1 00:00:02,060 --> 00:00:05,520 (Transcribed by TurboScribe.ai. Go Unlimited to remove this message.) Welcome to the Business Credit and Financing Show. 2 00:00:06,020 --> 00:00:08,460 Each week, we talk about the growth strategies 3 00:00:08,460 --> 00:00:10,240 that matter most to entrepreneurs. 4 00:00:11,000 --> 00:00:13,600 Listen in as we discuss the secrets to 5 00:00:13,600 --> 00:00:16,400 getting credit and money to start and grow 6 00:00:16,400 --> 00:00:18,880 your business, and enjoy as we talk with 7 00:00:18,880 --> 00:00:22,120 seasoned business owners, coaches, and industry leaders on 8 00:00:22,120 --> 00:00:25,120 a variety of topics from advertising and marketing 9 00:00:25,120 --> 00:00:27,280 to the nuts and bolts of running a 10 00:00:27,280 --> 00:00:28,720 highly successful business. 11 00:00:29,020 --> 00:00:31,340 And now, to introduce the host of our 12 00:00:31,340 --> 00:00:35,300 show, financial expert and award-winning author, Ty 13 00:00:35,300 --> 00:00:36,020 Crandall. 14 00:00:36,780 --> 00:00:38,020 Hello, and thanks for joining us today. 15 00:00:38,100 --> 00:00:39,880 I'm super excited you could be here because 16 00:00:39,880 --> 00:00:41,480 today we're talking about how to become the 17 00:00:41,480 --> 00:00:44,220 optimal entrepreneur that you really could be. 18 00:00:44,320 --> 00:00:46,100 Look, it's all about being the best you 19 00:00:46,100 --> 00:00:46,980 could be in entrepreneurship. 20 00:00:47,360 --> 00:00:49,220 And when you are the best, then you 21 00:00:49,220 --> 00:00:51,220 can attract a loyal tribe of customers. 22 00:00:51,420 --> 00:00:53,340 You can attract a loyal tribe of team 23 00:00:53,340 --> 00:00:55,860 members that actually want to work and go 24 00:00:55,860 --> 00:00:57,300 and execute your vision for you. 25 00:00:57,320 --> 00:00:59,700 Look, it's just a seamless, easy experience to 26 00:00:59,700 --> 00:01:00,000 move forward. 27 00:01:00,000 --> 00:01:02,320 Not easy, but easier to move forward in 28 00:01:02,320 --> 00:01:04,860 business if you are working at an optimal 29 00:01:04,860 --> 00:01:05,180 level. 30 00:01:05,280 --> 00:01:06,580 But how do you do that? 31 00:01:06,640 --> 00:01:07,900 Well, that's exactly what we're gonna be diving 32 00:01:07,900 --> 00:01:10,700 into today with Jeff Heggie. 33 00:01:10,820 --> 00:01:13,200 Now, Jeff is an author, entrepreneur, and success 34 00:01:13,200 --> 00:01:16,160 coach who is dedicated to helping individuals achieve 35 00:01:16,160 --> 00:01:17,980 their most ambitious dreams. 36 00:01:18,340 --> 00:01:20,400 With over two decades of experience as an 37 00:01:20,400 --> 00:01:23,220 entrepreneur and a background in banking, Jeff specializes 38 00:01:23,220 --> 00:01:26,480 in optimizing performance for both business leaders and 39 00:01:26,480 --> 00:01:27,060 athletes. 40 00:01:27,060 --> 00:01:29,460 Now, his approach begins with cultivating the right 41 00:01:29,460 --> 00:01:33,360 mindset, believing that success in any field starts 42 00:01:33,360 --> 00:01:35,520 with breaking through mental barriers. 43 00:01:35,920 --> 00:01:38,120 Now, through his coaching programs, including the Confident 44 00:01:38,120 --> 00:01:40,880 Athlete Program, Jeff guides clients to reach their 45 00:01:40,880 --> 00:01:43,880 full potential by addressing both mental and physical 46 00:01:43,880 --> 00:01:45,460 aspects of performance. 47 00:01:45,840 --> 00:01:48,900 Now, originally from Southern Alberta and now residing 48 00:01:48,900 --> 00:01:51,840 in Arizona with his wife, Tamara, Jeff's personal 49 00:01:51,840 --> 00:01:54,480 life is deeply rooted in family and sports. 50 00:01:54,780 --> 00:01:57,500 His diverse athletic background, which includes experiences in 51 00:01:57,500 --> 00:02:01,240 professional rodeo, cowboy, and over 30 years of 52 00:02:01,240 --> 00:02:04,480 coaching basketball, brings a unique perspective to his 53 00:02:04,480 --> 00:02:04,820 work. 54 00:02:05,000 --> 00:02:08,000 The blend of professional expertise and professional passion 55 00:02:08,000 --> 00:02:11,360 allows Jeff to connect with and inspire a 56 00:02:11,360 --> 00:02:14,840 wide range of clients from aspiring entrepreneurs all 57 00:02:14,840 --> 00:02:17,780 the way to very dedicated athletes, helping them 58 00:02:17,780 --> 00:02:20,420 overcome obstacles and achieve their biggest goals. 59 00:02:20,560 --> 00:02:21,820 Jeff, thanks for joining us today. 60 00:02:21,960 --> 00:02:22,820 Hey, Ty, thank you. 61 00:02:22,900 --> 00:02:23,860 I appreciate the opportunity. 62 00:02:24,000 --> 00:02:24,840 I'm looking forward to it. 63 00:02:25,240 --> 00:02:25,840 Yeah, I am too. 64 00:02:25,840 --> 00:02:27,160 I love talking about the cowboy. 65 00:02:27,260 --> 00:02:28,400 So Jeff and I were just talking before 66 00:02:28,400 --> 00:02:28,960 we got started. 67 00:02:29,260 --> 00:02:30,880 Cause for those that follow me, you know, 68 00:02:30,920 --> 00:02:32,160 like I'm really into bulls. 69 00:02:32,220 --> 00:02:33,280 Like I went to bull riding school a 70 00:02:33,280 --> 00:02:33,840 few years ago. 71 00:02:34,020 --> 00:02:34,940 I roam with the bulls. 72 00:02:34,980 --> 00:02:36,220 Like I'm just obsessed with bulls. 73 00:02:36,580 --> 00:02:38,500 So I think that's such a cool thing 74 00:02:38,500 --> 00:02:40,540 that you worked as an actual, you're like 75 00:02:40,540 --> 00:02:41,820 a legitimate cowboy. 76 00:02:42,020 --> 00:02:43,200 Like how does that feel to be like 77 00:02:43,200 --> 00:02:44,060 a legit cowboy? 78 00:02:44,440 --> 00:02:46,520 It was a really cool period of my 79 00:02:46,520 --> 00:02:49,460 life that the cool part is I stayed 80 00:02:49,460 --> 00:02:50,100 away from the bulls. 81 00:02:50,120 --> 00:02:51,760 They scared me, but I was a steer 82 00:02:51,760 --> 00:02:54,680 wrestler and it was kind of something that 83 00:02:54,680 --> 00:02:56,240 I followed in my older brother's footsteps. 84 00:02:56,800 --> 00:02:58,380 And so it was a really cool opportunity 85 00:02:58,380 --> 00:03:01,060 for me to do that with him. 86 00:03:01,600 --> 00:03:03,780 And then we both got to the professional 87 00:03:03,780 --> 00:03:06,460 level and I got to the point where 88 00:03:06,460 --> 00:03:08,480 business and some different things that I was 89 00:03:08,480 --> 00:03:10,260 doing kind of took me away from it, 90 00:03:10,400 --> 00:03:11,680 but I've still been able to stay in 91 00:03:11,680 --> 00:03:13,080 touch with it, have a lot of friends 92 00:03:13,080 --> 00:03:13,580 in it still. 93 00:03:13,740 --> 00:03:16,400 And my brother's still roping at a very 94 00:03:16,400 --> 00:03:16,940 high level. 95 00:03:17,080 --> 00:03:18,960 And so it's fun to follow him and 96 00:03:18,960 --> 00:03:20,420 just be a part of it still. 97 00:03:20,840 --> 00:03:22,440 So what took you from there to bring 98 00:03:22,440 --> 00:03:24,980 you into the world where you are, where 99 00:03:24,980 --> 00:03:27,720 you really focused on coaching on the both 100 00:03:27,720 --> 00:03:29,900 the entrepreneur side and the athlete side? 101 00:03:30,500 --> 00:03:33,200 So again, I mean, on the athletic side, 102 00:03:33,600 --> 00:03:35,020 since I was a kid, I kind of 103 00:03:35,020 --> 00:03:36,560 wanted to be like my big brother. 104 00:03:36,840 --> 00:03:38,580 And so it was, he was a basketball 105 00:03:38,580 --> 00:03:39,900 player, he was a football player, he was 106 00:03:39,900 --> 00:03:40,480 a hockey player. 107 00:03:40,640 --> 00:03:42,280 So I followed in his footsteps all the 108 00:03:42,280 --> 00:03:42,700 way along. 109 00:03:43,000 --> 00:03:46,940 And after graduation, I ended up, I went 110 00:03:46,940 --> 00:03:49,620 on and I rodeoed on the collegiate circuit 111 00:03:49,620 --> 00:03:51,860 and then went on to professional, but I 112 00:03:51,860 --> 00:03:54,600 also had an opportunity to follow in his 113 00:03:54,600 --> 00:03:56,500 footsteps as a basketball coach, a high school 114 00:03:56,500 --> 00:03:57,120 basketball coach. 115 00:03:57,220 --> 00:03:58,820 When I started, it was actually with him. 116 00:03:59,040 --> 00:04:02,240 And then I ended up actually being a 117 00:04:02,240 --> 00:04:04,120 competitor, coaching a competitive team of his. 118 00:04:04,280 --> 00:04:06,040 And we ended up, we were in Alberta 119 00:04:06,040 --> 00:04:08,460 at the time, and we ended up playing 120 00:04:08,460 --> 00:04:10,600 in each other in provincial, which would be 121 00:04:10,600 --> 00:04:11,620 like a state championship. 122 00:04:11,940 --> 00:04:13,100 And so we had a lot of fun 123 00:04:13,100 --> 00:04:13,660 doing that. 124 00:04:13,780 --> 00:04:16,260 And from that, I've always been involved in 125 00:04:16,260 --> 00:04:16,760 athletics. 126 00:04:16,940 --> 00:04:19,700 I ended up coaching until it was kind 127 00:04:19,700 --> 00:04:22,620 of COVID that slowed me down coaching high 128 00:04:22,620 --> 00:04:23,400 school basketball. 129 00:04:23,860 --> 00:04:27,000 But I've been involved in coaching athletes since 130 00:04:27,000 --> 00:04:28,800 then through the Confident Athlete Program with my 131 00:04:28,800 --> 00:04:31,780 partner, Tammy Matheny, who's a mental strength coach. 132 00:04:31,980 --> 00:04:32,860 And it's been really cool. 133 00:04:33,160 --> 00:04:35,360 But at the same time, right after graduation, 134 00:04:35,380 --> 00:04:37,700 I got into the banking industry, which was 135 00:04:37,700 --> 00:04:38,020 awesome. 136 00:04:38,280 --> 00:04:40,680 I love the banking industry because I got 137 00:04:40,680 --> 00:04:42,040 to work with entrepreneurs every day. 138 00:04:42,140 --> 00:04:45,120 I was lender for businesses, agriculture and stuff. 139 00:04:45,160 --> 00:04:47,220 So every day I was with entrepreneurs and 140 00:04:47,220 --> 00:04:48,700 really seeing what they were doing in their 141 00:04:48,700 --> 00:04:50,980 businesses that worked, what didn't work and those 142 00:04:50,980 --> 00:04:51,440 sorts of things. 143 00:04:52,080 --> 00:04:53,440 And it was at that time, one of 144 00:04:53,440 --> 00:04:55,300 my clients that I got to know really 145 00:04:55,300 --> 00:04:57,440 well kind of turned into a mentor for 146 00:04:57,440 --> 00:04:57,600 me. 147 00:04:57,680 --> 00:04:59,440 And we were sitting in his office one 148 00:04:59,440 --> 00:05:01,760 time and he had a home building business 149 00:05:01,760 --> 00:05:04,640 and he had a catalog on his desk 150 00:05:04,640 --> 00:05:07,620 of manufactured stone, like the artificial stone that 151 00:05:07,620 --> 00:05:09,100 you see on the front of houses and 152 00:05:09,100 --> 00:05:09,700 stuff. 153 00:05:09,800 --> 00:05:11,420 And we were sitting there talking and I 154 00:05:11,420 --> 00:05:12,420 said, you know what, we could do that 155 00:05:12,420 --> 00:05:12,640 now. 156 00:05:12,880 --> 00:05:14,040 And he says, okay, let's do it. 157 00:05:14,140 --> 00:05:16,060 I found a place in Missouri that taught 158 00:05:16,060 --> 00:05:17,460 me the manufacturing process. 159 00:05:18,020 --> 00:05:20,080 And I walked away from the banking industry 160 00:05:20,080 --> 00:05:21,920 and started a manufacturing company. 161 00:05:22,280 --> 00:05:24,920 And we started that in Southern Alberta, opened 162 00:05:24,920 --> 00:05:26,940 another factory in Utah and we were shipping 163 00:05:26,940 --> 00:05:27,800 all over the nation. 164 00:05:28,080 --> 00:05:30,360 In it, that was an incredible learning experience 165 00:05:30,360 --> 00:05:32,820 because we were involved in the housing industry. 166 00:05:33,120 --> 00:05:35,900 So in 2008, we crashed as hard as 167 00:05:35,900 --> 00:05:36,480 anyone did. 168 00:05:36,980 --> 00:05:38,380 We fought our way through that. 169 00:05:38,600 --> 00:05:40,500 And then we adjusted a lot. 170 00:05:40,560 --> 00:05:42,020 We pivoted a number of times. 171 00:05:42,060 --> 00:05:44,240 We opened our own retail locations. 172 00:05:44,240 --> 00:05:46,340 We had distributors throughout the nation. 173 00:05:46,340 --> 00:05:48,760 And then we were in the middle of 174 00:05:48,760 --> 00:05:52,760 strategizing some growth and partially included why I 175 00:05:52,760 --> 00:05:54,380 moved to Arizona and COVID hit. 176 00:05:55,120 --> 00:05:57,840 And when COVID hit, some of our plans 177 00:05:57,840 --> 00:05:59,400 here in the U.S. fell apart. 178 00:05:59,720 --> 00:06:02,120 We got shut down a lot in Canada 179 00:06:02,120 --> 00:06:04,880 right before going into our slowest time of 180 00:06:04,880 --> 00:06:05,880 the season, which is winter. 181 00:06:06,260 --> 00:06:09,220 And it kind of just imploded on me. 182 00:06:09,640 --> 00:06:12,120 And so ran that for 16 years, ended 183 00:06:12,120 --> 00:06:13,240 up shutting that down. 184 00:06:13,540 --> 00:06:16,180 Some really hard lessons from it, but they 185 00:06:16,180 --> 00:06:16,800 were lessons. 186 00:06:17,000 --> 00:06:17,660 Learned a lot. 187 00:06:17,980 --> 00:06:19,900 And especially during the full 16 years, like 188 00:06:19,900 --> 00:06:21,060 I said, we pivoted a lot. 189 00:06:21,160 --> 00:06:22,220 We did a lot of different things. 190 00:06:22,320 --> 00:06:23,440 I had some incredible mentors. 191 00:06:23,920 --> 00:06:24,660 I learned a lot. 192 00:06:24,940 --> 00:06:26,380 I was also involved in real estate. 193 00:06:27,200 --> 00:06:30,260 And so during that time, I started coaching 194 00:06:30,260 --> 00:06:31,960 a lot of people in different things, whether 195 00:06:31,960 --> 00:06:33,480 it was in real estate, entrepreneurship. 196 00:06:34,780 --> 00:06:36,700 And when I moved down to Arizona, I 197 00:06:36,700 --> 00:06:38,140 started doing a lot more of the coaching 198 00:06:38,140 --> 00:06:39,900 and working directly with entrepreneurs. 199 00:06:40,220 --> 00:06:41,960 And it kind of just turned into something. 200 00:06:42,220 --> 00:06:44,020 When I ended up shutting down the manufacturing, 201 00:06:44,020 --> 00:06:45,820 I just continued with the coaching. 202 00:06:46,260 --> 00:06:49,080 And I love working with entrepreneurs, love helping 203 00:06:49,080 --> 00:06:50,820 entrepreneurs build their businesses. 204 00:06:51,260 --> 00:06:52,880 And kind of looking back, it's a lot 205 00:06:52,880 --> 00:06:54,240 like when I was in the banking industry, 206 00:06:54,380 --> 00:06:56,400 being a part of their business, helping them 207 00:06:56,400 --> 00:06:59,160 strategize, helping them really work on their own 208 00:06:59,160 --> 00:07:01,460 personal development and grow their businesses. 209 00:07:01,900 --> 00:07:03,680 You know, it sounds like you've been where 210 00:07:03,680 --> 00:07:05,240 a lot of us want to go, right? 211 00:07:05,260 --> 00:07:08,640 You built a massive company with manufacturing that's 212 00:07:08,640 --> 00:07:11,900 spread across multiple different countries, for example, and 213 00:07:11,900 --> 00:07:13,940 then use that expertise of everything you've learned 214 00:07:13,940 --> 00:07:15,880 from the coaching and the sports side, the 215 00:07:15,880 --> 00:07:18,280 professional force, I mean, you're a professional athlete. 216 00:07:18,360 --> 00:07:20,600 So from professional athlete and everything you've learned 217 00:07:20,600 --> 00:07:22,880 from building a massive company into coaching, I 218 00:07:22,880 --> 00:07:24,620 think it's so cool that you take these 219 00:07:24,620 --> 00:07:26,500 lessons you've learned and help entrepreneurs. 220 00:07:26,900 --> 00:07:30,120 From your perspective, what does an optimal performing 221 00:07:30,120 --> 00:07:31,020 entrepreneur do? 222 00:07:31,120 --> 00:07:32,960 How do they stand out above somebody that's 223 00:07:32,960 --> 00:07:34,760 really not in that optimal level? 224 00:07:35,120 --> 00:07:36,920 I was actually, when I came up with 225 00:07:36,920 --> 00:07:39,380 that term, optimal performing entrepreneur, I was working 226 00:07:39,380 --> 00:07:42,340 with my accountability coach and really kind of 227 00:07:42,340 --> 00:07:45,300 working on my why, what I was doing 228 00:07:45,300 --> 00:07:46,440 and why I was doing it. 229 00:07:46,560 --> 00:07:48,380 And looking at my own life, I mean, 230 00:07:48,520 --> 00:07:51,740 my why statement is I want to live 231 00:07:51,740 --> 00:07:52,980 a life of abundant choice. 232 00:07:53,520 --> 00:07:55,440 And I think choice is a key phrase 233 00:07:55,440 --> 00:07:57,320 in there because I don't want to be 234 00:07:57,320 --> 00:07:59,680 an entrepreneur because it allows me to work 235 00:07:59,680 --> 00:08:00,640 24 hours a day. 236 00:08:00,740 --> 00:08:03,060 And I'm okay working 24 hours a day 237 00:08:03,060 --> 00:08:04,280 at a time, but I also want the 238 00:08:04,280 --> 00:08:06,900 choice of time, freedom, and the ability to 239 00:08:06,900 --> 00:08:07,400 do those things. 240 00:08:07,500 --> 00:08:09,120 And that's been something that's always been a 241 00:08:09,120 --> 00:08:11,300 high value to me because it allows me 242 00:08:11,300 --> 00:08:11,900 to go coach. 243 00:08:12,040 --> 00:08:13,720 It allows me to travel with my family. 244 00:08:13,860 --> 00:08:15,980 It allows me to drop everything and go 245 00:08:15,980 --> 00:08:17,520 to an event at the school, those sorts 246 00:08:17,520 --> 00:08:17,800 of things. 247 00:08:17,980 --> 00:08:19,080 And so as I was looking at what 248 00:08:19,080 --> 00:08:22,440 an optimal performing entrepreneur is, it involves more 249 00:08:22,440 --> 00:08:25,560 than the business because when I was doing 250 00:08:25,560 --> 00:08:27,580 it at that time, I was working with 251 00:08:27,580 --> 00:08:30,700 a guy that had an incredibly successful business. 252 00:08:30,840 --> 00:08:32,799 But at the same time, he was going 253 00:08:32,799 --> 00:08:33,419 through a divorce. 254 00:08:33,980 --> 00:08:36,780 His kids had basically disowned him and his 255 00:08:36,780 --> 00:08:38,820 other parts of his life were falling apart. 256 00:08:38,820 --> 00:08:40,900 He was definitely not healthy. 257 00:08:41,159 --> 00:08:43,240 He was out of shape, overweight, all those 258 00:08:43,240 --> 00:08:43,740 sorts of things. 259 00:08:43,920 --> 00:08:45,620 And so when I started looking at that, 260 00:08:45,700 --> 00:08:49,320 I thought an optimal performing entrepreneur has a 261 00:08:49,320 --> 00:08:51,560 successful business, is doing the right things, but 262 00:08:51,560 --> 00:08:54,480 also has the other things in life that 263 00:08:54,480 --> 00:08:56,780 are going to make him be a success, 264 00:08:56,920 --> 00:08:59,700 which is things like your family, your spiritual 265 00:08:59,700 --> 00:09:02,340 goals, your personal development, all those things. 266 00:09:02,780 --> 00:09:04,740 And it's really what I try to work 267 00:09:04,740 --> 00:09:07,740 on with entrepreneurs is, yeah, we're working on 268 00:09:07,740 --> 00:09:08,340 the business. 269 00:09:08,340 --> 00:09:10,140 We're working on how do we grow this? 270 00:09:10,220 --> 00:09:10,760 How do we do that? 271 00:09:10,800 --> 00:09:13,340 But we can't neglect everything else. 272 00:09:13,540 --> 00:09:17,020 Often I'll start with them and basically rank 273 00:09:17,020 --> 00:09:19,840 everything they're doing and have it on a 274 00:09:19,840 --> 00:09:20,540 circle graph. 275 00:09:20,960 --> 00:09:23,020 And if that circle graph looks like a 276 00:09:23,020 --> 00:09:25,700 flat tire because their family life is a 277 00:09:25,700 --> 00:09:27,200 one out of 10, we've got to work 278 00:09:27,200 --> 00:09:27,860 on some things. 279 00:09:28,020 --> 00:09:29,560 And so I think that's important to look 280 00:09:29,560 --> 00:09:29,780 at. 281 00:09:29,980 --> 00:09:31,460 Do I believe in balance? 282 00:09:31,560 --> 00:09:31,780 No. 283 00:09:31,980 --> 00:09:33,920 I think at different times in our life, 284 00:09:33,980 --> 00:09:36,720 we're focused more on certain things and we've 285 00:09:36,720 --> 00:09:38,460 got to sacrifice certain things. 286 00:09:38,700 --> 00:09:40,520 But at the same time, we've got to 287 00:09:40,520 --> 00:09:42,500 know when and where to put attention. 288 00:09:42,800 --> 00:09:45,120 I've really found this sits close to home 289 00:09:45,120 --> 00:09:47,580 for me because I've really found that I 290 00:09:47,580 --> 00:09:48,820 believe in mind, body, spirit. 291 00:09:48,960 --> 00:09:50,100 And I think you have to be strong 292 00:09:50,100 --> 00:09:51,540 in all three of those areas to really 293 00:09:51,540 --> 00:09:54,160 successfully run a business on an optimal level. 294 00:09:54,180 --> 00:09:55,640 I've found in my life as well. 295 00:09:55,860 --> 00:09:58,020 If you don't have that balance, I found 296 00:09:58,020 --> 00:10:00,680 extremely difficult to be successful. 297 00:10:01,180 --> 00:10:03,560 And when you hear interviews, you top entrepreneurs 298 00:10:03,560 --> 00:10:04,880 that own some of these biggest companies out 299 00:10:04,880 --> 00:10:05,800 there, they're the same way. 300 00:10:05,800 --> 00:10:07,160 They're getting up early in the morning, they're 301 00:10:07,160 --> 00:10:09,020 doing exercise, they're eating healthy. 302 00:10:09,260 --> 00:10:11,480 I mean, they have routines with meditation with 303 00:10:11,480 --> 00:10:12,740 so many of the things incorporated. 304 00:10:12,940 --> 00:10:14,680 What do you find are the main areas? 305 00:10:14,780 --> 00:10:16,060 I think you've got like a handful of 306 00:10:16,060 --> 00:10:18,960 key areas that somebody should focus on to 307 00:10:18,960 --> 00:10:21,200 be at an optimal level as an entrepreneur, 308 00:10:21,360 --> 00:10:22,760 like outside of the business. 309 00:10:22,880 --> 00:10:24,020 What are the key areas we should be 310 00:10:24,020 --> 00:10:24,640 focused on? 311 00:10:24,740 --> 00:10:24,900 Yeah. 312 00:10:25,040 --> 00:10:26,460 One of the things I love to look 313 00:10:26,460 --> 00:10:28,800 at and still on the term from Darren 314 00:10:28,800 --> 00:10:31,300 Hardy, I really like to book in my 315 00:10:31,300 --> 00:10:31,640 days. 316 00:10:31,960 --> 00:10:33,920 And as an entrepreneur, there's a lot of 317 00:10:33,920 --> 00:10:35,200 times where you can have your day perfectly 318 00:10:35,200 --> 00:10:37,800 planned, but it never goes that way because 319 00:10:37,800 --> 00:10:40,600 whatever fire you're having to put out, but 320 00:10:40,600 --> 00:10:42,760 you can control how you start your day 321 00:10:42,760 --> 00:10:44,120 and you can control how you end your 322 00:10:44,120 --> 00:10:44,300 day. 323 00:10:44,780 --> 00:10:46,840 And that's why I created my mindset journal 324 00:10:46,840 --> 00:10:49,620 was because it's just a way to start 325 00:10:49,620 --> 00:10:51,100 your day with your mindset questions. 326 00:10:51,100 --> 00:10:53,920 And what that is, basically putting a morning 327 00:10:53,920 --> 00:10:55,220 and evening routine together. 328 00:10:55,340 --> 00:10:57,940 And in there, I think it's important to 329 00:10:57,940 --> 00:11:00,400 look at something physical. 330 00:11:00,620 --> 00:11:03,300 Some people it's gonna be running, working out. 331 00:11:03,300 --> 00:11:04,900 Some people it might just be stretching. 332 00:11:05,040 --> 00:11:06,520 It might be yoga, whatever. 333 00:11:06,760 --> 00:11:07,940 Just something physical. 334 00:11:08,280 --> 00:11:09,800 Whether you're religious or not, I think something 335 00:11:09,800 --> 00:11:10,260 spiritual. 336 00:11:10,440 --> 00:11:14,000 That doesn't mean religion necessarily, but I love 337 00:11:14,000 --> 00:11:15,840 to have the spiritual aspect in there. 338 00:11:16,080 --> 00:11:19,100 Emotional, and then I'm a big believer in 339 00:11:19,100 --> 00:11:19,920 personal development. 340 00:11:20,260 --> 00:11:24,640 And so reading something inspiring for myself, my 341 00:11:24,640 --> 00:11:27,700 morning routine consists of, I go through my 342 00:11:27,700 --> 00:11:30,080 mindset journal, which is answering my mindset questions. 343 00:11:30,080 --> 00:11:33,520 Writing out my top goals and then going 344 00:11:33,520 --> 00:11:34,340 through my schedule. 345 00:11:34,500 --> 00:11:37,600 But then also my workout, my morning prayer. 346 00:11:37,920 --> 00:11:38,700 What else do I do? 347 00:11:38,780 --> 00:11:40,260 But sticking to that schedule. 348 00:11:40,420 --> 00:11:40,960 Oh, my reading. 349 00:11:41,320 --> 00:11:43,160 That was the other thing is getting all 350 00:11:43,160 --> 00:11:43,820 of those in. 351 00:11:44,340 --> 00:11:46,680 And I really believe in accountability too. 352 00:11:46,780 --> 00:11:47,980 I run accountability groups. 353 00:11:48,120 --> 00:11:49,500 I'm part of an accountability group. 354 00:11:49,820 --> 00:11:52,980 And by 715, I have to be accountable 355 00:11:52,980 --> 00:11:54,820 that I've got these things done. 356 00:11:55,080 --> 00:11:56,940 And I think putting those things in place 357 00:11:56,940 --> 00:11:59,440 and focusing on those specific areas in your 358 00:11:59,440 --> 00:12:02,220 life are going to help you overall be 359 00:12:02,220 --> 00:12:03,080 more whole. 360 00:12:03,440 --> 00:12:04,700 Now, tell me a little bit more about 361 00:12:04,700 --> 00:12:05,440 a mindset journal. 362 00:12:05,560 --> 00:12:06,580 What is a mindset journal? 363 00:12:06,760 --> 00:12:08,780 How often should you be looking into it? 364 00:12:08,980 --> 00:12:11,200 And then give me a better idea how 365 00:12:11,200 --> 00:12:13,320 this works so somebody that's watching right now 366 00:12:13,320 --> 00:12:15,440 can learn this and actually start doing this, 367 00:12:15,520 --> 00:12:17,220 incorporating it into their routine as well. 368 00:12:17,680 --> 00:12:18,320 Yeah, absolutely. 369 00:12:18,560 --> 00:12:21,200 So it's actually something, I actually developed it 370 00:12:21,200 --> 00:12:23,260 for myself, but I sell it on Amazon, 371 00:12:23,460 --> 00:12:25,280 but you don't necessarily need the journal. 372 00:12:25,280 --> 00:12:28,280 The mindset questions in there are just some 373 00:12:28,280 --> 00:12:30,640 basic questions on how I like to start 374 00:12:30,640 --> 00:12:30,980 the day. 375 00:12:31,200 --> 00:12:33,380 So for example, first question is, what am 376 00:12:33,380 --> 00:12:34,400 I grateful for today? 377 00:12:34,960 --> 00:12:37,240 Another one that I love is, what is 378 00:12:37,240 --> 00:12:38,440 one thing that I'm going to do today 379 00:12:38,440 --> 00:12:39,840 that's going to make me step outside of 380 00:12:39,840 --> 00:12:40,440 my comfort zone? 381 00:12:40,560 --> 00:12:42,140 Every time we step out of our comfort 382 00:12:42,140 --> 00:12:44,580 zone, it's uncomfortable, but then the next time 383 00:12:44,580 --> 00:12:45,820 it's that much easier to do. 384 00:12:46,480 --> 00:12:49,840 And so I created these mindset questions just 385 00:12:49,840 --> 00:12:51,560 to kind of prime myself for the day. 386 00:12:51,640 --> 00:12:53,660 And then there's a shorter group of them 387 00:12:53,660 --> 00:12:54,760 to kind of end the day. 388 00:12:54,760 --> 00:12:56,820 And also prepare yourself for the next day, 389 00:12:56,880 --> 00:12:58,680 which are available in the mindset journal on 390 00:12:58,680 --> 00:13:00,260 Amazon, or you can get them for free 391 00:13:00,260 --> 00:13:02,440 at jeffhagy.com slash mindset. 392 00:13:02,820 --> 00:13:05,200 But then in addition to that, a big 393 00:13:05,200 --> 00:13:07,860 part of what I do is before those 394 00:13:07,860 --> 00:13:10,480 questions, I write out my main five goals. 395 00:13:11,060 --> 00:13:12,960 I write them out every day, think about 396 00:13:12,960 --> 00:13:14,060 them, visualize them. 397 00:13:14,260 --> 00:13:15,780 And then on the left side of the 398 00:13:15,780 --> 00:13:17,920 page is a place where all my tasks 399 00:13:17,920 --> 00:13:18,280 go. 400 00:13:18,480 --> 00:13:21,020 Then there's my daily calendar. 401 00:13:21,580 --> 00:13:23,660 On my calendar, I've got everything scheduled. 402 00:13:23,660 --> 00:13:26,040 And then I take my top tasks and 403 00:13:26,040 --> 00:13:27,320 I schedule them on the calendar. 404 00:13:27,620 --> 00:13:31,380 So that I've actually blocked some time, that 405 00:13:31,380 --> 00:13:32,760 these are the most important things for me 406 00:13:32,760 --> 00:13:33,060 today. 407 00:13:33,400 --> 00:13:35,000 And they're actually on my schedule. 408 00:13:35,280 --> 00:13:36,360 And then at the end of the day, 409 00:13:36,580 --> 00:13:38,920 as I go through the evening mindset questions, 410 00:13:39,120 --> 00:13:40,800 one is, what am I gonna be working 411 00:13:40,800 --> 00:13:43,500 on tomorrow that my conscious or subconscious mind 412 00:13:43,500 --> 00:13:44,520 needs to be aware of? 413 00:13:44,640 --> 00:13:46,160 Well, to do that, I've got to know 414 00:13:46,160 --> 00:13:46,960 what I'm doing tomorrow. 415 00:13:47,060 --> 00:13:48,700 That way I can go through my calendar 416 00:13:48,700 --> 00:13:50,660 and I'm not just waking up and being 417 00:13:50,660 --> 00:13:52,080 like, okay, what's going on today? 418 00:13:52,080 --> 00:13:52,960 I already know. 419 00:13:53,140 --> 00:13:55,980 And subconsciously I've dreamt about it whenever I'm 420 00:13:55,980 --> 00:13:56,580 ready for the day. 421 00:13:56,780 --> 00:13:58,780 So for me, it's a daily routine. 422 00:13:59,000 --> 00:14:00,080 You mentioned health and fitness. 423 00:14:00,420 --> 00:14:03,820 How important truly is this for an entrepreneur 424 00:14:03,820 --> 00:14:05,420 to run at max efficiency? 425 00:14:05,620 --> 00:14:06,400 I think it's huge. 426 00:14:06,560 --> 00:14:09,560 I think it helps with energy and everyone's 427 00:14:09,560 --> 00:14:09,800 different. 428 00:14:09,800 --> 00:14:12,440 Like I said, I go workout every morning. 429 00:14:12,660 --> 00:14:15,120 I love it, I enjoy it, but I 430 00:14:15,120 --> 00:14:16,580 also think it gives me a lot of 431 00:14:16,580 --> 00:14:16,860 energy. 432 00:14:17,280 --> 00:14:19,100 Some people, like I said earlier, it might 433 00:14:19,100 --> 00:14:21,100 just be the stretching, it might be meditation, 434 00:14:21,280 --> 00:14:21,860 it might be yoga. 435 00:14:22,320 --> 00:14:25,280 I think you need something that's gonna make 436 00:14:25,280 --> 00:14:28,060 your heart pumped throughout the day sometime. 437 00:14:28,220 --> 00:14:28,980 Get your heart pumping. 438 00:14:29,480 --> 00:14:31,480 And to me, it's a great time to 439 00:14:31,480 --> 00:14:32,960 have stress release. 440 00:14:33,480 --> 00:14:35,340 My kids think I'm crazy because they come 441 00:14:35,340 --> 00:14:37,100 workout with me and they've got their music 442 00:14:37,100 --> 00:14:37,340 going. 443 00:14:37,460 --> 00:14:39,520 I've got a podcast or a book going 444 00:14:39,520 --> 00:14:39,780 in my ears. 445 00:14:39,860 --> 00:14:41,260 It's a great time for me to be 446 00:14:41,260 --> 00:14:42,140 listening to something. 447 00:14:42,660 --> 00:14:44,220 It's just, it's my time. 448 00:14:44,440 --> 00:14:46,200 And I think it's important to be able 449 00:14:46,200 --> 00:14:46,480 to do. 450 00:14:46,780 --> 00:14:49,060 You also mentioned several things about family as 451 00:14:49,060 --> 00:14:49,440 well. 452 00:14:49,440 --> 00:14:51,820 And I think it's especially over the last 453 00:14:51,820 --> 00:14:54,340 recent years in my entrepreneurship journey, I've really 454 00:14:54,340 --> 00:14:56,580 realized how many business lessons are applicable on 455 00:14:56,580 --> 00:14:57,220 the family side. 456 00:14:57,340 --> 00:14:58,160 But what do you find? 457 00:14:58,220 --> 00:15:00,400 I mean, how can focusing on family life 458 00:15:00,400 --> 00:15:03,180 actually help you succeed better in business? 459 00:15:03,740 --> 00:15:05,180 Family's always been a big part to me 460 00:15:05,180 --> 00:15:06,540 and that's why I wanted to do it. 461 00:15:06,640 --> 00:15:09,520 I've spent 20 plus years coaching basketball, but 462 00:15:09,520 --> 00:15:11,540 a lot of those were coaching my own 463 00:15:11,540 --> 00:15:14,460 kids' teams, which was a great opportunity. 464 00:15:14,780 --> 00:15:16,200 I coached my daughter all the way through 465 00:15:16,200 --> 00:15:18,040 her senior year and I ended up coaching 466 00:15:18,040 --> 00:15:19,940 with her after she got out of college 467 00:15:19,940 --> 00:15:20,320 and stuff. 468 00:15:20,540 --> 00:15:23,420 I love that ability to do things with 469 00:15:23,420 --> 00:15:25,080 the family, travel with the family. 470 00:15:25,440 --> 00:15:28,120 And I think as entrepreneurs, there's a lot 471 00:15:28,120 --> 00:15:29,760 of times that as much as we want 472 00:15:29,760 --> 00:15:31,480 to leave things at the office at the 473 00:15:31,480 --> 00:15:32,980 end of the day, it doesn't happen. 474 00:15:33,280 --> 00:15:35,720 And having a close relationship with the family 475 00:15:35,720 --> 00:15:37,800 and them understanding what you do, why you 476 00:15:37,800 --> 00:15:40,540 do it, I think gives you the ability 477 00:15:40,540 --> 00:15:42,840 to deal with those things and have them 478 00:15:42,840 --> 00:15:45,420 understand and often help. 479 00:15:46,000 --> 00:15:47,680 There's been, when I had to shut down 480 00:15:47,680 --> 00:15:50,620 my business, biggest struggle I've ever gone through, 481 00:15:50,700 --> 00:15:52,380 it was so difficult to go through. 482 00:15:52,780 --> 00:15:56,020 And I specifically remember a time that my 483 00:15:56,020 --> 00:15:57,940 wife was sitting in this chair across from 484 00:15:57,940 --> 00:15:58,100 me. 485 00:15:58,380 --> 00:16:00,980 And some of the things that she said 486 00:16:00,980 --> 00:16:02,740 to me that day was like, yeah, you 487 00:16:02,740 --> 00:16:02,980 know what? 488 00:16:03,120 --> 00:16:04,100 We're gonna get through this. 489 00:16:04,300 --> 00:16:06,620 And it really changed my whole mindset around 490 00:16:06,620 --> 00:16:07,160 the whole thing. 491 00:16:07,320 --> 00:16:08,820 So I think that's huge. 492 00:16:08,960 --> 00:16:11,240 But the cool part about it is too. 493 00:16:11,540 --> 00:16:13,400 And now a quick break to hear from 494 00:16:13,400 --> 00:16:14,020 our sponsor. 495 00:16:14,660 --> 00:16:16,480 Hey, it's Ty Crandall with Credit Suite. 496 00:16:16,660 --> 00:16:18,600 Many of our subscribers want to build business 497 00:16:18,600 --> 00:16:21,100 credit that's linked to their EIN without a 498 00:16:21,100 --> 00:16:22,400 personal guarantee or credit check. 499 00:16:22,560 --> 00:16:23,940 Now, if you're looking to get no-doc, 500 00:16:24,120 --> 00:16:26,200 high limit business credit cards that report to 501 00:16:26,200 --> 00:16:29,000 the business reporting agencies without a personal guarantee 502 00:16:29,000 --> 00:16:30,880 or credit check, give us a call at 503 00:16:30,880 --> 00:16:33,160 877-600-2487. 504 00:16:33,380 --> 00:16:37,020 That's 877-600-2487. 505 00:16:37,200 --> 00:16:39,460 Or schedule your free consultation online to talk 506 00:16:39,460 --> 00:16:42,300 more at creditsuite.com forward slash consult. 507 00:16:42,300 --> 00:16:44,560 I've got my two oldest kids right now 508 00:16:44,560 --> 00:16:46,660 are at a point in their life that 509 00:16:46,660 --> 00:16:48,720 they're starting to run their own businesses and 510 00:16:48,720 --> 00:16:49,860 doing their own things. 511 00:16:50,160 --> 00:16:53,880 And it's the first time that I've been 512 00:16:53,880 --> 00:16:57,540 able to see how my routines, my habits, 513 00:16:57,820 --> 00:17:00,280 my relationship with them has impacted them. 514 00:17:00,520 --> 00:17:03,280 I've got both my two oldest are involved 515 00:17:03,280 --> 00:17:04,579 in one of my businesses. 516 00:17:04,880 --> 00:17:07,500 And I made them go through my process 517 00:17:07,500 --> 00:17:08,980 of finding their why. 518 00:17:09,140 --> 00:17:11,819 It's a process I learned from Dean Graziosi 519 00:17:11,819 --> 00:17:13,119 called the Seven Levels Deep. 520 00:17:13,480 --> 00:17:16,319 And my son sent me his why statement 521 00:17:16,319 --> 00:17:17,020 just yesterday. 522 00:17:17,020 --> 00:17:19,579 And I read that and it hit me 523 00:17:19,579 --> 00:17:24,140 hard because so much of it was kind 524 00:17:24,140 --> 00:17:25,140 of the legacy thing. 525 00:17:25,420 --> 00:17:27,820 And one of the businesses I'm in right 526 00:17:27,820 --> 00:17:30,720 now, I actually met my partner in it 527 00:17:30,720 --> 00:17:33,080 through my son who lived in, my son 528 00:17:33,080 --> 00:17:35,340 lived in Park City, Utah for six months. 529 00:17:35,380 --> 00:17:37,640 And I ended up connecting with this guy 530 00:17:37,640 --> 00:17:39,400 and talking with him. 531 00:17:39,400 --> 00:17:43,840 Hearing him say, oh, Daxon talked about the 532 00:17:43,840 --> 00:17:45,340 influences you've had on him. 533 00:17:45,660 --> 00:17:49,280 And he's reading business books and personal development 534 00:17:49,280 --> 00:17:51,320 books every day now because he's watched you 535 00:17:51,320 --> 00:17:52,400 do it all your life and stuff. 536 00:17:52,600 --> 00:17:54,900 And so I think we're always being watched. 537 00:17:55,260 --> 00:17:58,700 And so I really, I value that relationship 538 00:17:58,700 --> 00:18:00,020 with the family. 539 00:18:00,060 --> 00:18:01,480 And I think it can really help you 540 00:18:01,480 --> 00:18:04,280 as an entrepreneur when you've got that connection. 541 00:18:04,600 --> 00:18:06,620 In this, what role do you really think 542 00:18:06,620 --> 00:18:09,900 personal development has when you work with so 543 00:18:09,900 --> 00:18:11,980 many clients, so many athletes, even your own 544 00:18:11,980 --> 00:18:12,240 kids? 545 00:18:12,440 --> 00:18:14,320 Like what role do you find that personal 546 00:18:14,320 --> 00:18:17,560 development really has where it ties over to 547 00:18:17,560 --> 00:18:20,680 help entrepreneurs be successful and run better businesses? 548 00:18:21,040 --> 00:18:21,820 I think it's huge. 549 00:18:22,180 --> 00:18:24,320 And even going, you know, I talk about 550 00:18:24,320 --> 00:18:26,160 the Confident Athlete Program that I run. 551 00:18:26,380 --> 00:18:28,440 I'll tell the athlete, these things that we're 552 00:18:28,440 --> 00:18:30,980 working on with you right now are specifically 553 00:18:30,980 --> 00:18:33,020 to help you become a better athlete, but 554 00:18:33,020 --> 00:18:34,720 you're gonna look back on it and realize 555 00:18:34,720 --> 00:18:37,060 that there's nothing that we're working on with 556 00:18:37,060 --> 00:18:39,340 you that you're not gonna be able to 557 00:18:39,340 --> 00:18:40,540 use the rest of your life. 558 00:18:40,840 --> 00:18:43,320 And I think it's the same thing with 559 00:18:43,320 --> 00:18:44,760 our personalized entrepreneurship. 560 00:18:44,980 --> 00:18:48,080 When you take personal development and create these 561 00:18:48,080 --> 00:18:50,140 success habits and they help us in our 562 00:18:50,140 --> 00:18:52,020 businesses, they help us in our personal life. 563 00:18:52,460 --> 00:18:55,740 And oftentimes as entrepreneurs, we kind of just 564 00:18:55,740 --> 00:18:57,000 need that boost once in a while. 565 00:18:57,140 --> 00:19:00,440 That's why often, I'm reading Unlimited Power by 566 00:19:00,440 --> 00:19:01,120 Tony Robbins. 567 00:19:01,300 --> 00:19:02,980 I read that years ago and I'm just 568 00:19:02,980 --> 00:19:06,300 doing a reread because sometimes just rereading some 569 00:19:06,300 --> 00:19:08,780 of those things and getting some of those 570 00:19:08,780 --> 00:19:10,260 things back in your mind, just give you 571 00:19:10,260 --> 00:19:12,740 the motivation and everything to get going again. 572 00:19:12,940 --> 00:19:14,260 I love personal development. 573 00:19:14,680 --> 00:19:16,720 If this is on video, you can see 574 00:19:16,720 --> 00:19:19,260 behind me, I've got a huge library. 575 00:19:19,420 --> 00:19:20,260 I've always been a reader. 576 00:19:20,760 --> 00:19:23,420 And there's so many times that I'll be 577 00:19:23,420 --> 00:19:24,600 on it with a client. 578 00:19:25,260 --> 00:19:27,440 You know, my books are scribbled in, underlined, 579 00:19:27,540 --> 00:19:27,800 everything. 580 00:19:28,000 --> 00:19:29,300 And I'll be able to grab a book 581 00:19:29,300 --> 00:19:32,120 and recite something out of that book that 582 00:19:32,120 --> 00:19:33,740 is perfect for them at that moment. 583 00:19:34,020 --> 00:19:35,500 And so I think those things are really 584 00:19:35,500 --> 00:19:35,940 important. 585 00:19:36,200 --> 00:19:37,880 Yeah, I think it's interesting about books on 586 00:19:37,880 --> 00:19:41,140 how different you perceive them based on where 587 00:19:41,140 --> 00:19:42,120 you are, right? 588 00:19:42,200 --> 00:19:44,460 You can read the same book and then 589 00:19:44,460 --> 00:19:46,340 read it two years later in a different 590 00:19:46,340 --> 00:19:47,820 place in your life and business. 591 00:19:47,960 --> 00:19:49,640 And it has a whole different meaning. 592 00:19:49,840 --> 00:19:51,360 I think it's such a cool thing. 593 00:19:51,460 --> 00:19:52,780 I think we have a tendency to say, 594 00:19:52,800 --> 00:19:54,120 I read that, I read that, I read 595 00:19:54,120 --> 00:19:54,520 that, right? 596 00:19:54,520 --> 00:19:55,860 I hear a lot of entrepreneurs say, yeah, 597 00:19:56,100 --> 00:19:57,380 I read that book, I read that book. 598 00:19:57,680 --> 00:19:59,860 But I think it's interesting to revisit some 599 00:19:59,860 --> 00:20:01,680 of those best books because you get a 600 00:20:01,680 --> 00:20:04,380 whole different thing out of them if you 601 00:20:04,380 --> 00:20:05,960 do it at a different point in mindset, 602 00:20:06,100 --> 00:20:07,700 where you are in your career and in 603 00:20:07,700 --> 00:20:08,160 life. 604 00:20:08,560 --> 00:20:09,140 Yeah, for sure. 605 00:20:09,240 --> 00:20:11,600 And there's a number of books that, I 606 00:20:11,600 --> 00:20:12,840 mean, Think and Grow Rich. 607 00:20:12,960 --> 00:20:14,520 I don't even know how many times I've 608 00:20:14,520 --> 00:20:16,520 read it, but it does. 609 00:20:16,620 --> 00:20:18,400 It seems like every time I read it, 610 00:20:18,460 --> 00:20:19,800 it's like, well, I've read this a number 611 00:20:19,800 --> 00:20:21,900 of times, but why didn't I catch this 612 00:20:21,900 --> 00:20:23,900 last time or something like that? 613 00:20:24,200 --> 00:20:26,140 No, you have this, you refer to as 614 00:20:26,140 --> 00:20:28,400 a powerful success mindset. 615 00:20:28,400 --> 00:20:30,580 And I know you showed the Mindset Journal 616 00:20:30,580 --> 00:20:32,280 and we tapped into a little bit of 617 00:20:32,280 --> 00:20:32,440 that. 618 00:20:32,620 --> 00:20:35,580 How do you define the powerful success mindset 619 00:20:35,580 --> 00:20:37,900 and what should we be doing as entrepreneurs 620 00:20:37,900 --> 00:20:38,920 to be able to develop it? 621 00:20:39,020 --> 00:20:41,100 It's really, I think it comes down to 622 00:20:41,100 --> 00:20:45,300 confidence and having that level of confidence that 623 00:20:45,300 --> 00:20:48,160 you know you're gonna be successful in what 624 00:20:48,160 --> 00:20:48,860 you're taking on. 625 00:20:49,300 --> 00:20:51,520 And what I work on with people is 626 00:20:51,520 --> 00:20:53,160 there's a lot of different things that come 627 00:20:53,160 --> 00:20:54,040 together with confidence. 628 00:20:54,160 --> 00:20:56,320 The first thing we work on is their 629 00:20:56,320 --> 00:20:56,880 why statement. 630 00:20:57,100 --> 00:20:58,260 Why are you doing what you're doing? 631 00:20:58,260 --> 00:21:00,640 Because that's what's gonna always push you through. 632 00:21:00,820 --> 00:21:03,060 That's the thing that really means something to 633 00:21:03,060 --> 00:21:03,240 you. 634 00:21:03,480 --> 00:21:05,720 And in fact, even on my accountability calls, 635 00:21:05,980 --> 00:21:08,220 before someone states their accountability for the day, 636 00:21:08,480 --> 00:21:10,260 they state their why statement. 637 00:21:10,420 --> 00:21:11,540 So I think that's really important. 638 00:21:11,660 --> 00:21:14,040 But then we get into everything from your 639 00:21:14,040 --> 00:21:16,840 self-talk, which is so important, body language, 640 00:21:17,340 --> 00:21:18,600 visualization, preparation. 641 00:21:18,980 --> 00:21:20,820 We go through a number of different things 642 00:21:20,820 --> 00:21:23,600 that they all tie together, but they all 643 00:21:23,600 --> 00:21:24,920 build upon confidence. 644 00:21:25,320 --> 00:21:28,060 One of the things I got from my 645 00:21:28,060 --> 00:21:29,940 partner in the combat athlete program, Tammy Matheny, 646 00:21:30,080 --> 00:21:33,160 she always tells the athletes, your mindset, your 647 00:21:33,160 --> 00:21:34,960 confidence is like a muscle. 648 00:21:35,080 --> 00:21:37,300 As an athlete, you don't go work out 649 00:21:37,300 --> 00:21:39,420 and lift weights and say, okay, now I'm 650 00:21:39,420 --> 00:21:41,360 strong and I quit working out. 651 00:21:41,600 --> 00:21:43,720 It's something we've always gotta be working on. 652 00:21:44,220 --> 00:21:46,460 And so I think that's something, and that's 653 00:21:46,460 --> 00:21:49,560 where personal development comes into play as well. 654 00:21:49,700 --> 00:21:51,600 It's something we've always gotta be working on. 655 00:21:51,600 --> 00:21:53,920 Yeah, I think it's interesting because I'm a 656 00:21:53,920 --> 00:21:56,080 serial optimist as a lot of entrepreneurs are. 657 00:21:56,320 --> 00:21:58,580 And it's such a bad bias that I 658 00:21:58,580 --> 00:22:01,920 really can't assess real risk of anything in 659 00:22:01,920 --> 00:22:02,780 business anymore. 660 00:22:03,140 --> 00:22:05,600 And I accept that, and I struggle with 661 00:22:05,600 --> 00:22:07,620 that now when I look at a scenario 662 00:22:07,620 --> 00:22:10,140 and I try to be as unbiased as 663 00:22:10,140 --> 00:22:12,320 possible of how it will play out, right? 664 00:22:12,420 --> 00:22:14,280 But I can't get past this bias where 665 00:22:14,280 --> 00:22:16,500 I'm like, yeah, it's gonna kill it. 666 00:22:16,540 --> 00:22:17,420 It's gonna be awesome. 667 00:22:18,940 --> 00:22:20,220 Any advice on that? 668 00:22:20,220 --> 00:22:22,040 That's something I struggle with now of being 669 00:22:22,040 --> 00:22:23,720 able to always stay positive, which is so 670 00:22:23,720 --> 00:22:24,300 hard for me. 671 00:22:24,360 --> 00:22:26,860 My brain is now by default, always focused 672 00:22:26,860 --> 00:22:28,640 on whenever something happens, I'm like, wow, that 673 00:22:28,640 --> 00:22:29,320 could have been worse. 674 00:22:29,860 --> 00:22:31,220 Automatically, it's my default now. 675 00:22:31,340 --> 00:22:33,060 I'm like, my brain starts thinking about what 676 00:22:33,060 --> 00:22:35,040 in that situation could have been substantially worse. 677 00:22:35,180 --> 00:22:36,660 And I'm like, I'm so lucky it was 678 00:22:36,660 --> 00:22:38,200 only that bad, right? 679 00:22:38,300 --> 00:22:39,700 That's programmed in my brain. 680 00:22:40,420 --> 00:22:42,280 But it's interesting because now I have this 681 00:22:42,280 --> 00:22:43,880 problem where I talk to my partner, she's 682 00:22:43,880 --> 00:22:44,820 like, what do you think? 683 00:22:44,860 --> 00:22:46,080 I'm like, here's what I think is gonna 684 00:22:46,080 --> 00:22:46,500 happen. 685 00:22:46,700 --> 00:22:48,680 But I am so biased that I don't 686 00:22:48,680 --> 00:22:51,460 know if I'm being overly positive or not. 687 00:22:51,600 --> 00:22:52,980 I don't like deal with that where I 688 00:22:52,980 --> 00:22:54,600 have a positive mindset and I'm focused on 689 00:22:54,600 --> 00:22:56,320 what can really happen, but I still have 690 00:22:56,320 --> 00:22:58,340 to come down to reality and take that 691 00:22:58,340 --> 00:23:01,060 into account of all the risks, what might 692 00:23:01,060 --> 00:23:02,760 affect that not to get that result, et 693 00:23:02,760 --> 00:23:02,940 cetera. 694 00:23:03,100 --> 00:23:05,580 I think that's where coaches and mentors and 695 00:23:05,580 --> 00:23:09,160 partners really come into play is because I'm 696 00:23:09,160 --> 00:23:10,500 not a detail guy. 697 00:23:10,680 --> 00:23:12,420 I don't wanna get into the nuts and 698 00:23:12,420 --> 00:23:13,940 bolts so that I wanna create that vision 699 00:23:13,940 --> 00:23:15,020 and let's go get it. 700 00:23:15,020 --> 00:23:17,540 And that vision's always good. 701 00:23:18,140 --> 00:23:20,680 And so sometimes you need that coach or 702 00:23:20,680 --> 00:23:23,300 mentor or partner or whoever who will dig 703 00:23:23,300 --> 00:23:25,600 into the details of it and say, okay, 704 00:23:25,740 --> 00:23:27,580 but here's the things we've gotta be able 705 00:23:27,580 --> 00:23:30,540 to either have a solution for or be 706 00:23:30,540 --> 00:23:33,460 ready for whatever it might be because they 707 00:23:33,460 --> 00:23:34,060 are gonna happen. 708 00:23:34,340 --> 00:23:36,720 Even up till the last moment of when 709 00:23:36,720 --> 00:23:38,760 we had to make the decision to say, 710 00:23:38,820 --> 00:23:41,280 no, this company's done, I still had hope. 711 00:23:41,340 --> 00:23:42,860 And I think that's one of the biggest 712 00:23:42,860 --> 00:23:45,980 things that entrepreneurs have is dream and hope. 713 00:23:46,200 --> 00:23:48,040 And I've got a really good friend that 714 00:23:48,040 --> 00:23:49,880 always says, hope is so much greater than 715 00:23:49,880 --> 00:23:52,420 fear because as entrepreneurs, we've gotta have that 716 00:23:52,420 --> 00:23:54,560 hope or we won't be willing to take 717 00:23:54,560 --> 00:23:55,720 the risks necessary. 718 00:23:56,280 --> 00:23:58,180 And oftentimes, we don't look at it as 719 00:23:58,180 --> 00:23:58,460 risk. 720 00:23:58,660 --> 00:24:00,780 I lost everything with that company, but I 721 00:24:00,780 --> 00:24:02,160 never looked at it as a risk until 722 00:24:02,160 --> 00:24:03,960 I looked back and said, well, it didn't 723 00:24:03,960 --> 00:24:06,700 work out, but here's what I learned. 724 00:24:06,800 --> 00:24:07,700 Here's how we're gonna regrow. 725 00:24:07,880 --> 00:24:09,680 And I think that's something, as much as 726 00:24:09,680 --> 00:24:12,400 I hear things like learn from your failures, 727 00:24:12,400 --> 00:24:14,580 fail fast, all these different things, until you 728 00:24:14,580 --> 00:24:16,960 go through it yourself, it's easier to say 729 00:24:16,960 --> 00:24:17,900 than do. 730 00:24:18,340 --> 00:24:21,460 And I've always worked with entrepreneurs that have 731 00:24:21,460 --> 00:24:23,880 been through those failures and help them recover. 732 00:24:24,000 --> 00:24:25,800 But when I went through it myself, it 733 00:24:25,800 --> 00:24:27,300 was a lot harder than I anticipated. 734 00:24:27,480 --> 00:24:29,840 And it took me longer than I anticipated 735 00:24:29,840 --> 00:24:32,380 to mentally get back on my feet. 736 00:24:32,700 --> 00:24:35,380 And so that's where your support system comes 737 00:24:35,380 --> 00:24:36,160 into place, I think. 738 00:24:36,240 --> 00:24:37,460 And that was including my wife. 739 00:24:37,500 --> 00:24:39,000 She was a big part of that, but 740 00:24:39,000 --> 00:24:41,780 mentors and coaches really helped me to finally 741 00:24:41,780 --> 00:24:43,660 get to that point where I'm like, but 742 00:24:43,660 --> 00:24:45,880 yeah, we shut it down, but guess what? 743 00:24:45,900 --> 00:24:46,600 The sun came up. 744 00:24:46,960 --> 00:24:49,620 We're moving on and we're gonna find another 745 00:24:49,620 --> 00:24:50,420 way to succeed. 746 00:24:50,720 --> 00:24:51,800 Yeah, I love that. 747 00:24:51,900 --> 00:24:53,420 And I love the second voice. 748 00:24:53,600 --> 00:24:55,200 My partner is that level. 749 00:24:55,360 --> 00:24:58,540 Like I'm the, yeah, we're gonna go do 750 00:24:58,540 --> 00:24:58,800 it. 751 00:24:59,100 --> 00:25:01,380 And she's like, whoa, wait, wait, what about 752 00:25:01,380 --> 00:25:02,280 all these details? 753 00:25:02,340 --> 00:25:03,320 I was like, I don't know. 754 00:25:03,320 --> 00:25:05,660 We'll figure all that stuff out, let's go, 755 00:25:05,760 --> 00:25:06,000 right? 756 00:25:06,200 --> 00:25:07,740 And these will be us like in meetings 757 00:25:07,740 --> 00:25:10,000 and our team thinks it's hilarious because like 758 00:25:10,000 --> 00:25:10,640 we see that. 759 00:25:10,840 --> 00:25:12,820 And then eventually I'll just start chanting, I'll 760 00:25:12,820 --> 00:25:15,460 be like, do it, do it, do it. 761 00:25:16,280 --> 00:25:19,260 But this is literally, it takes somebody else 762 00:25:19,260 --> 00:25:21,100 to come in with the logic and be 763 00:25:21,100 --> 00:25:23,200 like, there's all these things we have to 764 00:25:23,200 --> 00:25:23,840 think through. 765 00:25:24,020 --> 00:25:26,880 Whereas I just wanna run as fast forward 766 00:25:26,880 --> 00:25:27,880 as I can run. 767 00:25:28,180 --> 00:25:30,500 So it's interesting because you're right, I'll spot 768 00:25:30,500 --> 00:25:32,520 on in my life, the other people who 769 00:25:32,520 --> 00:25:34,840 come down and tone me down and say, 770 00:25:34,900 --> 00:25:36,260 have you thought about these things? 771 00:25:36,340 --> 00:25:38,860 It's that balance that I think has created, 772 00:25:39,240 --> 00:25:42,280 helped be contributed to optimal success in my 773 00:25:42,280 --> 00:25:42,960 career as well. 774 00:25:43,120 --> 00:25:43,780 Yeah, absolutely. 775 00:25:44,040 --> 00:25:46,380 I think that plays a huge part of 776 00:25:46,380 --> 00:25:46,960 it for sure. 777 00:25:47,200 --> 00:25:48,820 What haven't I asked you as we get 778 00:25:48,820 --> 00:25:50,400 ready to wrap up that I should ask 779 00:25:50,400 --> 00:25:52,060 you or something that you think is one 780 00:25:52,060 --> 00:25:54,300 of your best pieces of advice of how 781 00:25:54,300 --> 00:25:57,240 somebody watching this today can reach their optimal 782 00:25:57,240 --> 00:25:58,920 level as being an entrepreneur? 783 00:25:59,000 --> 00:26:02,220 I think the biggest thing is having a 784 00:26:02,220 --> 00:26:02,680 game plan. 785 00:26:02,820 --> 00:26:05,220 Who is that future self that you wanna 786 00:26:05,220 --> 00:26:07,540 become and work from that position. 787 00:26:07,540 --> 00:26:10,140 And look at it, when I work with 788 00:26:10,140 --> 00:26:12,740 people in our accountability groups, we work on, 789 00:26:13,020 --> 00:26:14,540 like I've said a million times, we will 790 00:26:14,540 --> 00:26:16,000 work on their why, then we figure out 791 00:26:16,000 --> 00:26:17,580 what that long-term goal is. 792 00:26:17,680 --> 00:26:19,620 And then we reverse engineer it and say, 793 00:26:19,660 --> 00:26:21,480 okay, what do we have to do month 794 00:26:21,480 --> 00:26:23,160 to month if we're gonna hit that goal 795 00:26:23,160 --> 00:26:24,300 in say 12 months? 796 00:26:24,420 --> 00:26:26,420 And then we break that down, okay? 797 00:26:26,520 --> 00:26:27,760 If that's what we have to do month 798 00:26:27,760 --> 00:26:29,480 to month, what does that look like week 799 00:26:29,480 --> 00:26:29,840 to week? 800 00:26:29,900 --> 00:26:32,420 And then in our daily accountability, it's like, 801 00:26:32,600 --> 00:26:34,460 what's the one thing you have to do 802 00:26:34,460 --> 00:26:36,960 today that's gonna help you achieve that goal 803 00:26:36,960 --> 00:26:37,760 by the end of the week? 804 00:26:37,840 --> 00:26:39,160 Because if we hit that goal by the 805 00:26:39,160 --> 00:26:40,700 end of the week and do that throughout 806 00:26:40,700 --> 00:26:42,420 the month, we hit our monthly goal. 807 00:26:42,540 --> 00:26:43,960 Do that every month, you hit your big 808 00:26:43,960 --> 00:26:44,180 goal. 809 00:26:44,580 --> 00:26:46,580 And Richie Norton has a great book. 810 00:26:46,720 --> 00:26:48,620 Benjamin Hardy has a great book in both 811 00:26:48,620 --> 00:26:48,940 of them. 812 00:26:49,140 --> 00:26:50,480 Richie's is anti-time management. 813 00:26:50,880 --> 00:26:53,700 Benjamin Hardy's is 10X is easier than 2X. 814 00:26:53,860 --> 00:26:57,240 They both talk about working from your goal 815 00:26:57,240 --> 00:26:58,300 rather than towards it. 816 00:26:58,340 --> 00:27:00,560 And I think that's really important to understand 817 00:27:00,560 --> 00:27:03,300 and being able to work from that future 818 00:27:03,300 --> 00:27:05,640 self you're trying to become and making decisions 819 00:27:05,640 --> 00:27:07,560 as if you've already achieved those things. 820 00:27:07,660 --> 00:27:09,760 And then having that daily accountability, not to 821 00:27:09,760 --> 00:27:12,440 someone, not to a best friend, not to 822 00:27:12,440 --> 00:27:14,340 a family member that is gonna say, yeah, 823 00:27:14,380 --> 00:27:14,760 you know what? 824 00:27:14,780 --> 00:27:15,680 You were busy today. 825 00:27:15,840 --> 00:27:17,560 You had an awesome successful day. 826 00:27:17,680 --> 00:27:18,880 You didn't do what you said you're gonna 827 00:27:18,880 --> 00:27:19,900 do the one thing. 828 00:27:20,080 --> 00:27:21,580 So it's okay, because it was a good 829 00:27:21,580 --> 00:27:21,800 day. 830 00:27:22,200 --> 00:27:24,280 No, someone that's gonna hold you to it. 831 00:27:24,640 --> 00:27:27,480 Like the first time my accountability coach, when 832 00:27:27,480 --> 00:27:29,660 I first started with him, his name's Bart 833 00:27:29,660 --> 00:27:29,900 Miller. 834 00:27:30,080 --> 00:27:31,120 We had my first call. 835 00:27:31,220 --> 00:27:32,800 We had calls every day at 6 a 836 00:27:32,800 --> 00:27:35,440 .m. And my first call, my commitment, my 837 00:27:35,440 --> 00:27:37,480 accountability that day was, I was gonna do 838 00:27:37,480 --> 00:27:39,920 20 outreaches on a specific project I was 839 00:27:39,920 --> 00:27:40,520 working on. 840 00:27:40,620 --> 00:27:42,720 And the rest of my day did not 841 00:27:42,720 --> 00:27:44,820 go one bit as planned, but it was 842 00:27:44,820 --> 00:27:45,440 an awesome day. 843 00:27:45,520 --> 00:27:46,400 I got so much done. 844 00:27:46,520 --> 00:27:47,380 It was a super day. 845 00:27:47,580 --> 00:27:48,400 But at the end of the day, I 846 00:27:48,400 --> 00:27:49,180 looked and I said, you know what? 847 00:27:49,180 --> 00:27:50,500 I didn't have time to do any of 848 00:27:50,500 --> 00:27:51,240 those outreaches. 849 00:27:51,420 --> 00:27:52,060 Then I thought, you know what? 850 00:27:52,080 --> 00:27:53,460 There's no way I'm getting on that call 851 00:27:53,460 --> 00:27:55,140 with those nine other people and Bart in 852 00:27:55,140 --> 00:27:57,040 the morning and saying I didn't do what 853 00:27:57,040 --> 00:27:58,060 I told him I was gonna do. 854 00:27:58,180 --> 00:28:00,100 So I took care of it, got it 855 00:28:00,100 --> 00:28:00,740 done that night. 856 00:28:00,740 --> 00:28:03,340 And if I hadn't had that accountability group, 857 00:28:03,460 --> 00:28:05,740 that accountability coach, I wouldn't have done it. 858 00:28:05,860 --> 00:28:08,480 And so put that accountability in place that 859 00:28:08,480 --> 00:28:10,340 you're accountable to someone, that you're gonna make 860 00:28:10,340 --> 00:28:12,040 sure you do what you say you're gonna 861 00:28:12,040 --> 00:28:12,280 do. 862 00:28:12,440 --> 00:28:14,720 I spoke with a group last night and 863 00:28:14,720 --> 00:28:16,100 I said, one of the biggest things that 864 00:28:16,100 --> 00:28:19,740 I think helps us build confidence and have 865 00:28:19,740 --> 00:28:21,920 the right mindset is trust. 866 00:28:22,680 --> 00:28:23,880 But trust in ourselves. 867 00:28:24,120 --> 00:28:26,500 Are you doing what you tell yourself you're 868 00:28:26,500 --> 00:28:26,940 gonna do? 869 00:28:27,060 --> 00:28:29,140 Or are you giving yourself excuses and letting 870 00:28:29,140 --> 00:28:30,080 yourself off the hook? 871 00:28:30,080 --> 00:28:32,500 I think that's really a key to your 872 00:28:32,500 --> 00:28:33,000 success. 873 00:28:33,820 --> 00:28:36,160 Where can everybody go that's watching this, that 874 00:28:36,160 --> 00:28:38,260 they wanna learn more, they wanna be able 875 00:28:38,260 --> 00:28:39,880 to talk more, they wanna schedule a conversation, 876 00:28:40,040 --> 00:28:41,240 what action should they take? 877 00:28:41,380 --> 00:28:43,840 Number one, go to my website, jeffhagy.com. 878 00:28:43,940 --> 00:28:46,000 Social media, most of my social media is 879 00:28:46,000 --> 00:28:47,280 jeffhagycoaching. 880 00:28:47,960 --> 00:28:49,780 And then feel free to reach out to 881 00:28:49,780 --> 00:28:51,220 me, jeff at jeffhagy.com. 882 00:28:51,360 --> 00:28:52,680 Jeff, thanks for coming on with us today. 883 00:28:53,020 --> 00:28:54,380 Hey, I appreciate the opportunity, Ty. 884 00:28:54,440 --> 00:28:55,060 This has been fun. 885 00:28:55,280 --> 00:28:57,300 So make sure you go to jeffhagy.com. 886 00:28:57,420 --> 00:28:59,340 And there's a ton of great stuff here. 887 00:28:59,340 --> 00:29:01,060 He's got a blog, he's got other podcasts, 888 00:29:01,080 --> 00:29:02,820 he's been interviewed on, he's got a customer 889 00:29:02,820 --> 00:29:03,800 hub right here as well. 890 00:29:03,940 --> 00:29:05,960 He's also even got a free resources section. 891 00:29:06,160 --> 00:29:09,080 And free resources section, can't say resources today, 892 00:29:09,180 --> 00:29:10,580 has at least a couple things that I 893 00:29:10,580 --> 00:29:11,300 think you're gonna love. 894 00:29:11,600 --> 00:29:13,020 One, the mindset questions, right? 895 00:29:13,040 --> 00:29:14,100 He talked a little bit about mindset. 896 00:29:14,260 --> 00:29:16,320 His actual mindset questions are there for you 897 00:29:16,320 --> 00:29:17,620 to be able to swipe and take them 898 00:29:17,620 --> 00:29:18,400 right there from the website. 899 00:29:18,780 --> 00:29:20,240 He's also got this really cool thing called 900 00:29:20,240 --> 00:29:22,380 business breakthroughs, how any business can find at 901 00:29:22,380 --> 00:29:25,080 least 10K hidden without going out and spending 902 00:29:25,080 --> 00:29:25,820 a bunch more money. 903 00:29:26,140 --> 00:29:27,960 I mean, these are just samples of all 904 00:29:27,960 --> 00:29:29,700 of the tremendous cool stuff he's got there. 905 00:29:29,900 --> 00:29:31,020 And then at the bottom right of his 906 00:29:31,020 --> 00:29:32,860 page, he also has a social media link, 907 00:29:32,920 --> 00:29:33,940 so you can link to him on a 908 00:29:33,940 --> 00:29:34,180 social. 909 00:29:34,360 --> 00:29:36,160 Remember, none of this means anything unless you 910 00:29:36,160 --> 00:29:37,980 take action and we all need to be 911 00:29:37,980 --> 00:29:39,000 in an optimal mindset. 912 00:29:39,200 --> 00:29:41,460 I don't think any of us really understand, 913 00:29:41,500 --> 00:29:44,580 even me, I don't get how much all 914 00:29:44,580 --> 00:29:46,400 of the other stuff ties into our success. 915 00:29:46,680 --> 00:29:48,280 I started to understand it now, now that 916 00:29:48,280 --> 00:29:50,160 I live a really healthy lifestyle and I 917 00:29:50,160 --> 00:29:52,340 exercise and I meditate and I believe in 918 00:29:52,340 --> 00:29:52,760 mind-body. 919 00:29:52,860 --> 00:29:54,800 So once I've incorporated that, it's so much 920 00:29:54,800 --> 00:29:57,740 easier to be at an optimal level and 921 00:29:57,740 --> 00:29:58,820 run a good business.