1 00:00:02,910 --> 00:00:07,320 Hello there, health coaches. It is a super busy week over here. 2 00:00:07,320 --> 00:00:11,700 I am recording the Tuesday before Thanksgiving. Yikes. 3 00:00:12,060 --> 00:00:16,410 But when is it not a busy time of year, if I'm perfectly honest. 4 00:00:16,410 --> 00:00:21,030 I think that's true for most of us and that's why done for you health 5 00:00:21,030 --> 00:00:25,680 coaching programs have become more and more popular, I would say. In fact, 6 00:00:25,710 --> 00:00:28,380 it seems like over the past 10 years, 7 00:00:28,380 --> 00:00:33,090 it's become one of the biggest trends in the health coaching industry. Now, 8 00:00:33,090 --> 00:00:36,300 it wasn't always like that you guys, 9 00:00:36,510 --> 00:00:38,310 when I started health coaching, 10 00:00:38,610 --> 00:00:43,530 we had to come up with our own programs from scratch and we had to 11 00:00:43,530 --> 00:00:46,770 walk uphill to school both ways. 12 00:00:48,150 --> 00:00:50,580 But why not? Of course, if it's available, 13 00:00:50,580 --> 00:00:54,570 why not use something that's templated and at least use it as a starting point 14 00:00:55,020 --> 00:00:57,000 for creating a program. Now, 15 00:00:57,000 --> 00:01:01,620 there's lots of this stuff on the market inside FastTrack. I actually have a 16 00:01:01,620 --> 00:01:06,120 five day jumpstart, which has been incredibly popular with our coaches, 17 00:01:06,870 --> 00:01:10,470 but not every done for you program is so 18 00:01:11,460 --> 00:01:14,610 worthwhile, I will say. So before you buy anything today, 19 00:01:14,610 --> 00:01:18,330 I want to talk through the pros and the cons, what to look for, 20 00:01:18,600 --> 00:01:22,980 what to avoid. So if you're here with me live and I see that a few of you are, 21 00:01:22,980 --> 00:01:25,140 if you're watching the replay in our Facebook group, 22 00:01:25,380 --> 00:01:28,680 go ahead and tell me in the comments. Now, yes or no, 23 00:01:28,890 --> 00:01:33,660 have you ever used a done for you program of any kind? And how'd it go? 24 00:01:34,650 --> 00:01:37,050 Now this episode is brought to you by Practice Better. 25 00:01:37,230 --> 00:01:41,580 The practice management software that I've used, I recommend it all the time. 26 00:01:41,940 --> 00:01:46,020 In fact, I give our Fast trackers that Five Day Jumpstart. 27 00:01:46,170 --> 00:01:49,950 There's a template to use Inside Practice Better if they wish, 28 00:01:49,950 --> 00:01:52,470 because it's such a perfect platform for it. 29 00:01:52,830 --> 00:01:55,710 But Practice Better does a lot more than that. Does all your billing, 30 00:01:55,710 --> 00:01:58,620 all your scheduling, your client notes, do your private sessions, 31 00:01:58,620 --> 00:02:02,760 everything in the same place. It is a complete practice management tool. 32 00:02:03,000 --> 00:02:07,500 And you can sign up for a free trial and save 30% off your first three 33 00:02:07,500 --> 00:02:11,130 months at 34 00:02:11,130 --> 00:02:12,500 healthcoachpower.com/pb. 35 00:02:13,560 --> 00:02:14,880 That stands for Practice Better. 36 00:02:15,000 --> 00:02:19,770 And today I am joined by Jen de Young from Practice Better. As a matter of fact, 37 00:02:20,190 --> 00:02:21,720 Jen, thank you for joining us. 38 00:02:22,260 --> 00:02:25,500 Thank you so much, Michelle, for having me. So excited to be here. 39 00:02:26,250 --> 00:02:29,190 I figure with what you guys do over there at Practice Better, 40 00:02:29,190 --> 00:02:33,810 you must see so many different programs being built, 41 00:02:33,960 --> 00:02:35,700 being used by health coaches, 42 00:02:35,700 --> 00:02:39,480 and you probably get a bird's eye view on what's out there, what's working, 43 00:02:39,480 --> 00:02:40,350 what's not working. 44 00:02:40,590 --> 00:02:43,710 Why do you think done for you programs have become so popular? 45 00:02:44,370 --> 00:02:45,600 Yeah, I mean, 46 00:02:45,600 --> 00:02:48,960 I've been thinking a lot about this lately and I think your community can 47 00:02:48,960 --> 00:02:53,370 probably resonate is this idea of practitioners feeling burnt out. 48 00:02:53,640 --> 00:02:57,720 They're doing so much so with a Done for You program, 49 00:02:57,750 --> 00:02:59,950 this can just save much time. 50 00:02:59,950 --> 00:03:04,900 It's a low lift to get this up and running and that 51 00:03:04,900 --> 00:03:09,760 can just be such a great way to kickstart their practice and 52 00:03:09,760 --> 00:03:10,480 just help again, 53 00:03:10,480 --> 00:03:15,460 mitigate some of that burnout or overworking and still get them amazing results 54 00:03:15,460 --> 00:03:19,840 with their clients and help 'em grow their practice. So I think, yeah, 55 00:03:19,840 --> 00:03:24,310 just the aspect of saving time is huge with done for you content. 56 00:03:25,600 --> 00:03:26,433 I mean, 57 00:03:26,440 --> 00:03:30,400 I guess this is the real benefit to health coaching having been around longer. 58 00:03:30,400 --> 00:03:34,570 It's not such a new industry as it was when I started in 59 00:03:34,570 --> 00:03:38,950 2009. Now we have coaches who have been doing things for many, 60 00:03:38,950 --> 00:03:43,390 many years. There are programs that can be built based on that. So you guys not, 61 00:03:43,630 --> 00:03:46,450 you don't have to start with the blank page. I think that's pretty cool. 62 00:03:46,840 --> 00:03:47,500 But like I said, 63 00:03:47,500 --> 00:03:52,450 not all these programs are necessarily something that are going to 64 00:03:52,450 --> 00:03:55,300 work for you. Some are better than others in different ways. 65 00:03:55,510 --> 00:04:00,040 What do you think makes for a better done for you product 66 00:04:00,280 --> 00:04:03,520 versus something that a coach might spend money on and then go, eh? 67 00:04:04,180 --> 00:04:05,350 Yeah, totally. 68 00:04:05,500 --> 00:04:09,970 I wanted to start by just giving kind of a quick overview of what they are for 69 00:04:09,970 --> 00:04:13,000 anyone who might not be familiar. I think most people are, 70 00:04:13,150 --> 00:04:16,120 and then we can kind of go into some of the pros and cons. 71 00:04:16,120 --> 00:04:18,700 But I think really with a done for you program, 72 00:04:18,700 --> 00:04:21,160 it's just kind of as it sounds, 73 00:04:21,160 --> 00:04:24,790 it's a fully built program or course that you can start using right away. 74 00:04:25,030 --> 00:04:29,800 So it might have components of nutrition or fitness plans, 75 00:04:29,800 --> 00:04:33,790 it might have stress management or mindset techniques. 76 00:04:33,790 --> 00:04:36,490 It might have assessment forms and things like that. 77 00:04:36,490 --> 00:04:41,290 So when we're looking at what makes for a good done for you program, 78 00:04:41,890 --> 00:04:46,210 you'll want something that has multiple components like that you're looking for 79 00:04:46,210 --> 00:04:50,680 something that has a media amount of content because 80 00:04:51,280 --> 00:04:54,940 you don't want to buy something and then have that be kind of 81 00:04:56,960 --> 00:05:00,820 a piddly little thing that you don't feel like is going to offer that value to 82 00:05:00,820 --> 00:05:04,630 your clients. So something that has a good amount of content. 83 00:05:04,930 --> 00:05:07,570 And when you're looking at the types of content too, 84 00:05:07,690 --> 00:05:10,660 I think it's nice to have something that has different mediums. 85 00:05:10,990 --> 00:05:14,710 So maybe some video content, text content, 86 00:05:14,920 --> 00:05:18,220 it could be a handout, even graphics. 87 00:05:18,400 --> 00:05:22,390 So just some different ways to engage clients that might have different learning 88 00:05:22,390 --> 00:05:25,120 styles. I think that's really helpful too. 89 00:05:25,990 --> 00:05:27,580 So those are some of the things. 90 00:05:27,730 --> 00:05:32,470 I think another piece that comes to mind is customizability 91 00:05:32,740 --> 00:05:37,120 of that done for you content. So of course with it being done for you, 92 00:05:37,870 --> 00:05:39,940 you want to be able to hit the ground running with it, 93 00:05:39,940 --> 00:05:44,830 but you also want to be able to add certain tweaks if you want to make it 94 00:05:44,830 --> 00:05:49,810 more in your own voice or even add little aspects that are more 95 00:05:49,810 --> 00:05:51,040 relevant for your niche. 96 00:05:51,220 --> 00:05:55,300 So I think the ability to still customize certain pieces of it is helpful. 97 00:05:55,450 --> 00:05:59,240 Not always required if the exact fit for your business, 98 00:05:59,240 --> 00:06:02,300 but that's something that could be helpful to have. 99 00:06:03,110 --> 00:06:03,470 Yeah, 100 00:06:03,470 --> 00:06:07,790 I think that they're definitely the most valuable when you can really edit every 101 00:06:07,790 --> 00:06:11,060 part of it. If it could be written in a different voice. 102 00:06:11,060 --> 00:06:13,910 If you have a strong brand voice, you want that to come through. 103 00:06:14,180 --> 00:06:15,770 If you have a very specific niche, 104 00:06:15,770 --> 00:06:19,160 of course you're going to need to customize it to your specific niche, 105 00:06:19,400 --> 00:06:22,970 so way more valuable when everything's customizable. 106 00:06:23,090 --> 00:06:26,570 So that's something to definitely look for. And gosh, 107 00:06:26,570 --> 00:06:31,310 I always just remember the very first time I ever looked at a done for you 108 00:06:31,310 --> 00:06:33,350 product, years and years and years ago, 109 00:06:33,350 --> 00:06:38,120 I had never even conceived of it before and I had something to review and I was 110 00:06:38,120 --> 00:06:43,010 like, oh my God, this thing is full of typos. 111 00:06:46,430 --> 00:06:50,450 Such a basic thing that you wouldn't even think to yourself, God, 112 00:06:50,450 --> 00:06:52,940 could I be buying a product that's full of typos? 113 00:06:52,940 --> 00:06:55,880 But actually it was full of typos and grammatical errors and I was like, 114 00:06:57,140 --> 00:06:59,030 this is not good. 115 00:06:59,360 --> 00:07:04,310 So I think really nice if you can just get a peek at it or just get 116 00:07:04,310 --> 00:07:04,970 a glimpse, 117 00:07:04,970 --> 00:07:07,910 maybe a sample or something about what you're getting into before you start 118 00:07:07,910 --> 00:07:10,760 using it because then you're going to be fixing Anyway. 119 00:07:10,760 --> 00:07:13,910 That was kind of a one-off. I'm sure that was just an outlier situation, 120 00:07:13,910 --> 00:07:18,050 but it kind of early on made me go, I don't know if this is such a good idea, 121 00:07:18,140 --> 00:07:20,900 but I think everyone has upleveled their game. 122 00:07:20,900 --> 00:07:23,840 I think there are some good products on the market for sure, 123 00:07:23,840 --> 00:07:28,340 but that is something to keep in mind. And one thing 124 00:07:29,960 --> 00:07:34,370 that I've noticed also is that when you're putting together a program, 125 00:07:34,670 --> 00:07:37,430 a program could be that could mean anything, like you said, 126 00:07:37,550 --> 00:07:40,310 it could mean that there's text lessons, 127 00:07:40,310 --> 00:07:44,360 it could means that there's video. It could mean lots of different things. So 128 00:07:46,400 --> 00:07:49,100 what are you using? Is it a little bit of information? 129 00:07:49,100 --> 00:07:50,990 Are you giving your clients just like, here, 130 00:07:50,990 --> 00:07:55,910 here's two paragraphs to read every day, or are there other resources included? 131 00:07:56,060 --> 00:07:58,640 Does it really feel like a well-rounded program? 132 00:07:59,030 --> 00:08:03,860 So that's just all stuff to think about and we know that using 133 00:08:03,890 --> 00:08:08,690 any kind of done for you materials is going to make life easier. 134 00:08:08,690 --> 00:08:11,660 Like you said, with burnout being such a big issue, 135 00:08:11,660 --> 00:08:14,210 it's going to make life easier for us, the practitioner. 136 00:08:15,590 --> 00:08:19,610 What do you think about the client side? I always used to worry, 137 00:08:19,880 --> 00:08:24,170 is this going to come off as too generic? I mean, on one hand, 138 00:08:24,170 --> 00:08:25,190 hopefully these are, 139 00:08:25,640 --> 00:08:28,640 the good thing is that they can be proven programs that are known to work, 140 00:08:28,640 --> 00:08:29,630 so that's awesome. 141 00:08:30,230 --> 00:08:33,890 But do we think clients are getting a better experience because of that or 142 00:08:33,890 --> 00:08:36,950 potentially a worse experience? It feels generic. 143 00:08:38,150 --> 00:08:38,660 Yeah, 144 00:08:38,660 --> 00:08:42,560 I think that's such a good question and a common maybe concern or hesitation 145 00:08:42,560 --> 00:08:44,060 that coaches would have. 146 00:08:44,300 --> 00:08:48,140 But I think the first thing coming to mind for me goes back to that 147 00:08:48,140 --> 00:08:52,010 customization piece because I think when you can add 148 00:08:53,450 --> 00:08:58,110 different ways to speak in your own voice and maybe add 149 00:08:58,110 --> 00:09:00,390 additional resources or things like that, 150 00:09:01,110 --> 00:09:05,280 then that really helps to make it not feel generic. 151 00:09:05,490 --> 00:09:10,260 And the other thing too is they probably 152 00:09:10,260 --> 00:09:15,030 wouldn't know the difference either because they're not going to have 153 00:09:15,030 --> 00:09:17,280 seen it in another place as well. 154 00:09:17,280 --> 00:09:22,230 So I think just taking it and making it your own I think is the biggest 155 00:09:22,230 --> 00:09:27,210 piece because that can really make that comfortability factor with your clients 156 00:09:27,210 --> 00:09:30,630 because it will feel like you, it sound like you, 157 00:09:31,410 --> 00:09:33,210 but then also, like you said, Michelle, 158 00:09:33,420 --> 00:09:37,650 these programs can be proven to give these amazing results. 159 00:09:37,650 --> 00:09:40,710 And so if the clients are receiving those results, 160 00:09:40,710 --> 00:09:43,800 then that's kind of the most important part. 161 00:09:45,390 --> 00:09:46,650 That is the most important part. 162 00:09:46,650 --> 00:09:51,480 And I was just reminded at bu one of our coaches who was new to our 163 00:09:51,480 --> 00:09:52,313 jumpstart, 164 00:09:52,590 --> 00:09:56,280 she did a really smart thing and I want to encourage you all to do this. 165 00:09:56,280 --> 00:10:01,050 If you're going to use any done for you product, do it yourself. 166 00:10:01,560 --> 00:10:04,800 Pretend you are the client and put yourself through that program. 167 00:10:04,950 --> 00:10:07,230 If you didn't write it from scratch, 168 00:10:07,980 --> 00:10:11,280 you might not know about everything in it. 169 00:10:11,280 --> 00:10:14,700 You might not be familiar with some of the things that are being talked about or 170 00:10:14,700 --> 00:10:18,120 might just be in a slightly different terminology than you would normally use. 171 00:10:18,540 --> 00:10:20,670 You want to make sure that when your clients go, Hey, 172 00:10:20,670 --> 00:10:23,250 why are we doing it this way? You have an answer. 173 00:10:23,730 --> 00:10:27,840 You want to be able to kind of say like, oh, it worked for me because, 174 00:10:27,840 --> 00:10:31,530 or I really like doing it this way because this is what I've seen. 175 00:10:32,070 --> 00:10:35,340 I think it's very tempting to just be like, oh, cool, I got the program good, 176 00:10:36,000 --> 00:10:39,030 sell it, run it. And then all of a sudden you're like, oh gosh, wait, 177 00:10:39,030 --> 00:10:42,720 what do you even mean by that thing on page three? Right? 178 00:10:43,260 --> 00:10:46,200 Yeah, I think that's essential and so smart. 179 00:10:46,440 --> 00:10:51,300 It's being able to have that experience that they would have going through it 180 00:10:51,300 --> 00:10:55,320 and like you said, be able to catch even just little terminology I think, 181 00:10:55,320 --> 00:10:58,470 and maybe switch it out or something like that because your clients may be used 182 00:10:58,470 --> 00:11:01,050 to you speaking in a certain way, and again, 183 00:11:01,050 --> 00:11:04,740 you want to match it to sort of your voice and your brand. But yeah, 184 00:11:04,740 --> 00:11:06,060 I love that suggestion. 185 00:11:06,690 --> 00:11:08,280 Like little things, you know what I mean? 186 00:11:08,430 --> 00:11:13,230 If you're in the UK and you say Rocket and this says arugula and you don't 187 00:11:13,230 --> 00:11:13,950 change that, 188 00:11:13,950 --> 00:11:16,440 you didn't go through every little bit and then someone's going to say, 189 00:11:16,440 --> 00:11:19,140 why does it say arugula? And then you're going to be like, oh, 190 00:11:19,260 --> 00:11:23,160 I bought this stone for you thing and I didn't make all the fixes. 191 00:11:23,400 --> 00:11:26,910 So really get in there and become the author of it, 192 00:11:27,120 --> 00:11:30,180 even if you initially were not the author of it, you are now. 193 00:11:30,390 --> 00:11:33,870 So really use it in that manner. 194 00:11:33,870 --> 00:11:37,710 I think it's going to work for you best and maybe even insert some things that 195 00:11:38,190 --> 00:11:42,420 you do in your practice or with your clients or in your life that's not part of 196 00:11:42,420 --> 00:11:47,190 the program the way it arrives that way it really does feel like it's 197 00:11:47,190 --> 00:11:50,070 coming from you. Now, 198 00:11:50,070 --> 00:11:54,010 the other thing I noticed with our coaches who've used our jumpstart is that the 199 00:11:54,010 --> 00:11:58,990 first question that comes to mind for everybody is what platform do 200 00:11:58,990 --> 00:12:03,250 I use to run this? And I am just going to let you all know that back when we 201 00:12:03,250 --> 00:12:08,140 walked uphill to school both ways and we made our own programs from 202 00:12:08,140 --> 00:12:11,230 scratch, we also did not have any fancy platforms. 203 00:12:11,380 --> 00:12:15,370 So it is totally possible to run a program just by 204 00:12:15,820 --> 00:12:19,780 sending an email to your participants on whatever days 205 00:12:20,080 --> 00:12:22,930 attaching A PDF to that email. 206 00:12:23,710 --> 00:12:26,170 Having a Facebook group where you do something, 207 00:12:26,320 --> 00:12:31,240 you can kind of piecemeal different technologies and just different free tools 208 00:12:31,240 --> 00:12:34,060 that are available. And you can totally run a program that way. 209 00:12:34,060 --> 00:12:36,700 And I know because I've done it umpteen thousand times, 210 00:12:37,180 --> 00:12:41,590 but of course these days there are kind of sexier ways to do it. 211 00:12:41,740 --> 00:12:43,960 So you're the perfect person to tell us, Jen, 212 00:12:44,080 --> 00:12:48,580 about the specific features inside Practice better, 213 00:12:48,580 --> 00:12:49,150 for example, 214 00:12:49,150 --> 00:12:53,650 that make it easier and more effective to deliver a program. 215 00:12:54,670 --> 00:12:56,500 Yeah, yeah, absolutely. Well, 216 00:12:56,500 --> 00:13:00,670 we have in Practice Better a full programs feature that allows you to run a 217 00:13:00,670 --> 00:13:02,740 program in many different ways. 218 00:13:02,740 --> 00:13:06,010 So you can do it as a fixed date program. 219 00:13:06,010 --> 00:13:10,630 So for something like a challenge or just something happening in real 220 00:13:10,630 --> 00:13:13,210 time, you can do it as an evergreen program. 221 00:13:13,210 --> 00:13:17,860 So something that lives on and someone can sign up for it at any point and go 222 00:13:17,860 --> 00:13:20,740 through that or a self-paced program. 223 00:13:20,740 --> 00:13:25,240 So the modules will release to the client based on their 224 00:13:25,240 --> 00:13:29,170 completion of the previous module so they can kind of go at their own pace. 225 00:13:29,410 --> 00:13:34,000 So that's the first thing I'll say is you can really use the program's feature 226 00:13:34,000 --> 00:13:38,470 and Practice Better in many different ways with different program 227 00:13:38,470 --> 00:13:39,303 types. 228 00:13:40,240 --> 00:13:45,220 And then I would say within the program to some really awesome features is 229 00:13:45,220 --> 00:13:49,540 the ability to add tasks and forms right to your module. 230 00:13:49,870 --> 00:13:54,520 Now this is really cool for that accountability and engagement piece with the 231 00:13:54,520 --> 00:13:58,360 program. As you can create those tasks, 232 00:13:58,510 --> 00:14:03,460 let's say it's a task tasking the client to do their meal prep for the 233 00:14:03,460 --> 00:14:08,140 week or asking them to engage in the group chat or the community chat that you 234 00:14:08,140 --> 00:14:12,700 have going. So just little prompts like that to help keep them engaged. 235 00:14:12,760 --> 00:14:16,930 And then something like forms that you can attach to those modules as well. 236 00:14:17,050 --> 00:14:20,530 They could be assessment forms, they could be check-in forms, 237 00:14:20,680 --> 00:14:24,310 allowing you to measure even progress within the program. 238 00:14:24,310 --> 00:14:29,200 So you could attach a check-in form at the beginning and then one at the end 239 00:14:29,410 --> 00:14:32,980 and be able to see the progress that they made in the program, 240 00:14:32,980 --> 00:14:34,450 which is pretty cool. 241 00:14:35,680 --> 00:14:37,990 So those are some of the features that I really love. 242 00:14:38,170 --> 00:14:41,260 I'll also mention the group chat, I kind of alluded to that. 243 00:14:41,260 --> 00:14:43,180 So with the programs, 244 00:14:43,180 --> 00:14:48,160 you can add basically a community chat allowing you to have that sort of 245 00:14:48,700 --> 00:14:53,120 sense of community right inside your program and Practice Better so your 246 00:14:53,120 --> 00:14:56,450 participants aren't needing to go to another platform to have that. 247 00:14:57,110 --> 00:15:01,940 And it allows you to share different posts and respond to comments and them 248 00:15:01,940 --> 00:15:04,520 and similar to how you might do in a Facebook group, 249 00:15:04,520 --> 00:15:08,270 but it's all right in Practice Better, which is really handy. 250 00:15:09,380 --> 00:15:10,790 It's pretty nice because like I was saying, 251 00:15:10,790 --> 00:15:15,080 if you're just sending an email and you're like, here's a PDF or whatever, 252 00:15:15,200 --> 00:15:17,810 you don't know what happens on the other side, 253 00:15:17,930 --> 00:15:22,340 but when you have your client checking off that they completed this task 254 00:15:22,610 --> 00:15:24,740 and maybe completing a form, 255 00:15:24,740 --> 00:15:27,620 you're getting that feedback along the way. 256 00:15:27,860 --> 00:15:32,300 So you have a much better sense, first of all, is this program working? 257 00:15:33,140 --> 00:15:37,010 Are they doing the things, is it too overwhelming? Was it too confusing? 258 00:15:37,400 --> 00:15:41,570 As opposed to just no feedback unless they tell you you're not going to have a 259 00:15:41,570 --> 00:15:44,000 clue what was going on on the other side. 260 00:15:44,180 --> 00:15:48,920 So to me that's like a huge benefit to using a little 261 00:15:48,920 --> 00:15:50,810 extra technology. 262 00:15:52,700 --> 00:15:55,400 It's going to be way more effective when you have that kind of feedback. 263 00:15:55,520 --> 00:15:57,980 Not to mention it's just easier. 264 00:15:59,030 --> 00:16:02,450 The worst thing in the world was always for me running a program and maybe I'm 265 00:16:02,450 --> 00:16:06,830 on day five of the program, and then I got someone who is like, oh, hey, 266 00:16:06,830 --> 00:16:09,710 I missed days one through four, can you send those to me? 267 00:16:09,770 --> 00:16:13,610 And then you're going back in your system and duplicating emails and sending it 268 00:16:13,610 --> 00:16:16,790 to just that one person and then they're like, I can't find it. 269 00:16:16,970 --> 00:16:21,590 It's in my spam folder. And this way everything's just like log in, it's there. 270 00:16:23,780 --> 00:16:24,613 Done. 271 00:16:25,160 --> 00:16:28,700 I know. And the other thing that's really cool too is with the programs, 272 00:16:28,910 --> 00:16:31,010 we also have a mobile app for Practice Better, 273 00:16:31,010 --> 00:16:34,760 so both the practitioner and the client can access the program right through the 274 00:16:34,760 --> 00:16:36,350 app as well as the group chat. 275 00:16:36,530 --> 00:16:41,390 So just speaking of ease of use for both the practitioner and the client, 276 00:16:41,390 --> 00:16:43,670 the app is really great. They have that at their fingertips. 277 00:16:43,670 --> 00:16:48,440 So obviously we're all on our phones too much these days, 278 00:16:48,440 --> 00:16:53,090 but it is nice to have something where you have this supportive 279 00:16:53,090 --> 00:16:53,510 community, 280 00:16:53,510 --> 00:16:57,110 you have this program of resources and you can just access it so easily. 281 00:16:58,220 --> 00:17:01,310 Now we've kind of been talking in general programs. 282 00:17:01,310 --> 00:17:06,050 I mentioned a five day jumpstart because I imagine our health coaches listening 283 00:17:06,050 --> 00:17:09,020 might be like, what kind of program could I run? 284 00:17:09,320 --> 00:17:13,040 So I imagine that, gosh, 285 00:17:13,190 --> 00:17:14,750 there are just so many different types. Like you said, 286 00:17:14,750 --> 00:17:16,460 there's different types of programs. 287 00:17:16,460 --> 00:17:21,230 So it could be anything from a one-on-one program that you're running with an 288 00:17:21,230 --> 00:17:22,670 individual client at a time. 289 00:17:22,670 --> 00:17:26,960 It could be a very super high-end program all the way to something like 290 00:17:26,960 --> 00:17:29,210 very low ticket. 291 00:17:30,110 --> 00:17:34,430 You can have unlimited number of people enrolled in it at low cost, 292 00:17:34,670 --> 00:17:38,270 something very short. Maybe if you just give us, I don't know, 293 00:17:38,270 --> 00:17:43,160 rattle off a couple examples of programs that you see doing well 294 00:17:43,340 --> 00:17:45,830 for the practitioners inside Practice Better. 295 00:17:46,370 --> 00:17:50,220 Absolutely. Yeah. And what a lot of practitioners do, 296 00:17:50,220 --> 00:17:55,200 especially if you're someone who's a little bit maybe newer to 297 00:17:55,200 --> 00:17:58,950 your business and you're looking to build up your clientele to bring more people 298 00:17:58,950 --> 00:17:59,783 into your world, 299 00:17:59,820 --> 00:18:04,590 we see a lot of our practitioners doing a shorter free challenge or just lower 300 00:18:04,590 --> 00:18:06,600 cost free challenge. So you 301 00:18:09,240 --> 00:18:10,410 could do it in a couple of ways, 302 00:18:10,410 --> 00:18:14,490 but what we see as quite successful is doing it with a fixed date program. 303 00:18:14,670 --> 00:18:16,290 So running that in real time. 304 00:18:16,440 --> 00:18:21,330 So let's say a two or three week challenge or 305 00:18:21,330 --> 00:18:23,550 even shorter could be a five day challenge. 306 00:18:24,150 --> 00:18:28,230 I would say probably three weeks is usually the most for something free for 307 00:18:28,230 --> 00:18:29,063 sure. 308 00:18:29,790 --> 00:18:34,740 But then that really helps to bring people to you because 309 00:18:34,920 --> 00:18:39,840 they're able to access your support and your resources at $0 or a low 310 00:18:39,840 --> 00:18:44,700 cost and you just are able to build up your community that way. And 311 00:18:44,700 --> 00:18:45,570 then from there, 312 00:18:45,570 --> 00:18:50,280 what we see a lot of practitioners do is then offer those participants of that 313 00:18:50,280 --> 00:18:52,710 free challenge into their paid offering. 314 00:18:52,710 --> 00:18:55,410 So whether that be maybe a membership, 315 00:18:56,100 --> 00:18:58,170 you can also run those on Practice Better, 316 00:18:58,320 --> 00:19:02,970 or if they have just maybe a higher or mid price point fixed state program 317 00:19:03,600 --> 00:19:08,220 that's coming up or an evergreen program that they have that someone could sign 318 00:19:08,220 --> 00:19:09,240 up for at any point. 319 00:19:09,390 --> 00:19:14,190 So they use that free challenge as the way to draw people in 320 00:19:14,220 --> 00:19:18,360 and then invite them to sign up for that higher priced 321 00:19:18,690 --> 00:19:22,050 program. So that's one thing that we see is quite successful. 322 00:19:22,440 --> 00:19:25,440 You guys get your wheels turning at all. Is this making you think, oh, 323 00:19:25,440 --> 00:19:27,840 I could do this. Oh, I could do it that way. 324 00:19:28,080 --> 00:19:29,610 I'd love to hear about it in the chat. 325 00:19:29,610 --> 00:19:33,330 Have you bought any done for you programs in the past or is there something that 326 00:19:33,330 --> 00:19:35,940 you would like to run in this manner? Let us know. 327 00:19:35,940 --> 00:19:38,130 And if you have any questions, say that's why we're here. 328 00:19:38,220 --> 00:19:41,880 So I got my eye over here on the chat and I was thinking that when you're 329 00:19:43,020 --> 00:19:46,260 going to use a done for you program, 330 00:19:46,650 --> 00:19:51,540 you have some options. So I would say the first option, 331 00:19:51,540 --> 00:19:54,900 the option that's been around longest is that you buy something, 332 00:19:54,900 --> 00:19:57,390 you acquire a program from wherever, 333 00:19:57,780 --> 00:20:00,240 and then it's going to come in a certain format. 334 00:20:01,110 --> 00:20:05,730 Then you would have the option to kind of translate it and build it inside. 335 00:20:05,730 --> 00:20:10,110 Practice better yourself. So you could build any program you want. 336 00:20:10,110 --> 00:20:13,290 You can get content from wherever in your life, 337 00:20:13,410 --> 00:20:18,180 and then you can put it into the Practice Better platform, create the modules, 338 00:20:18,330 --> 00:20:22,410 pull all the text from your done for you product and place it into Practice 339 00:20:22,410 --> 00:20:25,350 Better. That's one way to do it. The other way to do it, 340 00:20:25,500 --> 00:20:28,110 and this is what we provide with the five Day Jumpstart, 341 00:20:28,290 --> 00:20:33,210 is that you get the Jumpstart kit and it includes a 342 00:20:33,210 --> 00:20:36,690 code, and you put that code into Practice Better and poof, 343 00:20:36,930 --> 00:20:39,900 it appears it's already built, the modules are already there, 344 00:20:39,900 --> 00:20:43,710 the emails are already set up to go, it's magic. 345 00:20:44,010 --> 00:20:48,460 And then the third would be using a that is 346 00:20:49,180 --> 00:20:52,270 already built in Practice Better. You don't have to import anything. 347 00:20:52,270 --> 00:20:55,270 You don't have to do a code. It's just already there. 348 00:20:55,270 --> 00:20:58,780 And I understand you guys have several of these floating around, 349 00:20:58,900 --> 00:21:02,710 but I know you have one for any of our listeners that are using Practice Better 350 00:21:02,710 --> 00:21:04,180 right now, can you tell us about that? 351 00:21:04,300 --> 00:21:06,460 Yeah, absolutely. Yeah, yeah. 352 00:21:06,460 --> 00:21:10,690 So our newest Done for You program is our 21 day meal prep 353 00:21:10,690 --> 00:21:14,410 challenge. So we'll put the link for that in the show notes. 354 00:21:14,410 --> 00:21:18,460 So if you're on practice, better on our professional plan and up, 355 00:21:18,490 --> 00:21:20,290 you have access to the program's feature. 356 00:21:20,290 --> 00:21:23,290 So you can use this Done for You program, 357 00:21:23,530 --> 00:21:27,880 but this is our newest program and a really great way to 358 00:21:28,720 --> 00:21:33,340 just kind of kickstart your new year with bringing more people into your world. 359 00:21:33,340 --> 00:21:37,600 So the Done For You program, again, is focused on that meal prep side of things. 360 00:21:37,600 --> 00:21:41,920 So we've got three weeks of amazing nutrition plans included. 361 00:21:42,370 --> 00:21:43,900 There's also modules, 362 00:21:44,500 --> 00:21:49,360 which are more kind of the habit and mindset side of things. There's tasks, 363 00:21:49,360 --> 00:21:53,020 there's forms. So it's really comprehensive. So again, 364 00:21:53,020 --> 00:21:57,910 it's just a click of a button to sort of get that added to your account, 365 00:21:57,910 --> 00:22:01,360 and then you can come in and you can totally customize it like we've been 366 00:22:01,360 --> 00:22:04,930 talking about, but it's a really great program. 367 00:22:05,230 --> 00:22:08,860 Yeah. Awesome. So we'll link to that in the show notes for you guys. 368 00:22:08,860 --> 00:22:13,240 So you need to be on a Practice Better pro plan or hire to use that. Remember, 369 00:22:13,240 --> 00:22:16,240 if you're not already on Practice Better, I'll give you the link. Again, 370 00:22:16,240 --> 00:22:20,440 it's healthcoachpower.com/pb to get our community discount. 371 00:22:21,040 --> 00:22:23,920 Let's see what some of you guys are saying over here. Daisy says, 372 00:22:23,920 --> 00:22:27,130 I have a done for you seasonal detox program, 373 00:22:27,130 --> 00:22:31,810 but scaling it is the issue. So scaling, 374 00:22:32,020 --> 00:22:36,940 getting more people enrolled in it, I'm guessing that's what Daisy means. 375 00:22:36,940 --> 00:22:38,980 What do you think about that question, Jen? 376 00:22:39,610 --> 00:22:41,110 Yeah, yeah. So 377 00:22:43,450 --> 00:22:47,650 if she's talking about marketing IT and trying to get more people seeing it, 378 00:22:47,770 --> 00:22:48,910 I think that's one thing. 379 00:22:48,910 --> 00:22:52,180 So that's sort of a whole other conversation of marketing. 380 00:22:52,960 --> 00:22:57,430 You can use social media, you can use the word of mouth and referrals piece. 381 00:22:57,430 --> 00:23:02,050 There's so much you can do with that. But I think if we're talking about 382 00:23:03,550 --> 00:23:06,970 she's run it a few times, but what can she do from there with it? 383 00:23:07,150 --> 00:23:10,870 How can she kind of scale her business using this STEM for You program She 384 00:23:10,870 --> 00:23:14,770 already has. There's a couple ways that I think about that. 385 00:23:14,980 --> 00:23:19,900 She could take it and kind of repurpose it as an evergreen 386 00:23:19,990 --> 00:23:23,170 piece of content. So if you're using Practice better, 387 00:23:23,170 --> 00:23:26,080 you could easily duplicate it as an evergreen program. 388 00:23:26,590 --> 00:23:31,060 So that could be something that's just always available for people to purchase 389 00:23:31,270 --> 00:23:36,190 and run through on their own time. So that could be a nice option if there are 390 00:23:36,190 --> 00:23:39,730 people that may not be wanting to do something in real time. 391 00:23:40,450 --> 00:23:43,900 So there's that also the option of, again, 392 00:23:43,900 --> 00:23:47,000 kind of duplicating but building it out a little further. 393 00:23:47,000 --> 00:23:51,860 So if we want to make it more of a higher price point offering to just not 394 00:23:51,860 --> 00:23:52,910 have to start from scratch, 395 00:23:52,910 --> 00:23:56,420 but just duplicate it and make it even better and bigger kind of thing. 396 00:23:56,870 --> 00:23:58,610 So maybe that's adding more modules, 397 00:23:58,760 --> 00:24:03,380 maybe that's adding some live sessions as part of that program 398 00:24:03,830 --> 00:24:08,720 some time with you if you didn't have the community chat piece as part of 399 00:24:08,720 --> 00:24:10,640 it originally, adding that on. 400 00:24:11,180 --> 00:24:15,650 So there's some different ways to grow it and expand it from where it is. 401 00:24:15,980 --> 00:24:20,270 Yeah. One of the things I like about having Practice Better host your programs, 402 00:24:20,300 --> 00:24:23,960 because you're also managing one-on-one sessions is you can do a hybrid. 403 00:24:24,320 --> 00:24:28,790 So you could have three private sessions in addition to the 404 00:24:28,790 --> 00:24:31,910 program, and the platform handles that really beautifully. 405 00:24:31,910 --> 00:24:35,720 If you try to do that on Thinkific or a different course site, 406 00:24:36,560 --> 00:24:39,410 they're not going to do anything with the private sessions and scheduling all of 407 00:24:39,410 --> 00:24:40,280 those, et cetera. 408 00:24:40,460 --> 00:24:44,000 So that's a way to turn it into a higher end program that maybe you're running 409 00:24:44,000 --> 00:24:48,740 one-to-one, or you're offering it like a VIP level. So that's all scaling stuff. 410 00:24:48,740 --> 00:24:52,790 Hope that helps Daisy. And Michelle says, I bought a Done for You program, 411 00:24:53,150 --> 00:24:55,100 currently refining it to my niche. 412 00:24:55,160 --> 00:24:58,250 Love the idea of building it on Practice Better. 413 00:24:58,250 --> 00:25:01,430 I would love to have it built out in pb, so less work for me to do. 414 00:25:02,990 --> 00:25:05,090 So you know what I would recommend Michelle, because 415 00:25:06,770 --> 00:25:10,670 the first time you do anything on any platform, you're like, how do I do this? 416 00:25:11,090 --> 00:25:16,040 So I would totally recommend checking out the meal prep program 417 00:25:16,040 --> 00:25:17,900 that Jen already has built out for you, 418 00:25:17,900 --> 00:25:22,220 because even if you just look at it and you're like, oh, look how they did that. 419 00:25:22,220 --> 00:25:25,640 They did the task there and they did the email like that. 420 00:25:25,820 --> 00:25:28,880 And then even if you build a totally different program, 421 00:25:29,060 --> 00:25:33,950 at least you get to see the inside the guts of how a program is built and 422 00:25:33,950 --> 00:25:37,040 then you have would a better sense of much faster for you to do it your own, 423 00:25:37,040 --> 00:25:37,873 don't you think, Jim? 424 00:25:38,180 --> 00:25:39,470 Yeah. Yeah. I love that. 425 00:25:39,470 --> 00:25:44,000 And I think just being able to get a glimpse inside a framework of a program and 426 00:25:44,000 --> 00:25:47,060 like you're saying, oh, the tasks, they did it like that or the forms, 427 00:25:47,990 --> 00:25:52,790 it helps you learn what you want to include in a program because we 428 00:25:52,790 --> 00:25:54,020 don't know what we don't know. 429 00:25:54,020 --> 00:25:57,620 And so if we don't have a framework or something to look at, 430 00:25:57,710 --> 00:25:59,630 it can be a little tough to start from scratch. 431 00:25:59,750 --> 00:26:04,280 I love that idea of almost just using it as a way to 432 00:26:04,970 --> 00:26:08,300 get expanded on what you could do inside a program. 433 00:26:09,380 --> 00:26:11,120 Yeah, exactly. Just an example. 434 00:26:11,120 --> 00:26:15,050 Just an example of how the setup is lots of different ways to set things up. 435 00:26:15,050 --> 00:26:16,730 When we were doing the jumpstart, we were like, hmm, 436 00:26:17,780 --> 00:26:20,060 if we want to do it like this, do we want to do it like that? 437 00:26:20,240 --> 00:26:21,620 So I love that that's available. Again, 438 00:26:21,620 --> 00:26:26,480 we'll put a link to that bonus meal prep program for practice Better in the 439 00:26:26,480 --> 00:26:30,980 show notes for today's episode along with the link to get onto the Practice 440 00:26:30,980 --> 00:26:34,880 Better platform. Could you just say something real quick about the free plan, 441 00:26:34,880 --> 00:26:37,880 because I know some of our coaches are not ready to dive in all the way, 442 00:26:37,880 --> 00:26:41,660 but a lot of people don't know that there is a way to get started with Practice 443 00:26:41,660 --> 00:26:42,260 Better for free. 444 00:26:42,930 --> 00:26:47,190 Yeah, so we do have our Sprout plan, which is a free plan. 445 00:26:47,790 --> 00:26:50,970 Now, with that, I'll just say you don't have access to the programs piece, 446 00:26:50,970 --> 00:26:53,850 so that would be something you would need to upgrade for. 447 00:26:53,850 --> 00:26:58,740 But it is a really nice way to just get started and along the similar line of 448 00:26:58,740 --> 00:26:59,940 what we're talking about too, 449 00:27:00,120 --> 00:27:02,940 to just see what's possible and get inside the platform. 450 00:27:03,510 --> 00:27:06,720 There is a client limit of 10 clients with the free plan. 451 00:27:06,720 --> 00:27:11,550 So you can start using it and just have your first couple 452 00:27:11,550 --> 00:27:15,330 clients and then see how it goes. And then if you like it, you can upgrade. 453 00:27:15,330 --> 00:27:16,560 But like Michelle said, 454 00:27:16,560 --> 00:27:19,920 it's just a nice way to kind of get started and get your toes wet. 455 00:27:20,340 --> 00:27:23,700 Alright, you heard it here first guys. We don't always talk about that one. 456 00:27:23,700 --> 00:27:25,470 So I wanted to make sure that we got that in there. 457 00:27:25,680 --> 00:27:27,210 And I know we're running a little over on time, 458 00:27:27,210 --> 00:27:30,000 but I just wanted to say something real quick about the idea of including 459 00:27:30,270 --> 00:27:35,100 recipes, meal planning, things like that within a program. 460 00:27:35,280 --> 00:27:39,120 How is that all working now that Practice Better has acquired That Clean Life? 461 00:27:39,150 --> 00:27:42,750 Yeah, yeah. I love this point, Michelle. So yes, 462 00:27:42,750 --> 00:27:44,400 so we have That Clean Life. 463 00:27:44,400 --> 00:27:48,690 So for those who are members of That Clean Life as well as practice Better, 464 00:27:48,870 --> 00:27:53,370 you can attach and import nutrition plans, 465 00:27:53,370 --> 00:27:58,200 your recipes and all of that right into your programs as 466 00:27:58,200 --> 00:27:59,910 well as protocols and Practice Better. 467 00:27:59,910 --> 00:28:02,280 But we're on sort of the topic of programs. 468 00:28:02,280 --> 00:28:04,410 So you can put those right into the modules, 469 00:28:04,710 --> 00:28:09,360 which is really amazing for the client because they have it all right at their 470 00:28:09,360 --> 00:28:09,930 fingertips. 471 00:28:09,930 --> 00:28:14,760 So you can include if you have say a weekly meal plan that you want to share 472 00:28:14,760 --> 00:28:16,320 with them as part of that program, 473 00:28:16,440 --> 00:28:20,430 you just attach it to that module with one click. And then on the client side, 474 00:28:20,430 --> 00:28:25,080 they have that whole meal plan with the 475 00:28:25,080 --> 00:28:29,070 shopping list and all of the details. They need to be successful with that. 476 00:28:29,070 --> 00:28:33,600 So it just creates a really streamlined experience having it 477 00:28:33,630 --> 00:28:34,680 integrated like that. 478 00:28:35,940 --> 00:28:38,880 I am thinking about Daisy over here with her seasonal detoxes. 479 00:28:38,880 --> 00:28:43,290 I would bet you dollars to Donuts that Daisy has some sort of seasonal recipe 480 00:28:43,290 --> 00:28:44,700 book that goes along with that. 481 00:28:44,700 --> 00:28:48,840 So instead of that being something that she has to find the recipes for, 482 00:28:48,870 --> 00:28:53,850 or I used to develop the recipes for one by one in my own kitchen and 483 00:28:53,850 --> 00:28:55,440 take pictures and do that whole thing, 484 00:28:56,190 --> 00:29:00,240 you could just use That Clean Life to pull together that seasonal recipe book to 485 00:29:00,240 --> 00:29:02,670 include inside your program. And like Jen said, 486 00:29:02,670 --> 00:29:05,400 that it's really seamless part of the experience. 487 00:29:06,150 --> 00:29:10,740 So I just wanted to call that out as a last little point before we end for 488 00:29:10,740 --> 00:29:14,190 today. But Jen, thank you so much for talking Done for You programs with us. 489 00:29:14,190 --> 00:29:14,430 Again, 490 00:29:14,430 --> 00:29:17,790 I feel like you guys are the experts because I hear about what a lot of y'all 491 00:29:17,790 --> 00:29:20,130 are doing, but you actually get to see it. 492 00:29:20,310 --> 00:29:24,360 You can probably see on your backend how many are selling over here and what 493 00:29:24,360 --> 00:29:26,820 this coach is doing over there. So you have some unique insights. 494 00:29:26,820 --> 00:29:27,690 I appreciate it. 495 00:29:28,290 --> 00:29:29,970 Thanks so much for having me, Michelle. 496 00:29:30,420 --> 00:29:33,810 And to that last point, you guys about That Clean Life, I mean, 497 00:29:33,810 --> 00:29:36,870 I had to say that anyway because it's so much a part of what we do, 498 00:29:37,140 --> 00:29:40,680 but it's a great segue to letting you know that this episode is also sponsored 499 00:29:40,680 --> 00:29:44,680 by that life. I've always loved using it when I was a practicing health coach. 500 00:29:45,190 --> 00:29:50,050 Whether you're creating a program or a lead magnet or you're running a cooking 501 00:29:50,050 --> 00:29:54,160 class or whatever, you can find recipes for every dietary style or restriction. 502 00:29:54,340 --> 00:29:56,830 You can use it to teach clients in your programs, 503 00:29:56,950 --> 00:30:01,330 how to meal plan for themselves, super valuable skill right there. 504 00:30:01,540 --> 00:30:04,300 And there are just so many recipes in their database. 505 00:30:04,480 --> 00:30:05,830 So for all you guys listening, 506 00:30:05,830 --> 00:30:09,160 you can save 20% off your first four months when you 507 00:30:09,160 --> 00:30:14,080 join at healthcoachpower.com/tcl. 508 00:30:14,080 --> 00:30:17,650 That stands for That Clean Life. Speaking of recipes, 509 00:30:17,650 --> 00:30:21,700 I got to get back to my Thanksgiving prep. You guys, thanks for listening. 510 00:30:21,700 --> 00:30:25,450 We'll be back next week. Happy Thanksgiving to everyone in the States, 511 00:30:25,600 --> 00:30:27,400 and we'll see you soon. Take care.