:15:03,555 Like, uh. 326 00:15:04,605 --> 00:15:06,915 We broke a window 'cause we threw a rock mm-hmm. 327 00:15:07,455 --> 00:15:10,485 That we gotta get on today there that can't wait. 328 00:15:10,695 --> 00:15:10,814 Yeah. 329 00:15:10,814 --> 00:15:11,265 You know? 330 00:15:11,475 --> 00:15:14,745 Um, and we probably need to get over there with a piece of plywood or 331 00:15:14,745 --> 00:15:16,185 something and cover up the window. 332 00:15:16,189 --> 00:15:16,300 Mm-hmm. 333 00:15:16,380 --> 00:15:17,205 That has to happen. 334 00:15:17,625 --> 00:15:20,895 Keith: Um, you had to do that last Friday when you canceled the recording. 335 00:15:21,115 --> 00:15:21,595 Yeah. 336 00:15:21,865 --> 00:15:23,755 Well, you had one of those customer, we didn't break, 337 00:15:23,755 --> 00:15:26,725 Sid: we didn't break a window, but we had an, a customer, uh, 338 00:15:26,725 --> 00:15:28,435 actually a personal friend. 339 00:15:28,675 --> 00:15:30,445 Uh, there were some wires cut. 340 00:15:30,475 --> 00:15:32,185 Turns out we weren't the ones that did it. 341 00:15:32,605 --> 00:15:32,965 No one. 342 00:15:32,965 --> 00:15:32,966 Yeah. 343 00:15:32,966 --> 00:15:32,968 I was 344 00:15:32,973 --> 00:15:35,365 Keith: fixing to say, you even took care of something you didn't cause, but 345 00:15:35,365 --> 00:15:36,295 Sid: it didn't matter. 346 00:15:36,355 --> 00:15:36,835 Keith: You know? 347 00:15:36,895 --> 00:15:37,615 Sid: They didn't know. 348 00:15:37,615 --> 00:15:38,305 We didn't know. 349 00:15:38,305 --> 00:15:40,825 You just have to get down there and look. 350 00:15:41,215 --> 00:15:46,195 Uh, because, and, and it was, you know, it was something that was an, a customer. 351 00:15:46,200 --> 00:15:46,410 Mm-hmm. 352 00:15:46,750 --> 00:15:48,596 And it was, uh, you know. 353 00:15:50,040 --> 00:15:53,459 You could probably say it was a two. 354 00:15:53,730 --> 00:15:57,870 It didn't need to be done that day or the next day, but they were in town 355 00:15:57,870 --> 00:15:59,100 and they're not in town all the time. 356 00:15:59,100 --> 00:16:03,630 So it, it, it, it sort of ramped it up to a one, uh, to get by there 357 00:16:03,870 --> 00:16:08,339 and just take a look and be able to see them and see them, uh, see me 358 00:16:08,339 --> 00:16:10,350 having the response and all of that. 359 00:16:10,949 --> 00:16:12,209 So that was the A one. 360 00:16:12,540 --> 00:16:13,140 Um. 361 00:16:14,415 --> 00:16:16,694 And, and that's how we prioritize it. 362 00:16:16,724 --> 00:16:22,005 And, and like, just going back to it, that, I mean, just think of all the mental 363 00:16:22,005 --> 00:16:27,405 energy you burn up by trying to keep all of that, all of the things in your head. 364 00:16:27,944 --> 00:16:29,324 And it's just exhausting. 365 00:16:29,564 --> 00:16:35,984 And what we're trying to get you to avoid is responding to every 366 00:16:35,984 --> 00:16:38,265 fire as if it's a five alarm fire. 367 00:16:39,015 --> 00:16:42,915 When it's just a cat in the tree, you know, you, you don't need to waste 368 00:16:42,915 --> 00:16:47,775 your, your time and energy and resources to go get the cat outta the tree. 369 00:16:47,805 --> 00:16:50,865 If you've got some real fires going on, if you've got nothing else going 370 00:16:50,865 --> 00:16:52,665 on, go, go get the cat outta the tree. 371 00:16:52,665 --> 00:16:53,535 You're the fire department. 372 00:16:53,535 --> 00:16:54,135 That's fine. 373 00:16:54,464 --> 00:16:59,175 Or go unlock the go help the, the little old lady that locked her keys in the car. 374 00:16:59,235 --> 00:17:00,915 Did the fire department still do that? 375 00:17:01,064 --> 00:17:01,860 I think they, I think they did. 376 00:17:01,865 --> 00:17:02,145 I believe 377 00:17:02,145 --> 00:17:02,475 Keith: so. 378 00:17:02,655 --> 00:17:02,685 Okay. 379 00:17:02,685 --> 00:17:04,035 And they still get cats. 380 00:17:04,325 --> 00:17:05,105 Sid: Yeah, yeah, 381 00:17:05,135 --> 00:17:05,525 Keith: yeah. 382 00:17:05,585 --> 00:17:05,975 Right. 383 00:17:06,065 --> 00:17:07,745 Um, but not when there's a fire. 384 00:17:07,775 --> 00:17:09,965 You know, the thing that helped me most with this. 385 00:17:09,995 --> 00:17:10,385 What's that? 386 00:17:12,454 --> 00:17:18,515 Well, I, I think I knew it before I started doing, um, the Michael Hyatt 387 00:17:18,515 --> 00:17:20,194 planner, but the top three helped me. 388 00:17:20,825 --> 00:17:21,454 Oh yeah. 389 00:17:21,485 --> 00:17:22,954 Formulate that The best. 390 00:17:23,825 --> 00:17:26,165 Coming up with the top three of the week. 391 00:17:26,885 --> 00:17:27,905 Top three of the day. 392 00:17:28,295 --> 00:17:28,565 Yeah. 393 00:17:28,685 --> 00:17:31,595 And then I felt that. 394 00:17:32,565 --> 00:17:39,405 Even though I don't use the the book anymore, but that thought process 395 00:17:39,465 --> 00:17:41,355 goes through my mind in any planning. 396 00:17:41,655 --> 00:17:41,865 Yeah. 397 00:17:41,895 --> 00:17:43,455 What's, what's my top three here? 398 00:17:43,515 --> 00:17:43,905 Yeah. 399 00:17:43,935 --> 00:17:44,625 Top three initiatives. 400 00:17:44,625 --> 00:17:45,590 Well, how do I prioritize? 401 00:17:45,890 --> 00:17:47,475 How do I prioritize this week? 402 00:17:47,475 --> 00:17:49,485 I've gotta get three, these three things done. 403 00:17:49,485 --> 00:17:51,465 And if I get these three things done. 404 00:17:53,235 --> 00:17:54,375 Yeah, it makes me feel good. 405 00:17:55,004 --> 00:17:55,814 Well, and you know what? 406 00:17:55,814 --> 00:17:56,955 That I feel like I could accomplish 407 00:17:56,955 --> 00:17:57,135 Sid: something. 408 00:17:57,135 --> 00:18:00,495 You know what that really does is it forces you to prioritize. 409 00:18:00,645 --> 00:18:00,705 Yeah. 410 00:18:00,705 --> 00:18:04,814 And it forces you to put the things that aren't as important on the back burner. 411 00:18:05,084 --> 00:18:07,274 'cause everyone will say, well, everything's important. 412 00:18:07,274 --> 00:18:08,895 They all gotta get done right. 413 00:18:08,895 --> 00:18:10,665 And I'm like, no, that's not, that can't be the truth. 414 00:18:11,084 --> 00:18:11,385 Right. 415 00:18:11,385 --> 00:18:13,300 It's not, it's certainly not every day. 416 00:18:13,815 --> 00:18:14,115 Keith: No. 417 00:18:14,115 --> 00:18:15,375 And the overlap there is there. 418 00:18:15,435 --> 00:18:16,545 That's in your life too. 419 00:18:16,785 --> 00:18:18,885 Uh, dude, I was waiting to get there. 420 00:18:19,725 --> 00:18:21,195 Sid: Go ahead and throw out some overlaps. 421 00:18:21,585 --> 00:18:21,825 Keith: Let's see. 422 00:18:21,825 --> 00:18:26,565 Where though, I mean, everything is not an emergency. 423 00:18:26,715 --> 00:18:27,135 No. 424 00:18:27,525 --> 00:18:31,065 I think a lot of times in a family, we, I, I almost do this in family. 425 00:18:31,065 --> 00:18:35,745 Way more than I do in business is I'll make everything an emergency. 426 00:18:36,105 --> 00:18:39,945 Oh, we've gotta, you know, we've got all this coming in at us, 427 00:18:40,455 --> 00:18:41,505 we've gotta take care of it now. 428 00:18:42,375 --> 00:18:45,584 There's certain things that you can just put Okay. 429 00:18:45,584 --> 00:18:45,587 You know? 430 00:18:45,591 --> 00:18:45,760 Yeah. 431 00:18:45,764 --> 00:18:48,254 You probably need to, you know, priority. 432 00:18:48,345 --> 00:18:48,855 Your wife. 433 00:18:49,365 --> 00:18:50,084 Sid: Yes. 434 00:18:50,264 --> 00:18:51,794 You know, that's a man. 435 00:18:51,824 --> 00:18:53,985 Uh, so you're, so you're going there. 436 00:18:53,985 --> 00:18:56,504 And I think most people don't realize that. 437 00:18:57,254 --> 00:18:58,814 Uh, I'll just say that again. 438 00:19:00,105 --> 00:19:04,605 I feel like the number one priority is the wife, number one. 439 00:19:04,635 --> 00:19:06,764 That's like the most important relationship. 440 00:19:07,515 --> 00:19:11,865 If that is messed up, it bleeds into every other aspect of my life. 441 00:19:12,285 --> 00:19:12,765 Definitely. 442 00:19:12,765 --> 00:19:16,335 So, because it is distracting in every way, it's super distracting. 443 00:19:16,335 --> 00:19:21,675 And then two, you know, if there's kids in the house and they see that the 444 00:19:21,675 --> 00:19:25,635 relationship is the priority, they'll see that that's what a, that's what 445 00:19:25,635 --> 00:19:27,345 a, a marriage is supposed to be like. 446 00:19:27,345 --> 00:19:30,285 I'm trying to be the best example of that. 447 00:19:30,875 --> 00:19:34,385 And it creates kind of harmony throughout the rest of the house too. 448 00:19:34,415 --> 00:19:35,915 It is the most important thing. 449 00:19:36,034 --> 00:19:42,965 And then three, like I I, God dang it, parents, your kids are not your world. 450 00:19:42,965 --> 00:19:43,995 I. They're not. 451 00:19:44,175 --> 00:19:46,695 They're living there for 18 years, hopefully. 452 00:19:46,785 --> 00:19:47,745 And then they're leaving. 453 00:19:47,745 --> 00:19:48,825 And then they're leaving. 454 00:19:48,825 --> 00:19:49,155 And let's 455 00:19:49,155 --> 00:19:51,855 Keith: be real honest, the last two years they're at the house. 456 00:19:51,855 --> 00:19:53,115 They don't even like you anyway. 457 00:19:53,145 --> 00:19:54,285 Sid: Yeah, they're in and out. 458 00:19:54,285 --> 00:19:56,505 They're trying to be, yeah, they're trying to be with their friends all the time. 459 00:19:56,505 --> 00:19:56,865 They're trying 460 00:19:56,865 --> 00:19:58,755 Keith: to be independent, but yet still 461 00:19:59,205 --> 00:19:59,835 Sid: and good, you know? 462 00:19:59,895 --> 00:20:02,745 And good God, you're gonna have to live with this spouse. 463 00:20:03,145 --> 00:20:05,785 For the rest of your life, ideally. 464 00:20:06,175 --> 00:20:08,305 Yeah, we, we did make some vows about that whole thing. 465 00:20:08,365 --> 00:20:09,235 Yeah, that is a vow. 466 00:20:09,235 --> 00:20:13,765 Um, we did kind of promise in, in front of God and everybody and, uh, you might 467 00:20:13,765 --> 00:20:17,335 want to have a good relationship if it's gonna be to eternity and all that. 468 00:20:17,335 --> 00:20:22,415 So I. Man, I just see it all the time that parents get hung up on 469 00:20:22,415 --> 00:20:25,535 their kids and they let their kids run 'em all over the damn place. 470 00:20:25,865 --> 00:20:28,715 Uh, 'cause they're playing three sports and they gotta be on travel ball. 471 00:20:28,715 --> 00:20:31,205 This and then this thing there. 472 00:20:31,265 --> 00:20:34,175 And then I've al I've already shared my opinion about that. 473 00:20:34,175 --> 00:20:35,405 Keith: I can't get back on that so far. 474 00:20:35,405 --> 00:20:36,755 Sid: Me, me, me too, me too. 475 00:20:36,935 --> 00:20:37,280 Just pissed off. 476 00:20:37,325 --> 00:20:38,765 Keith: I pissed off some families. 477 00:20:38,975 --> 00:20:39,305 Yeah. 478 00:20:39,305 --> 00:20:40,925 That I've, I've heard saying that. 479 00:20:40,925 --> 00:20:41,195 I don't 480 00:20:41,195 --> 00:20:41,525 Sid: care. 481 00:20:41,525 --> 00:20:42,275 They need to hear it. 482 00:20:42,515 --> 00:20:42,965 Um, yeah, they 483 00:20:42,965 --> 00:20:43,115 Keith: do. 484 00:20:43,115 --> 00:20:44,675 They need to hear Their kid can't play. 485 00:20:47,665 --> 00:20:50,000 Sid: That's not what I was saying, but you went into That's what I'm saying. 486 00:20:50,035 --> 00:20:50,455 Okay. 487 00:20:50,754 --> 00:20:55,975 Um, but, you know, then date night is not, it's never a priority, you know, because 488 00:20:55,975 --> 00:20:57,715 we, we just don't have time for it. 489 00:20:57,745 --> 00:20:58,645 Well, yeah, you do. 490 00:20:59,305 --> 00:20:59,965 Yeah, you do. 491 00:21:00,295 --> 00:21:02,695 And we probably should have started with this. 492 00:21:03,805 --> 00:21:10,345 Everyone has 24 hours a day and there are really successful people. 493 00:21:10,695 --> 00:21:13,395 That get the most important things done. 494 00:21:13,605 --> 00:21:16,815 The people that are not successful are the people that get the 495 00:21:17,055 --> 00:21:18,585 less important things done. 496 00:21:18,975 --> 00:21:19,695 That's the deal. 497 00:21:19,965 --> 00:21:20,145 Yep. 498 00:21:20,265 --> 00:21:25,995 And that's why managing your time is probably the most important skill 499 00:21:25,995 --> 00:21:31,695 that you can develop because if you want to get ahead in work, in life 500 00:21:31,785 --> 00:21:36,795 and everything else, it is figuring out what's most important and. 501 00:21:36,825 --> 00:21:41,835 M managing your day, your time, your life towards that. 502 00:21:42,105 --> 00:21:42,855 That's the deal. 503 00:21:44,325 --> 00:21:44,625 Oof. 504 00:21:44,685 --> 00:21:45,915 Okay, so we got off. 505 00:21:45,975 --> 00:21:46,635 Um, 506 00:21:46,725 --> 00:21:47,775 Keith: no, I think that's good. 507 00:21:47,775 --> 00:21:49,815 I, I think when we look at our teams, 508 00:21:52,275 --> 00:21:56,685 that's how we prioritize who we give attention to also 509 00:21:56,685 --> 00:21:58,095 is who's being effective. 510 00:21:58,275 --> 00:21:58,755 Oh, yeah. 511 00:21:58,875 --> 00:22:00,975 Well that's not always the case, is it? 512 00:22:01,005 --> 00:22:03,225 But the problem is, yeah. 513 00:22:03,855 --> 00:22:07,425 Most of the time we give attention to the people that's causing the squeaky will. 514 00:22:07,695 --> 00:22:08,115 The same 515 00:22:08,115 --> 00:22:09,045 Sid: thing with customers. 516 00:22:09,165 --> 00:22:09,465 Yep. 517 00:22:09,555 --> 00:22:10,695 Same thing with customers. 518 00:22:10,935 --> 00:22:15,525 Uh, we had, we, we did some pretty big analysis over the last couple years 519 00:22:15,525 --> 00:22:18,765 and the, and the people that squawk the most are the ones that pay the least. 520 00:22:18,765 --> 00:22:18,825 I. 521 00:22:19,139 --> 00:22:19,590 Keith: Definitely. 522 00:22:19,590 --> 00:22:19,770 So 523 00:22:19,800 --> 00:22:24,600 Sid: they were the ones on every other week, uh, like maintenance 524 00:22:24,600 --> 00:22:26,040 schedules and That's great. 525 00:22:26,040 --> 00:22:26,940 That works for your budget. 526 00:22:26,970 --> 00:22:27,450 That's cool. 527 00:22:27,450 --> 00:22:30,360 It's, it doesn't work for us because when it rains, not if, 528 00:22:30,360 --> 00:22:32,550 'cause it rains 70 inches a year. 529 00:22:32,790 --> 00:22:36,659 Keith, we are like seven inches a, uh, above our average rainfall. 530 00:22:36,750 --> 00:22:40,860 And 70 inches is, is our average rainfall per year here in South Alabama. 531 00:22:40,950 --> 00:22:41,070 Really? 532 00:22:41,100 --> 00:22:41,399 Yeah. 533 00:22:41,399 --> 00:22:45,149 So we've got a rain day and a half basically every week. 534 00:22:45,570 --> 00:22:48,149 So, so if you're, it's. 535 00:22:48,370 --> 00:22:49,480 It's wild. 536 00:22:49,870 --> 00:22:52,240 We are, we're, it was so far this week. 537 00:22:52,240 --> 00:22:54,130 It doesn't sound like it's true, but it is. 538 00:22:54,460 --> 00:22:56,440 Um, so. 539 00:22:57,105 --> 00:23:01,605 Those customers, we, we had to strategically get rid of them because 540 00:23:01,665 --> 00:23:06,105 they, they paid the le the least and they caused the most heartburn, you 541 00:23:06,105 --> 00:23:09,315 know, 'cause Oh, we can't skip them because they're every other week. 542 00:23:09,345 --> 00:23:13,725 Well, it's not my problem that you only want to be every other week. 543 00:23:13,755 --> 00:23:15,825 You just don't get to be a customer anymore. 544 00:23:16,125 --> 00:23:20,355 And that sounds terrible, but like, I can't bend myself into a pretzel and 545 00:23:20,355 --> 00:23:25,605 have my whole entire organization like move mountains because you want to. 546 00:23:25,640 --> 00:23:26,750 To be a little cheap. 547 00:23:27,020 --> 00:23:30,560 And, and look, that may work for your, your budget, but it doesn't work for us. 548 00:23:30,560 --> 00:23:33,380 And if you're leading an organization, if you're leading a business and you're 549 00:23:33,380 --> 00:23:38,180 trying to scale it and make it good for you, your people, and ultimately 550 00:23:38,180 --> 00:23:41,510 your customer, because you can't give a good service to all the customers if 551 00:23:41,510 --> 00:23:44,750 they're on, if they want that special schedule, then you gotta say no. 552 00:23:44,900 --> 00:23:48,560 And that's, that's prioritizing your time, prioritizing your efforts, 553 00:23:48,860 --> 00:23:52,160 and eliminating those distractions like we were talking about. 554 00:23:53,450 --> 00:23:53,630 And. 555 00:23:55,275 --> 00:23:56,655 Keith: In our notes that we have. 556 00:23:56,685 --> 00:23:58,365 You, you mentioned delegating too. 557 00:23:58,365 --> 00:24:00,075 Comes in there quite a bit. 558 00:24:00,525 --> 00:24:00,945 Sid: Yeah. 559 00:24:01,005 --> 00:24:02,715 Delegation is a good one. 560 00:24:02,745 --> 00:24:08,445 Um, elevate Delegate, uh, yeah, which is an EOS kind of, uh, I guess mantra. 561 00:24:09,135 --> 00:24:10,005 Um, 562 00:24:12,615 --> 00:24:14,925 that, that's a whole nother podcast. 563 00:24:14,925 --> 00:24:15,375 It changed. 564 00:24:15,375 --> 00:24:15,825 Yeah, it 565 00:24:15,825 --> 00:24:18,405 Keith: changed, and this is all I'll say about delegation. 566 00:24:18,405 --> 00:24:20,745 It changed my world when I prioritized. 567 00:24:21,645 --> 00:24:23,925 Figuring out the things I could delegate. 568 00:24:23,985 --> 00:24:24,675 Yes. 569 00:24:24,675 --> 00:24:25,215 That was good. 570 00:24:25,215 --> 00:24:25,635 Thank you. 571 00:24:25,695 --> 00:24:27,105 That's where, that's where we should start. 572 00:24:27,585 --> 00:24:36,735 Most of the, most of the time we don't, I don't prioritize who to 573 00:24:36,735 --> 00:24:40,995 delegate to and what to delegate because I just try to take it all. 574 00:24:41,145 --> 00:24:41,505 Sid: Yeah. 575 00:24:43,005 --> 00:24:47,715 My, my early experience has been I tried to delegate the things 576 00:24:47,715 --> 00:24:50,805 that I don't like to do and which. 577 00:24:51,659 --> 00:24:54,960 We could argue that that's probably the right thing to do at, at certain times. 578 00:24:55,020 --> 00:24:59,639 Um, but not every time because there are just some things that I have to do. 579 00:25:00,165 --> 00:25:00,225 Yeah. 580 00:25:01,125 --> 00:25:03,915 And there's some things that I don't like to do, but I can't 581 00:25:03,915 --> 00:25:05,415 delegate them to anyone else, you 582 00:25:05,415 --> 00:25:05,534 Keith: know? 583 00:25:05,565 --> 00:25:05,655 Yeah. 584 00:25:05,715 --> 00:25:09,675 Quite frankly, if I could, I would delegate every operational tactic. 585 00:25:10,575 --> 00:25:10,784 Yeah. 586 00:25:10,815 --> 00:25:13,514 Our thing that I, I, I have, but I can't do that. 587 00:25:13,545 --> 00:25:13,845 Yeah. 588 00:25:13,845 --> 00:25:13,846 Yeah. 589 00:25:13,905 --> 00:25:16,845 I, I run this organization, I'm just not, I'm not at a 590 00:25:16,845 --> 00:25:18,284 Sid: scale that I can do that. 591 00:25:18,345 --> 00:25:18,705 Keith: Right. 592 00:25:19,004 --> 00:25:23,085 But, but operationally, I hate to delve in there, but I have to. 593 00:25:23,264 --> 00:25:23,565 Yeah. 594 00:25:23,895 --> 00:25:24,585 And, and. 595 00:25:24,960 --> 00:25:29,190 Actually the priority of me there, especially right now of what 596 00:25:29,190 --> 00:25:31,890 I'm building, I have to do that. 597 00:25:31,950 --> 00:25:32,250 Yeah. 598 00:25:32,490 --> 00:25:32,995 You can't delegate that. 599 00:25:32,995 --> 00:25:35,250 And so I need to delegate the things that I may like to do, 600 00:25:35,250 --> 00:25:38,580 but, but are those one and twos? 601 00:25:39,210 --> 00:25:39,270 Yeah. 602 00:25:39,270 --> 00:25:39,751 Not, not. 603 00:25:40,095 --> 00:25:41,775 The pinnacle of what I need to pursue. 604 00:25:41,835 --> 00:25:42,045 Yeah. 605 00:25:42,045 --> 00:25:42,975 Sid: Twos and threes. 606 00:25:43,095 --> 00:25:44,145 Keith: Yeah, twos and threes. 607 00:25:44,145 --> 00:25:47,235 Sid: And that, that probably leads us to that value and ease matrix. 608 00:25:47,235 --> 00:25:48,825 This is, this is really good. 609 00:25:48,825 --> 00:25:52,095 This is something that I've heard like here recently, uh, from a 610 00:25:52,095 --> 00:25:56,145 guy that is super smart and I, I hold in very high regard, but. 611 00:25:56,645 --> 00:26:00,725 Uh, and, and I'm sure this came from like some six Sigma stuff. 612 00:26:00,754 --> 00:26:02,135 Six sigma stuff. 613 00:26:02,585 --> 00:26:09,305 Uh, but the value ease matrix is like, I believe it's like values on the x axis. 614 00:26:09,365 --> 00:26:13,445 Ease is on e is on the y axis, and then you just plot your priorities on this. 615 00:26:13,445 --> 00:26:16,655 This is a little bit fancy, but you, you don't have to make it real 616 00:26:16,655 --> 00:26:21,635 fancy, but like, you know, and I would say one to 10 is a, is a, is 617 00:26:21,635 --> 00:26:24,665 a standard deal, like it's a seven. 618 00:26:25,160 --> 00:26:28,040 Value and it's a three ease. 619 00:26:28,280 --> 00:26:29,480 Well, that's pretty easy. 620 00:26:29,480 --> 00:26:32,450 That's, that's, you know, you can, you can probably put that as a number 621 00:26:32,450 --> 00:26:39,170 one priority and then it could be a a four or a three value and a seven. 622 00:26:39,554 --> 00:26:41,445 Ease, you know, are hard. 623 00:26:41,774 --> 00:26:44,534 Uh, you probably go, Ooh, that's pretty low value and 624 00:26:44,534 --> 00:26:45,855 it's pretty hard to get done. 625 00:26:46,064 --> 00:26:49,784 Uh, I, I probably don't need to prioritize that is, you know, does that make sense? 626 00:26:49,844 --> 00:26:50,415 It does. 627 00:26:50,564 --> 00:26:53,024 It, it's a pretty good visual for people. 628 00:26:53,415 --> 00:26:57,435 Um, because the list I'm probably working through that, my mind, in 629 00:26:57,435 --> 00:26:58,814 my mind visually, I just kind of. 630 00:26:58,860 --> 00:27:01,409 See those things visually, but others may not. 631 00:27:01,409 --> 00:27:04,379 And this is a pretty good visual representation. 632 00:27:04,379 --> 00:27:07,709 And it, and I'm, you know, I, I understand this is a podcast and I'm not up at 633 00:27:07,709 --> 00:27:11,040 the whiteboard sort of breaking this out for you, but it's something you can 634 00:27:11,040 --> 00:27:14,520 easily look up is a value ease matrix. 635 00:27:14,939 --> 00:27:20,699 Keith: I feel like that this value ease matrix is great when you 636 00:27:20,699 --> 00:27:26,310 need to communicate to your team what they may need to focus on. 637 00:27:26,370 --> 00:27:26,610 That's 638 00:27:26,610 --> 00:27:27,240 Sid: a good point. 639 00:27:28,485 --> 00:27:35,835 Keith: One of the things that I've struggled with is as a, the owner. 640 00:27:36,225 --> 00:27:36,375 Mm-hmm. 641 00:27:36,825 --> 00:27:47,025 Our manager or whatever lead is helping my team prioritize their focus, and I 642 00:27:47,265 --> 00:27:51,645 think a lot of times I've lost momentum. 643 00:27:52,425 --> 00:27:57,405 Because I've allowed them to pick the priority of focus a lot of times when 644 00:27:57,405 --> 00:27:59,445 I knew the direction they needed to go. 645 00:27:59,490 --> 00:28:00,824 Yeah, yeah, yeah, yeah, yeah. 646 00:28:00,824 --> 00:28:01,784 Yeah, that's that's true. 647 00:28:02,745 --> 00:28:03,165 Sid: Oh yeah. 648 00:28:04,245 --> 00:28:05,235 It sounds fun. 649 00:28:05,625 --> 00:28:08,294 Like it sounds like that's the thing to do, to let them sort 650 00:28:08,294 --> 00:28:09,405 of figure it out or whatever. 651 00:28:09,405 --> 00:28:09,465 Yeah. 652 00:28:09,465 --> 00:28:11,655 Keith: Sometimes it sounds fun to. 653 00:28:12,600 --> 00:28:13,770 Oh, they're, they're adults. 654 00:28:13,800 --> 00:28:14,040 Yeah. 655 00:28:14,040 --> 00:28:14,790 They'll figure it out. 656 00:28:14,850 --> 00:28:15,060 Yeah. 657 00:28:15,060 --> 00:28:15,450 But a lot 658 00:28:15,450 --> 00:28:17,370 Sid: of times they don't know what's in our 659 00:28:17,370 --> 00:28:17,940 Keith: heads as 660 00:28:17,940 --> 00:28:18,180 Sid: leaders. 661 00:28:18,180 --> 00:28:21,810 I was gonna say, it's not their fault, you know, it sounds like, 662 00:28:22,020 --> 00:28:25,770 you know, high level thing to do, like you said, we're all adults. 663 00:28:25,890 --> 00:28:28,440 Let me just give you guardrails and, and whatever. 664 00:28:28,440 --> 00:28:32,700 But their interpretation of what is the difference that's going 665 00:28:32,700 --> 00:28:34,980 to make the difference is not. 666 00:28:35,120 --> 00:28:38,390 Right, because they, they just don't have the experience or they 667 00:28:38,390 --> 00:28:40,520 haven't seen the, the full picture. 668 00:28:40,910 --> 00:28:44,060 Uh, they don't understand some of the nuances that we understand. 669 00:28:44,420 --> 00:28:47,690 Um, not that they're not, that they're not intelligent, not that 670 00:28:48,080 --> 00:28:52,550 anything other than that is just in our mind and in our experience. 671 00:28:52,550 --> 00:28:55,100 We know that this is the thing direction. 672 00:28:55,100 --> 00:28:55,460 We talked 673 00:28:55,460 --> 00:29:00,530 Keith: about this a hundred times, but, and I had this conversation with, and 674 00:29:00,650 --> 00:29:04,220 a business founder this morning is. 675 00:29:05,399 --> 00:29:07,050 We often step in 676 00:29:09,060 --> 00:29:16,770 and think that our team members that work for us care as much as we do. 677 00:29:17,399 --> 00:29:17,520 Yeah. 678 00:29:17,550 --> 00:29:22,200 And that they're just not there to for a job. 679 00:29:22,889 --> 00:29:28,530 And it is totally okay for team members to be there that you've 680 00:29:28,530 --> 00:29:31,020 hired to work for your agenda. 681 00:29:31,785 --> 00:29:33,885 To just be there to do what they're doing. 682 00:29:34,185 --> 00:29:34,605 Sid: Yeah. 683 00:29:34,725 --> 00:29:34,935 Keith: Yeah. 684 00:29:34,935 --> 00:29:39,465 And not have, we always want people to have initiative. 685 00:29:39,735 --> 00:29:45,255 Well, yes, I want you to have initiative to do what I've hired you to do, but 686 00:29:45,345 --> 00:29:47,715 asking you to do anything other than that. 687 00:29:49,245 --> 00:29:49,335 Hmm. 688 00:29:49,335 --> 00:29:53,320 And thinking that my mission is, your mission is like. 689 00:29:54,195 --> 00:29:54,765 Sid: Stupid. 690 00:29:55,635 --> 00:29:57,045 Well, I would say that's ideal. 691 00:29:57,075 --> 00:29:58,035 That's what I want. 692 00:29:58,035 --> 00:30:00,945 But it does like, to your point, it doesn't happen very often. 693 00:30:00,945 --> 00:30:01,635 Those are unicorns. 694 00:30:01,635 --> 00:30:03,855 Those are unicorns in, yeah. 695 00:30:04,125 --> 00:30:04,425 Yeah. 696 00:30:04,515 --> 00:30:06,105 In my 20. 697 00:30:06,690 --> 00:30:07,950 Two year experience. 698 00:30:07,950 --> 00:30:09,150 I, I can think of a few. 699 00:30:09,210 --> 00:30:09,330 I 700 00:30:09,330 --> 00:30:10,560 Keith: would love for, yeah. 701 00:30:10,560 --> 00:30:14,670 I would love, out of 200, I would love for every idea I come up with, 702 00:30:14,670 --> 00:30:18,330 for someone to come alongside me and think it's as great as I do. 703 00:30:18,360 --> 00:30:18,780 Yeah. 704 00:30:19,350 --> 00:30:20,940 And take the initiative to 705 00:30:20,940 --> 00:30:22,645 Sid: get it off the ground, get it going and take it. 706 00:30:22,650 --> 00:30:23,010 Yeah. 707 00:30:23,130 --> 00:30:23,310 Yeah. 708 00:30:23,310 --> 00:30:23,430 And 709 00:30:23,430 --> 00:30:26,310 Keith: so it's our job at to get it off the ground. 710 00:30:26,370 --> 00:30:26,790 Yeah. 711 00:30:27,060 --> 00:30:33,930 It's, it's our job to delegate the things that we think needs priority and to, to. 712 00:30:35,070 --> 00:30:40,560 Speak down the line of the priorities, our expectations. 713 00:30:40,590 --> 00:30:44,879 'cause most of the time I have expectations that are 714 00:30:47,040 --> 00:30:53,010 unspoken and I stay frustrated thinking that someone is gonna pick those up. 715 00:30:53,010 --> 00:30:53,460 Yeah. 716 00:30:55,350 --> 00:31:01,080 Sid: So to that point, to that point, I would say, um. 717 00:31:02,475 --> 00:31:06,885 The best way to avoid that frustration and the best way to lead. 718 00:31:07,515 --> 00:31:11,145 Uh, and we've already established that not everyone is gonna have the 719 00:31:11,145 --> 00:31:15,345 initiative to, or the wherewithal to know what is most important. 720 00:31:16,605 --> 00:31:22,485 My experience has been EOS and setting up weekly L tens and every single 721 00:31:22,485 --> 00:31:30,105 person having some sort of metric or number, uh, which is a lead measurable. 722 00:31:30,854 --> 00:31:33,824 That should, and, and it could be an activity, it could be anything. 723 00:31:33,885 --> 00:31:39,584 But that should give people alignment with what is expected from me. 724 00:31:39,794 --> 00:31:45,764 'cause I set the, I set the metric or we set it together and it gives me a point to 725 00:31:45,764 --> 00:31:50,235 coach towards like, you're don't seem to be hitting this, or they are hitting it. 726 00:31:50,745 --> 00:31:54,554 And if they're not, then it makes it pretty easy to start to 727 00:31:54,554 --> 00:31:57,885 manage that activity to hit that. 728 00:31:58,200 --> 00:32:02,340 Whatever that that metric or that target is, that's been the best for me. 729 00:32:02,400 --> 00:32:07,740 'cause it forces me to get out of my head what it is that I want you to do. 730 00:32:08,250 --> 00:32:10,950 And it is to ultimately get here. 731 00:32:10,950 --> 00:32:14,445 But in order for you to get to this, I. End result. 732 00:32:14,475 --> 00:32:17,475 These are the weekly activities or the metrics, you know, just breaking 733 00:32:17,475 --> 00:32:21,284 it down by week for the quarter, 13 weeks in the quarter, 12 weeks 734 00:32:21,284 --> 00:32:22,335 in the quarter, whatever it is. 735 00:32:22,455 --> 00:32:27,345 And if you hit this week to week, you're going to get to 736 00:32:27,405 --> 00:32:28,935 this at the end of that quarter. 737 00:32:28,935 --> 00:32:31,695 And if you get to that at the end of that quarter and the next quarter, the next 738 00:32:31,695 --> 00:32:33,675 quarter, then we get to the annual goal. 739 00:32:34,034 --> 00:32:39,794 I mean, it makes it pretty easy to sort of, uh, to lead and manage. 740 00:32:39,825 --> 00:32:45,465 M by those metrics and it, and it is the best way to communicate to the team 741 00:32:45,465 --> 00:32:51,165 what is most important in their world as a, as at playing the position that 742 00:32:51,165 --> 00:32:52,695 I need them to play in on the team. 743 00:32:54,195 --> 00:32:54,735 And I think 744 00:32:55,485 --> 00:32:58,755 Keith: also there you have to have it written down. 745 00:32:59,355 --> 00:33:01,035 It's gotta be something they can see. 746 00:33:01,215 --> 00:33:01,695 Sure. 747 00:33:02,100 --> 00:33:03,000 And EOS 748 00:33:03,000 --> 00:33:08,010 Sid: does that well, my God, they do with the accountability chart and then the, 749 00:33:08,010 --> 00:33:13,350 uh, the scorecard, the weekly L tens, we do every, we don't do weekly one-on-ones. 750 00:33:13,350 --> 00:33:16,380 We do every other week, one-on-ones quarterly conversations. 751 00:33:16,380 --> 00:33:17,610 You're following up on that. 752 00:33:17,670 --> 00:33:20,340 I mean, there, there's so much communication there that it's 753 00:33:20,340 --> 00:33:21,600 really hard to get that wrong. 754 00:33:21,990 --> 00:33:22,290 Keith: Yeah. 755 00:33:23,010 --> 00:33:28,200 Sid: It, it does create an environment where it's just, it's baked in. 756 00:33:29,085 --> 00:33:31,605 If you're a small business owner looking to take your business 757 00:33:31,605 --> 00:33:33,375 to the next level, listen up. 758 00:33:33,615 --> 00:33:37,185 My good friend Chris Francis has spent over 20 years growing his tree 759 00:33:37,185 --> 00:33:39,165 care business to national success. 760 00:33:39,375 --> 00:33:41,025 Now he's partnered with Rick Miller. 761 00:33:41,085 --> 00:33:44,295 You've probably heard him here on the podcast before Harvard, MBA. 762 00:33:44,740 --> 00:33:49,540 And business consultant to create Roadmap for Growth, an online course to help you 763 00:33:49,540 --> 00:33:55,030 scale build teams and create systems that last, it's not just for the tree industry. 764 00:33:55,210 --> 00:33:58,270 This course applies to any small service business. 765 00:33:58,660 --> 00:34:02,350 Check out tree business.com or hit the link on the overlap 766 00:34:02,350 --> 00:34:03,640 homepage to learn more. 767 00:34:03,880 --> 00:34:05,050 Hey guys, I wanna tell you about 768 00:34:05,050 --> 00:34:06,160 Keith: my friend Wes Cody. 769 00:34:06,165 --> 00:34:10,420 He's the president of C two Wealth Strategies, a financial advisory firm 770 00:34:10,420 --> 00:34:14,200 dedicated to providing personalized solutions for your financial needs. 771 00:34:14,500 --> 00:34:18,010 Wes and his team of professionals are passionate about helping clients 772 00:34:18,010 --> 00:34:22,659 create wealth and achieve financial freedom as C two wealth strategies. 773 00:34:22,659 --> 00:34:26,920 They believe in taking a holistic approach to financial planning and are committed 774 00:34:26,920 --> 00:34:31,179 to building long lasting relationships with their clients, ensuring their 775 00:34:31,179 --> 00:34:33,730 financial wellbeing every step of the way. 776 00:34:34,210 --> 00:34:36,580 Don't leave your financial future to chance. 777 00:34:36,880 --> 00:34:42,100 Contact Wes and C2 Wealth today@c2wealth.com to 778 00:34:42,100 --> 00:34:43,480 schedule a consultation. 779 00:34:43,774 --> 00:34:47,254 Let Wes and his team help you build your financial future. 780 00:34:51,904 --> 00:34:55,654 So what are some tactical tools, um, that you implement? 781 00:34:57,034 --> 00:34:59,435 Sid: Sunday planning is kind of my thing. 782 00:34:59,615 --> 00:35:05,435 Um, uh, I'll do it on a, uh, I'll do kind of that, like you said, 783 00:35:05,435 --> 00:35:08,944 the day-to-day basis is, you know, what are my top three today? 784 00:35:09,205 --> 00:35:10,075 Those kind of things. 785 00:35:10,375 --> 00:35:13,105 Um, and I'll have others, and maybe you get to those others, but 786 00:35:13,105 --> 00:35:16,195 at least try to get the top three or at least the top one, right? 787 00:35:16,195 --> 00:35:17,425 And then the next, and the next. 788 00:35:17,515 --> 00:35:22,645 And then, you know, uh, I, the discipline that I learned from that, 789 00:35:22,735 --> 00:35:27,715 that Michael Hyatt planner, full focus planner, it was on Sundays. 790 00:35:27,775 --> 00:35:30,115 You go through and do the, the list sweep. 791 00:35:30,540 --> 00:35:32,670 And these are all the things that were on the list. 792 00:35:33,090 --> 00:35:37,440 Uh, take a little bit of a, of, of a moment to, to think of anything else, put 793 00:35:37,440 --> 00:35:41,550 it on the list and prioritize it, and then start plugging it into the calendar for 794 00:35:41,550 --> 00:35:46,590 the next week or the week after, and just start to fill my calendar with what is 795 00:35:46,590 --> 00:35:49,020 most important before the week happens. 796 00:35:49,650 --> 00:35:54,600 So I'm kind of telling my time what to do instead of, you know, my time or the 797 00:35:54,600 --> 00:35:56,610 fire that pops up telling me what to do. 798 00:35:57,720 --> 00:35:57,990 Keith: Yeah. 799 00:35:57,990 --> 00:35:58,710 I, um. 800 00:35:59,415 --> 00:36:01,995 I, I'm still hot on motion right now. 801 00:36:02,055 --> 00:36:02,265 Sid: Yeah. 802 00:36:02,355 --> 00:36:03,285 Which is time blocking. 803 00:36:03,315 --> 00:36:03,405 Right. 804 00:36:03,405 --> 00:36:03,645 Which is 805 00:36:03,645 --> 00:36:04,365 Keith: time blocking. 806 00:36:04,365 --> 00:36:05,385 It's just automated. 807 00:36:05,505 --> 00:36:05,775 Yeah. 808 00:36:06,165 --> 00:36:12,795 Um, and I like to be told what to do in that situation and it does that, so I can 809 00:36:12,795 --> 00:36:15,825 go in there and put all the priorities in. 810 00:36:15,825 --> 00:36:16,695 Mm-hmm. 811 00:36:16,701 --> 00:36:19,545 And it automatically moves it around on my calendar. 812 00:36:19,575 --> 00:36:20,505 Sid: How does it know? 813 00:36:20,535 --> 00:36:22,305 Do you have to score the priority or? 814 00:36:22,755 --> 00:36:24,765 Keith: Yes, there's a, uh, flag system. 815 00:36:24,825 --> 00:36:25,275 Oh, okay. 816 00:36:25,335 --> 00:36:25,575 Yeah. 817 00:36:25,635 --> 00:36:26,655 Like red. 818 00:36:27,210 --> 00:36:27,839 Yellow. 819 00:36:28,170 --> 00:36:28,950 Ah, yeah. 820 00:36:29,220 --> 00:36:29,730 Okay, gotcha. 821 00:36:29,730 --> 00:36:33,029 There's a system and then it prioritizes that in your day also. 822 00:36:33,089 --> 00:36:33,779 That's, yeah. 823 00:36:33,779 --> 00:36:34,080 Okay. 824 00:36:34,080 --> 00:36:35,549 Sid: So that's essentially what we're talking about. 825 00:36:35,549 --> 00:36:35,730 Yeah. 826 00:36:35,730 --> 00:36:36,779 It's, it's just in a, yeah. 827 00:36:36,779 --> 00:36:37,694 It's in automation. 828 00:36:37,700 --> 00:36:38,610 That's motion. 829 00:36:38,700 --> 00:36:38,940 Yep. 830 00:36:38,940 --> 00:36:39,569 Motion. 831 00:36:39,569 --> 00:36:39,571 Motion. 832 00:36:39,605 --> 00:36:39,895 Okay. 833 00:36:39,900 --> 00:36:40,080 Yep. 834 00:36:40,170 --> 00:36:40,650 Keith: It's good. 835 00:36:41,100 --> 00:36:45,480 Uh, it, and it's got, it, it, it time blocks around your calendar, which is 836 00:36:45,930 --> 00:36:46,319 Sid: really 837 00:36:46,319 --> 00:36:46,650 Keith: great. 838 00:36:46,680 --> 00:36:47,339 Sid: That's nice. 839 00:36:47,490 --> 00:36:47,700 Yep. 840 00:36:48,180 --> 00:36:48,360 Yeah. 841 00:36:48,360 --> 00:36:49,890 Time blocking is fantastic. 842 00:36:49,980 --> 00:36:53,850 Uh, I would say this since I mentioned, you know, putting things 843 00:36:53,850 --> 00:36:55,140 on your schedule, one of the. 844 00:36:55,485 --> 00:36:59,625 You, you can start with that, but one of the big lessons is just learning 845 00:36:59,625 --> 00:37:03,884 to put enough time in there and then also making sure you've got 846 00:37:03,884 --> 00:37:05,415 some white space in your calendar. 847 00:37:05,985 --> 00:37:06,435 Keith: Yes. 848 00:37:06,585 --> 00:37:09,585 Sid: You know, so you can kind of take that call. 849 00:37:09,585 --> 00:37:10,335 That's important. 850 00:37:10,365 --> 00:37:12,555 You know, you can go work out. 851 00:37:12,615 --> 00:37:13,125 Yeah. 852 00:37:13,215 --> 00:37:13,575 You can't. 853 00:37:13,575 --> 00:37:13,875 Yeah. 854 00:37:13,935 --> 00:37:14,085 Yeah. 855 00:37:14,085 --> 00:37:14,985 I've, and I've not 856 00:37:14,985 --> 00:37:16,005 Keith: done a good job of that. 857 00:37:16,095 --> 00:37:16,305 Sid: Yeah. 858 00:37:16,305 --> 00:37:17,685 Sometimes you just gotta be in the morning. 859 00:37:17,859 --> 00:37:18,879 You know, early. 860 00:37:18,879 --> 00:37:19,060 Yep. 861 00:37:19,870 --> 00:37:20,710 Keith: We're busy. 862 00:37:20,950 --> 00:37:24,940 Um, it's, and you can have too many hobbies like, like we do 863 00:37:24,940 --> 00:37:27,100 and try to do workout juujitsu. 864 00:37:27,840 --> 00:37:29,310 You've picked up golf. 865 00:37:29,310 --> 00:37:30,925 You're a golfer now. 866 00:37:30,925 --> 00:37:32,730 Well, I haven't really picked up, I hadn't really picked up golf. 867 00:37:32,730 --> 00:37:36,150 It's a, it's kind of a necessity for the business world. 868 00:37:36,210 --> 00:37:36,750 Okay. 869 00:37:37,770 --> 00:37:39,540 I have enjoyed playing again though. 870 00:37:39,600 --> 00:37:39,810 Yeah. 871 00:37:39,810 --> 00:37:40,530 I'll be real honest. 872 00:37:40,980 --> 00:37:41,730 I would love to. 873 00:37:41,730 --> 00:37:42,000 I just 874 00:37:42,000 --> 00:37:42,810 Sid: don't have the time. 875 00:37:43,110 --> 00:37:43,410 Keith: Yeah. 876 00:37:43,410 --> 00:37:44,100 I don't have the time. 877 00:37:44,130 --> 00:37:45,240 Sid: I gotta say, I gotta, I mean, I 878 00:37:45,240 --> 00:37:47,790 Keith: don't let it get in the way of like juujitsu and working out. 879 00:37:47,820 --> 00:37:50,220 Sid: I've gotta say to, I've gotta say no to those things. 880 00:37:50,220 --> 00:37:50,430 Yeah. 881 00:37:51,089 --> 00:37:52,529 I'm gonna say no to a lot of things. 882 00:37:52,529 --> 00:37:52,589 Yeah. 883 00:37:52,589 --> 00:37:56,609 And I think once you start managing your time, you really start to build up the, 884 00:37:56,669 --> 00:38:00,540 uh, fortitude to say no to some things. 885 00:38:00,600 --> 00:38:00,839 Keith: Yeah. 886 00:38:01,709 --> 00:38:06,180 Um, and hey, I, I, I've been, you know, and this may help somebody, 887 00:38:06,180 --> 00:38:07,770 I'm, I've been learning something new. 888 00:38:08,490 --> 00:38:08,850 What's that? 889 00:38:08,850 --> 00:38:10,620 Golf, I mean, as far as No. 890 00:38:10,709 --> 00:38:15,390 Oh, I've been learning the government nonprofit world, which is way 891 00:38:15,390 --> 00:38:17,009 different than anything else I've done. 892 00:38:17,250 --> 00:38:17,729 Yeah. 893 00:38:18,240 --> 00:38:18,779 And so. 894 00:38:19,830 --> 00:38:22,950 It is a, um, grant writing. 895 00:38:24,600 --> 00:38:29,759 It is way different than anything I've done, so it's been, it's been fun 896 00:38:29,759 --> 00:38:32,460 and taxing and all that kinda stuff. 897 00:38:34,140 --> 00:38:36,330 Sid: I don't even don't even know what to say. 898 00:38:36,690 --> 00:38:36,990 Keith: Yeah. 899 00:38:37,440 --> 00:38:39,720 I mean, you said, you've said a hundred times you've worked 900 00:38:39,720 --> 00:38:40,830 harder than you've ever worked. 901 00:38:40,995 --> 00:38:41,285 Yeah. 902 00:38:41,759 --> 00:38:42,089 Yeah. 903 00:38:42,330 --> 00:38:42,660 So. 904 00:38:43,185 --> 00:38:44,355 But I don't have a good time. 905 00:38:44,895 --> 00:38:45,255 Okay. 906 00:38:45,255 --> 00:38:45,795 Well good. 907 00:38:46,065 --> 00:38:46,815 I'm just fatter 908 00:38:46,965 --> 00:38:47,295 Sid: right now. 909 00:38:50,385 --> 00:38:54,015 That's 'cause you're, you're, you're going out to lunches and dinners with people 910 00:38:54,015 --> 00:38:55,695 I, and drinking and drinking bourbon. 911 00:38:56,070 --> 00:38:56,390 Keith: I know. 912 00:38:56,625 --> 00:38:59,055 I went to the Jimmy Russell bourbon event last night. 913 00:38:59,055 --> 00:38:59,056 Yeah, 914 00:39:00,165 --> 00:39:00,225 Sid: yeah. 915 00:39:00,225 --> 00:39:03,285 You've gotta be a, uh, shout out to Hope Farm. 916 00:39:03,285 --> 00:39:04,995 They did an amazing job, man. 917 00:39:04,995 --> 00:39:05,925 They always do. 918 00:39:06,345 --> 00:39:09,375 They always do and, and Robert's got a freaking new 919 00:39:09,375 --> 00:39:10,515 restaurant called Little Bird. 920 00:39:10,754 --> 00:39:11,835 Oh, I ate there yesterday too. 921 00:39:11,835 --> 00:39:13,154 It's killer for lunch. 922 00:39:13,305 --> 00:39:14,504 It's, it's fantastic. 923 00:39:14,504 --> 00:39:14,565 Yeah. 924 00:39:14,565 --> 00:39:15,435 I love that place. 925 00:39:15,464 --> 00:39:15,674 Yeah. 926 00:39:15,674 --> 00:39:17,865 I love everything Robert and Bentley do. 927 00:39:18,045 --> 00:39:19,095 Keith: So I hope this helped. 928 00:39:19,995 --> 00:39:20,325 Yeah. 929 00:39:20,384 --> 00:39:21,705 Stop playing defense. 930 00:39:21,855 --> 00:39:22,335 Yeah. 931 00:39:22,335 --> 00:39:22,964 Play offense. 932 00:39:23,444 --> 00:39:24,315 Play offense. 933 00:39:24,315 --> 00:39:25,455 Take your time pack. 934 00:39:26,100 --> 00:39:27,330 Sid: Yeah, that's, yeah. 935 00:39:27,330 --> 00:39:28,709 It sounds rote. 936 00:39:28,770 --> 00:39:33,450 It sounds kitschy, but it really is the way to be successful 937 00:39:33,480 --> 00:39:35,339 in any aspect of your life. 938 00:39:35,939 --> 00:39:39,990 I'll just say this, we, we, we experiment with elevating people 939 00:39:39,990 --> 00:39:42,810 through our organization and there's a number of organizations. 940 00:39:43,175 --> 00:39:44,885 I could, I could speak to this on. 941 00:39:45,365 --> 00:39:50,825 And the folks that end up becoming, uh, successful and get to stay or elevate 942 00:39:50,825 --> 00:39:55,535 beyond the position that they moved into are the ones that can figure out 943 00:39:55,535 --> 00:40:00,095 how to manage their time enough to be productive in the role that they're in. 944 00:40:00,485 --> 00:40:01,835 And that's just time management. 945 00:40:01,865 --> 00:40:04,625 The ones that cannot, they don't get to stick around there. 946 00:40:04,685 --> 00:40:05,585 That's just the truth. 947 00:40:06,215 --> 00:40:08,495 They get to move back down or go someplace else. 948 00:40:10,040 --> 00:40:10,260 So. 949 00:40:11,085 --> 00:40:11,895 Stop playing defense. 950 00:40:11,895 --> 00:40:12,795 Start playing offense. 951 00:40:12,825 --> 00:40:13,185 Keith: Hey. 952 00:40:13,215 --> 00:40:16,845 And a way that you can stop playing defense is you need to get 953 00:40:16,845 --> 00:40:19,995 accounting and you need good people. 954 00:40:20,145 --> 00:40:20,535 Oh yeah. 955 00:40:20,535 --> 00:40:22,065 And you need to take some coaching. 956 00:40:22,965 --> 00:40:26,475 And so we have all those that do sp do that on our sponsor page. 957 00:40:26,505 --> 00:40:27,345 What a segue. 958 00:40:27,345 --> 00:40:27,945 Go. 959 00:40:28,214 --> 00:40:29,055 Support them. 960 00:40:29,265 --> 00:40:30,165 What a segue. 961 00:40:30,285 --> 00:40:30,645 God. 962 00:40:30,705 --> 00:40:32,145 Hey, call Johnny Barranco. 963 00:40:32,145 --> 00:40:32,505 He will. 964 00:40:32,714 --> 00:40:34,395 He will save you some time. 965 00:40:34,455 --> 00:40:39,404 You can delegate some stuff to him that he wants to do and is an expert at. 966 00:40:39,495 --> 00:40:41,085 Sid: I have used him a lot lately. 967 00:40:41,145 --> 00:40:41,475 He's great. 968 00:40:41,475 --> 00:40:41,625 Yeah. 969 00:40:41,625 --> 00:40:42,435 I have sent a lot of 970 00:40:42,435 --> 00:40:42,735 Keith: people 971 00:40:42,735 --> 00:40:43,095 Sid: to him. 972 00:40:43,365 --> 00:40:43,995 He's great 973 00:40:44,805 --> 00:40:45,345 Keith: in the last. 974 00:40:45,975 --> 00:40:46,395 Month. 975 00:40:46,875 --> 00:40:47,115 So 976 00:40:47,115 --> 00:40:47,775 Sid: is Wes Cootie? 977 00:40:48,315 --> 00:40:48,585 Yep. 978 00:40:48,795 --> 00:40:49,035 Yep. 979 00:40:49,215 --> 00:40:50,055 Keith: Hey, talk to him a lot. 980 00:40:50,055 --> 00:40:54,705 And if you need a financial plan, there's no better guy that goes than, than that's 981 00:40:54,885 --> 00:41:00,165 got the pulse of everything going on in in Washington and stuff about finances. 982 00:41:00,315 --> 00:41:00,375 Yeah. 983 00:41:00,375 --> 00:41:03,675 I don't know all he does, but I just got a text from him that he 984 00:41:03,675 --> 00:41:06,015 was like lobbying and Washington. 985 00:41:06,015 --> 00:41:07,035 I think that's important. 986 00:41:07,340 --> 00:41:07,730 Sid: Yeah. 987 00:41:08,330 --> 00:41:11,630 Keith: You know, I don't wanna be lobbying in Washington, but let us do it. 988 00:41:11,720 --> 00:41:11,750 Uh, 989 00:41:11,750 --> 00:41:12,260 Sid: whatever. 990 00:41:12,260 --> 00:41:13,880 Keith: You let, you're a lobbyist now. 991 00:41:13,940 --> 00:41:15,230 Like let his team lobbying 992 00:41:15,230 --> 00:41:16,580 Sid: for our taxpayer dollars. 993 00:41:18,260 --> 00:41:18,590 Keith: Yes. 994 00:41:18,590 --> 00:41:18,740 I'm, 995 00:41:21,350 --> 00:41:24,830 um, so, uh, we appreciate you. 996 00:41:24,835 --> 00:41:24,995 Yeah. 997 00:41:24,995 --> 00:41:29,570 Thank, listen, listening, uh, it's quite humbling that you would listen to us. 998 00:41:29,795 --> 00:41:34,655 And like stop us in the street and say that you like what we're doing. 999 00:41:34,655 --> 00:41:36,815 And so keep doing that. 1000 00:41:36,815 --> 00:41:37,685 It makes me feel good. 1001 00:41:38,195 --> 00:41:41,645 Sid: Alright, well until next time guys, thanks for listening 1002 00:41:41,735 --> 00:41:42,905 and uh, I'll see you later. 1003 00:41:43,205 --> 00:41:43,625 Peace.